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Matlay Ventures

We're Hiring: Senior Business Development Executive (International Markets)Location:*Lahore, Pakistan (On-site)Company:* Rootblock LabsRootblock Labs is an AI and Computer Vision company delivering intelligent solutions for enterprises worldwide. We are looking for a *highly motivated and self-driven Business Development Executive* with proven experience in expanding international customer portfolios.This is not a traditional sales role. We are looking for someone who knows where to find the right customers, how to engage decision-makers, and how to convert opportunities into long-term business relationships.Key Responsibilities* Identify and qualify potential customers across the US, Europe, GCC, Australia, and other international markets.* Develop and execute outbound lead generation strategies.* Find decision-makers using LinkedIn Sales Navigator, Apollo, Clutch, Upwork, industry directories, events, and other prospecting platforms.* Build targeted prospect lists and maintain a healthy sales pipeline.* Reach out to prospects through LinkedIn, email campaigns, cold outreach, and networking.* Understand customer business challenges and effectively position Rootblock Labs' AI, Computer Vision, and software engineering services.* Prepare proposals, capability presentations, and commercial offers.* Schedule meetings and product demonstrations with qualified prospects.* Build strategic partnerships and identify new business opportunities.* Work closely with technical teams to understand customer requirements and propose suitable solutions.* Consistently achieve lead generation and business development targets.Required Skills &amp; Experience* *3+ years of experience* in international B2B business development for a technology company.* Proven track record of acquiring international clients.* Strong understanding of AI, Computer Vision, Machine Learning, custom software development, or digital transformation services.* Hands-on experience with LinkedIn Sales Navigator, Apollo.io, Upwork, Clutch, CRM platforms, and email outreach tools.* Excellent prospecting, networking, negotiation, and communication skills.* Ability to identify decision-makers and build relationships with C-level executives.* Strong proposal writing and presentation skills.* Self-driven, proactive, and results-oriented with minimal supervision.* Excellent spoken and written English.Preferred ExperienceExperience selling any of the following services is a strong advantage:* Artificial Intelligence (AI)* Computer Vision* Edge AI* Custom Software Development* Cloud Solutions* IoT Solutions* Data AnalyticsWhat We're Looking ForWe're looking for someone who:* Thinks like an entrepreneur.* Doesn't wait for leads&mdash;they create opportunities.* Knows how to identify the right companies and the right people.* Can independently build and expand our international customer portfolio.* Is passionate about growing a global technology business.Why Join Rootblock Labs?* Work with cutting-edge AI and Computer Vision technologies.* Opportunity to engage with international clients.* Competitive salary with an attractive commission structure.* High-growth career path with ownership and autonomy.* Be part of a team building globally impactful AI solutions.*Ready to help us grow globally?Send your CV to [careers@rootblocklabs.com](mailto:careers@rootblocklabs.com)Job Type: Full-timeWork Location: In person

Senior Business Development Executive

Speechify

<div>Mission

Speechify is the easiest way to listen to the world's information. Articles on the web, documents in the cloud, books on your phone. We absorb it all and let you listen to it at your desk, on the go, at your own speed, and with tools that make learning easier, deeper, and faster.

What streaming services have done for audio entertainment, we're doing for audio information. And whatever we're doing seems to be working. We're #1 in our category, and experiencing exponential growth.

Overview

We're looking for a Senior Software Engineer to join our Core Experiences Team. This team builds and maintains the foundational services and SDKs that power Speechify's product experience across platforms. It's a critical role for someone who enjoys working at the intersection of product and infrastructure, thinks strategically, and is passionate about designing clear, reliable APIs and simple systems that directly enhance the user experience.

What You'll Do
<ul>
<li>Collaborate with Speechify's Product Teams to scope projects, find ways to reduce scope to get faster feedback from customers, navigate the integration/UX tradeoffs relevant to different product teams, and deliver solutions via our cross-platform SDK</li>
<li>Optimize existing functionality to ship things like faster loading and more intelligent parsing by designing more efficient abstractions and improving our algorithms</li>
<li>Ship cloud functions, lightweight backend services, and jobs using Kotlin</li>
</ul>
An Ideal Candidate Should Have
<ul>
<li>Systems thinking. You know that optimizing a system requires end-to-end design, and you believe simplicity is valuable.</li>
<li>Speed. You work quickly to generate ideas and options and know how to decide which things can ship now and what things need time</li>
<li>Focus. We're a high-growth startup with a busy, remote team. You know how and when to engage or be heads down</li>
<li>Collaboration. You know how to inspire, play, and negotiate with opinionated designers, marketers, and PMs</li>
<li>Preferred Tech Stack:
<ul><li>Kotlin Multiplatform (Java experience is OK but role is Kotlin Multiplatform)</li>
<li>Prior experience with GCP is a plus</li>
</ul>
</li></ul>What We Offer
<ul><li>A fast-growing environment where you can help shape the company and product.</li>
<li>An entrepreneurial-minded team that supports risk, intuition, and hustle.</li>
<li>A hands-off management approach so you can focus and do your best work.</li>
<li>An opportunity to make a big impact in a transformative industry.</li>
<li>Competitive salaries, a friendly and laid-back atmosphere, and a commitment to building a great asynchronous culture.</li>
<li>Opportunity to work on a life-changing product that millions of people use.</li>
<li>Build products that directly impact and support people with learning differences like dyslexia, ADD, low vision, concussions, autism, and more.</li>
<li>Work in one of the fastest growing sectors of tech, the intersection of artificial intelligence and audio.</li>
</ul>
Think you're a good fit for this job?

Tell us more about yourself and why you're interested in the role when you apply.
 
And don't forget to include links to your portfolio and LinkedIn.

Not looking but know someone who would make a great fit?

Refer them!

Speechify is committed to a diverse and inclusive workplace.

Speechify does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.</div>

Senior Software Engineer, Core Experiences - Lahore, Pakistan

Universities Page

We are looking for a skilled and results-driven Meta Ads Specialist to manage and optimize Facebook &amp; Instagram advertising campaigns focused on lead generation.Key Responsibilities:<ul><li>Plan, create, and manage Meta (Facebook &amp; Instagram) Ads campaigns for lead generation.</li><li>Develop effective ad strategies to generate high-quality leads.</li><li>Create and test different ad creatives, copy, audiences, and campaign structures.</li><li>Monitor campaign performance and optimize ads to improve CPL (Cost Per Lead), lead quality, and conversion rates.</li><li>Conduct audience research and targeting for relevant customer segments.</li><li>Set up and manage Meta Pixel, Conversions API, and tracking where required.</li><li>Analyze campaign data and prepare regular performance reports.</li><li>Continuously test and implement new strategies to improve ROI and lead generation results.</li><li>Coordinate with the sales team to ensure effective lead follow-up and conversion.</li></ul>Requirements:<ul><li>Minimum Bachelor's degree required.</li><li>Proven experience as a Meta Ads Specialist / Facebook Ads Specialist.</li><li>Strong experience in lead generation campaigns.</li><li>Good understanding of Meta Ads Manager, audience targeting, retargeting, and campaign optimization.</li><li>Experience with lead generation is highly preferred.</li><li>Strong analytical and problem-solving skills.</li><li>Ability to manage advertising budgets and achieve performance targets.</li><li>Knowledge of tracking, analytics, and conversion optimization.</li></ul>Salary &amp; Benefits:<ul><li>Competitive Salary </li><li>Performance-based rewards</li><li>Career growth opportunities</li><li>Professional working environment</li></ul>Interested candidates can share their CVs on WhatsApp: 0311 49998274Pay: Rs40,000.00 - Rs50,000.00 per monthWork Location: In person

Meta Ads Specialist

Devspark Labs

Job Description &ndash; User Acquisition Manager &amp; ASO Specialist Position: User Acquisition Manager &amp; ASO Specialist Experience: 3&ndash;4 Years Industry: Gaming / Mobile Games Employment Type: Full-Time Location: Lahore, Pakistan Work Mode: OnsiteWe are looking for an experienced and data-driven User Acquisition Manager &amp; ASO Specialist with 3&ndash;4 years of hands-on experience in the gaming industry. The candidate should have strong expertise in paid user acquisition, campaign optimization, App Store Optimization (ASO), analytics, and performance marketing. Experience managing campaigns for mobile games across platforms such as Meta, Google Ads, TikTok, and other ad networks will be highly preferred.Key Responsibilities: User Acquisition &amp; Performance Marketing<ul><li>Plan, launch, manage, and optimize paid acquisition campaigns across Google Ads, Meta Ads, TikTok Ads, and relevant gaming ad networks.</li><li>Manage campaign budgets and optimize spending to achieve CPI, CPA, ROAS, LTV, retention, and revenue targets.</li><li>Develop and test different ad creatives, messaging, audiences, and campaign structures.</li><li>Monitor user acquisition funnels and identify opportunities to improve conversion and retention.</li></ul>App Store Optimization (ASO)<ul><li>Develop and execute ASO strategies for Google Play Store and Apple App Store.</li><li>Optimize app titles, descriptions, keywords, metadata, screenshots, icons, and promotional assets.</li><li>Conduct keyword research and competitor analysis to improve organic app visibility.</li><li>Monitor and improve App Store Conversion Rate (CVR) and organic user acquisition.</li><li>Conduct A/B testing of store listings, screenshots, icons, and other visual assets.</li></ul>Analytics &amp; Reporting<ul><li>Monitor and analyze key performance metrics including:</li><li>CPI (Cost Per Install)</li><li>CPA (Cost Per Acquisition)</li><li>ROAS (Return on Ad Spend)</li><li>LTV (Lifetime Value)</li><li>Retention Rate</li><li>ARPU / ARPPU</li><li>Conversion Rate</li><li>Organic vs. Paid Installs</li></ul>Required Skills &amp; Qualifications<ul><li>Bachelor's degree in Marketing, Business, Digital Marketing, Computer Science, or a related field.</li><li>3&ndash;4 years of professional experience in User Acquisition, Performance Marketing, ASO, or Growth Marketing.</li><li>Proven experience in the mobile gaming industry is required.</li><li>Hands-on experience managing paid user acquisition campaigns for mobile games.</li><li>Strong understanding of Google Ads, Meta Ads, TikTok Ads, and mobile advertising platforms.</li><li>Strong knowledge of ASO, keyword research, app store rankings, and conversion optimization.</li><li>Experience with mobile attribution and analytics platforms such as AppsFlyer, Adjust, Firebase, or similar tools.</li><li>Strong understanding of gaming KPIs including CPI, ROAS, LTV, retention, ARPU, and ARPPU.</li><li>Experience with A/B testing and performance optimization.</li></ul>What We Offer<ul><li>Competitive salary package based on experience and performance.</li><li>Performance-based incentives and growth opportunities.</li><li>Opportunity to work on international mobile gaming products.</li><li>Professional and collaborative work environment.</li><li>Exposure to large-scale user acquisition and performance marketing campaigns.</li><li>Career growth opportunities in the gaming and digital marketing industry.</li></ul>Work Location: In person

User Acquisition Manager & ASO Specialist

The Services Tree Enterprises 

Marketing Specialist Company: SourceTek (on behalf of our client) Location: Lahore, Pakistan(Onsite ) Experience Required: 2+ YearsAbout the Role We are hiring a Marketing Specialist on behalf of our client in Lahore. The ideal candidate will be a creative, data-driven marketer who can plan and execute campaigns across digital and traditional channels while growing the brand's online presence.Roles &amp; Responsibilities<ul><li>Plan, develop, and execute marketing campaigns across digital and traditional channels</li><li>Create engaging content for social media, email marketing, blogs, and other marketing collateral</li><li>Monitor and analyze campaign performance using analytics tools, providing insights and recommendations for improvement</li><li>Assist in the development and execution of the overall marketing strategy in line with business objectives</li><li>Coordinate with design and content teams to produce high-quality marketing materials</li><li>Manage and grow the company's social media presence and online brand reputation</li><li>Conduct market research to identify trends, target audiences, and competitor strategies</li><li>Support SEO/SEM initiatives to improve organic and paid search visibility</li><li>Assist with the planning and coordination of promotional events, webinars, and product launches</li><li>Prepare regular reports on marketing KPIs and campaign ROI for management review</li></ul>Requirements<ul><li>2+ years of experience in marketing or a related field</li><li>Strong content creation and copywriting skills</li><li>Familiarity with analytics tools (Google Analytics, Meta Business Suite, etc.)</li><li>Basic understanding of SEO/SEM principles</li><li>Experience managing social media platforms and campaigns</li><li>Excellent organizational and communication skills</li></ul>How to Apply Interested candidates can apply by sending their updated resume to: talent@sourcetek.coPay: Rs80,000.00 - Rs140,000.00 per monthExperience:<ul><li>Marketing: 2 years (Preferred)</li></ul>Work Location: In person

Marketing Specialist

Luminey

Senior Social Media Ads SpecialistLocation: Bahria Town, Lahore (On-Site) Job Type: Full-Time Working Hours: 12:00 PM &ndash; 8:00 PM (8-Hour Shift)Experience5&ndash;7 YearsJob SummaryWe are seeking a results-driven and experienced Senior Social Media Ads Specialist to lead and manage paid advertising campaigns across multiple digital platforms. The ideal candidate will have extensive expertise in performance marketing, lead generation, audience targeting, campaign optimization, and maximizing advertising ROI.Key Responsibilities<ul><li>Plan, develop, launch, and manage paid advertising campaigns across Meta (Facebook &amp; Instagram), Google Ads, LinkedIn Ads, TikTok Ads, and YouTube Ads.</li><li>Design and execute high-converting lead generation and customer acquisition campaigns.</li><li>Continuously optimize campaigns to improve ROI, ROAS, CTR, conversion rates, and Cost Per Lead (CPL).</li><li>Conduct audience research, segmentation, A/B testing, retargeting, and remarketing campaigns to maximize performance.</li><li>Monitor and manage daily, weekly, and monthly advertising budgets effectively.</li><li>Track and analyze campaign performance using Google Analytics, Google Tag Manager, Meta Pixel, and other conversion tracking tools.</li><li>Prepare detailed performance reports with actionable insights and strategic recommendations.</li><li>Collaborate with graphic designers and content creators to produce engaging ad creatives, compelling copy, and high-converting landing pages.</li><li>Stay updated on digital marketing trends, platform algorithm changes, and advertising policies to maintain campaign effectiveness.</li></ul>Requirements<ul><li>Bachelor's degree in Marketing, Business Administration, Digital Marketing, or a related field.</li><li>5&ndash;7 years of hands-on experience in paid digital advertising and performance marketing.</li><li>Proven expertise in managing campaigns across:</li><li>Meta Ads (Facebook &amp; Instagram)</li><li>Google Ads</li><li>LinkedIn Ads</li><li>YouTube Ads</li><li>TikTok Ads</li><li>Strong knowledge of audience targeting, conversion tracking, lead generation, campaign optimization, and performance analysis.</li><li>Practical experience with Google Analytics, Meta Pixel, Google Tag Manager, and reporting dashboards.</li><li>Ability to manage high-budget advertising campaigns while delivering measurable business results.</li><li>Excellent analytical, communication, and problem-solving skills.</li><li>Capable of independently planning, executing, optimizing, and scaling paid advertising campaigns across multiple digital platforms.</li></ul>Work Location: In person

Social Media Ads Specialist

Samad Rubber works ltd

<ul><li>Design, develop, and maintain interactive Power BI dashboards and reports to support business decision-making.</li><li>Extract, transform, and load (ETL) data from multiple sources, including SQL databases and SAP HANA.</li><li>Develop and optimize SQL queries, stored procedures, and database objects for efficient data retrieval and reporting.</li><li>Create and maintain data models using DAX and M Query to deliver accurate analytics solutions.</li><li>Ensure data accuracy, integrity, and consistency across all reporting solutions.</li><li>Maintain documentation for dashboards, data models, ETL processes, and reporting standards.</li><li>Stay current with emerging BI technologies and recommend process improvements to enhance reporting capabilities.</li></ul>Skills &amp; Requirements:<ul><li>Bachelor's or Master's degree in Computer Science, Statistics, Business Analytics, IT.</li><li>3&ndash;5 years of hands-on experience in Business Intelligence, MIS, Data Analytics.</li><li>Proficiency in Power BI (DAX, M Query, Power Query).</li><li>Strong SQL skills (queries, stored procedures, performance tuning).</li><li>Experience with SAP HANA and SQL databases.Iv- Knowledge of ETL frameworks and data warehousing concepts.</li><li>Candidate must have working experience on live Power BI projects in the Textile or Manufacturing industry.</li></ul>Work Location: In person

Data Analyst

Explore 22+ Artificial intelligence specialist in Lahore this August. Find roles across top companies and apply now to boost your career.