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Phaedra Solutions

Job Title: Backlink SpecialistLocation: Lahore (Onsite)Experience: 2 yearsEmployment Type: Contract (6 months)Summary:We are looking for an experienced Backlink Specialist to join our team on a 6-month contract. The ideal candidate will be responsible for generating high-quality backlinks and supporting overall SEO strategies to improve website visibility and domain authority. This role requires a detail-oriented, proactive, and strategic professional.Key Responsibilities:1. Link Generation &amp; Outreach<ul><li>Generate 900 high-quality backlinks over the contract period.</li><li>Conduct research to identify authoritative and relevant websites for link opportunities.</li><li>Outreach to webmasters, bloggers, and relevant platforms to acquire backlinks.</li><li>Build relationship-based backlinks through guest posting, collaborations, and partnerships.</li><li>Monitor competitor backlink profiles and identify opportunities for improvement.</li></ul>2. Content &amp; SEO Support<ul><li>Collaborate with the content team to ensure content is optimized for link-building opportunities.</li><li>Suggest content or topics for guest posts or linkable assets.</li><li>Ensure anchor text optimization and diversity in backlinks.</li></ul>3. Link Analysis &amp; Monitoring<ul><li>Monitor existing backlinks to ensure relevance, quality, and compliance with SEO best practices.</li><li>Analyze the impact of backlinks on website performance and search engine rankings.</li><li>Use SEO tools (Ahrefs, SEMrush, Moz, etc.) to track backlinks and identify broken or toxic links.</li></ul>4. Reporting &amp; Documentation<ul><li>Maintain detailed reports of links generated, outreach done, and progress toward targets.</li><li>Provide insights and recommendations to improve link-building efficiency and effectiveness.</li></ul>5. Collaboration &amp; Strategy<ul><li>Work closely with the SEO and marketing teams to align link-building efforts with overall SEO strategy.</li><li>Stay updated with the latest SEO and backlinking trends and algorithm updates.</li></ul>Skills Required:<ul><li>Minimum 2 years of experience in backlink building / SEO.</li><li>Strong understanding of SEO and link-building best practices.</li><li>Experience with outreach, link-analysis, and SEO tools (Ahrefs, SEMrush, Moz, etc.).</li><li>Ability to generate high-quality, relevant, and diversified backlinks.</li><li>Excellent research, communication, and organizational skills.</li><li>Detail-oriented, target-driven, and able to work independently.</li></ul>Qualifications:<ul><li>Bachelor&rsquo;s degree in Marketing, IT, or a related field (preferred).</li><li>Proven track record in building backlinks and improving SEO performance.</li></ul>Why Join Us:<ul><li>Work on a results-driven SEO campaign with clear targets.</li><li>Collaborate with a dynamic digital marketing team.</li><li>Directly contribute to improving website visibility and domain authority.</li><li>Flexible work environment with potential contract extension based on performance.</li><li>Opportunity to enhance skills in link-building, SEO strategies, and digital marketing.</li></ul>Number of positions :1Work Location: In person

Associate Backlink Specialist

HRMD Solutions

**PLEASE READ BEFORE APPLYING**Any CV without the required experience will be rejected immediately.Experience utilizing Clay, Apollo, AND Airtable is a -MUST-NIGHT SHIFT - ONSITE Job DescriptionAs a Lead Generation Specialist, you will be responsible for building and maintaining a lead generation system for all HRMDSP. This role requires proficiency in creating primarily automated systems while ensuring data quality through manual checks and quality assurance. The specialist will continuously manage, organize, and enrich leads, including scraping leads from different platforms such as Indeed and automating monthly database updates.Essential Functions for the position<ul><li>Design, implement, and maintain a lead generation system for all HRMDSP services, requiring both automation and manual oversight.</li><li>Utilize Apollo, Clay, and Airtable for ongoing lead management and organization.</li><li>Develop and execute strategies for scraping and enriching leads from Indeed.</li><li>Upload, manage, and tag leads in the system, categorizing them by service type.</li><li>Automate monthly updates to the lead database while incorporating manual checks for data accuracy.</li><li>Ensure the efficient and proper functioning of the entire lead generation system.</li><li>Deliver daily reports on the leads and system fuctioning</li><li>Other duties as assigned.</li></ul>Competencies<ul><li>Strong writing skills in English</li><li>Proven experience in cold calling</li><li>Expertise in research methodologies and database maintenance.</li><li>Proficient in MS Office Suite, including Word, Excel, and Outlook.</li><li>Experience in Customer Relationship Management (CRM) systems.</li><li>Exceptional project and time management capabilities.</li></ul>Educational &amp; Experience Requirements<ul><li>High school diploma or equivalent is required.</li><li>A minimum of 2 years of experience in lead generation, digital marketing, or a similar role is mandatory.</li><li>A minimum of 1 year of experience utilizing Clay, Apollo, and Airtable is required.</li><li>A Bachelor's degree in Marketing, Communications, Journalism, or a related field is desirable, but not mandatory.</li></ul>Job Type: Full-timePay: Rs90,000.00 - Rs120,000.00 per monthApplication Question(s):<ul><li>Do you live in Lahore?</li><li>Are you willing to work night shifts (on-site)? </li></ul>Work Location: In person

Lead Generation Specialist

Mohkaab Enterprise

Location: Lahore (On-site)Office Timing: 12:00 PM &ndash; 8:30 PMContract Type: Full-Time, PermanentSalary: Competitive (based on experience)Experience Required: Minimum 3+ yearsJob Description:We are seeking an experienced Amazon PPC Specialist to manage and optimize our Amazon advertising campaigns. The ideal candidate will have a strong understanding of Amazon's advertising platform and a proven track record of driving profitable growth through paid search. You will be responsible for creating, managing, and optimizing PPC campaigns to achieve our sales and ROI goals.Key Responsibilities:<ul><li>Develop, implement, and manage Amazon PPC campaigns across multiple accounts.</li><li>Conduct keyword research to identify high-performing, relevant search terms.</li><li>Monitor, analyze, and optimize campaigns to improve performance metrics such as CTR, CPC, and conversion rates.</li><li>Perform A/B testing on ad creatives and landing pages to optimize results.</li><li>Analyze campaign performance data to generate actionable insights and recommendations.</li><li>Manage budgets effectively to maximize return on ad spend (ROAS).</li><li>Keep up-to-date with Amazon&rsquo;s advertising policies, trends, and best practices.</li><li>Provide regular performance reports to the team, outlining successes, challenges, and areas for improvement.</li><li>Collaborate with the content and marketing teams to align ad strategies with broader marketing goals.</li></ul>Qualifications:<ul><li>Proven experience as an Amazon PPC Specialist or in a similar role.</li><li>Deep understanding of Amazon's advertising platform, including Sponsored Products, Sponsored Brands, and Sponsored Display ads.</li><li>Proficiency in keyword research tools and analytics platforms.</li><li>Strong analytical skills with the ability to interpret data and make data-driven decisions.</li><li>Experience with A/B testing and campaign optimization techniques.</li><li>Ability to manage multiple campaigns simultaneously and meet deadlines.</li><li>Strong communication skills and the ability to work collaboratively with a team.</li></ul>Preferred Qualifications:<ul><li>Experience with Amazon DSP and programmatic advertising.</li><li>Experience with SEO and understanding of how it integrates with PPC.</li></ul>What We Offer:<ul><li>Opportunity to work with a dynamic team in a fast-growing company.</li><li>Professional development opportunities and the chance to grow with the company.</li></ul>How to Apply:Interested candidates should send their resume, a cover letter detailing their experience with Amazon PPC, and examples of successful campaigns they have managed.Job Type: Full-timePay: Rs100,000.00 - Rs150,000.00 per monthWork Location: In person

Amazon PPC Specialist

Creative Electronics & Automation

Location Lahore | On SiteWorking HoursSummer: 6:00 PM to 3:00 AM Pakistan Time Winter: 7:00 PM to 4:00 AM Pakistan TimeThis role supports international operations and requires availability during night shift hours.About XororaXorora is a growing data, digital, and software consultancy serving international clients across multiple industries including healthcare, real estate, e commerce, SaaS startups, local service businesses, and professional services. We build structured, performance driven solutions across analytics, marketing, and technology. Our focus is long term growth, operational discipline, and international service standards.Role ObjectiveBuild and manage structured outbound lead generation systems targeting international B2B clients for Xorora&rsquo;s data, digital, and software services.This is a performance driven pipeline creation role.International Communication Standard<ul><li>Excellent written and verbal English communication skills are mandatory</li><li>Ability to write persuasive, structured outreach emails</li><li>Comfortable engaging international prospects</li></ul>Core Responsibility Areas<ul><li>Prospect Research</li><li>Cold Email Campaigns</li><li>LinkedIn Outreach</li><li>Data List Building</li><li>Campaign Optimisation</li><li>CRM Management</li></ul>Key ResponsibilitiesProspect Research<ul><li>Identify decision makers across target industries</li><li>Build structured prospect databases</li><li>Conduct company and competitor research</li></ul>Cold Email Campaigns<ul><li>Design and execute cold email sequences</li><li>Personalise messaging for higher response rates</li><li>Optimise subject lines and messaging angles</li><li>Conduct A/B testing</li></ul>LinkedIn Outreach<ul><li>Initiate structured LinkedIn conversations</li><li>Connect with relevant prospects</li><li>Support appointment setting process</li></ul>Data &amp; CRM Management<ul><li>Maintain clean and accurate CRM records</li><li>Track outreach metrics and response rates</li><li>Maintain pipeline discipline</li></ul>Campaign Optimisation<ul><li>Improve open rates and reply rates</li><li>Analyse conversion data</li><li>Suggest messaging improvements</li></ul>Performance Expectations<ul><li>Achieve defined monthly outreach targets</li><li>Generate qualified leads for Business Development team</li><li>Improve reply and meeting conversion rates</li><li>Maintain structured reporting</li></ul>Requirements<ul><li>3+ years experience in B2B lead generation or outbound marketing</li><li>Experience running cold email campaigns</li><li>Strong understanding of LinkedIn prospecting</li><li>Experience with outreach tools is an advantage</li><li>Strong analytical mindset</li><li>Excellent written and verbal English communication skills</li><li>Ability to work independently</li><li>Night shift availability</li></ul>Preferred<ul><li>Experience targeting US or European markets</li><li>Experience in IT services or consulting industry</li><li>Familiarity with CRM systems</li></ul>Application ProcessApply via Indeed or email careers@xorora.com Subject: Lead Generation Specialist &ndash; LahoreShortlisted candidates will complete a practical outreach scenario assessment.Job Type: Full-timePay: Rs80,000.00 - Rs120,000.00 per monthWork Location: In person

Lead Generation & Email Marketing Specialist

Bridgeway Solution

Position: Meta Ads SpecialistType: RemoteTimings: Full-Time | UAE TimingExcellent English communications skills are necessary due to the nature of the roleOur Danish client owns a performance-focused digital marketing agency working with European eCommerce brands. This is not a freelance setup or agency collaboration &mdash; they build an internal team of disciplined operators who value structure, accountability, and long-term performance.Responsibilities<ul><li>Take full ownership of execution, optimization, and scaling of multiple Meta ad accounts</li></ul><ul><li>Execute campaigns strictly according to our internal Meta Ads Operation Framework</li></ul><ul><li>Set up and maintain clean, scalable account structures (ABO, CBO, full-funnel, Cost Cap where applicable)</li></ul><ul><li>Launch and validate creative tests based on briefs from the Creative Strategist and Founder</li></ul><ul><li>Make disciplined scale / hold / kill decisions based on data, not intuition</li></ul><ul><li>Monitor performance daily using Meta Ads Manager and TripleWhale</li></ul><ul><li>Manage budgets responsibly while protecting account stability</li></ul><ul><li>Maintain detailed audit logs of all meaningful changes in Notion</li></ul><ul><li>Write clear weekly performance updates explaining results and next steps</li></ul><ul><li>Share structured insights with the creative team on winning concepts and performance drivers</li></ul>Requirements<ul><li>4+ years of hands-on Meta Ads experience for eCommerce brands</li></ul><ul><li>Strong understanding of core eCommerce KPIs (CPA, ROAS, MER, NC-ROAS, NC-CPA, AOV)</li></ul><ul><li>Proven ability to analyze performance and clearly explain what is working and why</li></ul><ul><li>Experience managing multiple ad accounts simultaneously</li></ul><ul><li>Experience in running Ads in EU specific regions</li></ul><ul><li>Comfortable operating in a fast-paced, remote environment</li></ul><ul><li>Strong written communication skills (non-negotiable)</li></ul><ul><li>Used to documentation, structured workflows, and audit logs</li></ul>Nice to Have<ul><li>Experience managing 10+ eCommerce clients at the same time</li></ul><ul><li>Background in performance-focused or framework-driven agencies</li></ul><ul><li>Familiarity with disciplined scaling models rather than &ldquo;growth hacks&rdquo;</li></ul><ul><li>Experience working with European eCommerce brands</li></ul>What we offer: <ul><li>Fully remote role with potential growth</li></ul><ul><li>⁠Health Insurance and Provident Fund</li></ul><ul><li>⁠Collaborative and dynamic work environment</li></ul><ul><li>⁠Salary starts from PKR 350k</li></ul>Job Type: Part-timePay: From Rs350,000.00 per monthWork Location: In person

Meta Ads Specialist - Remote

Premier Home (Pvt) Ltd

About the RoleWe're a fast-growing Home &amp; Living brand with a large and diverse product catalogue, and we're looking for a sharp, data-driven Google Ads Specialist to help us scale our B2C performance across the UK and international markets.You'll be joining a collaborative marketing team where your work will have direct, visible impact on revenue. This is the right role for someone who thrives in a high-SKU environment, knows how to make Shopping and Performance Max campaigns sing, and has a genuine feel for the UK home interiors and living space market.What You'll Do<ul><li>Plan, build, and optimise Google Ads campaigns across Search, Shopping, Performance Max, and Display for a large Home &amp; Living product catalogue (thousands of SKUs across furniture, d&eacute;cor, kitchenware, bethe, and more)</li><li>Manage and continuously improve product feed quality in Google Merchant Centre &mdash; titles, attributes, custom labels, and segmentation strategies</li><li>Lead performance across the UK market as the primary focus.</li><li>Hit and improve key KPIs &mdash; ROAS, CPA, revenue, and conversion rate &mdash; through smart bidding, audience layering, and ongoing testing</li><li>Run structured A/B tests on ad copy, landing pages, bidding strategies, and audience segments</li><li>Work closely with the creative and content teams to align seasonal campaigns with key Home &amp; Living moments (e.g. Black Friday, New Year refresh, Spring/Summer launches)</li><li>Monitor Google Analytics 4 and report on campaign performance with clear, actionable insights for the wider team</li><li>Keep up with Google Ads updates, beta features, and Home &amp; Living sector trends</li></ul>What We're Looking ForMust-Haves:<ul><li>2&ndash;4 years of hands-on Google Ads experience in a B2C eCommerce setting</li><li>Proven track record managing large SKU catalogues, comfort with hundreds to thousands of products across Shopping and PMax campaigns</li><li>Solid understanding of the UK market, consumer behaviour, seasonality, and competitive dynamics in Home &amp; Living</li><li>Working knowledge of Google Merchant Centre and product feed management (DataFeedWatch, Channable, or similar tools a plus)</li><li>Hands-on experience with Smart Bidding strategies and audience segmentation</li><li>Comfortable with GA4, Looker Studio, or equivalent analytics/reporting tools</li><li>Google Ads certification is a plus</li></ul>Nice to Have:<ul><li>Familiarity with CSS (Comparison Shopping Services) for UK Google Shopping &mdash; a real advantage</li><li>Experience running paid campaigns during peak Home &amp; Living seasons (e.g. January sales, summer refresh, gifting season)</li><li>Exposure to Microsoft Ads / Bing for UK audiences</li><li>Basic understanding of product margin and pricing dynamics in retail/eCommerce</li></ul>Why Join Us<ul><li>Own meaningful campaigns with a real impact on growth &mdash; not just executing someone else's playbook</li><li>Work with a rich, diverse Home &amp; Living catalogue that keeps the work varied and interesting</li><li>Supportive, data-driven team with a test-and-learn culture</li><li>Clear progression path as the business scales internationally</li><li>Competitive salary + performance-based bonus</li><li>Other perks &mdash; Bonuses, gratuity, health cover.</li></ul>Office Details: Office Address: 42 E-1 Ghalib Road Gulberg 3 Lahore Office Timings: Mon-Fri (1pm-10pm)Pay: Rs100,000.00 - Rs180,000.00 per monthWork Location: In person

Google Ads Specialist – Home & Living eCommerce (B2C | UK)

InvoZone

We&rsquo;re Hiring: Lead Generation Specialist (LinkedIn Sales Navigator) Location: Lahore, Pakistan | Experience: 1+ YearInvoZone is seeking a results-driven and proactive Lead Generation Specialist with over 1 year of experience in B2B lead generation&mdash;preferably within the IT services industry.Key Responsibilities:<ul><li>Leverage LinkedIn and Sales Navigator to identify, connect, and engage key decision-makers</li><li>Develop and maintain a qualified lead database using CRM and automation tools</li><li>Collaborate closely with the Business Development Head to align lead generation strategies</li><li>Maintain accurate and up-to-date records in HubSpot CRM</li><li>Stay updated on market trends, industry shifts, and competitor activities</li></ul>Requirements:✔ Strong experience in LinkedIn outreach and data mining/extraction✔ Demonstrated success in generating high-quality B2B leads✔ Excellent written and verbal communication, research, and analytical skills✔ Hands-on experience with HubSpot CRM is essentialJob Type: Full-timeWork Location: In person

Explore 726+ Internet marketing specialist in Lahore this March. Find roles across top companies and apply now to boost your career.

726 internet marketing specialist jobs In Lahore

Associate Backlink Specialist

Lead Generation Specialist

Amazon PPC Specialist

Lead Generation & Email Marketing Specialist

Meta Ads Specialist - Remote

Google Ads Specialist – Home & Living eCommerce (B2C | UK)

Lead Generation Specialist