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associate, content strategist

content strategy lead

iPullRank

<div>iPullRank is an eleven-year-old digital marketing remote agency based in New York City, founded by industry trailblazer Michael King. We&rsquo;re not here to follow trends&mdash;we set them. Our team blends technical expertise with creativity to deliver SEO, Content, and Generative AI services that drive results. We work with some of the biggest names across eCommerce, Financial Services, and Media brands, as well as ambitious mid-sized businesses, crafting strategies that don&rsquo;t just compete but dominate.<h3 class="jobSectionHeader">
Our Values: PROUD</h3>
At iPullRank, we live by our values:<ul>
<li>Proactive: We don&rsquo;t wait for problems&mdash;we solve them.</li>
<li>Reliable: When we commit, we deliver.</li>
<li>Outstanding: We aim for extraordinary, every time.</li>
<li>Urgent: Everything we do has efficiency and speed</li>
<li>Disciplined: Your goals are our mission.</li>
</ul>These principles shape every decision, every campaign, and every success story.<h3 class="jobSectionHeader">
What We Do</h3>
We specialize in SEO, Content, and Generative AI strategy and implementation, helping brands win today while building future-proof strategies for tomorrow. Whether it&rsquo;s cracking complex algorithms, crafting authentic, helpful content, or engineering AI solutions, we&rsquo;re the partner brands trust to stay ahead.<h3 class="jobSectionHeader">
Why Join Us?</h3>
At iPullRank, we&rsquo;re more than an agency&mdash;we&rsquo;re a team of thinkers, builders, and creators who believe the best ideas come from everywhere. We foster a culture where you&rsquo;re encouraged to grow, take ownership, and make a real impact. We&rsquo;re small enough to be nimble but big enough to work with global heavyweights like Rocket Mortgage, American Express, Nordstrom, Warner Music Group, Target, and Adidas.
We care about our people and back it up with competitive salaries, benefits, and opportunities to evolve into the marketer, content creator, SEO, or leader that you want to be. When you work with us, you&rsquo;re not just filling a role&mdash;you&rsquo;re shaping your career and redefining what&rsquo;s possible in marketing.
If you&rsquo;re ready to take on meaningful work with a team that challenges and inspires, we&rsquo;d love to hear from you.<h3 class="jobSectionHeader">
Position Description</h3>
iPullRank is looking for a Senior Content Strategist to join our team to facilitate content strategy projects for our various clients. This position will be responsible for leading and developing client-specific content strategy for an industry-leading financial services company and will work with other team members to execute on content campaigns and ensure that content objectives are being met. This role will complete content audits and develop keyword research. This role will develop content strategy, information architecture, brand messaging architecture and ensure governance models are followed. You will lead editorial development from topic ideation to content publication and work with internal production teams to ensure content is delivered to strategy and performance.
This role is ideal for someone looking to cross the chasm between content strategy and execution with an interest in agency experience. This job may be hybrid or remote. Salary range: $90-110K<h3 class="jobSectionHeader">
What You&rsquo;ll Do:</h3><ul>
<li>Develop multi-channel Content Strategy for a major home lending company to inform client content creation efforts that align with their business goals</li>
<li>Lead Content Strategy from client approval to reporting</li>
<li>Lead Monthly topic ideation, briefing, and implementation with an internal and external team of writers, editors, copyeditors and fact-checkers</li>
<li>Review data related to content performance and content potential to determine what content to build, optimize, and launch. Consistently track performance.</li>
<li>Perform extensive content audits</li>
<li>Lead ideation sessions for content creation</li>
<li>Work with other teams and manage projects to completion</li>
<li>Present content reporting and provide strategic recommendations based on performance and business goals</li>
<li>Test and implement innovative and relevant methods of measuring content, campaigns and tools, keeping in mind the purpose of the derived results</li>
<li>Write user stories to inform user experience and development</li>
<li>Develop models and specifications for metadata and taxonomy</li>
<li>Work with the SEO, Research &amp; Analytics team to design and execute tests and optimize strategy based on performance</li>
<li>Work with Content Promotion lead and Social Media strategist to develop strategies for promotion and distribution of content</li>
<li>Contribute to iPullRank inbound marketing efforts including blog posts and other forms of thought leadership</li>
</ul>Requirements<ul>
<li>6-8 years of experience in a similar content strategy position</li>
<li>Expertise in SEO, GEO and performance-based content marketing</li>
<li>Expertise in content pillar/cluster strategies and how content contributes to the customer journey</li>
<li>Experience developing and analyzing content in digital environments such as: content audits, content strategy recommendations, persona assessments, keyword research, taxonomy efforts, and applied usability learnings</li>
<li>Strong experience and understanding of digital marketing channels and measurement metrics, specifically SEO, but including email marketing, paid media and social media</li>
<li>Experience developing content for various verticals and multiple brand voices and tones and a talent for crafting data-driven stories</li>
<li>Highly proficient in Microsoft or Google applications: Excel/Sheets, Word/Docs and PowerPoint/Slides</li>
<li>Presentation and communication skills; the ability to explain our recommendations to clients in a clear, authoritative, and persuasive way</li>
<li>Previous experience with digital marketing tools such as SEMRush, Ahrefs, Google Analytics, Buzzsumo, Screaming Frog</li>
<li>Previous experience with a variety of Analytics platforms (GA4, GSC, Amplitude, Looker Studio)</li>
<li>Strong analytical skills to spot patterns and trends in data and to be able to apply those patterns to recommend strategies</li>
<li>Experience leveraging market segmentation in the development of Content Strategy</li>
</ul><h3 class="jobSectionHeader">Skills of interest:</h3><ul>
<li>Experience working in an agency environment</li>
<li>Experience with content-focused link building strategies</li>
<li>Experience with a variety of Content Management Systems</li>
<li>Experience with analytics platforms (GA4, GSC, Adobe, Amplitude)</li>
<li>Prior Experience with Conversion Rate Optimization (Optimizely, Unbounce) and Marketing Automation (Marketo, HubSpot) platforms</li>
</ul>Benefits<ul>
<li>Competitive salaries commensurate with experience</li>
<li>100% Medical, Dental, and Vision insurance</li>
<li>3 weeks of vacation</li>
<li>Paid sick days and holidays</li></ul></div>

Senior Content Strategist

BlackRock

<div>
 
 Team
 
 
 
 
 About this role
 
 
 
 The Marketing team at BlackRock is a dynamic, global function that plays a critical role in helping drive many of the firm&rsquo;s most urgent cross-functional initiatives. Together with our partners (both internal and external), we create the conditions that maximize business outcomes for the firm.
 
 
 We specialize in a diverse range of functions to provide robust campaigns, advertising, communications, training, investment &amp; educational material, and events, all supported by global centers of excellence spanning content strategy, research &amp; analytics, and digital platforms &amp; experiences.
 
 
 Generating alpha is core to the foundation and heart of BlackRock. Alpha Marketing leads marketing for BlackRock&rsquo;s alpha-generating platforms across active EQ, active FI, multi-asset strategies and alternatives. Our mission is to help BlackRock&rsquo;s partners and clients to achieve the alpha so critical to their investment needs and objectives. We are responsible for building BlackRock&rsquo;s active and alternatives brands and marketing our full range of investment vehicles across client segments globally.
 
 
 
 Role and impact
 
 
 
 The Alpha Marketing team&rsquo;s Content Strategist will help set BlackRock&rsquo;s active, multi-asset and alternatives strategy for content generation and distribution across mediums (video, audio, written) and platforms (web, social media, etc.). They&rsquo;ll partner with asset class, regional and content teams across the firm, and power distribution and analysis of our content to deliver impactful insights. They&rsquo;ll work to create more efficient workflows, using tech tools and analyzing data to optimize content production and distribution. As a member of the Alpha Marketing team, this candidate will help foster a culture of inclusion and collaboration, where diverse perspectives are valued and celebrated.
 
 
 
 Responsibilities
 
 
 
 <ul>
 <li>
 Strategize with Cross-Functional Content Teams: Work closely with content creators, marketing teams, and other stakeholders to align content with overall marketing goals and brand messaging.
 </li>
 <li>
 Execute Monthly Content Calendar: Coordinate with content teams across the firm, comms team, and our Alpha Marketing team to ensure content plans are up to date and can be coordinated with all other firm marketing activity.
 </li>
 <li>
 Project Management: We have various flagship content assets that require driving and coordinating teams to ensure progress of the content creation, synchronization of all of the elements, and meeting deadlines.
 </li>
 <li>
 Distribution: Post new content across the internal and external ecosystem.
 </li>
 <li>
 Writing: Able to write short-form ancillary content.
 </li>
 <li>
 Data Analysis and Reporting: Help establish and track key content metrics (views, engagement, leads) to identify performance trends, analyze audience behavior, and provide actionable insights to improve content strategy.
 </li>
 <li>
 Content Audit and Gap Analysis: Regularly review existing content to identify areas for improvement, such as outdated information, gaps in topic coverage, and potential optimization opportunities.
 </li>
 <li>
 Content Technology Implementation and Optimization: Promote cross-team usage of AirTable to manage content creation, publishing, and updates, ensuring consistency across channels to enhance collaboration.
 </li>
 <li>
 Workflow Management: Help streamline content creation processes, including ideation, assigning tasks, managing editorial calendars, and tracking progress across different content teams.
 
 
 </li>
 </ul>
 
 Required Skills
 
 
 
 <ul>
 <li>
 Understanding of content marketing principles: Awareness of best practices for creating high-quality, engaging content that aligns with target audience needs and business priorities.
 </li>
 <li>
 Project management: Effectively manage multiple content projects, meeting deadlines, and prioritizing tasks.
 </li>
 <li>
 Technology proficiency: Familiarity with various content and marketing tools and data analytics platforms.
 </li>
 <li>
 Strong analytical skills: Ability to interpret data, identify trends, and use insights to inform content strategy.
 </li>
 <li>
 Excellent communication skills: Ability to collaborate effectively with cross-functional teams and clearly communicate content strategy and performance insights.
 
 
 </li>
 </ul>
 
 Bonus Skills
 
 
 
 <ul>
 <li>
 SEO
 </li>
 <li>
 Writing
 </li>
 <li>
 Design
 
 
 </li>
 </ul>
 
 You have&hellip;
 
 
 
 <ul>
 <li>
 3+ years&rsquo; experience in investment marketing, product strategy, journalism or similar
 </li>
 <li>
 A desire to win hearts and minds in helping clients pursue performance
 </li>
 <li>
 Excellent organizational skills
 </li>
 <li>
 Strong written and verbal communication skills
 </li>
 <li>
 Expertise in multiple content mediums (web, social, etc.)
 </li>
 <li>
 An understanding of asset management concepts and clients
 
 
 </li>
 </ul>
 For New York, NY Only the salary range for this position is USD$100,000.00 - USD$130,000.00 . Additionally, employees are eligible for an annual discretionary bonus, and benefits including healthcare, leave benefits, and retirement benefits. BlackRock operates a pay-for-performance compensation philosophy and your total compensation may vary based on role, location, and firm, department and individual performance.
 
 
 
 Our Benefits
 
 
 
 To help you stay energized, engaged and inspired, we offer a wide range of benefits including a strong retirement plan, tuition reimbursement, comprehensive healthcare, support for working parents and Flexible Time Off (FTO) so you can relax, recharge and be there for the people you care about.
 
 
 
 Our hybrid work model
 
 
 
 BlackRock&rsquo;s hybrid work model is designed to enable a culture of collaboration and apprenticeship that enriches the experience of our employees, while supporting flexibility for all. Employees are currently required to work at least 4 days in the office per week, with the flexibility to work from home 1 day a week. Some business groups may require more time in the office due to their roles and responsibilities. We remain focused on increasing the impactful moments that arise when we work together in person &ndash; aligned with our commitment to performance and innovation. As a new joiner, you can count on this hybrid model to accelerate your learning and onboarding experience here at BlackRock.
 
 
 
 About BlackRock
 
 
 
 At BlackRock, we are all connected by one mission: to help more and more people experience financial well-being. Our clients, and the people they serve, are saving for retirement, paying for their children&rsquo;s educations, buying homes and starting businesses. Their investments also help to strengthen the global economy: support businesses small and large; finance infrastructure projects that connect and power cities; and facilitate innovations that drive progress.
 
 
 This mission would not be possible without our smartest investment &ndash; the one we make in our employees. It&rsquo;s why we&rsquo;re dedicated to creating an environment where our colleagues feel welcomed, valued and supported with networks, benefits and development opportunities to help them thrive.
 
 
 For additional information on BlackRock, please visit @blackrock | Twitter: @blackrock | LinkedIn: www.linkedin.com/company/blackrock
 
 
 BlackRock is proud to be an equal opportunity workplace. We are committed to equal employment opportunity to all applicants and existing employees, and we evaluate qualified applicants without regard to race, creed, color, national origin, sex (including pregnancy and gender identity/expression), sexual orientation, age, ancestry, physical or mental disability, marital status, political affiliation, religion, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.
 
 View the
 
 
 EEOC&rsquo;s Know Your Rights poster and its supplement
 
 
 and the
 
 
 pay transparency statement.
 
 
 
 BlackRock is committed to full inclusion of all qualified individuals and to providing reasonable accommodations or job modifications for individuals with disabilities. If reasonable accommodation/adjustments are needed throughout the employment process, please email Disability.Assistance@blackrock.com. All requests are treated in line with our
 
 privacy policy
 
 .
 
 
 BlackRock will consider for employment qualified applicants with arrest or conviction records in a manner consistent with the requirements of the law, including any applicable fair chance law.
</div>

Associate, Content Strategist

Enterprise Content Strategist

NoGood

<div>This position is with NoGood's sister company, Goodie AI. Read on to learn more.<h3 class="jobSectionHeader">
About Goodie</h3>
Goodie is a pioneering Answer Engine Optimization (AEO) platform. We help the world&rsquo;s leading brands monitor, measure, and optimize their visibility across AI search and LLMs - from ChatGPT to Gemini, Perplexity, Claude, Google AI Mode, and beyond. Our mission is simple but bold: put brands back in control of their narrative in the generative web. 
 
After you apply, check out Goodie AI's website to learn even more!<h3 class="jobSectionHeader">
The Role</h3>
As a GEO/AEO Strategist at Goodie, you&rsquo;ll be the go-to advisor for enterprise brands navigating the new search frontier. You&rsquo;ll lead relationships with our clients, translate data into strategic clarity, and guide brands in shaping how they&rsquo;re discovered, represented, and chosen in AI search.This isn&rsquo;t SEO 2.0. It&rsquo;s a new discipline entirely and you&rsquo;ll help write the playbook. You&rsquo;ll identify patterns before they become best practices, turn complex platform mechanics into actionable frameworks, and help Goodie clients stay ahead while others are still catching up.<h3 class="jobSectionHeader">
What You&rsquo;ll Do 

</h3><ul><li>Act as the primary strategic lead for a portfolio of enterprise and scale-up clients.</li>
<li>Build and execute GEO/AEO strategies that maximize brand visibility across LLMs and AI search surfaces.</li>
<li>Partner with client teams (SEO, content, comms, growth) to integrate AEO into broader growth strategy.</li>
<li>Lead deep research into AI models, prompt patterns, and entity-based discovery mechanics.</li>
<li>Translate findings into competitive gap analyses, visibility frameworks, and industry-specific playbooks.</li>
<li>Turn client challenges and edge cases into structured learnings and product feedback loops.</li>
<li>Present insights and strategies with clarity to executives, marketers, and technical teams.</li>
<li>Stay two steps ahead of industry shifts, surfacing what matters before it&rsquo;s obvious.</li>
</ul><h3 class="jobSectionHeader">What You Bring 

</h3><ul><li>4+ years in SEO, content strategy, search marketing, or growth roles (AEO/GEO experience a major plus).</li>
<li>A proven record of designing strategies that drive measurable growth and visibility.</li>
<li>Ability to think at both the technical (structured data, AI crawlers, entity SEO) and strategic (brand narrative, growth) levels.</li>
<li>Comfort leading enterprise client relationships with authority, clarity, and trust.</li>
<li>Intellectual curiosity about how AI systems interpret, prioritize, and present information.</li>
<li>A knack for simplifying technical concepts into frameworks executives and marketers can use.</li>
<li>Track record of anticipating search or platform shifts before they went mainstream.</li>
</ul><h3 class="jobSectionHeader">Why Join Us</h3>
At Goodie, you won&rsquo;t just be optimizing you&rsquo;ll be shaping the next chapter of organic growth in the AI and agentic web. You&rsquo;ll work with global brands, build industry-defining strategies, and contribute to a category that didn&rsquo;t exist three years ago. If you want ownership, real impact, and a chance to be early in a movement that will define the next decade of marketing, this is the role.<h3 class="jobSectionHeader">
Benefits &amp; Perks of Becoming a Goodie:</h3><ul>
<li>Earn More, Together: Base Pay + Profit Sharing &amp; Commissions Opportunities</li>
<li>Health First: Premium Medical, Dental &amp; Vision Coverage</li>
<li>Flex Work Environment: hybrid at HQ and remote globally</li>
<li>Set Up Shop: Home Office Stipend</li>
<li>Recharge Anytime: Unlimited PTO Plan</li>
<li>Family First: Paid Parental Leave Plan</li>
<li>Secure Your Future: 401(k) Plan with Employer Matching</li>
<li>Level Up: Mentorship &amp; Career Growth Support</li>
<li>Always Be Learning: Access to Top-tier Resources &amp; Industry Experts</li>
<li>Work Hard, Play Harder: Quarterly Team Trips (Onsite and Offsite)</li>
<li>Mind &amp; Body Wellness: Gym, Wellness, and Access to Mental Health Plans</li>
<li>Fuel Your Day: Free Lunch, Snacks, Cold Brew, &amp; Happy Hours</li>
<li>Grow With Us: Endless Opportunities to Lead &amp; Succeed</li>
Keep on Shining: Ongoing Employee Development Programs 
<li>
</li></ul>EEO &amp; Compensation Transparency:
Goodie AI is committed to pay transparency and equity among all employees and provides employees an environment where pay transparency and dialogue on compensation are allowed. Goodie AI complies with federal, state, and local laws on compensation, pay transparency, and pay equity. We take factors including geographic location, education, training, skillset, market rates, certifications, and more into consideration when constructing pay ranges for new and existing roles within our organization. The compensation range for this position is $70,000 - $95,000 base pay. Profit share bonus and additional incentives will be discussed during the offer phase.
At Goodie AI, we understand that diversity in the workplace is vital to a company&rsquo;s success and growth. We strive to make sure that our team members are included and have a sense of belonging that makes us a great company to work with and a great company to work for. To that end, Goodie AI is committed to Equal Opportunity Employment and complies with all Equal Opportunity Employment laws. We will consider all qualified applicants without regard to race, religion, color, national origin, sex, gender identity, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will work to make reasonable accommodations available in the job application and interview process, to perform essential duties of the job function, and to retrieve other benefits and privileges of employment with our organization.
BEWARE OF FRAUD! Please be aware of potentially fraudulent job postings or suspicious activity by persons that are posing as NoGood team members, recruiters, and HR employees. Our team will contact you regarding job opportunities from email addresses ending in @nogood.io or @higoodie.com. Additionally, we do utilize our ATS- Workable- to help us schedule initial screening calls. Job seeking is hard- we&rsquo;re sorry that scammers have added this element to your search for something new. Stay vigilant out there!</div>

SEO/AEO Manager

Compass

<div>
 At Compass, our mission is to help everyone find their place in the world. Founded in 2012, we&rsquo;re revolutionizing the real estate industry with our end-to-end platform that empowers residential real estate agents to deliver exceptional service to seller and buyer clients.
 
 
 We&rsquo;re looking for a proactive, resourceful, and collaborative Content Strategist with a passion for creating content that connects with a diverse audience and drives results. In this role, you&rsquo;ll oversee content creation across multiple channels&mdash;combining strategic thinking with hands-on execution. You&rsquo;ll spot opportunities, identify white space, and deliver high-quality work that&rsquo;s on time, on brand, and aligned with business goals.
 
 
 
 Please note: this role is 100% in-office in our HQ NYC Office.
 
 
 
 
 At Compass, You Will
 
 
 
 <ul>
 <li>
 Drive the full content lifecycle for a diverse audience set &ndash; from editorial planning and campaign ideation to copywriting and performance measurement.
 </li>
 <li>
 Lead brainstorms and translate abstract ideas into consumer-focused messaging for print, digital, web, and video, all while maintaining a consistent brand voice.
 </li>
 <li>
 Analyze competitor campaigns to identify trends and best practices that can inform our positioning for the agent and consumer audience.
 </li>
 <li>
 Present and defend creative choices, clearly explaining the &ldquo;why&rdquo; behind decisions.
 </li>
 <li>
 Collaborate cross-functionally with regional marketers, operations, and communications teams to create marketing collateral, customer success stories, and internal/external communications that engage and retain agents and their clients.
 </li>
 <li>
 Collect and incorporate customer feedback to refine strategies, sharpen messaging, and optimize content performance.
 </li>
 <li>
 Establish and enforce content guidelines to ensure consistency and protect messaging integrity.
 </li>
 <li>
 Share performance insights and recommend actionable steps to drive continuous improvement and innovation.
 
 
 </li>
 </ul>
 
 Experience We Are Looking For
 
 
 
 <ul>
 <li>
 Please include a portfolio in your resume*
 </li>
 <li>
 5+ years of integrated content creation experience
 </li>
 <li>
 Proven experience writing on-brand copy for campaigns spanning print and digital advertising, social, email, video, web, and internal communications.
 </li>
 <li>
 Demonstrated success working in a deadline-driven environment.
 </li>
 <li>
 Highly organized and detail-oriented with a proven ability to effectively juggle multiple tasks.
 </li>
 <li>
 Ability to work independently and collaboratively in a team environment.
 </li>
 <li>
 Experience mentoring partners/vendors by anticipating roadblocks and providing feedback on creative and production issues.
 
 
 </li>
 </ul>
 Compensation: The salary pay range for this position is $110,000 - $121,000 however, the base pay offered may vary depending on job-related knowledge, skills, and experience. Bonuses and restricted stock units may be provided as part of the compensation package, in addition to a full range of benefits. Base pay is based on market location. Minimum wage for the position will always be met.
 
 
 
 Perks That You Need To Know About
 
 
 
 Participation in our incentive programs (which may include eligible cash, equity, or commissions). Plus paid vacation, holidays, sick time, parental leave, and recharge leave; medical, tele-health, dental and vision benefits; 401(k) plan; flexible spending accounts (FSAs); commuter program; life and disability insurance; Maven (a support system for new parents); Carrot (fertility benefits); UrbanSitter (caregiver referral network); Employee Assistance Program; and pet insurance.
 
 
 
 Do your best work, be your authentic self.
 
 
 
 At Compass, we believe that everyone deserves to find their place in the world &mdash; a place where they feel like they belong, where they can be their authentic selves, where they can thrive. Our collaborative, energetic culture is grounded in our Compass Entrepreneurship Principles and our commitment to diversity, equity, inclusion, growth and mobility. As an equal opportunity employer, we offer competitive compensation packages, robust benefits and professional growth opportunities aimed at helping to improve our employees' lives and careers.
 
 
 Notice for California Applicants
 
 
 Los Angeles County Fair Chance Notice
</div>

Content Strategist

Eleven Madison Park

<div><div>Reports to: Marketing Manager
Responsibilities:
<ul><li>Implement and manage social media strategy for 3 current Daniel Humm Hospitality brands, and more as they open/come online (including one restaurant slated to open in 2026):
</li><li>Eleven Madison Park (516k Instagram followers)
</li><li>Eleven Madison Home (54.4k Instagram followers)
</li><li>Clemente Bar (34.1k Instagram followers)
</li><li>Create short-, medium-, and long-term campaigns together with Marketing Manager
</li><li>Define KPIs and track performance and engagement of posts
</li><li>Suggest strategy and content optimization
</li><li>Meet regularly with key stakeholders to ensure current and accurate content
</li><li>Assist with ideating and capturing photo and video content at the restaurant and events
</li><li>Write copy for all posts/stories
</li><li>Create and maintain relationships with restaurant colleagues, industry, and our PR agency to foster collaboration and strengthen networks
</li><li>Work with external partners and collaborators to execute campaigns, including social media campaigns for short- and long-term pop-ups
</li><li>Manage comments and DMs
</li><li>Refer customer service requests to the appropriate parties
</li><li>Refer potential candidates and career inquiries to HR
</li><li>Maintain Daniel Humm Hospitality websites and update as needed
</li><li>Manage Google Business and Meta accounts
</li></ul>Desired Skills:
<ul><li>Exceptional written and verbal communication skills
</li><li>Curiosity: eagerness to learn and grow
</li><li>Works well in a collaborative and dynamic environment: an enthusiastic team player
</li><li>Experience/interest in fine dining and hospitality
</li><li>Excellent time and project management skills
</li></ul>Experience Required:
<ul><li>2+ years experience as a social media content creator/community manager
</li><li>Experience working in hospitality or restaurant industry preferred
</li><li>Proven ability to manage and build social media communities
</li><li>Ability to plan, execute, and measure successful social media campaigns
</li><li>Ability to maintain voice and visual identity for each individual brand
</li><li>Proficient with platforms such as Later, Airtable, Canva, etc.
</li><li>Proficient with Microsoft Office and Adobe Suite (Photoshop/InDesign)
</li><li>General SEO knowledge
</li><li>Basic graphic design and photography/video skills preferred
</li></ul></div>More detail about Eleven Madison Park part of Daniel Humm Hospitality</div>

Social and Digital Content Lead

Animalz

<div>About Animalz

Animalz is a content marketing agency that partners with B2B SaaS companies, venture capital firms, and other tech organizations to drive long-term, sustainable growth through high-quality content. 
Our fully remote team of strategists and content marketers delivers content strategies tailored to each customer's goals and context. We pride ourselves on our deep interest and understanding of software products and audiences, our commitment to thought leadership, and our relentless pursuit of mastering our craft. 
Our customers include industry leaders like Amplitude, Ramp, and Wistia, as well as high-growth early-stage startups. 
About the Role

As Head of Content, SEO &amp; AI Search, you will serve as Animalz's senior SEO expert and strategic leader, helping clients adapt their content strategies for organic visibility in both traditional and emerging search environments. 
You'll lead SEO strategy for 4-5 accounts directly while providing strategic support and escalations for additional accounts managed by the team. This means you'll develop SEO and AI search strategies, guide clients through evolving best practices, and ensure our team delivers content that helps our customers grow and stays ahead of search trends. 
This role is ideal for someone who has a strong foundation in leading SEO programs and is ahead of the curve in adapting to AEO and AI innovation. More than anything, Animalz needs a strategic SEO expert to serve as our go-to authority and guide our customer and audience base through these seismic shifts in search. 
You'll be responsible for maintaining monthly revenue retention with your key accounts. You'll manage 1+ direct report and collaborate with an extended team of content marketers and freelancers, serving as the SEO/AEO knowledge hub for the organization.

The role offers significant growth opportunities to develop deep expertise and expand your strategic influence within the SEO and AI search space. 
What You'll Do

Strategy &amp; Execution
<ul>
<li>Develop and evolve SEO strategies tailored to both traditional search and AI-powered discovery tools (like Perplexity, ChatGPT, and Gemini)</li>
<li>Conduct full-funnel SEO and AEO strategy planning for assigned accounts and provide strategic input for additional accounts</li>
<li>Test AI search tactics to help clients appear in AI summaries and conversational search outputs</li>
<li>Stay current on trends across SEO and AI-assisted search to inform client strategies and internal education</li>
<li>Experiment with generative-AI content production to figure out where and how customers can benefit</li></ul> 


Customer Management
<ul>
<li>Serve as a strategic partner to key customers, collaborating on growth goals, content pivots, and performance optimization</li>
<li>Join regular client calls to present strategy, report on performance, and surface new opportunities</li>
<li>Handle technical SEO issues and client concerns for supported accounts as escalations arise</li>
<li>Guide teams through monthly reporting and ongoing performance tracking using tools like GA4, GSC, Ahrefs, Semrush, Scrunch, and Screaming Frog</li>
<li>Ensure strategy delivery aligns with client expectations, business goals, and Animalz's standards of quality</li></ul> 


Team Leadership &amp; Knowledge Transfer
<ul>
<li>Manage 1+ direct report with regular 1:1s to coach team members, share feedback, and support their career growth and professional development</li>
<li>Collaborate with and guide content marketers and freelancers across SEO initiatives</li>
<li>Serve as go-to SEO/AEO expert, providing guidance and knowledge transfer across the team</li>
<li>Foster a collaborative environment that encourages innovation, skill-building, and experimentation in SEO and AI workflows</li></ul> 


Operational Improvement
<ul>
<li>Contribute to internal process improvements for how we deliver SEO and AI-focused work</li>
<li>Develop reusable frameworks and templates that improve the consistency and efficiency of strategy development and reporting</li>
<li>Provide input on team capacity planning, project prioritization, and delivery pacing</li>
<li>Contribute to the development of AI workflows for SEO content production</li></ul> 


Core Competencies

SEO &amp; AI Search Expertise
<ul>
<li>Deep understanding of traditional SEO and its evolving relationship with AI-driven discovery engines</li>
<li>Ability to develop creative strategies for emerging search paradigms (AI Overviews, search agents) and familiar with content SEO, technical SEO, and SERP features</li>
<li>Deep technical SEO expertise for complex problem-solving</li></ul> 


Strategic Thinking &amp; Leadership
<ul>
<li>Talent for aligning SEO content strategy with broader business goals and identifying new opportunities for organic growth</li>
<li>Experience leading SEO initiatives and collaborating across distributed teams</li>
<li>Mentoring and knowledge transfer abilities</li></ul> 


Communication &amp; Tool Proficiency
<ul>
<li>Clear, confident communicator able to present complex strategies and performance data to stakeholders at varying technical levels</li>
<li>Strong command of SEO platforms (GA4, GSC, Ahrefs, Semrush, Screaming Frog) and AI tools for search optimization and content production</li></ul> 


What We're Looking For
<ul>
<li>4+ years in SEO or content strategy roles, preferably within B2B SaaS and marketing agencies &bull; 3+ years leading SEO initiatives with team collaboration experience</li>
<li>Deep knowledge of SEO fundamentals, technical audits, and content optimization</li>
<li>Demonstrated success adapting strategy for AI search environments and producing high-quality content with generative AI</li>
<li>Experience mentoring/coaching SEO professionals</li>
<li>Experience managing team members and working with freelance contributors</li>
<li>Track record of delivering clear, measurable results via organic channels</li>
<li>Excellent communication and stakeholder management skills</li>
<li>Comfortable navigating ambiguity and pioneering new strategic approaches</li></ul> 


Our Values

At Animalz, our values guide how we show up for our customers, our teammates, and the content we create. We're looking for team members who embody these principles and want to grow within them.
<ul>
<li>Value Over Vanity: We measure our success in customer impact, not surface-level praise. We focus on content that drives sustainable, long-term results by understanding and serving our customers' customers.</li>
<li>Two Steps Ahead: Great work anticipates needs before they arise. We're proactive and strategic, always looking for ways to solve problems before they become blockers.</li>
<li>Power Source; Not Power Trip: We lead through service, not authority. We energize our teammates and customers, convert obstacles into momentum, and focus on elevating others.</li>
<li>Pursue Mastery: We believe great work comes from deliberate practice, open collaboration, and constant curiosity. We're always learning, evolving, and testing new approaches.</li>
<li>Left Brain, Right Brain, Robot Brain: Our best work blends creativity, analysis, and smart use of technology&mdash;including AI&mdash;to drive meaningful outcomes without sacrificing humanity or voice.</li>
<li>In the Arena: We're not spectators. We experiment boldly, contribute to thought leadership, and stay immersed in our customers' industries so we can lead from experience, not theory.</li></ul> 


Your First 90 Days

Days 1&ndash;30: Learn &amp; Observe
<ul>
<li>Complete comprehensive onboarding to understand Animalz processes, tools, and culture</li>
<li>Shadow customer meetings across SEO accounts to understand current approach</li>
<li>Meet with the team to understand customer acquisition process</li>
<li>Begin building relationships with your direct report and key stakeholders</li>
<li>Review current customer onboarding processes and identify opportunities for enhancement</li>
</ul>
Days 31&ndash;60: Take Strategic Ownership
<ul>
<li>Take ownership of 2-3 key SEO customer relationships</li>
<li>Begin providing strategic input and handling escalations for additional supported accounts</li>
<li>Conduct audit of current SEO initiatives and delivery processes</li>
<li>Identify opportunities for improving quality and consistency</li>
<li>Develop initial plans for team development and knowledge transfer processes</li>
</ul>
Days 61&ndash;90: Drive Strategic Impact
<ul>
<li>Own SEO strategy for 4-5 key accounts and lead strategic presentations</li>
<li>Establish yourself as the go-to SEO expert for escalations across additional accounts</li>
<li>Implement refined processes for SEO strategy development and execution</li>
<li>Begin systematic knowledge transfer and coaching across the team</li>
<li>Demonstrate measurable improvements in customer satisfaction and retention for key accounts</li></ul> 


Working Arrangements
<ul>
<li>Location: Fully remote, Americas or EMEA</li>
<li>Timezone Requirements: 4+ hours of overlap with US time zones</li></ul> 


Compensation &amp; Benefits
<ul>
<li>Salary Range: $85,000 - $110,000 USD annually plus possible incentive-based compensation</li>
<li>Health &amp; vision insurance (or wellness stipend for non-US team members)</li>
<li>401(k) retirement plan (US only)</li>
<li>Unlimited PTO policy</li>
<li>Flexible working schedule</li>
<li>Team lunch stipend</li></ul> 


Diversity, Equity &amp; Inclusion

At Animalz, we believe diverse perspectives make us stronger. We're committed to building an inclusive workplace where people of all backgrounds, experiences, and identities can thrive. We particularly encourage applications from historically underrepresented groups in tech and marketing, including people of color, women, LGBTQ+ individuals, people with disabilities, and those from varied socioeconomic backgrounds. 
Equal Opportunity

Animalz is an equal opportunity employer. We do not discriminate based on race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.</div>

Head of Content, SEO & AI Search

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