marketing executive

marketing manager

digital marketing manager

seo specialist

head of marketing

aso seo marketing manager

Careem

<div>
 
 About the Company
 
 
 
 Careem is building the Everything App for the greater Middle East &mdash; making it easy to move around, order food and groceries, manage payments, and more. Our purpose is simple: to simplify and improve people&rsquo;s lives and build an awesome organisation that inspires.
 
 
 Since 2012, Careem has enabled earnings for over 2.5 million Captains, simplified the lives of more than 70 million customers, and built a platform where the region&rsquo;s best talent and entrepreneurs thrive. We operate in 70+ cities across 10 countries, from Morocco to Pakistan.
 
 
 
 
 We&rsquo;re now entering our next chapter &mdash; one powered by AI. We&rsquo;re looking for AI talent: curious problem-solvers who know how to apply AI to build tools, automate workflows, and create real impact. Whether it&rsquo;s streamlining operations, enhancing customer experience, or reimagining internal systems &mdash; we want people who can make Careem work smarter and move faster.
 
 
 
 
 
 About The Role
 
 
 
 We are seeking a ASO/SEO
 
 Marketing Manager
 
 to join our world-class
 
 Growth Marketing
 
 team at
 
 Careem
 
 , with a strong focus on
 
 SEO, ASO, and the activation of emerging digital channels
 
 , including AI-driven discovery engines. This role goes beyond traditional performance marketing to encompass
 
 content visibility, intelligent targeting, and digital innovation
 
 that keeps Careem ahead of the curve.
 
 
 You will build strategies that span across
 
 Paid Media, SEO, ASO, and AI-powered surfaces
 
 &mdash; ensuring our landing pages and brand visibility are optimized not just for search, but also for
 
 contextual discovery tools like ChatGPT and Perplexity
 
 . The ideal candidate blends
 
 technical know-how with creative fluency
 
 , and thrives in scaling new frontiers.
 
 
 What you'll do
 
 
 <ul>
 <li>
 Lead SEO strategy to improve the visibility and performance of landing and long-tail pages (LLPs) across traditional search engines and new-gen discovery platforms (e.g., ChatGPT, Perplexity).
 </li>
 <li>
 Collaborate with content, data, and web teams to structure, tag, and serve content that aligns with AI/LLM-driven search behavior.
 </li>
 <li>
 Drive ASO (App Store Optimization) to maximize the performance of app store landing pages, ensuring best-in-class discoverability, conversion rates, and creative placement.
 </li>
 <li>
 Explore and launch emerging marketing channels (e.g. AI chat surfaces, smart TVs, native placements), with a test-and-learn mindset and structured evaluation of performance.
 </li>
 <li>
 Ensure clarity and alignment on campaign briefs, translating business goals into actionable growth tactics across owned and paid assets.
 </li>
 <li>
 Partner with content and web teams to ensure keyword-rich, LLM-friendly content optimized for both search engines and emerging discovery platforms.
 
 
 </li>
 </ul>
 What You'll Need
 
 
 <ul>
 <li>
 Demonstrated experience with technical and content SEO, including schema, indexation strategy, and LLP architecture.
 </li>
 <li>
 Strong knowledge of ASO best practices, with hands-on experience optimizing app listings and creatives.
 </li>
 <li>
 Passion for new technologies and AI-led marketing; familiarity with the adtech ecosystem in platforms like ChatGPT or Perplexity is a strong plus.
 </li>
 <li>
 Experience working with Mobile Measurement Platforms (e.g., Adjust) and understanding multi-touch attribution.
 </li>
 <li>
 Familiarity with dashboarding tools (e.g., Looker Studio) and performance tracking.
 </li>
 <li>
 Strong analytical mindset with an ability to connect insights to action.
 </li>
 <li>
 A proven track record of scaling campaigns or programs from scratch, especially in non-traditional or nascent channels.
 </li>
 <li>
 Over 3 years experience working directly in app store optimisation
 
 
 </li>
 </ul>
 
 What We&rsquo;ll Provide You
 
 
 
 <ul>
 <li>
 We offer colleagues the opportunity to drive impact in the region while they learn and grow. As a full time Careem colleague, you will be able to:
 </li>
 <li>
 Work and learn from great minds by joining a community of inspiring colleagues.
 </li>
 <li>
 Put your passion to work in a purposeful organisation dedicated to creating impact in a region with a lot of untapped potential.
 </li>
 <li>
 Explore new opportunities to learn and grow every day.
 </li>
 <li>
 Work 4 days a week in office &amp; 1 day from home, and remotely from any country in the world for 30 days a year with unlimited vacation days per year. (If you are in an individual contributor role in tech, you will have 2 office days a week and 3 to work from home.)
 </li>
 <li>
 Access to healthcare benefits and fitness reimbursements for health activities including gym, health club, and training classes.
 </li>
 </ul>
</div>

ASO & SEO Marketing Manager

Overview Careem is building the Everything App for the greater Middle East, making it easier than ever to move around, order food and groceries, manage payments, and more. Since 2012, Careem has created earnings for over 2.5 million Captains, simplified the lives of over 70 million customers, and operates in over 70 cities across 10 countries, from Morocco to Pakistan.We are seeking a ASO/SEO Marketing Manager to join our world-class Growth Marketing team at Careem, with a strong focus on SEO, ASO, and activation of emerging digital channels, including AI-driven discovery engines. This role goes beyond traditional performance marketing to encompass content visibility, intelligent targeting, and digital innovation that keeps Careem ahead of the curve. You will build strategies that span across Paid Media, SEO, ASO, and AI-powered surfaces - ensuring our landing pages and brand visibility are optimized not just for search, but also for contextual discovery tools like ChatGPT and Perplexity. The ideal candidate blends technical know-how with creative fluency, and thrives in scaling new frontiers. Responsibilities <ul><li>Lead SEO strategy to improve the visibility and performance of landing and long-tail pages (LLPs) across traditional search engines and new-gen discovery platforms (e.g., ChatGPT, Perplexity).</li><li>Collaborate with content, data, and web teams to structure, tag, and serve content that aligns with AI/LLM-driven search behavior.</li><li>Drive ASO (App Store Optimization) to maximize the performance of app store landing pages, ensuring best-in-class discoverability, conversion rates, and creative placement.</li><li>Explore and launch emerging marketing channels (e.g. AI chat surfaces, smart TVs, native placements), with a test-and-learn mindset and structured evaluation of performance.</li><li>Ensure clarity and alignment on campaign briefs, translating business goals into actionable growth tactics across owned and paid assets.</li><li>Partner with content and web teams to ensure keyword-rich, LLM-friendly content optimized for both search engines and emerging discovery platforms.</li></ul> Qualifications <ul><li>Demonstrated experience with technical and content SEO, including schema, indexation strategy, and LLP architecture.</li><li>Strong knowledge of ASO best practices, with hands-on experience optimizing app listings and creatives.</li><li>Passion for new technologies and AI-led marketing; familiarity with the adtech ecosystem in platforms like ChatGPT or Perplexity is a strong plus.</li><li>Experience working with Mobile Measurement Platforms (e.g., Adjust) and understanding multi-touch attribution.</li><li>Familiarity with dashboarding tools (e.g., Looker Studio) and performance tracking.</li><li>Strong analytical mindset with an ability to connect insights to action.</li><li>A proven track record of scaling campaigns or programs from scratch, especially in non-traditional or nascent channels.</li><li>Over 3 years experience working directly in app store optimization.</li></ul> Benefits <ul><li>We offer colleagues the opportunity to drive impact in the region while they learn and grow. As a full time Careem colleague, you will be able to:</li><li>Work and learn from great minds by joining a community of inspiring colleagues.</li><li>Put your passion to work in a purposeful organisation dedicated to creating impact in a region with a lot of untapped potential.</li><li>Explore new opportunities to learn and grow every day.</li><li>Work 4 days a week in office and 1 day from home, and remotely from any country in the world for 30 days a year with unlimited vacation days per year. (If you are in an individual contributor role in tech, you will have 2 office days a week and 3 to work from home.)</li><li>Access to healthcare benefits and fitness reimbursements for health activities including gym, health club, and training classes.</li></ul><img src="https://www.jobg8.com/Tracking.aspx?%2fh34g3pSz%2f4Kc%2bvxod1dGz3ymj3m5%2bIdp" width="0" height="0" />

Astra Tech

<div>
 
 
 
 About Us
 
 
 
 
 
 
 We are a leading UAE-based consumer technology company, building the digital infrastructure of everyday life with a focus on AI-powered fintech, communication, and digital services.
 
 
 
 
 Guided by our philosophy, the Blueprint of Simplicity, we design technology around real human behavior, connecting people, enabling financial access, and making everyday experiences effortless.
 
 
 
 
 Our flagship platform, botim, is the region&rsquo;s most trusted fintech communication platform, combining secure VoIP with action-based AI and everyday money tools. Through botim money, we provide financial services that serve both individuals and SMEs, making payments, transfers, and credit simpler and more accessible. Today, the platform serves 150M+ users worldwide.
 
 
 
 
 
 
 
 Responsibilities
 
 
 
 
 
 
 
 
 
 Campaign Management
 
 
 
 <ul>
 <li>
 Plan, execute, and optimize performance marketing campaigns across
 
 Meta, Google Ads, TikTok, and other platforms
 
 .
 </li>
 <li>
 Manage daily budgets, pacing, and KPIs across campaigns to deliver business targets.
 </li>
 <li>
 Analyze campaign data and provide actionable insights for scaling and improving efficiency.
 </li>
 </ul>
 
 
 
 Creative Strategy &amp; Briefing
 
 
 
 <ul>
 <li>
 Collaborate with design and content teams to develop high-performing ad creatives.
 </li>
 <li>
 Prepare creative briefs and manage timelines to ensure timely delivery.
 </li>
 </ul>
 
 
 
 ASO &amp; SEO Coordination
 
 
 
 <ul>
 <li>
 Work with agency partners to execute SEO and content marketing projects.
 </li>
 <li>
 Track keyword performance to support ASO efforts across all apps in our portfolio.
 </li>
 <li>
 Monitor competitor benchmarks to identify opportunities for new initiatives.
 </li>
 </ul>
 
 
 
 Reporting &amp; Insights
 
 
 
 <ul>
 <li>
 Prepare weekly and monthly reports on campaign performance and business impact.
 </li>
 <li>
 Use analytics tools like
 
 GA4, AppsFlyer, Adjust, and internal dashboards
 
 to track KPIs.
 </li>
 <li>
 Identify growth opportunities and provide data-driven recommendations.
 </li>
 </ul>
 
 
 
 
 
 
 Requirements
 
 
 
 
 
 
 <ul>
 <li>
 2&ndash;4 years of
 
 hands-on experience in performance marketing (Mandatory)
 
 </li>
 <li>
 Proficiency in
 
 Google Ads, Meta Ads Manager, TikTok Ads
 
 , and other paid media platforms
 </li>
 <li>
 Familiarity with
 
 ASO, SEO, and analytics tools
 
 (GA4, AppsFlyer, Adjust, Search Console)
 </li>
 <li>
 Basic understanding of
 
 tracking, attribution, and campaign reporting
 
 </li>
 </ul>
 
 
 
 
 
 
 Good to Have
 
 
 
 <ul>
 <li>
 Basic
 
 SQL querying skills
 
 for data extraction and reporting
 </li>
 <li>
 Prior experience in a
 
 fintech or multi-brand ecosystem
 
 </li>
 <li>
 Exposure to
 
 creative testing frameworks and advanced attribution models
 
 </li>
 </ul>
 
 
</div>

Performance Marketing Associate

Confidential

Location: On-Site | Dubai Type: Full-TimeExperience: 1–2 yearsTraining will be provided&nbsp;Responsibilities:&nbsp;Plan and manage online marketing campaigns across Google Ads, Meta Ads, SEO, and ASO.Work with different teams to improve campaign results.Analyze data, track performance, and share reports.Explore new tools and ideas to improve marketing performance.&nbsp;Requirements:&nbsp;<ul><li>1–2 years of experience in performance or digital marketing.</li><li>Knowledge of Google Ads, Meta Ads, and SEO.</li><li>Good communication and analytical skills.</li><li>Hindi and English fluency is required.</li></ul>

Digital Marketing Executive

Al Ghurair

Strategic RESPONSIBILITIES
<ul>
<li>Align growth and marketing strategies with the overall business strategy.</li>
<li>Understand the life cycle of customers and identify growth opportunities.</li>
<li>Optimize acquisition and retention and increase frequency.</li>
<li>Work closely with the growth team on defining the growth &amp; marketing strategy, creating an execution plan, and launching initiatives to reach the projected ROI.</li>
</ul>
Operational
<ul>
<li>Work with the marketing &amp; growth manager on executing the growth plans.</li>
<li>Assist in building and implementing the overall digital marketing strategy. .</li>
<li>Stay up to date with the latest technology and best practices. .</li>
<li>Manage all digital marketing channels. .</li>
<li>Measure ROI and KPIs.</li>
<li>Oversee all the company's social media accounts.</li>
<li>Manage and improve online content, considering SEO, ASO and SEM.</li>
<li>Monitor competition and provide suggestions for improvement.</li>
<li>Analyse customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies.</li>
<li>Help develop creative briefs and guide creative direction to meet objectives for all advertising and customer facing communications, including print, digital, and video assets.</li>
<li>Conceptualize and execute multichannel campaigns across the customer lifecycle, ensuring the alignment of communications and messaging in all channels.</li>
<li>Identify the effectiveness and impact of current marketing initiatives with tracking and analysis and optimize accordingly.</li>
</ul>
People Management
<ul>
<li>Frequent contact with Operations, product, technology, and finance team.</li>
<li>Regular contact with creative agencies and designers.</li>
</ul>
Product/Process Improvement
N/A

Assistant Manager - Marketing

Blaxity

<div>
 
 
 Company Description
 
 
 
 Blaxity is a community-built social network for polyamorous couples and singles. We believe that traditional relationship structures have been the same for thousands of years and see an opportunity for disruption and transformation. Our platform encourages open, diverse, and inclusive connections, fostering a space where users can find and build meaningful relationships on their own terms.
 
 
 
 
 
 
 Role Description
 
 
 
 This is a full-time remote role for a Growth Product Manager. The Growth Product Manager will be responsible for developing and executing the product roadmap, utilizing growth hacking techniques, implementing design thinking strategies, and managing overall product development. The role will also involve spearheading growth marketing efforts to drive user acquisition and retention, collaborating with cross-functional teams to ensure product success, and continuously assessing product performance metrics to identify opportunities for growth and improvement.
 
 
 
 
 
 
 Qualifications
 
 
 <ul>
 <li>
 Experience in Product Road Mapping and Product Management
 </li>
 <li>
 Proficiency in Growth Hacking and Growth Marketing techniques
 </li>
 <li>
 Strong skills in Design Thinking and innovative problem-solving
 </li>
 <li>
 Excellent analytical and strategic thinking abilities
 </li>
 <li>
 Effective communication and collaboration skills
 </li>
 <li>
 Ability to work independently and remotely
 </li>
 <li>
 Experience in social networking or community-building platforms is a plus
 </li>
 <li>
 Bachelor's degree in Business, Marketing, Design, or related field
 </li>
 </ul>
 
 
 
 
 Skills:
 
 <ul>
 <li>
 Experience with&nbsp;
 
 Firebase, Mixpanel, Amplitude
 
 , or similar analytics tools.
 </li>
 <li>
 Familiarity with&nbsp;
 
 UI/UX tools
 
 &nbsp;(Figma, Framer).
 </li>
 <li>
 Background in&nbsp;
 
 ASO, SEO
 
 , or digital product marketing.
 </li>
 <li>
 Technical familiarity (mobile dev, APIs, or no-code tools) is a plus.
 </li>
 </ul>
 
 
 
 
 
 Tasks:
 
 
 <ul>
 <li>
 Track and analyze key app metrics (DAU, MAU, retention, churn, LTV, CAC, etc.)
 </li>
 <li>
 Build and maintain dashboards using Firebase, Mixpanel, or Amplitude
 </li>
 <li>
 Identify drop-off points in onboarding, messaging, and subscription flows
 </li>
 <li>
 Segment users by behavior (active, dormant, premium, churned) and extract insights
 </li>
 <li>
 Monitor in-app feature adoption and conversion rates
 </li>
 <li>
 Analyze funnel performance for acquisition, activation, retention, and referral
 </li>
 <li>
 Audit the entire user journey (from app store visit &rarr; onboarding &rarr; engagement)
 </li>
 <li>
 Identify friction points and propose UX/UI improvements
 </li>
 <li>
 Work with design to create new flows, interactions, and user states
 </li>
 <li>
 Conduct A/B testing for new layouts, copy, and feature placements
 </li>
 <li>
 Gather and interpret qualitative feedback (reviews, community, NPS)
 </li>
 <li>
 Collaborate with developers to implement and monitor UX changes
 </li>
 <li>
 Design and run growth experiments focused on engagement and monetization
 </li>
 <li>
 Implement referral loops, gamification mechanics, and in-app events
 </li>
 <li>
 Optimize onboarding flow to improve activation and subscription conversion
 </li>
 <li>
 Track and optimize the user funnel for each growth channel (organic, paid, referral)
 </li>
 <li>
 Measure impact of experiments and double down on successful strategies
 </li>
 <li>
 Improve app listing visuals, descriptions, and conversion copy
 </li>
 <li>
 Conduct keyword research and monitor ranking performance
 </li>
 <li>
 Run A/B tests on icons, screenshots, and preview videos
 </li>
 <li>
 Analyze conversion rate from impressions &rarr; installs &rarr; activation
 </li>
 <li>
 Work with design, marketing, and tech to align on growth roadmap priorities
 </li>
 <li>
 Translate user analytics into actionable tasks for UX/design/dev teams
 </li>
 <li>
 Collaborate with the marketing team on campaigns based on user insights
 </li>
 <li>
 Align product goals with marketing KPIs (CPI, conversion, retention)
 </li>
 <li>
 Prepare weekly growth reports and insights for leadership
 </li>
 <li>
 Benchmark competitors&rsquo; features and retention mechanics
 </li>
 <li>
 Stay updated on UX, ASO, and growth best practices
 </li>
 <li>
 Explore integrations (AI chat, push notifications, gamified features, etc.)
 </li>
 <li>
 Ideate new engagement concepts for couples and singles in the app
 </li>
 </ul>
</div>

Growth Product Manager

Media.net

About the Role 
The campaign manager is responsible for the technical implementation, management, and optimization of Google Ads campaigns. This role involves ad trafficking, troubleshooting technical issues, and ensuring accurate and efficient campaign execution. The ideal candidate will have strong technical skills, a deep understanding of Google Ads, and a meticulous approach to campaign management.
 Key Responsibilities: 
<ul>
<li> Campaign Setup and Management: Create and manage Google Ads campaigns across Search, Display, &amp; UAC.</li>
<li> Performance Optimization: Monitor and optimize campaigns to improve key metrics such as CTR, CPC, CPA, and ROI.</li>
<li> Reporting &amp; Analytics: Generate insightful reports to communicate actionable, campaign performance and ROI to stakeholders.</li>
<li> A/B Testing: Conduct A/B tests on ad copy, creatives, and ASO to enhance campaign performance.</li>
<li> Technical Troubleshooting: Identify and resolve technical issues related to ad delivery, tracking discrepancies, and ad disapprovals.</li>
<li> Collaboration: Work closely with product and design teams to ensure campaign success.</li>
<li> Competitor Research: Periodically monitor and evaluate competitor best practices to stay ahead and grow market share.</li>
<li> Automation: Utilize Google Scripts/rules to automate repetitive tasks and optimize campaign management.</li>
<li> Industry Trends: Stay ahead in the constantly evolving digital marketing landscape.</li>
</ul>
 Qualifications: 
<ul>
<li> Education: Bachelor s degree in Marketing, Advertising, Computer Science, Statistics, or a related field.</li>
<li> Experience: 2-4 years of experience in digital ad operations with a focus on Google Ads.</li>
<li> Skills:
<ul>
<li>Proficiency in Google Ads, Google Ads Editor, Tag Manager, Google Analytics.</li>
<li>Experience with AppTweak, Adjust, and other ASO and tracking tools.</li>
<li>Excellent at data handling and insight generation, proficiency in Excel &amp; PPT.</li>
<li>Strong technical skills. Experience with HTML, JavaScript, SQL a plus.</li>
<li>Experience with tools like Tableau, Power BI</li>
<li>Experience with Microsoft Ads (Bing), Facebook, affiliate marketing a plus.</li>
<li>Excellent problem-solving skills and attention to detail.</li>
<li>Ability to manage multiple campaigns and projects simultaneously.</li></ul></li></ul>

Campaign Manager Performance Marketing

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5590 aso seo marketing manager jobs IN Dubai

ASO & SEO Marketing Manager

ASO & SEO Marketing Manager

Performance Marketing Associate

Digital Marketing Executive

Assistant Manager - Marketing

Growth Product Manager

Campaign Manager Performance Marketing