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marketing communications professional

Trendyol Group

<div>
 <p>
  At Trendyol Growth, we align pricing, discount, and marketing strategies to drive sustainable and scalable growth. We work cross-functionally with teams like Product, Category, and Operations to uncover opportunities and deliver impact. With a strong learning culture and data-driven mindset, we grow together &mdash; as individuals and as a team.
 </p>
 <p>
  <br/>
 </p>
 <p>
  We are looking for a Marketing Communications Professional to be responsible for a diverse set of tasks related to brand marketing, content creation, and communication efforts within the Gulf Region. In this individual contributor role, you will establish a strong link between the marketing department and other teams to enhance the customer experience and contribute to company goals. By working closely with internal marketing units and external agencies, you will execute the brand strategy and follow up on the annual marketing calendar to ensure a consistent message across all channels.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Responsibilities
  </strong>
 </p>
 <ul>
  <li>
   Responsible for brand marketing, content creation, and communication efforts within the Gulf Region.
  </li>
  <li>
   Establish a strong communication link between the marketing department and other teams to enhance customer experience.
  </li>
  <li>
   Work closely with all relevant marketing teams (media, digital, influencer, CRM, creative) to ensure consistency of the brand message in every channel.
  </li>
  <li>
   Help set the style, tone, and language of content by analyzing existing data and closely watching regional competitors.
  </li>
  <li>
   Contribute to and execute the brand strategy for the annual marketing calendar in defined markets and categories.
  </li>
  <li>
   Analyze competitors and industry best practices on various brand marketing efforts and on content creation.
  </li>
  <li>
   Work closely with creative and media agencies to follow up on daily tasks and project execution.
  </li>
  <li>
   Proactively identify market opportunities and deliver business-focused output of excellent quality.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Expected Qualifications
  </strong>
 </p>
 <ul>
  <li>
   Bachelor's or Master&rsquo;s Degree preferably in Engineering, Management, Economics, or other related departments.
  </li>
  <li>
   Minimum 8 years of experience in either FMCG, retail, e-commerce, or fashion sectors, preferably in an international setting.
  </li>
  <li>
   Data-driven, result-oriented, and an analytical thinker with a high sense of responsibility.
  </li>
  <li>
   Strong communication skills and a pursuit of creativity with excellent written and verbal English.
  </li>
  <li>
   Ability to multi-task, prioritize tasks, and coordinate different parties of the projects.
  </li>
  <li>
   Great initiative taker with the ability to initiate projects through ideas that have high business contribution.
  </li>
  <li>
   No restrictions for travelling.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   What We Offer
  </strong>
 </p>
 <ul>
  <li>
   <strong>
    Hybrid working model with flexibility:
   </strong>
   a schedule that helps you find the right balance between flexibility and team bonding, including work-from-abroad opportunities and a summer working model.
  </li>
  <li>
   <strong>
    Personalised training allowance and learning opportunities:
   </strong>
   Use your annual budget for any training or conference of your choice, explore our Learning Management System (LMS) anytime, and join in-person learning sessions offered throughout the year.
  </li>
  <li>
   <strong>
    Responsibility from day one:
   </strong>
   Take full ownership from the start in a culture where every voice is heard and valued.
  </li>
  <li>
   <strong>
    A diverse, international team:
   </strong>
   Collaborate with global peers across our offices in Berlin, Amsterdam, Dubai, and beyond, in a startup-spirited and collaborative environment.
  </li>
  <li>
   <strong>
    Opportunities to grow with the best:
   </strong>
   Tackle meaningful challenges, develop through hands-on experience, and grow with the support of expert guidance and global mentoring.
  </li>
  <li>
   <strong>
    Meaningful connections beyond tasks:
   </strong>
   Be part of team rituals, events, and social activities that help us stay connected and inspired.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Take the Next Step
  </strong>
 </p>
 <p>
  If this role excites you, apply today, we look forward to taking the next step with you. Want to get to know the team better first? Explore our Career Website, LinkedIn, or YouTube to learn more about #LifeatTrendyol and how we work.
 </p>
</div>


Marketing Communications Professional

New York University

<div>Position Summary:
<div><b>
Applications are welcome from all qualified candidates. In line with UAE regulations, Emirati candidates are encouraged to apply.</b></div><div></div><div><br>
New York University Abu Dhabi (NYUAD) seeks to appoint a Director of Marketing, Executive and Professional Education reporting to the Vice Provost, Executive &amp; Professional Education.</div><div></div><div><br>
The Director of Marketing provides strategic leadership for the marketing, brand positioning, and demand-generation strategy for the Office of Executive and Professional Education (OEPE) at NYU Abu Dhabi. Supporting four program verticals&mdash;Executive Education Custom Programs, Professional and Executive Master&rsquo;s Degrees, High School Programs, and Community &amp; Open Enrollment Classes&mdash;the role ensures the development and execution of integrated marketing initiatives that drive inquiries, applications, and enrollments across regional and international markets. Reporting to the Vice Provost of Executive and Professional Education, the Director of Marketing is responsible for shaping and implementing data-driven marketing strategies that strengthen NYU Abu Dhabi&rsquo;s market position in executive and professional education. The role oversees marketing strategy, digital engagement, brand development, vendor and agency partnerships, and the effective use of CRM and marketing technologies to support a seamless inquiry-to-enrollment journey. As the senior marketing leader for OEPE, the Director ensures marketing investments are aligned with institutional priorities and program growth objectives while delivering measurable outcomes in lead generation, conversion rates, brand visibility, and market penetration across Abu Dhabi, the UAE, the GCC, and international markets.</div><div></div><div><b><br>
Key Responsibilities:</b></div><div></div><div><i><br>
Marketing Strategy &amp; Lead Generation</i></div><ul><li>
Lead the development and execution of a comprehensive marketing strategy for the Office of Executive and Professional Education across all four program verticals</li><li>
Build annual and multi-year marketing plans aligned with program growth, enrollment objectives, and institutional priorities</li><li>
Drive lead generation through digital advertising, strategic partnerships, events, and regional outreach initiatives</li><li>
Oversee the marketing funnel from awareness through inquiry, application, and enrollment, ensuring marketing activities support sustainable growth and measurable outcomes</li></ul><div></div><div><i><br>
Digital, Brand &amp; Content Strategy</i></div><ul><li>
Lead OEPE&rsquo;s digital media and brand strategy, including SEO, paid media, social media, and content marketing initiatives</li><li>
Oversee the creation of high-impact and dynamic website content for all program verticals</li><li>
Develop program collateral including brochures, viewbooks, custom client pitch decks, and testimonials</li><li>
Strengthen NYUAD&rsquo;s executive education thought leadership presence through blogs, webinars, faculty-led panels, and digital content initiatives</li></ul><div></div><div><i><br>
Data, Analytics &amp; Systems</i></div><ul><li>
Establish a data-informed marketing approach that supports strategic decision-making and continuous improvement across marketing initiatives</li><li>
Track, analyze, and report on marketing performance across the full funnel, including lead generation, conversion rates, cost of acquisition (CAC), and return on investment (ROI)</li><li>
Implement and manage CRM and marketing automation systems to support inquiry-to-enrollment workflows and improve operational efficiency</li><li>
Develop dashboards and reports to provide insights to leadership and support evidence-based marketing strategies</li><li>
Develop and manage the division&rsquo;s website to ensure an effective and engaging digital presence</li></ul><div></div><div><i><br>
Partnerships, Events &amp; External Engagement</i></div><ul><li>
Develop regional and international partnerships that support lead generation, co-marketing opportunities, and expanded market reach</li><li>
Lead participation in regional and international education fairs and recruitment events to promote NYUAD&rsquo;s executive and professional education offerings</li><li>
Manage thought leadership events including faculty panels, executive briefings, and webinars</li><li>
Coordinate with University Communications on media engagement, brand identity, and reputation management</li></ul>
Qualifications:
<div><b>
Qualifications:</b></div><div><b><br>
Required Education</b></div><ul><li>
Master's Degree in one of the following (or a closely related field):<ul><li>
Marketing</li><li>
Business Administration (MBA)</li><li>
Communications / Strategic Communications</li><li>
Strategy</li><li>
Higher Education Administration</li><li>
Public Relations / Integrated Marketing</li><li>
Data / Analytics / Digital Marketing/marketing analytics concentration</li></ul></li></ul><div><b>
Required Experience</b></div><ul><li>
10+ years of progressive marketing leadership experience</li><li>
Demonstrated success driving enrollment growth in higher education or executive education</li><li>
Experience working in the GCC, particularly the UAE</li><li>
Experience managing large marketing budgets and agencies</li><li>
Experience building digital-first, data-driven marketing organizations</li><li>
Core Knowledge Areas<ul><li>
Executive education and professional education markets</li><li>
Higher education marketing and enrollment strategy</li><li>
Digital marketing, SEO, paid media, and content strategy</li><li>
Brand positioning and storytelling</li><li>
CRM, marketing automation, and funnel management</li></ul></li><li>
Skills<ul><li>
Strategic marketing leadership</li><li>
Campaign design and execution</li><li>
Data analytics and performance reporting</li><li>
Vendor and agency management</li><li>
Budgeting and financial planning</li><li>
Executive communication and presentation</li><li>
Stakeholder and partnership development</li></ul></li><li>
Abilities<ul><li>
Build and scale high-performance marketing teams</li><li>
Translate institutional strategy into market-facing narratives</li><li>
Operate in a fast-paced, entrepreneurial environment</li><li>
Work cross-functionally across academic and administrative units</li><li>
Represent NYUAD with executive presence and credibility</li></ul></li></ul><div><b>
Preferred Education</b></div><ul><li>
Master's Degree with a concentration in Marketing, Strategy, or International Business</li><li>
Master's Degree Integrated Marketing, Digital Marketing, or Marketing Analytics</li><li>
Graduate qualification (certificate/diploma) in:<ul><li>
Digital Performance Marketing (paid media, conversion optimization)</li><li>
SEO / Content Strategy</li><li>
CRM / Marketing Automation (Salesforce, HubSpot, Slate, etc.)</li><li>
Coursework or executive education in GCC/UAE market strategyor higher-ed enrollment management</li></ul></li></ul><div><b>
Preferred Experience</b></div><ul><li>
Marketing knowledge of executive education, professional master&rsquo;s, or corporate learning programs at a previous institution of higher education</li><li>
Expertise in B2B, government, and enterprise marketing</li><li>
Deep understanding of GCC and international student markets</li><li>
Advanced CRM and marketing automation expertise</li>
Strong regional media and agency networks<br>
<li>
</li></ul>
Additional Information:
<div>
NYU Abu Dhabi is a degree-granting research university with a fully integrated liberal arts and science undergraduate program in the Arts, Sciences, Social Sciences, Humanities, and Engineering. NYU Abu Dhabi, NYU New York, and NYU Shanghai, form the backbone of NYU&rsquo;s global network university, an interconnected network of portal campuses and academic centers across six continents that enable seamless international mobility of students and faculty in their pursuit of academic and scholarly activity. This global university represents a transformative shift in higher education, one in which the intellectual and creative endeavors of academia are shaped and examined through an international and multicultural perspective. As a major intellectual hub at the crossroads of the Arab world, NYUAD serves as a center for scholarly thought, advanced research, knowledge creation, and sharing, through its academic, research, and creative activities.</div></div>

Director of Marketing, Executive and Professional Education - Office of Executive Education

Butterfly Effect Communication Strategies FZ-LLC

<p><b>Job Title: Videographer / Photographer (Full-Time &ndash; Secondment Role)</b></p><p><b>Location:</b> Abu Dhabi, UAE<br/><b>Employment Type:</b> Full-Time<br/><b>Reporting To:</b> Creative Director / Client Marketing Lead<br/><b>Secondment:</b> Assigned full-time to a client site</p><p><b>Role Overview</b></p><p>We are seeking a highly skilled and creative <b>Videographer / Photographer</b> to join our team in Abu Dhabi. The selected candidate will be seconded to a key client and will be responsible for capturing, producing, and delivering high-quality visual content that supports the client&rsquo;s marketing, branding, and communication objectives.</p><p>This role requires a professional with strong hands-on experience in both photography and videography, capable of handling full production requirements&mdash;from planning and shooting to editing and final delivery. The ideal candidate should have a strong creative eye, technical expertise, and a deep understanding of visual storytelling for digital platforms, corporate communications, and events.</p><p>Preference will be given to candidates with experience in corporate, government, and high-profile client environments.</p><p><b>Key Responsibilities: Photography &amp; Videography Production</b></p><ul><li>Capture high-quality professional photos and videos for:</li><li>Social media campaigns</li><li>Corporate events and exhibitions</li><li>Interviews and testimonials</li><li>Product and brand shoots</li><li>Internal and external corporate communications</li><li>Promotional and marketing campaigns</li><li>Handle on-site shooting for events, activations, launches, and official functions</li></ul><p><b>Content Planning &amp; Creative Execution</b></p><ul><li>Collaborate with the marketing and creative teams to understand campaign objectives and visual requirements</li><li>Suggest creative concepts, shot lists, and production approaches</li><li>Ensure all visuals align with brand identity and communication goals</li></ul><p><b>Editing &amp; Post-Production</b></p><ul><li>Edit videos for social media reels, promotional videos, interviews, event highlights, and corporate presentations</li><li>Perform professional photo editing, retouching, and final formatting</li><li>Deliver optimized content for different platforms including Instagram, LinkedIn, TikTok, YouTube, and corporate presentations</li></ul><p><b>Equipment &amp; Production Management</b></p><ul><li>Manage photography and videography equipment professionally</li><li>Ensure proper lighting, sound quality, framing, and production standards</li><li>Coordinate with external vendors when required for larger productions</li></ul><p><b>Required Qualifications &amp; Skills</b></p><ul><li>Bachelor&rsquo;s degree or diploma in Media Production, Photography, Film, Visual Arts, or related field</li><li>Minimum <b>3&ndash;5 years of professional experience</b> in videography and photography</li><li>Strong portfolio demonstrating high-quality professional work</li><li>Proficiency in:</li><li>Adobe Premiere Pro</li><li>Adobe After Effects</li><li>Adobe Photoshop</li><li>Adobe Lightroom</li><li>Final Cut Pro (advantage)</li><li>Strong understanding of:</li><li>Visual storytelling</li><li>Lighting techniques</li><li>Composition and framing</li><li>Sound recording basics</li><li>Social media video trends and short-form content</li><li>Experience with drone shooting is an advantage</li><li>Ability to work on-site and manage fast-paced production requirements</li></ul><p>Job Type: Permanent</p><p>Ability to commute/relocate:</p><ul><li>Abu Dhabi: Reliably commute or planning to relocate before starting work (Preferred)</li></ul><p>Location:</p><ul><li>Abu Dhabi (Abu Dhabi) (Preferred)</li></ul><p>Work Location: In person</p>

Photographer and Videographer (Full-Time – Secondment Role)

bankfab

<div><div>Job Description</div>
<div>
<p>The VP, Business Banking Marketing is accountable for leading the end‑to‑end marketing strategy and execution for FAB&rsquo;s Business Banking segment, covering micro, SME, commercial, and ecosystem propositions.
</p><p>The role drives strategic growth across acquisition, engagement, retention, and cross‑sell, positioning FAB as the primary banking partner of choice for businesses in the UAE.
</p><p>Operating as the senior marketing lead for the Business Bank, this role partners closely with Business Banking Leadership, Product, Digital, Analytics, CRM, Corporate Communications, and Distribution to design and deploy integrated marketing programmes that accelerate revenue growth and reinforce FAB&rsquo;s competitive differentiation.</p></div></div>
<br><div><div>Responsibilities</div>
<div><ul><li>Lead the marketing strategy for SME lending, deposits, merchant payments, trade finance, and working capital solutions.
</li><li>Build targeted sector‑based marketing frameworks (e.g., F&amp;B, healthcare, professional services, ecommerce).
</li><li>Develop acquisition engines for startups, micro businesses, and priority growth clusters.
</li><li>Design B2B content ecosystems: playbooks, thought leadership, founder stories, case studies, market outlooks.
</li><li>Partner with CRM to develop multi‑journey lifecycle programmes (welcome, activation, growth, risk mitigation).
</li><li>Oversee GTM for digital business banking platforms, online onboarding, and ecosystem partnerships.
</li><li>Strengthen FAB&rsquo;s Business Bank brand positioning through storytelling, creative excellence, and proposition clarity.
</li><li>Ensure consistent narrative across campaigns, segment communications, sponsorships, and content programmes.
</li><li>Act as the senior marketing business partner to Business Banking leadership teams (SME, Business Finance, Trade, Merchant Solutions, Working Capital, Ecosystems).
</li><li>Collaborate deeply with Product, Data, Analytics, CRM, Digital Channels, Corporate Comms, and Distribution.
</li><li>Guide early GTM engagement for new propositions, ensuring readiness, sequencing, and launch excellence.</li></ul></div></div>
<br><div><div>Qualifications</div>
<div><ul><li>Bachelor&rsquo;s degree in Marketing, Business, Economics, or related field
</li><li>Master&rsquo;s degree or MBA preferred
</li><li>Professional certifications in B2B marketing, digital strategy, or CRM advantageous
</li><li>12&ndash;15 years&rsquo; experience in B2B or Business Banking marketing</li></ul></div></div>
<br><div><div>About Us</div>
<div><div><b>About Us:<br>
</b></div><div></div><br>
<div>First Abu Dhabi Bank (FAB) is the largest bank in the UAE and one of the world's largest and safest financial institutions. We offer a comprehensive range of personal and private banking services, including credit cards, Islamic banking, investments, loans, and mortgages. Our commitment to excellence and innovation drives us to provide top-tier financial solutions to our clients.<br>
</div><div></div><br>
<div><b>Life at FAB:<br>
</b></div><div></div><br>
<div>Working at FAB means being part of a team of talented and passionate individuals with a shared vision to support the ambitions of our stakeholders to &quot;Grow Stronger.&quot; We embrace the needs of our customers across the globe with a sense of responsibility and confidence driven by extensive expertise that can only be delivered by an ambitious world-class organization<br>
</div><div></div><br>
<div><b>Career Development:<br>
</b></div><div></div><br>
<div>FAB offers unique career choices, a chance to innovate, craft solutions for the future, and express yourself in a performance-based culture that will unleash the best in you. Whether you are an experienced professional or just starting your career, FAB provides a range of learning and development initiatives to support all employees through training and skill development.<br>
</div><div></div><br>
<div><b>Our Values:<br>
</b></div><div></div><br>
<div>At FAB, we place our customers at the core of our activities, live our values each day in every way, celebrate achievements, and empower each other to deliver leading solutions. We have structured plans for the recruitment and career progression of Emirati talent to enable them to make a mark in the financial and banking sector both regionally and globaly that rewards your hard work and dedication.<br>
</div><div></div><br>
<div>Join our team and be part of a journey to shape the future of banking.</div></div></div><div></div>

VP, Marketing Business Partnerships - Business Banking

Yalla Group Limited (NYSE:YALA)

<div>
 <p>
  <strong>
   Company Overview
  </strong>
 </p>
 <p>
  Yalla Group Limited is the leading MENA-based online social networking and gaming company, renowned for its innovative platforms like Yalla (voice-centric group chat) and Yalla Ludo (casual gaming with voice chatting feature). Our ecosystem also includes YallaChat, Yalla Baloot, and 101 Okey Yalla, designed to foster vibrant online communities. Expanding beyond MENA, we&rsquo;re exploring new markets with products like Yalla Parchis for South America.
 </p>
 <p>
  At Yalla, we&rsquo;re committed to delivering seamless, localized experiences that resonate deeply with users, building loyal and engaged communities worldwide.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Job Overview
  </strong>
 </p>
 <p>
  We are looking for a proactive, organized, and execution-driven
  <strong>
   Marketing Project &amp; Events Specialist
  </strong>
  to support Yalla&rsquo;s marketing and communication initiatives.
 </p>
 <p>
  This role is primarily focused on project management, event coordination, and external communication, with additional involvement in social media, PR coordination, design collaboration, and product-related communication support. The ideal candidate should be confident in cross-functional coordination, capable of representing the company in external settings, and able to ensure smooth execution of key initiatives from planning to delivery.
 </p>
 <p>
  We are specifically looking for
  <strong>
   a professional Arabic speaker with excellent English communication skills
  </strong>
  , who understands local culture and can work effectively in an international environment.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Key Responsibilities
  </strong>
 </p>
 <p>
  <strong>
   1.Project Management (50%)
  </strong>
 </p>
 <ul>
  <li>
   Lead and coordinate cross-functional marketing and communication projects from planning to execution
  </li>
  <li>
   Build timelines, define deliverables, align stakeholders, and ensure projects are delivered on schedule
  </li>
  <li>
   Track progress, manage priorities, and proactively resolve issues that may impact execution&nbsp;
  </li>
  <li>
   Coordinate with internal teams including marketing, product, design, and other business functions to ensure smooth collaboration.
  </li>
  <li>
   Support the overall execution of strategic initiatives that require strong ownership and structured follow-up&nbsp;
  </li>
 </ul>
 <p>
  <strong>
   2.Events Management (15%)
  </strong>
 </p>
 <ul>
  <li>
   Plan and support company participation in external events, conferences, partner meetings, and brand activities
  </li>
  <li>
   Represent the company professionally in selected industry events, meetings, and communication opportunities
  </li>
  <li>
   Coordinate event preparation, logistics, schedules, materials, and on-site execution
  </li>
  <li>
   Follow up on event outcomes and ensure internal alignment on next steps&nbsp;
  </li>
 </ul>
 <p>
  <strong>
   3.Social Media &amp; PR (15%)
  </strong>
 </p>
 <ul>
  <li>
   Support social media and PR initiatives through coordination, execution, and communication alignment
  </li>
  <li>
   Assist with content planning, publishing workflows, and campaign-related communication
  </li>
  <li>
   Coordinate with internal stakeholders and external agencies to ensure timely delivery of PR and communication materials
  </li>
  <li>
   Help maintain consistency across external messaging and communication outputs&nbsp;
  </li>
 </ul>
 <p>
  <strong>
   4.Group Design Coordination (10%)
  </strong>
 </p>
 <ul>
  <li>
   Coordinate with internal design stakeholders to support campaign and communication needs
  </li>
  <li>
   Prepare briefs, collect feedback, and ensure required materials are delivered on time
  </li>
  <li>
   Support alignment between visual outputs and overall project or campaign objectives&nbsp;
  </li>
 </ul>
 <p>
  <strong>
   5.Product Management Support (10%)
  </strong>
 </p>
 <ul>
  <li>
   Support communication with platform partners such as Apple App Store and other external stakeholders
  </li>
  <li>
   Assist with featuring submissions, follow-ups, and related communication processes
  </li>
  <li>
   Coordinate with product and marketing teams on timelines, updates, and collaboration opportunities
  </li>
  <li>
   Help organize product-related communication materials when needed.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Requirements
  </strong>
 </p>
 <p>
  <strong>
   Core Qualifications
  </strong>
 </p>
 <ul>
  <li>
   Professional Arabic speaker with excellent English communication skills
  </li>
  <li>
   Strong project management and coordination skills
  </li>
  <li>
   Excellent communication and stakeholder management abilities
  </li>
  <li>
   Strong sense of ownership, follow-through, and execution
  </li>
  <li>
   Comfortable representing the company in external meetings, events, and professional settings
  </li>
 </ul>
 <p>
  <strong>
   Experience
  </strong>
 </p>
 <ul>
  <li>
   Experience in project management, event management, marketing operations, PR, communications, or related fields
  </li>
  <li>
   Experience working with cross-functional teams and external partners or agencies
  </li>
  <li>
   Experience supporting events, conferences, or external communications is a strong plus
  </li>
  <li>
   Experience in social media or PR coordination is preferred
  </li>
 </ul>
 <p>
  <strong>
   Soft Skills
  </strong>
 </p>
 <ul>
  <li>
   Highly organized and detail-oriented
  </li>
  <li>
   Able to manage multiple priorities in a fast-paced environment
  </li>
  <li>
   Proactive, collaborative, and solution-oriented
  </li>
  <li>
   Professional, confident, and adaptable in both internal and external communication settings&nbsp;
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <br/>
 </p>
 <p>
  <br/>
 </p>
</div>


Marketing Project & Events Specialist

<div><div>Job Description</div>
<div>
<p><b>Job Purpose:
</b></p><ul><li>Lead the execution of marketing and communication initiatives to support FAB Asset Management&rsquo;s retail and institutional sales objectives
</li><li>Enhance brand visibility and awareness through consistent messaging, campaign management, and digital presence in alignment with Group brand standards
</li><li>Coordinate product marketing, collateral development, and client communication, ensuring alignment with investment and distribution teams
</li><li>Support events, campaigns, and promotional initiatives that position FAB AM as a leading regional asset manager and trusted investment partner
</li>Live and demonstrate the FAB AM values<br>
<li>
</li></ul><p></p><p><b>Key Accountabilities:
</b></p><ul><li>Strong understanding of marketing principles, digital channels, and financial communication
</li><li>Ability to translate complex investment concepts into clear and engaging marketing content
</li><li>Strong stakeholder management and coordination skills across internal teams and external vendors
</li><li>Excellent communication, writing, and presentation skills with attention to brand and compliance standards
</li><li>Ensure marketing materials and client communications comply with CMA and ADGM regulatory requirements
</li><li>Liaise with Group Corporate Communications and Legal for brand alignment and content approvals
</li><li>Maintain marketing budget tracking and ensure efficient use of resources
</li><li>Support internal communication initiatives to strengthen FAB AM&rsquo;s identity and culture
</li>Contribute to periodic management reports and dashboards summarizing marketing activity<br>
<li>
</li></ul><p></p><p><b>Qualifications &amp; Experience:
</b></p><ul><li>Marketing campaign execution
</li><li>Product and brand communication
</li><li>Marketing materials and collateral
</li><li>Digital and social media activities
</li><li>Events and sponsorships
</li><li>5-10 Years of Experience</li></ul></div></div>
<br><div><div>Responsibilities</div></div><div></div>
<br><div><div>Qualifications</div></div><div></div>
<br><div><div>About Us</div>
<div><div><b>About Us:<br>
</b></div><div></div><br>
<div>First Abu Dhabi Bank (FAB) is the largest bank in the UAE and one of the world's largest and safest financial institutions. We offer a comprehensive range of personal and private banking services, including credit cards, Islamic banking, investments, loans, and mortgages. Our commitment to excellence and innovation drives us to provide top-tier financial solutions to our clients.<br>
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<div><b>Life at FAB:<br>
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<div>Working at FAB means being part of a team of talented and passionate individuals with a shared vision to support the ambitions of our stakeholders to &quot;Grow Stronger.&quot; We embrace the needs of our customers across the globe with a sense of responsibility and confidence driven by extensive expertise that can only be delivered by an ambitious world-class organization<br>
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<div><b>Career Development:<br>
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<div>FAB offers unique career choices, a chance to innovate, craft solutions for the future, and express yourself in a performance-based culture that will unleash the best in you. Whether you are an experienced professional or just starting your career, FAB provides a range of learning and development initiatives to support all employees through training and skill development.<br>
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<div><b>Our Values:<br>
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<div>At FAB, we place our customers at the core of our activities, live our values each day in every way, celebrate achievements, and empower each other to deliver leading solutions. We have structured plans for the recruitment and career progression of Emirati talent to enable them to make a mark in the financial and banking sector both regionally and globaly that rewards your hard work and dedication.<br>
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<div>Join our team and be part of a journey to shape the future of banking.</div></div></div><div></div>

VP, Head of Marketing & Communication

UDrive

<div><p><b>Job Description: Content &amp; Visual Communications Specialist</b></p><p><b>
Position Overview</b></p><p>
The Content &amp; Visual Communications Specialist plays a key role in shaping the brand&rsquo;s digital presence by creating compelling visual and written content across all platforms. This position is responsible for managing the complete content lifecycle &mdash; from conceptualisation and planning to production, editing, publishing, and performance analysis. The role requires a strong balance of creative vision, technical capability, and strategic thinking to ensure that all content effectively supports the organisation&rsquo;s marketing goals and enhances audience engagement.</p><p>
This specialist will work closely with the marketing team to maintain consistent brand identity, support campaign objectives, and produce content that drives growth and retention across social media and digital channels.</p><p></p><p><b>
Detailed Responsibilities</b></p><p><b>
Content Production</b></p><ul><li>
Shoot and edit professional-quality videos and photographs using cameras, mobile devices, and other equipment.</li><li>
Produce a variety of content formats including reels, shorts, interviews, product showcases, event coverage, and behind-the-scenes material.</li><li>
Prepare scripts, storyboards, and shot lists to support structured content creation.</li><li>
Ensure all content adheres to brand guidelines, tone, and visual standards.</li></ul><p><b>
Content Planning &amp; Calendar Management</b></p><ul><li>
Develop and maintain a monthly content calendar aligned with marketing campaigns and business objectives.</li><li>
Coordinate production timelines, posting schedules, and asset delivery to ensure timely execution.</li><li>
Identify opportunities for trending, seasonal, or topical content to maximise engagement.</li></ul><p><b>
Content Optimization &amp; Analysis</b></p><ul><li>
Monitor performance metrics such as reach, retention, watch time, click-through, and engagement.</li><li>
Analyse audience behaviour and platform insights to identify what content performs best.</li><li>
Use data-driven recommendations to refine content strategies and improve overall effectiveness.</li></ul><p><b>
Copywriting &amp; Creative Development</b></p><ul><li>
Write captions, descriptions, scripts, and other supporting copy tailored to each platform.</li><li>
Ensure all written communication is clear, engaging, and aligned with the brand voice.</li><li>
Collaborate with designers and marketers to develop creative ideas for campaigns and visual storytelling.</li></ul><p><b>
Shoot Planning &amp; Coordination</b></p><ul><li>
Plan and organise photoshoots and video shoots, including location scouting, equipment setup, and logistics.</li><li>
Coordinate with internal teams, models, or external vendors when needed.</li><li>
Ensure smooth execution of shoot days with attention to detail and time management.</li></ul><p><b>
Social Media Strategy &amp; Support</b></p><ul><li>
Contribute to organic growth strategies by recommending new formats, trends, and content ideas.</li><li>
Support community engagement by preparing visual assets for stories, posts, and replies.</li><li>
Assist with campaign execution, events, and other marketing activities as required.</li></ul><p><b>
Cross-Functional Collaboration</b></p><ul><li>
Work with the marketing and operations teams to ensure content supports broader business objectives.</li><li>
Provide visual support for website updates, presentations, brochures, and internal communication materials.</li><li>
Maintain an organised library of assets for quick access and future use.</li></ul><p></p><p><b>
Skills &amp; Competencies</b></p><ul><li>
Strong expertise in composition, lighting, colour balance, and overall visual storytelling.</li><li>
Working knowledge of camera settings and the technical aspects of shooting.</li><li>
Proficiency in editing high-quality videos with sound design, transitions, and retention-focused pacing.</li><li>
Solid understanding of design principles and the ability to apply them in digital content.</li><li>
Analytical mindset with the ability to interpret social media insights and performance data.</li><li>
Ability to manage multiple tasks, projects, and deadlines simultaneously with strong attention to detail.</li><li>
Creative thinker capable of presenting new ideas and adapting to evolving trends.</li></ul><p></p><p><b>
Tools &amp; Platforms</b></p><ul><li>
Adobe Premiere Pro, Final Cut Pro, or similar professional video editing tools.</li><li>
Canva for quick design creation and templated content.</li><li>
Adobe Photoshop and Lightroom for photo editing.</li><li>
Adobe After Effects for motion graphics and advanced visual effects (preferred).</li><li>
Knowledge of AI-driven image/video tools (added advantage).</li></ul></div>

Content & Visual Communications Specialist

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