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Heka Healthcare Services

<div>
 
 
 Position Title:
 
 Marketing &amp; Branding Specialist
 
 
 
 Reporting To:
 
 Group General Manager, HEKA Healthcare Group
 
 
 
 Location:
 
 Fujairah &amp; Dubai, UAE
 
 
 
 
 
 The
 
 Marketing &amp; Branding Specialist
 
 is responsible for executing all marketing, branding, and communication activities across HEKA Clinics and HEKA Trading. The role ensures consistent brand identity, supports patient and client acquisition, enhances visibility across digital and offline channels, and ensures organized execution of campaigns aligned with HEKA&rsquo;s strategic direction.
 
 
 
 
 
 
 
 Key Responsibilities
 
 
 
 
 
 
 
 
 Branding &amp; Identity
 
 
 <ul>
 <li>
 Maintain and enforce HEKA brand guidelines across all clinics and divisions.
 </li>
 <li>
 Develop visual materials (banners, flyers, brochures, roll-ups, campaign creatives).
 </li>
 <li>
 Ensure unified branding for MAS, Banobagi, FCC, and HEKA Trading.
 </li>
 <li>
 Coordinate with external agencies for branding revisions and creative support.
 </li>
 <li>
 Support in packaging design and product branding for HEKA Trading.
 </li>
 </ul>
 
 
 
 
 
 Digital Marketing
 
 
 <ul>
 <li>
 Manage social media presence across all HEKA platforms.
 </li>
 <li>
 Coordinate content calendars, posts, stories, reels, and promotions.
 </li>
 <li>
 Work with content creators, photographers, and videographers to ensure quality output.
 </li>
 <li>
 Monitor performance of ads, campaigns, and account engagement.
 </li>
 <li>
 Support SEO activities, keywords, and website updates.
 </li>
 </ul>
 
 
 
 
 
 Marketing Campaign Execution
 
 
 <ul>
 <li>
 Plan and execute clinic and trading marketing campaigns (seasonal, monthly, service-focused).
 </li>
 <li>
 Coordinate with clinic managers to identify priorities, promotions, and target audiences.
 </li>
 <li>
 Implement proximity targeting, WhatsApp campaigns, and conversion-focused ads.
 </li>
 <li>
 Manage influencer partnerships and local collaborations.
 </li>
 </ul>
 
 
 
 
 
 Events &amp; Community Engagement
 
 
 <ul>
 <li>
 Organize and support events for HEKA Clinics (open days, activations, health events).
 </li>
 <li>
 Prepare materials, coordination, and post-event analysis.
 </li>
 <li>
 Enhance community presence and partnerships.
 </li>
 </ul>
 
 
 
 
 
 CRM, Analytics &amp; Reporting
 
 
 <ul>
 <li>
 Work closely with Zoho CRM for tracking campaign performance.
 </li>
 <li>
 Analyse lead sources, conversion rates, retention, and ROI.
 </li>
 <li>
 Prepare weekly and monthly marketing dashboards for management.
 </li>
 <li>
 Support clinics with patient follow-up campaigns and email marketing.
 </li>
 </ul>
 
 
 
 
 
 Vendor &amp; Agency Management
 
 
 <ul>
 <li>
 Work with Red Berries / BrandCare / external agencies for websites, Google Ads, creative materials.
 </li>
 <li>
 Review quotes, proposals, and coordinate approvals.
 </li>
 <li>
 Follow up on production (signages, materials, printing).
 </li>
 </ul>
 
 
 
 
 
 Internal Communication
 
 
 <ul>
 <li>
 Support internal marketing such as staff recognition, internal newsletters, and clinic communication.
 </li>
 <li>
 Develop presentations, reports, and marketing updates for management.
 </li>
 </ul>
 
 
 
 
 
 Qualifications
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Marketing, Communications, Media, or related field.
 </li>
 <li>
 Experience
 </li>
 <li>
 3&ndash;5 years of hands-on experience in marketing, branding, or digital marketing.
 </li>
 <li>
 Experience in healthcare or beauty/aesthetic industry preferred.
 </li>
 <li>
 Strong knowledge of social media, digital advertising, and creative production.
 </li>
 <li>
 Strong knowledge of Canva / Photoshop / Illustrator (minimum workable skills).
 </li>
 <li>
 Excellent communication and writing skills in Arabic &amp; English.
 </li>
 <li>
 Ability to multitask, manage deadlines, and work independently.
 </li>
 <li>
 Familiarity with Zoho CRM or similar systems is a plus.
 </li>
 </ul>
 
 
</div>

Marketing & Branding Specialist

MAPYR FZCO

We are seeking a strategic and results-driven Trade Marketing Specialist to lead the planning and execution of trade-focused marketing initiatives. In this role, you will be the key link between marketing, sales, and the retailers, responsible for optimizing brand visibility, enhancing in-store execution, and driving sell-through at the point of purchase. You will develop and implement customer-specific marketing programs, manage trade budgets, analyse sales trends, and collaborate cross-functionally to ensure alignment of marketing campaigns with commercial objectives. Ideal candidate should be result driven and being an out of the box thinker thriving in a competitive environment. Trade Strategy & Planning<ul><li>Develop and implement trade marketing plans aligned with brands and sales strategies.</li><li>Translate brand marketing plans into retailer-specific executions.</li><li>Identify key opportunities across retailers to drive brand presence and sales.</li><li>Focus on understand consumer behaviours to drive actionable initiative at retail.</li></ul>Promotional Execution<ul><li>Plan and coordinate in-store activations, visual merchandising (displays, POS materials, windows) and promotional events.</li><li>Ensure consistency of brand messages across trade activities.</li><li>Collaborate with sales teams to execute promotional plans effectively.</li><li>Track successful implementation of activations & results</li></ul>Sales & Performance Analysis<ul><li>Monitor and analyse sales data, market share, category performance, and ROI of trade initiatives.</li><li>Conduct competitive analysis and shopper insights to refine strategies.</li><li>Report trade performance metrics to internal stakeholders.</li></ul>Cross-Functional Collaboration<ul><li>Work closely with sales, marketing, supply chain, and external agency partners.</li><li>Coordinate with brand teams to align trade plans with product launches and brand calendars.</li><li>Support key account teams with tailored marketing materials and toolkits.</li></ul>Budget & Project Management<ul><li>Manage and optimize trade marketing budgets.</li><li>Ensure timely execution of trade programs and projects within scope and budget.</li></ul>Track promotional spend and evaluate effectiveness.

Trade Marketing Specialist

Cellsave Arabia

About CellSave ArabiaFounded in 2005, CellSave Arabia is the first and largest private stem cell bank in the GCC and a proud member of CSG.BIO Group. With over 750,000 stem cell units preserved, we lead the region in stem cell banking and regenerative medicine, trusted by families and healthcare providers across the UAE, KSA, Qatar, Oman, Kuwait, Bahrain, and Iraq.About the RoleWe&rsquo;re looking for a Marketing Specialist to join our dynamic team in Dubai. This role is ideal for a creative, data-driven professional with strong leadership and digital expertise who can oversee multi-brand marketing activities across the region.Key Responsibilities<ul><li>Develop and execute integrated marketing strategies to drive awareness and customer acquisition.</li><li>Manage digital marketing campaigns across social media, Google Ads, LinkedIn, and other platforms.</li><li>Lead and mentor a growing marketing team, ensuring alignment with company objectives.</li><li>Plan and oversee events, collaborations, and partnerships with hospitals, universities, and wellness brands.</li><li>Work closely with the sales and operations teams to ensure effective lead generation and conversion tracking.</li><li>Manage marketing budgets, monitor ROI, and report on campaign performance.</li><li>Oversee creative direction, brand consistency, and content development for all communication channels.</li></ul>Requirements<ul><li>Bachelor&rsquo;s degree in Marketing, Communications, or related field.</li><li>Minimum 4 years of experience in marketing, including at least 2 years in a team management role.</li><li>Proven experience in digital marketing, event marketing, and brand management.</li><li>Strong analytical and reporting skills using tools like Meta Ads Manager, Google Analytics, or CRM systems.</li><li>Excellent communication skills in English and Arabic.</li><li>Creative thinker with an ability to manage multiple projects in a fast-paced environment.</li></ul>Requirements added by the job poster<ul><li>Bachelor's Degree</li><li>Commute to this job&rsquo;s location</li><li>Valid driver&rsquo;s license</li></ul>Job Types: Full-time, PermanentAbility to commute/relocate:<ul><li>Dubai: Reliably commute or planning to relocate before starting work (Preferred)</li></ul>Language:<ul><li>Arabic (Preferred)</li></ul>

Female Marketing Specialist

Abbott

<div>About Abbott
Abbott is a global healthcare leader, creating breakthrough science to improve people&rsquo;s health. We&rsquo;re always looking towards the future, anticipating changes in medical science and technology.
Working at Abbott
At Abbott, you can do work that matters, grow, and learn, care for yourself and family, be your true self and live a full life. You will have access to:<ul><li>Career development with an international company where you can grow the career you dream of.</li><li>A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune.</li><li>A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists.</li></ul>
Trade Marketing Specialist
This position works out of our UAE office in Abbott
Nutrition Division
Our nutrition business develops science-based nutrition products for people of all ages, from helping babies and children grow, to keeping adult bodies strong and active. Millions of people around the world count on our leading brands &ndash; including Similac&reg;, PediaSure&reg;, Pedialyte&reg;, Ensure&reg;, Glucerna&reg; and ZonePerfect&reg; &ndash; to help get the nutrients they need to live their healthiest life.
What You'll do<ul><li>
Develop and execute trade marketing plans for UAE and Lower Gulf aligned with brand and sales objectives across all channels (Modern Trade, Traditional Trade, E-commerce, Pharmacy).</li><li>
Design and implement in-store promotions, visibility programs, and seasonal activations.</li><li>
Develop MSL &amp; planograms and ensure execution across the trade through Abbott&rsquo;s distributors.</li><li>
Manage POS materials and ensure compliance with planograms and perfect store standards.</li><li>
Collaborate with Key Account Managers and Sales teams to tailor trade programs for strategic customers.</li><li>
Monitor and analyze promotion performance, sell-out data, and category trends to optimize future initiatives.</li><li>
Coordinate with supply chain and finance for accurate forecasting and budget management.</li><li>
Train and manage brand ambassadors to ensure consistent brand representation and impactful shopper engagement at the point of sale</li></ul>
Business Outcomes:<ul><li>
Increased brand visibility and share of shelf in key accounts.</li><li>
Improved sell-out performance through effective trade promotions.</li><li>
Enhanced ROI on trade marketing spend.</li><li>
Stronger retailer partnerships and compliance with joint business plans.</li><li>
Consistent execution of perfect store standards across channels.</li><li>
Growth in category penetration and shopper engagement.</li></ul>
Key Business Challenges:<ul><li>
Driving growth and market share across in increasingly complex markets (i.e., ambiguity about future, decreasing access, differential expectations about &lsquo;value&rsquo;, etc.)</li><li>
Managing complex retailer requirements and ensuring compliance.</li><li>
Driving execution excellence across diverse geographies and store formats.</li><li>
Balancing budget constraints with high-impact trade activities</li><li>
Ensuring timely availability of POS materials and promotional stock.</li><li>
Measuring ROI accurately in fragmented trade environments.</li></ul>
Required Qualification:<ul><li>
Min bachelor&rsquo;s degree with major Business or Commerce, Master degree in same field is an advantage.</li><li>
5 years experience, minimum 2 years as Trade Marketing or similar.</li><li>
Proven record of working closely with or at trade channels is essential.</li><li>
Proficiency in data analysis and reporting tools (Excel, Power Point).</li><li>
Ability to make new connections between data and insights, and to make these ideas understandable and actionable to others.</li><li>
Strong relationship building, stakeholder (internal) and customer (external) management.</li></ul>
Follow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life. Abbott is an Equal Opportunity Employer, committed to employee diversity.
Connect with us at www.abbott.com, on Facebook at www.facebook.com/Abbott and on Twitter @AbbottNews and @AbbottGlobal.</div>

Client of RecruitMe Plus

Key Responsibilities
<ul>
 <li>Brand Positioning &amp; Strategy</li>
 <ul>
 <li>Develop clear brand frameworks, tone of voice, and visual identity guidelines across all brands.</li>
 <li>Identify target audiences and define positioning strategies to enhance brand equity.</li>
 <li>Lead market and consumer insights research to guide brand direction.</li>
 </ul>
 <li>Campaign Development &amp; Planning</li>
 <ul>
 <li>Partner with creative, operations, and marketing teams to design integrated campaigns that align with brand purpose and business goals.</li>
 <li>Ensure consistent storytelling across digital, social, PR, and in-store touchpoints.</li>
 <li>Analyse performance metrics and translate insights into actionable improvements.</li>
 </ul>
 <li>Innovation &amp; Brand Growth</li>
 <ul>
 <li>Support new concept creation and brand refresh initiatives from ideation to launch.</li>
 <li>Benchmark against industry trends and global best practices in hospitality, lifestyle, and F&amp;B.</li>
 </ul>
 <li>Collaboration &amp; Leadership</li>
 <ul>
 <li>Work closely with the Head of Marketing, Creative, and Operations teams to align strategy with commercial outcomes.</li>
 <li>Guide creative direction and ensure execution stays true to brand DNA.</li>
 </ul>
 <li>Community &amp; Cultural Relevance</li>
 <ul>
 <li>Foster connections with partners, influencers, and communities that reinforce the brand ethos.</li>
 <li>Ensure brand activities remain locally relevant yet globally aspirational.</li>
 </ul>
</ul>

Brand Strategist

Procom Middle East

<div>
 
 We are seeking a brand manager to drive the full marketing lifecycle for a portfolio of brands from Go-to-Market strategy and marketing campaign execution to market research and sales enablement.
 
 
 If you have a background in
 
 B2B
 
 marketing for technical products and a passion for technology, this role is for you
 
 
 
 Key Responsibilities
 
 
 <ul>
 <li>
 Own the annual and quarterly marketing plans for multiple brands.
 </li>
 <li>
 Lead integrated campaigns, product launches, and promotional events.
 </li>
 <li>
 Conduct market and competitor research to fuel growth strategies.
 </li>
 <li>
 Serve as the primary point of contact for brand stakeholders
 </li>
 <li>
 Enable the sales team with training and essential tools.
 </li>
 </ul>
 
 
 Skills &amp; Experience
 
 
 <ul>
 <li>
 3+ years of experience in brand management in a B2B set up, preferably in a technical industry
 </li>
 <li>
 Strong background in developing marketing strategies, implementing digital campaigns, creating content and organizing events
 </li>
 <li>
 Excellent communication and stakeholder management skills
 </li>
 <li>
 An analytical mindset, comfortable with research and reporting
 </li>
 </ul>
 
 
</div>

Brand Manager

Miniso

This role is for Babycare&#65292; a sister brand of MinisoKey Responsibilities1. Brand Management &amp; Marketing Strategy<ul><li>Develop annual and quarterly marketing plans, defining brand growth direction, key product strategies, and budget allocation.</li><li>Oversee brand image and visual standards for offline stores (display, materials, VI, user touchpoints).</li><li>Ensure local brand expression aligns with HQ guidelines and market positioning in the UAE.</li></ul>2. Digital Marketing &amp; Social Media Operations<ul><li>Manage official Instagram, TikTok, and other social channels with consistent, high-quality content output.</li><li>Plan and produce monthly content (short videos, scripts, shooting, editing, graphics).</li><li>Independently manage online advertising (Meta Ads), optimizing reach, engagement, and conversion.</li><li>Build and maintain a KOL/KOC collaboration network to enhance brand visibility and trust.</li></ul>3. Campaigns &amp; Mall Coordination<ul><li>Liaise with shopping malls to secure marketing resources, event spaces, and partnership benefits.</li><li>Plan and execute seasonal campaigns, product launches, and in-store activation events.</li><li>Manage end-to-end event workflow and conduct performance reviews to drive traffic, sales, and brand impact.</li></ul>4. Store Expansion Support<ul><li>Participate in site research: competitor analysis, footfall study, mall positioning, and partnership terms.</li><li>Provide market feasibility assessments to support store-opening decisions.</li></ul>5. Data Tracking &amp; Reporting<ul><li>Build and manage data tracking systems (views, engagement, conversion, ROI, footfall).</li><li>Deliver monthly marketing reports with insights, challenges, and action plans.</li><li>Continuously optimize content and media strategies based on data.</li></ul>6. Cross-department Collaboration<ul><li>Work closely with merchandising, operations, sales, and retail teams to align market actions with business goals.</li><li>Support key product promotions to increase visibility and conversion.</li></ul>Qualifications1. Education<ul><li>Bachelor&rsquo;s degree or above; majors in Marketing, Communications, Advertising, or Mother &amp; Baby related fields are a plus.</li></ul>2. Experience<ul><li>2+ years in marketing or brand management; experience in retail, mother &amp; baby, or FMCG industry preferred.</li><li>Hands-on experience in social media operations and campaign/event execution is highly preferred.</li><li>Experience working with shopping malls and managing offline brand activations is a plus.</li></ul>3. Skills<ul><li>Strong understanding of Instagram/TikTok trends and audience growth.</li><li>Excellent content planning; competent in writing video scripts and producing content.</li><li>Able to independently run Meta Ads and analyze performance.</li><li>Strong aesthetic sense; experience coordinating with agencies and managing materials.</li><li>Solid project management skills with the ability to handle multiple tasks.</li><li>Data-driven mindset with strong analytical skills.</li><li>Fluent in English.</li></ul>4. Personality<ul><li>Goal-oriented, results-driven, and able to work under pressure.</li><li>Clear thinker with strong independent judgment.</li><li>Detail-oriented with a strong interest in the mother &amp; baby industry and consumer insights.</li></ul>Job Type: Full-timePay: AED8,000.00 - AED12,000.00 per month

Market Expansion Supervisor - BabyCare

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Marketing & Branding Specialist

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Female Marketing Specialist

Trade Marketing Specialist

Brand Strategist

Brand Manager

Market Expansion Supervisor - BabyCare