marketing coordinator

digital marketing and e-commerce specialist Jobs in Houston

digital marketing and e-commerce specialist

digital marketing manager Jobs in Houston

digital marketing manager

marketing communications specialist Jobs in Houston

marketing communications specialist

marketing manager

content marketing specialist

Competitive Choice, Inc.

<p><b>Job Overview</b><br/>We are seeking a detail-oriented and innovative Digital Marketing and E-Commerce Specialist to join our dynamic team. In this role, you will be responsible for optimizing our online sales strategies and marketing campaigns and, enhancing user experience, and driving traffic to our e-commerce platforms. You will leverage your expertise in digital marketing, analytics, and content creation to increase conversions and improve overall performance in the e-commerce space.</p><p><b>Responsibilities</b></p><ul><li>Develop and implement marketing campaigns across various digital channels to promote products and services, increase brand awareness and generate leads.</li><li>Develop and implement effective e-commerce strategies to drive online sales growth.</li><li>Utilize SEO tools and techniques for keyword research and optimization to enhance organic search visibility.</li><li>Conduct conversion optimization initiatives to improve the user journey and increase sales.</li><li>Manage social media marketing campaigns across various platforms, including Facebook Advertising.</li><li>Create engaging content for product descriptions, blog posts, and email marketing campaigns.</li><li>Analyze website performance using Google Analytics and other analytics tools to inform decision-making.</li><li>Oversee the management of content on WordPress and other content management systems.</li><li>Collaborate with graphic designers to create visually appealing marketing materials using Adobe Creative Suite, including Adobe Photoshop.</li><li>Execute paid advertising campaigns through Google Ads and SEM strategies to maximize ROI.</li><li>Implement marketing automation processes to streamline customer engagement efforts.</li></ul><p><b>Skills</b></p><ul><li>Develop and execute comprehensive digital marketing strategies and campaigns.</li><li>Produce engaging written and visual content for various online platforms.</li><li>Oversee campaigns across multiple digital channels, including search engines, social media, email, and websites.</li><li>Track key performance indicators (KPIs), analyze data, and make data-driven decisions to optimize campaign performance.</li><li>Implement search engine optimization (SEO) strategies to improve online visibility and website traffic.</li><li>Manage and optimize paid advertising campaigns to reach targeted audiences effectively.</li><li>Conduct research to understand customer needs and competitor offerings</li><li>Excellent copywriting skills for creating compelling product descriptions and promotional content.</li><li>Ability to analyze data effectively using Google Analytics to drive informed decisions.</li><li>Graphics and coding experience</li><li>Knowledge of B2B marketing practices within the e-commerce sector is a plus.</li><li>Strong organizational skills with an ability to manage multiple projects simultaneously while meeting deadlines</li></ul><p>Job Type: Full-time</p><p>Pay: $75,000.00 - $85,000.00 per year</p><p>Benefits:</p><ul><li>401(k)</li><li>Dental insurance</li><li>Health insurance</li><li>Paid time off</li><li>Tuition reimbursement</li><li>Vision insurance</li></ul><p>Work Location: In person</p>

Digital Marketing and E-commerce Specialist

KPRC 2

<p>KPRC 2 is seeking a full-time, bilingual (English/Spanish) Audience Growth Strategist to ensure digital and social content is strategically planned, packaged, and distributed for maximum audience connection and brand impact. Reporting to the marketing director, this is a non-managerial role that works across our news and marketing teams.</p><p>You&rsquo;ll leverage journalistic principles, marketing expertise, and data-driven insights to amplify stories that resonate most with Houston&rsquo;s diverse audiences, optimize content across platforms in real time, and drive English and Spanish user growth.</p><p><b>Key Responsibilities: </b></p><ul><li>Identify &amp; Elevate Impactful Stories &ndash; Collaborate daily with news and marketing to surface stories with the highest digital/social engagement potential.</li><li>Optimize Presentation &ndash; Shape headlines, social captions, thumbnails, and video packaging for each platform (website, mobile, YouTube, Instagram, TikTok, Facebook, etc.).</li><li>&middot; Strategic Distribution &ndash; Recommend platforms, formats, and posting times for each piece of content based on audience behavior and platform algorithms.</li><li>Data-Driven Decisions &ndash; Use Google Analytics, Chartbeat, Domo (and similar tools) to interpret audience data and make real-time adjustments to headlines, imagery, and placement.</li><li>Brand Alignment &ndash; Ensure all optimizations support overarching brand goals while maintaining journalism ethics and credibility.</li><li>Trend Identification &ndash; Spot emerging digital trends, growth opportunities, and underperforming areas; turn insights into actionable recommendations.</li><li>SEO &amp; CMS &ndash; Apply SEO best practices and use CMS tools to ensure content is discoverable, timely, and visually optimized.</li><li>Live Optimization &ndash; Monitor breaking news and big events to adjust content in real time for maximum reach and engagement.</li><li>Training &amp; Collaboration &ndash; Lead quick-turn training on social optimization, SEO, and audience targeting for producers, reporters, and marketing staff.</li><li>Performance Reporting &ndash; Monitor engagement metrics and report back with clear, actionable next steps for improving results station-wide.</li></ul><p><b>Skills: </b></p><ul><li>Editorial Instincts &ndash; Knows what stories will emotionally connect and in what format for each platform.</li><li>Strong Writing &amp; Visual Packaging &ndash; Able to craft clear, compelling, and platform-appropriate copy and visuals.</li><li>Data Literacy &ndash; Skilled at pulling analytics, spotting trends, and translating findings into plain English.</li><li>Platform Expertise &ndash; Understands algorithms, best posting times, and unique behaviors of each social/digital platform.</li><li>Brand Stewardship &ndash; Balances content creativity with brand positioning and credibility.</li><li>Agility &ndash; Comfortable making high-impact, fast-turn decisions during breaking news.</li><li>Creative + Technical &ndash; Proficiency in video editing (Adobe Premiere, Final Cut Pro, CapCut) and graphic design (Photoshop, Canva).</li></ul><p><b>Qualifications: </b></p><ul><li>Bachelor&rsquo;s degree in journalism, communications, marketing, media studies, or related field or equivalent job experience.</li><li>Bilingual in English and Spanish is required.</li><li>Proven experience in digital content strategy, audience engagement, or content marketing &mdash; preferably in a newsroom or media organization.</li><li>Strong knowledge of social media platforms, content management systems, and SEO best practices.</li><li>Proficiency in analytics tools (Google Analytics, Chartbeat, Parse.ly, Domo, or similar).</li><li>Passion for local news and strong knowledge of the Houston media landscape is a plus.</li></ul><p>Job Type: Full-time</p><p>Pay: From $65,000.00 per year</p><p>Benefits:</p><ul><li>401(k)</li><li>Dental insurance</li><li>Employee assistance program</li><li>Flexible spending account</li><li>Health insurance</li><li>Health savings account</li><li>Life insurance</li><li>Paid time off</li><li>Parental leave</li><li>Referral program</li><li>Relocation assistance</li><li>Retirement plan</li><li>Tuition reimbursement</li><li>Vision insurance</li></ul><p>People with a criminal record are encouraged to apply</p><p>Work Location: In person</p>

Audience Growth Strategist

Graham Media Group

<div></div><div><div><p>KPRC 2 is seeking a full-time, bilingual (English/Spanish) <b>Audience Growth Strategist</b> to ensure digital and social content is strategically planned, packaged, and distributed for maximum audience connection and brand impact. Reporting to the marketing director, this is a non-managerial role that works across our news and marketing teams.
</p><p>You&rsquo;ll leverage journalistic principles, marketing expertise, and data-driven insights to amplify stories that resonate most with Houston&rsquo;s diverse audiences, optimize content across platforms in real time, and drive English and Spanish user growth.
</p><p></p><p><b>Key Responsibilities:
</b></p><ul><li><div>Identify &amp; Elevate Impactful Stories &ndash; Collaborate daily with news and marketing to surface stories with the highest digital/social engagement potential.</div></li><li><div>
Optimize Presentation &ndash; Shape headlines, social captions, thumbnails, and video packaging for each platform (website, mobile, YouTube, Instagram, TikTok, Facebook, etc.).</div></li><li><div>
Strategic Distribution &ndash; Recommend platforms, formats, and posting times for each piece of content based on audience behavior and platform algorithms.</div></li><li><div>
Data-Driven Decisions &ndash; Use Google Analytics, Chartbeat, Domo (and similar tools) to interpret audience data and make real-time adjustments to headlines, imagery, and placement.</div></li><li><div>
Brand Alignment &ndash; Ensure all optimizations support overarching brand goals while maintaining journalism ethics and credibility.</div></li><li><div>
Trend Identification &ndash; Spot emerging digital trends, growth opportunities, and underperforming areas; turn insights into actionable recommendations.</div></li><li><div>
SEO &amp; CMS &ndash; Apply SEO best practices and use CMS tools to ensure content is discoverable, timely, and visually optimized.</div></li><li><div>
Live Optimization &ndash; Monitor breaking news and big events to adjust content in real time for maximum reach and engagement.</div></li><li><div>
Training &amp; Collaboration &ndash; Lead quick-turn training on social optimization, SEO, and audience targeting for producers, reporters, and marketing staff.</div></li><li><div>
Performance Reporting &ndash; Monitor engagement metrics and report back with clear, actionable next steps for improving results station-wide.</div></li></ul><p></p><p><b>
Skills:
</b></p><ul><li><div>Editorial Instincts &ndash; Knows what stories will emotionally connect and in what format for each platform.</div></li><li><div>
Strong Writing &amp; Visual Packaging &ndash; Able to craft clear, compelling, and platform-appropriate copy and visuals.</div></li><li><div>
Data Literacy &ndash; Skilled at pulling analytics, spotting trends, and translating findings into plain English.</div></li><li><div>
Platform Expertise &ndash; Understands algorithms, best posting times, and unique behaviors of each social/digital platform.</div></li><li><div>
Brand Stewardship &ndash; Balances content creativity with brand positioning and credibility.</div></li><li><div>
Agility &ndash; Comfortable making high-impact, fast-turn decisions during breaking news.</div></li><li><div>
Creative + Technical &ndash; Proficiency in video editing (Adobe Premiere, Final Cut Pro, CapCut) and graphic design (Photoshop, Canva).</div></li></ul><p></p><p><b>
Qualifications:
</b></p><ul><li><div>Bachelor&rsquo;s degree in journalism, communications, marketing, media studies, or related field or equivalent job experience.</div></li><li><div>
Bilingual in English and Spanish is required.</div></li><li><div>
Proven experience in digital content strategy, audience engagement, or content marketing &mdash; preferably in a newsroom or media organization.</div></li><li><div>
Strong knowledge of social media platforms, content management systems, and SEO best practices.</div></li><li><div>
Proficiency in analytics tools (Google Analytics, Chartbeat, Parse.ly, Domo, or similar).</div></li><li><div>
Passion for local news and strong knowledge of the Houston media landscape is a plus.</div></li></ul><p></p><p><b>
To apply:</b> <b>MUST HAVE A PORTFOLIO! </b>Please submit your resume, application and portfolio to:</p><p>
Marketing Director, Wes Rodda: wrodda@kprc.com</p><p></p><p><i><br>
Any offer of employment is conditional upon the successful completion of a pre-employment drug screening, investigative background check, employment/education verifications and reference checks. You must hold a valid driver&rsquo;s license and be insurable under Texas Law.</i></p><div></div><p><b>
No Phone Calls Please</b></p><p><i>
KPRC is an Equal Opportunity Employer. In addition to complying with the requirements of federal law, KPRC will comply with applicable state and local laws prohibiting employment discrimination.</i></p></div><p>
Copyright 2025 by KPRC Click2Houston - All rights reserved.</p></div><p></p>

Texas Distillery Inc.

<p><b>Job Summary</b><br/>We are seeking a talented and creative Content Writer to join our dynamic team. The ideal candidate will have a passion for storytelling and a strong understanding of digital marketing strategies. You will be responsible for creating engaging and informative content across various platforms, ensuring that our brand voice is consistent and impactful. This role requires a blend of writing skills, creativity, and knowledge of SEO and social media trends.</p><p><b>Duties</b></p><ul><li>Develop high-quality written content for websites, blogs, social media, and other digital platforms.</li><li>Generating AI as a tool to create contents on Tiktok, Facebook, Instagram, Twitter, and other trending platforms.</li><li>Conduct keyword research to optimize content for search engines and improve visibility.</li><li>Collaborate with the marketing team to create compelling campaigns that resonate with our target audience.</li><li>Utilize tools such as Google Analytics to track content performance and make data-driven decisions.</li><li>Engage in social listening to understand audience needs and preferences.</li><li>Manage social media accounts using platforms like Hootsuite and Buffer to schedule posts and analyze engagement metrics.</li><li>Create visually appealing graphics using Adobe Creative Suite, including Photoshop and Illustrator, to complement written content.</li><li>Proofread and edit content to ensure clarity, accuracy, and adherence to brand guidelines.</li><li>Assist in public relations efforts by crafting press releases and other promotional materials.</li><li>Stay updated on industry trends in digital marketing, e-commerce, and branding.</li></ul><p><b>Experience</b></p><ul><li>Proven experience in content creation with a strong portfolio showcasing writing samples across different formats.</li><li>Familiarity with SEO best practices and tools for keyword research.</li><li>Experience in social media management and marketing strategies.</li><li>Knowledge of graphic design principles; proficiency in Adobe Photoshop, Illustrator, or similar tools is preferred.</li><li>Understanding of web analytics tools such as Google Analytics to evaluate content performance.</li><li>Skills in video editing are a plus but not mandatory.</li><li>Strong relationship management skills to collaborate effectively with team members and stakeholders. Join us in creating compelling narratives that engage our audience while enhancing our brand presence across all digital channels. We look forward to your application!</li></ul><p>Job Type: Full-time</p><p>Pay: $20.00 per hour</p><p>Expected hours: 40 per week</p><p>Work Location: In person</p>

AI Generative Social Media Content Creator

AMOT Controls

<p></p><div><p><b>ESSENTIAL TASKS &amp; DUTIES:</b></p>
<p><b>
Marketing &amp; Communications</b></p>
<ul>
<li><b>Website &amp; SEO copy</b>: Write/refresh web pages, landing pages, and CTAs; partner with SEO resources to align keywords with buyer intent without sacrificing clarity. Collaborate with cross-functional teams to support branding, product launches, and company-wide campaigns.</li>
<li><b>Long-form content</b>: Case studies, application notes, white papers, thought-leadership posts, and downloadable guides; conduct SME interviews to translate technical detail into business value.</li>
<li><b>Product &amp; solutions messaging</b>: Create feature&ndash;benefit narratives, positioning statements, and customer-proof points</li>
</ul><ul><li><b>Video/audio scripts</b>: Draft outlines and scripts for explainer videos, product demos, and short format clips; support interview prep.</li>
<li><b>Sales enablement</b>: Produce crisp copy for datasheets (copy only), battlecards, pitch decks (copy), and proposal templates.</li>
<li>Support the development of executive communications, including presentations, announcements, and memos.</li>
</ul>
<p><b>Administrative Support</b></p>
<ul>
<li>Provide general administrative assistance to leadership and departmental teams, including scheduling, calendar management, expense reports and meeting coordination.</li>
<li>Assist in preparing agendas, meeting minutes, and follow-up communications.</li>
<li>Maintain organized files, records, and correspondence for marketing and employee-related initiatives.</li>
<li>HR coordination: Post job descriptions, coordinate interview scheduling, support onboarding checklists, and help with training logistics and new-hire communications.</li>
</ul>
<p><b>Knowledge &amp; Skills</b><b><i>:</i></b></p>
<p><b>
Education Minimum Requirements/Equivalent</b><b><i>:</i></b></p>
<ul>
<li>Bachelor&rsquo;s degree in Marketing, Communications, Business Administration, or related field (or equivalent experience).</li>
<li>2&ndash;6 years of experience in B2B or B2C marketing communications or content creation.</li>
<li>Exceptional written and verbal communication skills, with strong attention to detail.</li>
<li>Proficiency with Microsoft Office Suite, Adobe Creative Suite, and social media management tools.</li>
<li>Strong organizational skills with the ability to balance multiple priorities and deadlines.</li>
<li>Collaborative, proactive, and adaptable, with a customer-service mindset.</li>
<li>Language Skills: Ability to read, analyze, and interpret general business periodicals, professional journals, technical procedures, or governmental regulations. Ability to prepare and edit information/content for website, write reports, business correspondence, and procedure manuals. Ability to respond to questions from managers, clients, customers, and the general public. Fluent in English. Written and verbal communications are delivered to the respective &ldquo;audience&rdquo; clearly and effectively.</li>
</ul>
<p><b>PERSONAL ATTRIBUTES</b></p>
<ul>
<li><b>Empathy </b>&ndash; Ability to understand our employees&rsquo;, customers&rsquo; and partners&rsquo; needs.</li>
<li><b>Creative </b>&ndash; Thinks outside the box to communicate specific messages and solve problems.</li>
<li><b>Continuous Improvement</b> mindset that adapts industries best practices.</li>
<li><b>Resourceful</b> and capable of finding solutions to solve problems with available resources.</li>
<li><b>Teamwork</b> &ndash; enjoys collaboration with others to curate successful messaging and effective activities.</li>
<li><b>Nimble</b> &ndash; adaptable to the business needs and able to pivot activities to focus on the major business drivers.</li>
</ul>
<p> Other:</p>
<ul>
<li>Travel: Occasional domestic and international travel may be required.</li>
</ul>
<p><b>PHYSICAL REQUIREMENTS:</b></p>
<ul>
<li>The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this Job, the employee is regularly required to sit; use hands/fingers to handle or feel and talk or hear. The employee is occasionally required to stand; walk and reach with hands and arms. The employee must regularly lift and/or move up to 25 pounds and occasionally lift and/or move up to 40 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision and ability to adjust focus.</li>
</ul>
<p><b>WORKING CONDITIONS:</b></p>
<ul>
<li>The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this Job, the employee is occasionally exposed to moving mechanical parts. The noise level in the work environment is usually moderate, but due to open office environment noise level may occasionally be high.</li>
</ul><p></p><p>
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities<br>
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.</p></div>

Marketing Communications Specialist

Spartan Energy

<p>We&rsquo;re looking for a highly motivated and creative <b>Marketing Specialist</b> to join our dynamic and fast-growing team at Spartan Energy. This role is focused on social media, design, website management, advertising, and event coordination&mdash;with a strong emphasis on creating marketing materials, driving engagement, and delivering measurable results. You&rsquo;ll manage both internal and client-facing projects, helping elevate our brand while keeping our team and clients connected and engaged.</p><p><b>Responsibilities</b></p><ul><li>Manage company social media platforms, including creating content, scheduling posts, engaging with the audience, and responding to reviews.</li><li>Develop engaging content and campaigns to build brand visibility and audience connection.</li><li>Design digital and print assets (ads, flyers, presentations, internal documents, promotional items).</li><li>Coordinate the design and ordering of marketing materials for employees, clients, and events.</li><li>Manage and update website content through WordPress, ensuring accuracy and alignment with brand messaging.</li><li>Run paid advertising campaigns across digital channels (Google Ads, social media), track performance, and optimize campaigns for results.</li><li>Plan and coordinate internal and client-facing events.</li><li>Assist with event logistics, vendor coordination, and promotional materials.</li><li>Track key performance indicators (KPIs) across campaigns and platforms.</li><li>Generate reports and provide insights to guide future strategies.</li></ul><p><b>Qualifications</b></p><ul><li>Bachelor&rsquo;s degree in Marketing, Communications, or related field OR equivalent relevant experience.</li><li>Proficiency in design tools such as Adobe Illustrator, Photoshop, and Canva.</li><li>Strong understanding of social media marketing principles and audience engagement.</li><li>Experience with WordPress website management (content updates, layout edits, plugins).</li><li>Familiarity with digital advertising (Google Ads, social media ads) and campaign</li><li>optimization.</li><li>Excellent attention to detail and documentation skills.</li><li>Strong communication skills, both written and verbal.</li><li>Highly organized, proactive, and able to manage multiple priorities in a fast-paced</li><li>environment.</li><li>Enthusiastic and adaptable&mdash;ready to take on evolving projects and responsibilities.</li></ul><p><b>Preferred Skills</b></p><ul><li>Experience with event coordination and planning.</li><li>Familiarity with Google Analytics, social media analytics, and KPI reporting tools.</li><li>Knowledge of print production processes and vendor coordination.</li></ul><p>Job Type: Full-time</p><p>Pay: $20.00 - $25.00 per hour</p><p>Work Location: In person</p>

Marketing Specialist

Priority Power Management, LLC

<div>Description:<p></p><p><b><br>
Position Summary</b></p><p>
The <b>HubSpot Specialist</b> will execute and support digital marketing campaigns with a strong focus on HubSpot. This is a junior-level role (2&ndash;5 years of experience) ideal for someone who is highly organized, detail-oriented, analytical, and process-driven. You&rsquo;ll manage campaign workflows, maintain digital assets, and track performance &mdash; ensuring accuracy and consistency across all marketing initiatives.</p><p><b>
Key Responsibilities</b></p><p><b>
Campaign Execution &amp; Support</b></p><ul><li>
Build and manage HubSpot campaigns, including emails, landing pages, forms, workflows, and QR codes.</li><li>
Partner with internal teams to deliver digital campaigns across paid search, paid social, SEO, email, and display channels.</li><li>
Ensure campaigns launch on time, adhere to brand standards, and are properly documented.</li></ul><p><b>
Content &amp; Web Support</b></p><ul><li>
Update and maintain landing pages, website content, and digital assets using CMS tools.</li><li>
Support SEO initiatives (keyword research, metadata, content coordination).</li><li>
Assist with email campaign drafting, scheduling, and CRM integrations (HubSpot, Salesforce, Lead Forensics, ZoomInfo).</li></ul><p><b>
Analytics &amp; Optimization</b></p><ul><li>
Track and report on campaign KPIs (clicks, conversions, CPC, engagement).</li><li>
Build dashboards and reports using HubSpot, Google Analytics, and related tools.</li><li>
Conduct A/B testing and audits to optimize performance.</li></ul><p><b>
Cross-Functional Collaboration</b></p><ul><li>
Coordinate with Sales, HR, and IT teams to align marketing programs with business goals.</li><li>
Support lifecycle marketing initiatives to drive retention and re-engagement.</li></ul>
Requirements:<p></p><p><b><br>
Qualifications</b></p><ul><li>
2&ndash;5 years of experience in digital marketing, with strong hands-on HubSpot expertise.</li><li>
Working knowledge of Salesforce, Google Ads, SEO, and CMS platforms (e.g., WordPress).</li><li>
Analytical and detail-oriented; skilled at tracking data and improving processes.</li><li>
Strong organizational skills with the ability to manage multiple projects and deadlines.</li><li>
Self-motivated and eager to learn; comfortable exploring new features and tools.</li><li>
Excellent written communication skills.</li></ul><p><b>
What We&rsquo;re Looking For</b></p><ul><li>
A HubSpot &ldquo;wizard&rdquo; who thrives on execution and process.</li><li>
Analytical &gt; creative: accuracy, organization, and optimization over copywriting and strategy.</li><li>
A team player who wants to grow in marketing operations and technology.</li></ul><p><b>
Equal Opportunity Employer:</b><br>
We are an equal opportunity employer and value diversity in our workforce. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, or disability.</p></div>

HubSpot Specialist

Explore 111+ Content marketing specialist in Houston this September. Find roles across top companies and apply now to boost your career.

111 content marketing specialist jobs IN Houston

Digital Marketing and E-commerce Specialist

Audience Growth Strategist

Audience Growth Strategist

AI Generative Social Media Content Creator

Marketing Communications Specialist

Marketing Specialist

HubSpot Specialist