Sales & Category Manager – PPE

About us:

We are a dynamic and rapidly growing safety equipment brand specializing in high-quality personal protective equipment (PPE). With a strong commitment to delivering top-tier safety solutions, we’re now expanding our footprint into the UAE market.

As we enter this exciting new chapter, we’re looking for a proactive Sales & Category Manager to help lead our UAE expansion. This role offers a unique opportunity to be at the forefront of our growth—establishing our brand in a new market, building key business relationships, driving B2B sales across diverse sectors, and shaping our expanding PPE product portfolio.

If you thrive in a fast-paced environment, excel at building relationships, and are passionate about promoting products that make a real difference in workplace safety, we’d love to hear from you.

Key Responsabilities:

· Proactively generate, qualify, and convert leads across the UAE PPE market

· Own the entire B2B sales cycle — from outreach to closing — with clients in construction, oil & gas, and industrial sectors

· Represent the brand in client meetings, site visits, trade shows, and industry events

· Gather detailed customer requirements and translate insights into new product opportunities

· Lead category expansion across gloves, coveralls, helmets, eyewear, footwear, and other PPE lines

· Collaborate closely with sourcing and operations teams to ensure product-market fit, quality, and timely delivery

· Contribute to the development of technical documentation, including datasheets, certifications, and sales collateral

Skills & Experience

· Minimum 4 years of experience in the PPE industry (mandatory)

· In-depth knowledge of EN safety standards relevant to PPE, In-depth knowledge of EN safety standards (e.g., EN ISO 11612, EN ISO 20345)

· Proven track record in B2B sales, preferably within construction and oil & gas sectors

· Strong professional network in the UAE industrial and safety ecosystem

· Experience with category management is a strong plus

· Highly self-motivated, independent, and comfortable operating in a fast-paced, startup-style environment

Qualifications:

· Bachelor’s degree in Business, Marketing, Engineering, or a related field

· Additional certifications in industrial safety, sales, or procurement are a plus

Job Type: Full-time

Application Question(s):

• Years of experience in Sales or Category Management?
• Have you sold PPE products as part of your previous roles?
• If yes, which types of PPE did you sell, and to which industries or clients?
• Which PPE product categories do you know well in terms of specifications, certifications, or use-cases?
• What strategies would you use to establish long-term relationships with corporate clients, government entities, and distributors in the UAE? Can you provide an example of how you’ve done this in previous roles? (AI generated responses will be rejected)
• What is your expected monthly salary?