Sales Engineer

About Al Badya Lighting

Founded in 2013 in United Arab Emirates, under the umbrella of ASMAAS Group, Al Badya Lighting is a leading provider of professional lighting solutions for both residential and commercial projects. With strong industry expertise and a commitment to quality, we deliver innovative, customized lighting solutions that combine functionality, precision, and design excellence. Al Badya Lighting Solutions is your trusted partner for end-to-end lighting needs.

Job Title: Sales Engineer – Lighting Solutions

Industry: Lighting -LED

Reports To: Manager

Job Summary

The Sales Engineer – Lighting Solutions is responsible for driving sales of lighting products and solutions by providing technical expertise, developing client relationships, and supporting project-based sales. The role combines technical knowledge of lighting systems with strong sales and negotiation skills to deliver customized solutions for clients.

Key Responsibilities:

• Identify and develop new business opportunities in commercial, industrial, architectural, and infrastructure lighting projects
• Achieve assigned sales targets and revenue goals
• Build and maintain strong relationships with consultants, architects, contractors, and end customers
• Prepare and deliver sales presentations, proposals, and quotations
• Provide technical guidance on lighting products, specifications, and applications
• Assist in lighting design concepts, product selection, and system configurations
• Support customers with technical documentation, drawings, and compliance requirements
• Coordinate with the design and engineering teams for customized solutions
• Follow up on approvals, tenders, and order execution
• Ensure timely communication between customers and internal teams
• Monitor market trends, competitor activities, and customer needs
• Provide feedback to product management for improvements and new product development

Qualifications

• Bachelor’s degree in Engineering (Electrical / Electronics / Mechanical preferred)
• 2–5 years of experience in sales engineering, preferably in the lighting or electrical industry
• Strong understanding of LED lighting products, drivers, controls, and standards
• Knowledge of lighting design software (Dialux / Relux) is an advantage

Skills & Competencies

• Strong technical and commercial acumen
• Excellent communication, presentation, and negotiation skills
• Ability to read technical drawings and specifications
• Customer-focused with strong problem-solving skills
• Willingness to travel as required

Key Performance Indicators (KPIs)

• Sales revenue and target achievement
• Number of new accounts/projects acquired
• Conversion rate of leads to orders
• Customer satisfaction and retention

Salary & Benefits

• Salary up to AED 8,000 per month
• Career growth and professional development opportunities

How to Apply

Interested candidates are invited to send their CV along with a brief cover letter to:
hr@asmaasgroup.com

Job Type: Full-time

Pay: AED6,000.00 - AED8,000.00 per month