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MILELE

About the Role:We are seeking a highly skilled Personal Brand Strategist to join our Dubai office. This role will be responsible for maintaining and elevating the personal brand of our founder/leadership, ensuring it is consistently impactful across all verticals: automotive, car rental, real estate, and tech.The strategist will oversee the personal brand's digital presence, develop a strong storytelling framework, and ensure content aligns with both business goals and audience engagement. The ideal candidate is a creative thinker with a proven track record in personal branding, social media strategy, and multi-vertical content positioning.Key Responsibilities:Brand Positioning &amp; Strategy<ul><li>Define, refine, and upscale the personal brand strategy across all verticals.</li><li>Ensure consistent tone, voice, and brand presence across all platforms (LinkedIn, Instagram, YouTube, TikTok, etc.).</li><li>Build a clear positioning framework that connects personal brand values to business goals.</li></ul>Content Development &amp; Management<ul><li>Create and manage content calendars for short-form, long-form, and thought-leadership pieces.</li><li>Craft engaging narratives that resonate with diverse audiences in automotive, real estate, tech, and mobility.</li><li>Coordinate with video editors, graphic designers, and copywriters to produce high-quality multimedia content.</li></ul>Social Media Growth &amp; Engagement<ul><li>Drive audience growth, engagement, and influence across digital platforms.</li><li>Monitor analytics and optimize performance of personal brand content.</li><li>Identify emerging trends and leverage them to maintain relevance and authority.</li></ul>Collaboration &amp; Leadership<ul><li>Work closely with cross-functional teams (marketing, sales, design) to align personal brand strategy with organizational campaigns.</li><li>Act as a consultant to senior leadership on personal brand visibility opportunities (events, podcasts, speaking engagements).</li><li>Manage agency or freelancer collaborations when required.</li></ul>Requirements<ul><li>Proven experience (2 - 3 years) in content strategy, personal branding, or digital marketing, preferably across multiple industries.</li><li>Strong understanding of social media platforms, audience psychology, and storytelling frameworks.</li><li>Demonstrated success in building or scaling personal brands (CEO, influencers, thought leaders).</li><li>Excellent communication, copywriting, and project management skills.</li><li>Ability to work in a fast-paced, multi-vertical environment and adapt quickly to changing priorities.</li><li>Creative mindset with a data-driven approach to content performance</li></ul>Job Type: Full-timePay: AED5,000.00 - AED8,000.00 per monthApplication Question(s):<ul><li>Do you have experience managing or building a personal brand for a CEO, founder, or thought leader? Please provide an example.</li><li>How many years of experience do you have in content strategy, digital marketing, or personal branding?</li><li>What is your notice period / availability?</li><li>What are your salary expectations?</li></ul>

Personal Brand Strategist

Wiser

<div>
 
 We are Wiser
 
 , an award-winning Employer Branding &amp; Early Talent agency. We build employer brands to guide the best in the biz into their dream career with our clients.
 
 
 We&rsquo;re a home for people who think big and expect more; where creative and recruitment meet to change the way people think about work, not to mention having the only rainforest in Farringdon.
 
 
 Our creatives use design, product, film, strategy and marketing to capture what makes companies great and showcase it in the market. Our recruitment teams introduce the right people at the beginning of their careers to set these companies apart.
 
 
 We believe that people will do their best work when they're in a space that enables it. And that's what we've shaped at Wiser &mdash; a culture where everyone can be real and back themselves, surrounded by high performers who take ownership of their career and make moves, no matter what their background.
 
 
 To find out more about us, take a look at our website wearewiser.com or check us out on Instagram @wearewiser.
 
 
 
 ROLE
 
 
 
 We&rsquo;re looking for an
 
 Employer Brand Lead
 
 to lead one of the most exciting and fast-growing areas of our business. You&rsquo;ll be employed by Wiser, but your time will be
 
 split
 
 between our HQ in
 
 Dubai
 
 and embedded on-site with some of our biggest clients: bringing bold ideas to life, influencing employer brand strategy at the highest level, and turning insight into impact.
 
 
 As Employer Brand Lead, you&rsquo;ll shape the way businesses are perceived in the talent market. From defining EVP to activating it across every touchpoint, you&rsquo;ll blend strategy, storytelling, and creativity to help brands attract and retain the best, all with the help of our award-winning (3 RADs this year, but who's counting?) teams.
 
 
 This is a unique opportunity to scale an already world-class offering. You&rsquo;ll lead client relationships, push creative boundaries, and build a team to match your ambition.
 
 
 <ul>
 <li>
 Own the strategic development of employer brands for some of the world&rsquo;s most exciting businesses&mdash;from insight and EVP to activation across channels and audiences.
 </li>
 <li>
 Be the go-to expert for our clients, embedding yourself into their teams and becoming a trusted strategic advisor to senior stakeholders.
 </li>
 <li>
 Define and deliver employer brand strategies that don&rsquo;t just sit on a shelf&mdash;ones that actually shift perception, drive awareness, and inspire action.
 </li>
 <li>
 Build and scale Wiser&rsquo;s employer brand offering, developing new services, refining processes, and ensuring we remain at the forefront of the industry.
 </li>
 <li>
 Lead a multi-disciplinary team of strategists, creatives, and account leads, setting the standard for excellence and building capability across the function.
 </li>
 <li>
 Collaborate with our in-house creative and marketing teams to bring brand stories to life through content, campaigns, careers sites, social strategies and more.
 </li>
 <li>
 Use research, data and insight to inform strategy and measure impact, whether it&rsquo;s improving the candidate experience, shifting brand perception, or increasing engagement.
 </li>
 <li>
 Manage P&amp;L and commercial performance, defining pricing models, hitting revenue targets, and leading new business opportunities.
 </li>
 <li>
 Act as a thought leader in the market, speaking at events, leading workshops, and setting the pace in employer branding conversations.
 
 
 </li>
 </ul>
 
 Qualifications
 
 
 
 <ul>
 <li>
 6+ years of experience in employer branding, brand strategy, or a closely related agency-side experience is a must.
 </li>
 <li>
 A proven leader with the ability to manage and grow high-performing teams across multiple functions and disciplines.
 </li>
 <li>
 A strategic thinker who can see the bigger picture while diving into the details when needed.
 </li>
 <li>
 An excellent communicator, with the ability to influence C-suite stakeholders and bring clarity to complexity.
 </li>
 <li>
 Deep understanding of the employer brand lifecycle, whether that&rsquo;s research and insight to EVP development and multi-channel activation.
 </li>
 <li>
 Commercially savvy, with experience owning budgets, developing services, and leading pitches.
 </li>
 <li>
 A creative mindset. We want someone who pushes boundaries, embraces big ideas, and can translate strategy into standout work.
 </li>
 <li>
 A natural collaborator, able to work cross-functionally with creative, marketing, and recruitment teams to deliver integrated, high-impact work.
 </li>
 <li>
 A love for data and insight, using it to drive smarter decisions and demonstrate real-world impact.
 </li>
 <li>
 A passion for purpose-led work that connects people with meaning, not just messages.
 
 
 </li>
 </ul>
 
 PURPLE PERKS: WHAT'S IN IT FOR YOU?
 
 
 
 <ul>
 <li>
 On top of your holiday allowance, the office also closes for up to 2 weeks over the festive period so we can all recharge before coming back in the new year.
 </li>
 <li>
 Wiser Bank Holiday - a beloved Purple People tradition in the form of an extra day off in October each year to celebrate our first ever million-pound-month (Yep, it happened in 2022 and we still celebrate).
 </li>
 <li>
 Moving House Day - one of life&rsquo;s most stressful events made easier by an extra day off.
 </li>
 <li>
 Work from Anywhere allowance - everyone has a number of days to work from home or wherever they fancy. Whether it&rsquo;s staying home to snuggle your cat or working from Greece for a week in the summer, WFA is the answer.
 </li>
 <li>
 Learning &amp; development - our monthly &lsquo;Wiser Way&rsquo; days give you the chance to choose from a selection of training modules taught by our leaders.
 </li>
 <li>
 Therapy - with 5 therapists to choose from, each year you can get up to x3 therapy sessions subsidised through Wiser.
 </li>
 <li>
 Vitality Health Insurance - full coverage once you&rsquo;ve passed probation. From necessities like the dentist, doctors and opticians, to mega rewards like Champneys, gym and travel discounts, it&rsquo;s a winner.
 
 
 </li>
 </ul>
 
 THE ROAD TO WISER...
 
 
 
 <ul>
 <li>
 Apply (Go on... do it)
 </li>
 <li>
 Intro call with the Talent team
 </li>
 <li>
 Video call with the hiring manager
 </li>
 <li>
 Tour of the gaff &amp; a task
 </li>
 <li>
 Final with our COO
 
 
 </li>
 </ul>
 At Wiser, we&rsquo;re committed to fostering a culture where everyone feels empowered to be themselves and inspired to excel. We know that true creativity and innovation thrive when diversity is celebrated and everyone is given equal access to opportunities. That&rsquo;s why we welcome applicants from all backgrounds, regardless of race, ethnicity, gender identity, sexual orientation, age, religion, ability, or socioeconomic status.
 
 
 We believe that everyone should feel comfortable and be able to back themselves in an inclusive environment where individuality is celebrated. We&rsquo;re building a team as diverse as the brands we work with, and our aim is to change the way people think about work.
 
 
 If you&rsquo;re passionate about making meaningful moves in an environment that&rsquo;s as inclusive as it is high-performing, we can&rsquo;t wait to see what you&rsquo;ll bring to Wiser. Feel free to reach out to our Talent Team if you need any adjustments to make our hiring process more accessible.
</div>

Employer Brand Lead

MS Holiday Homes

Job Description:We are seeking a dynamic and strategic PR and Brand Strategist to join our growing team. This individual will be responsible for developing and executing comprehensive public relations and brand strategies that enhance our company's reputation, increase brand visibility, and drive business growth. The ideal candidate is a creative storyteller, an expert in media relations, and a strategic thinker with a proven track record of building and protecting a strong brand identity. Key Responsibilities:<ul><li>&bull; Public Relations Strategy: Develop and implement a proactive PR strategy to secure positive media coverage in key industry publications, mainstream media, and digital channels.</li><li>&bull; Media Relations: Cultivate and maintain strong relationships with journalists, editors, and key media influencers. Serve as the primary point of contact for all media inquiries.</li><li>&bull; Content Creation: Write and edit compelling press releases, media pitches, talking points, articles, and other PR materials.</li><li>&bull; Brand Management: Act as a brand guardian, ensuring consistent brand messaging and visual identity across all internal and external communications.</li><li>&bull; Crisis Communications: Develop and execute crisis communication plans to mitigate reputational risk and manage public perception during challenging situations.</li><li>&bull; Thought Leadership: Identify and secure opportunities for company executives to serve as thought leaders through speaking engagements, interviews, and published articles.</li><li>&bull; Social Media: Collaborate with the marketing team to integrate PR efforts with social media strategies, ensuring a cohesive brand narrative.</li><li>&bull; Reporting and Analysis: Monitor, track, and analyze the effectiveness of PR and branding campaigns, providing regular reports on key performance indicators (KPIs) and media value.</li><li>&bull; Market Research: Stay up-to-date with industry trends, competitor activities, and media landscape changes to inform PR and branding strategies.</li></ul>Qualifications: <ul><li>Bachelor&rsquo;s degree in Public Relations, Communications, Marketing, Journalism, or a related field.</li></ul><ul><li>5 years of experience in a PR, communications, or brand management role, with a strong portfolio of successful campaigns.</li></ul><ul><li>Exceptional written and verbal communication skills, with the ability to craft compelling narratives and messages.</li></ul><ul><li>Proven ability to build and maintain strong relationships with media contacts. &bull;</li></ul>Experience with crisis communications and reputation management.<ul><li>Strategic and analytical mindset with the ability to measure the impact of PR and branding initiatives.</li></ul><ul><li>Strong organizational skills and the ability to manage multiple projects and deadlines in a fast-paced environment.</li></ul><ul><li>A passion for our industry and a deep understanding of our target audience</li></ul>Job Type: Full-timePay: AED5,000.00 - AED8,000.00 per month

PR and Brand Strategist

YAY Global Group

We are seeking a dynamic and strategic PR and Brand Strategist to join our growing team. This individual will be responsible for developing and executing comprehensive public relations and brand strategies that enhance our company's reputation, increase brand visibility, and drive business growth. The ideal candidate is a creative storyteller, an expert in media relations, and a strategic thinker with a proven track record of building and protecting a strong brand identity.Key Responsibilities: <ul><li>Public Relations Strategy: Develop and implement a proactive PR strategy to secure positive media coverage in key industry publications, mainstream media, and digital channels.</li><li>Media Relations: Cultivate and maintain strong relationships with journalists, editors, and key media influencers. Serve as the primary point of contact for all media inquiries.</li><li>Content Creation: Write and edit compelling press releases, media pitches, talking points, articles, and other PR materials.</li><li>Brand Management: Act as a brand guardian, ensuring consistent brand messaging and visual identity across all internal and external communications.</li><li>Crisis Communications: Develop and execute crisis communication plans to mitigate reputational risk and manage public perception during challenging situations.</li><li>Thought Leadership: Identify and secure opportunities for company executives to serve as thought leaders through speaking engagements, interviews, and published articles.</li><li>Social Media: Collaborate with the marketing team to integrate PR efforts with social media strategies, ensuring a cohesive brand narrative.</li><li>Reporting and Analysis: Monitor, track, and analyze the effectiveness of PR and branding campaigns, providing regular reports on key performance indicators (KPIs) and media value.</li><li>Market Research: Stay up-to-date with industry trends, competitor activities, and media landscape changes to inform PR and branding strategies.</li></ul>Qualifications: <ul><li>Bachelor&rsquo;s degree in Public Relations, Communications, Marketing, Journalism, or a related field.</li><li>5 years of experience in a PR, communications, or brand management role, with a strong portfolio of successful campaigns.</li><li>Exceptional written and verbal communication skills, with the ability to craft compelling narratives and messages.</li><li>Proven ability to build and maintain strong relationships with media contacts.</li><li>Experience with crisis communications and reputation management.</li><li>Strategic and analytical mindset with the ability to measure the impact of PR and branding initiatives.</li><li>Strong organizational skills and the ability to manage multiple projects and deadlines in a fast-paced environment.</li><li>A passion for our industry and a deep understanding of our target audience.</li></ul>Job Type: Full-timePay: From AED5,000.00 per month

Lobo Management

<div>
 
 
 On behalf of our client, a leading beverages company, we are hiring a Brand Activation Executive in Dubai.
 
 
 
 
 
 
 This is an exciting opportunity to join a world-renowned luxury brand portfolio and play a pivotal role in driving growth, visibility, and loyalty across the HoReCa channel in Dubai.
 
 
 
 
 
 
 Key Responsibilities:
 
 
 <ol>
 <li>
 Win market share in the Dubai HoReCa sector through impactful activations and brand-building initiatives.
 </li>
 <li>
 Develop and strengthen relationships with F&amp;B managers and service staff.
 </li>
 <li>
 Deliver flawless execution&mdash;from distribution and visibility to activations and commercial KPIs.
 </li>
 <li>
 Work closely with the HoReCa Sales Team, international brand owners, and marketing agencies.
 </li>
 </ol>
 
 
 
 
 
 Candidate Profile:
 
 
 <ol>
 <li>
 Graduate with 3&ndash;5 years&rsquo; experience in F&amp;B or a sales role.
 </li>
 <li>
 Minimum 1 year of Dubai market experience.
 </li>
 <li>
 High-impact personal and professional presence.
 </li>
 <li>
 Strong understanding of the beverage / F&amp;B industry and customer dynamics.
 </li>
 <li>
 Passionate about creating new initiatives and delivering execution strategies.
 </li>
 <li>
 Engaging communicator with credibility and the ability to inspire.
 </li>
 </ol>
 
 
 
 
 This is an opportunity to be part of a
 
 leading beverages company
 
 and make your mark in one of the most dynamic markets in the world.
 
 
 
 
 
 If this role matches your career aspirations, please share your
 
 CV
 
 . We encourage early applications, as we are working to a client deadline.
 
</div>

Brand Activation Executive

New Era Supermarket LLC

Job SummaryThe Branch Manager will be responsible for overseeing the daily operations of the supermarket branch, ensuring smooth functioning, achieving sales and profitability targets, maintaining high customer service standards, and managing staff effectively.Key Responsibilities<ul><li>Manage the overall operations of the supermarket branch.</li><li>Achieve sales, profit, and expense control targets.</li><li>Monitor inventory levels and ensure proper stock management.</li><li>Implement company policies, procedures, and promotional activities.</li><li>Ensure high standards of customer service and resolve customer complaints.</li><li>Supervise, train, and motivate branch staff to achieve performance goals.</li><li>Prepare daily/weekly/monthly sales and performance reports.</li><li>Maintain store cleanliness, safety, and compliance with health &amp; hygiene regulations.</li><li>Control wastage, expired products, and pilferage.</li><li>Coordinate with suppliers and the head office for smooth operations.</li></ul>Qualifications &amp; Skills<ul><li>Bachelor&rsquo;s degree in Business Administration, Retail Management, or related field (preferred).</li><li>Minimum 3&ndash;5 years of experience in supermarket/retail management.</li><li>Strong leadership and team management skills.</li><li>Good knowledge of retail operations, stock control, and customer service.</li><li>Excellent communication and problem-solving abilities.</li><li>Proficiency in MS Office and POS systems.</li></ul>Job Type: Full-timePay: AED4,000.00 - AED5,000.00 per month

Brand Manager

Mandi Man L.L.C.

Job Summary:The Marketing &amp; Brand Manager is responsible for developing and executing marketing strategies that enhance brand awareness, drive customer engagement, and support overall business growth. This role oversees brand management, campaign development, content strategy, and market research while ensuring brand consistency across all channels. The ideal candidate is both creative and analytical, with strong leadership skills and a deep understanding of current marketing trends.Key Responsibilities:Brand Management<ul><li>Develop and maintain brand guidelines to ensure consistency across all platforms and materials.</li><li>Oversee the evolution of the brand identity and positioning in alignment with company goals.</li><li>Monitor brand perception and implement initiatives to strengthen brand equity.</li></ul>Marketing Strategy &amp; Execution<ul><li>Plan, develop, and execute multi-channel marketing campaigns (digital, print, social, email, events, etc.).</li><li>Collaborate with internal teams and external partners (agencies, designers, influencers) to produce high-quality marketing content.</li><li>Track KPIs, analyze ROI, and optimize campaigns based on performance metrics.</li></ul>Market Research &amp; Analysis<ul><li>Conduct market and competitor research to inform strategy and positioning.</li><li>Identify customer insights and market trends to drive product and brand development.</li><li>Prepare regular reports and presentations for leadership on marketing performance and strategy.</li></ul>Team Collaboration &amp; Leadership<ul><li>Manage marketing team members or coordinate cross-functional teams.</li><li>Collaborate with Sales, Product, and Customer Success teams to align marketing initiatives with business objectives.</li><li>Mentor junior marketing staff and promote professional development within the team.</li></ul>Qualifications:<ul><li>Bachelor&rsquo;s degree in Marketing, Communications, Business, or related field (Master&rsquo;s preferred).</li><li>5+ years of experience in marketing, with at least 2 years in a brand management or leadership role.</li><li>Proven track record of developing successful marketing strategies and managing brands.</li><li>Strong understanding of digital marketing tools, analytics platforms (Google Analytics, HubSpot, etc.), and CRM systems.</li><li>Excellent written and verbal communication skills.</li><li>Strong project management and organizational abilities.</li><li>Creative thinker with a strategic mindset.</li></ul>Preferred Skills:<ul><li>Experience in [industry-specific experience if relevant, e.g., retail, tech, B2B].</li><li>Graphic design skills or familiarity with tools like Adobe Creative Suite or Canva.</li><li>Experience working with external agencies or freelancers.</li><li>Knowledge of UX/UI principles for digital marketing.</li></ul>Job Type: Full-timeWillingness to travel:<ul><li>100% (Preferred)</li></ul>

Marketing & Brand Manager

Explore 2688+ Brand strategy manager in Dubai this September. Find roles across top companies and apply now to boost your career.

2688 brand strategy manager jobs IN Dubai

Personal Brand Strategist

Employer Brand Lead

PR and Brand Strategist

PR and Brand Strategist

Brand Activation Executive

Brand Manager

Marketing & Brand Manager