Role in Fitness Operations

“Every single member of our organization adds a great value. Emaar is not a collection of talented individuals, but a team of great pooled talent.” – Mohamed Alabbar

ABOUT THE COMPANY

Emaar Hospitality Group, a premier global provider of enriching, personal and memorable lifestyle experiences. As an innovative, agile and influential leader in hospitality, Emaar Hospitality Group is a wholly-owned subsidiary of Emaar Properties PJSC, the developer of elegantly designed and exceptionally built property, malls and hospitality projects across the world.

VEO Health & Fitness Clubs are the first commercial fitness brand launched by Emaar Hospitality Group with health clubs situated in some of the most sought-after locations. VEO brings a fresh identity to the global health, fitness & wellness sector by setting new benchmarks with its gracious hospitality and exceptional service.

Recognized for its fusion of contemporary style with a touch of classic elegance, VEO health & fitness clubs enrich the lives of its guests with intuitive experiences. Staying true to its tagline ‘The Good Life’, VEO offers its guests opportunities to improve holistic wellness in a serene environment.

ABOUT THE ROLE

• This role plays a crucial role in the success of the gym by overseeing various aspects of its operations, from customer satisfaction to business growth and profitability.
• Overseeing the day-to-day operations of the gym, including facility maintenance, equipment management, and ensuring a clean and safe environment for members.
• Developing and implementing strategies to attract new members, retain existing members, and promote gym services and programs.
• Collaborating with fitness professionals to create engaging and effective fitness programs, classes, and events for members.

ABOUT THE FUNCTION

The role aims to ensure exceptional guest experiences in a highly empowered environment. Represent our brand throughout the guest journey, to deliver a flawless service experience and at every guest interaction. This role must also ensure that each guest becomes a happy fan of our health clubs, by delighting them from welcome until farewell. End to end commercial management is the crux of this role, where full ownership & accountability for the club P&L, performance, stakeholder engagement & welfare is expected.

There will be an active focus on influencing the guest experience in all scenarios indirectly and directly and as this role is for a commercial fitness industry business, it is imperative that this role live and embody a healthy lifestyle which positively reflects the ethos of the brand and their club. He/she must also encourage our staff & guests to fully utilize the benefits of the facility to promote a holistic wellness experience which compliments their work/life balance. To fulfill a constantly adapting, competitive and industry leading health & fitness club, this role will laiase closely between staff, guests, and the senior management team to ensure that they communicate all relevant requests and information to each party where appropriate.

All complaints or queries raised must be addressed promptly, as reputation and a smooth guest experience is key for our business. In line with goals and strategies defined by the function head, this role must be driven to achieve personal monthly targets, work as a team player and must maintain a high level of customer satisfaction with all guests that joined or will potentially join the club.

PERFORMANCE-DRIVEN CULTURE: WHAT WILL YOU BE MEASURED AGAINST

• Club total revenue targets
• Club operating profit targets
• Club net membership growth targets
• Personal education & training targets
• Club Guest experience score targets
• Club Net Promoter score targets

TECHNICAL SKILLS AND COMPETENCIES

• Put the Customer First
• Drive for Results
• Learning
• Resilience
• Adaptability

QUALIFICATIONS

• Previous experience in health club operations management
• Strong computer and organizational skills, with detailed oriented mindset
• A proven track record of target achievement in prior roles is a must
• Degree education in sports management, business management or a relevant subject is preferred
• Ensure that financial information about the clubs’ performance is always up to date and at the forefront of all decision making
• Be an emotionally intelligent people manager and ensure that staff & guest welfare and wellbeing is always considered.
• Be driven to achieve targets and have the capacity to go above and beyond the call of duty to make our customers happy, this is an essential trait this role must have.
• Be ever cognizant of brand standards, cleanliness, tidiness and the guest experience to ensure that our business maintains its competitive advantage and long-term guest usage.

WHAT WE BELIEVE IN

At Emaar, our DNA lays the foundation for everything we do. It forms the base of how we serve our customers, how we speak with one another, and the way we move forward in every decision we make. In short, it is the essence of who we are and how we communicate.

Customer Focus

Customers are our number one priority. We take pride in delivering on our promises and above all we value the trust they place in us to deliver flawless products, services and experiences.

Ownership Mindset

No detail is too small, no challenge is too big and no ambition is too great. We drive efficiency and effectiveness into every corner of our business, so we are fit for the future and to compete.

Fast Paced

Speed is everything in business. We evolve and adapt quickly and have the willpower, skills, knowledge and passion needed to deliver extraordinary speed for our customers.

Talent and Tenacity

Our people are heroes, superhumans and warriors. We are a team of great pooled talent that dream big and act quickly, with high energy and positivity.

Adaptability

We keep up with the times, disrupting and challenging the status quo. We challenge conventional wisdom and ourselves, we expect the unexpected, and we develop products and services that reflect the future.