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Sales Manager

Responsible to lead his field sales team to execute the agreed sales, distribution and objectives, for a set of agencies, in coordination with the Business Unit Manager.


Key Deliverables:

  • Accountable for the delivery of Sales, distribution and visibility objectives in line with the Channel and Brand objectives for the Group.
  • Ensure Profitability of the business through effective negotiation and A&P Controls to ensure better return on investments
  • Lead, motivate and guide the frontline sales team through on field coaching and mentoring.
  • Effective execution of channel and customer plans and agreements
  • Conduct Business Reviews with the designated accounts on a periodic basis.
  •  Ensure effective monthly sales forecasting, stock management and execution of the stock management priorities.
  • Responsible to ensure timely payment collections from the trade, reconciliations Principal recoveries.
  •  Ensure market working on a regular basis including market intelligence, competitor tracking, conducting reviews and develop good commercial relationship with relevant stakeholders etc.


Qualifying criteria:

  • 5-7 years of experience in FMCG sales with focus on Beverages business in Oman market
  • Minimum of 2 years experience in leading a team
  • Proven track record of multi brand handling & multiple task management
  • Experience in all aspects of sales management- Principals, Customers & Sales team
  • Graduate degree, MBA from an accredited university preferred

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