marketing strategist

HMS-Hussain Metal Stone

Senior Brand &amp; Marketing Strategist, Digital ServicesLocation: Karachi Type: Full-Time Experience: 4+ YearsThe RoleThis is a senior strategic role responsible for shaping and maintaining CodeLabs&rsquo; brand, market positioning, and overall narrative.CodeLabs is a services-led digital organization. Our value is expressed through expertise, delivery quality, and long-term client trust. This role ensures that our brand, messaging, and marketing assets consistently reflect that value and support business growth.You will work closely with leadership, sales, and delivery teams to define how the company is presented to the market and how our services are positioned to prospective clients.Key Responsibilities<ul><li>Define and manage company-wide brand positioning and messaging.</li><li>Translate service offerings and capabilities into clear, differentiated market narratives.</li><li>Oversee thought leadership, case studies, website content, and sales messaging.</li><li>Align marketing strategy with sales and leadership to support enterprise and mid-market deals.</li><li>Monitor competitive landscape and market trends to maintain relevance and differentiation.</li></ul>Required Experience and Skills<ul><li>4+ years of experience in brand strategy, marketing, or communications, preferably within digital services, consulting, or technology firms.</li><li>Demonstrated experience in building and evolving company brands.</li><li>Strong written and verbal communication skills with a strategic mindset.</li><li>Ability to operate at both strategic and execution levels when required.</li><li>Experience with modern marketing platforms, analytics tools, and CRM systems.</li><li>Comfort working in a senior, accountable role with direct exposure to leadership.</li></ul>Performance Measures<ul><li>Consistency and clarity of brand messaging across channels.</li><li>Effectiveness of marketing assets in supporting sales conversations.</li><li>Quality of inbound inquiries and market engagement.</li><li>Contribution to long-term brand equity and company reputation.</li></ul>Why CodeLabsCodeLabs prioritizes substance over visibility and long-term credibility over short-term attention. This role plays a central part in how the company is positioned and perceived in the market.Job Type: Full-timeAbility to commute/relocate:<ul><li>Karachi: Reliably commute or planning to relocate before starting work (Required)</li></ul>Experience:<ul><li>Marketing: 4 years (Required)</li></ul>Work Location: In person

Senior Brand & Marketing Strategist, Digital Services

HR Ways

About the Client:Our client is a Digital Marketing platform designed to make running ad campaigns simple and accessible for everyone, especially small businesses, startups, and entrepreneurs.About Job:Were looking for a Digital Marketing &amp; Ads Strategist with strong hands-on experience in Meta Ads, Google Ads, and LinkedIn Ads. The ideal candidate understands how ad algorithms work, how to build and optimize campaigns, and can guide clients on improving their ad strategy, targeting, and performance.﻿Responsibilities:You will work closely with international clients (Europe &amp; U.S.) to review their campaigns, suggest improvements, provide strategic recommendations, and help them achieve better results using Plais marketing automation tools. Strong English fluency (spoken &amp; written) is essential for client communication.Experience Required: Minimum 3-5 years of professional experience in performance marketing or ads management.<ul><li>﻿Proven experience managing Meta, Google, and LinkedIn Ads</li><li>Deep understanding of campaign optimization, bidding, and ad delivery algorithms</li><li>Strong analytical and communication skills</li><li>Ability to advise clients on ad strategy, creatives, and audience targeting</li><li>Fluency in English is mandatory</li><li>TikTok Ads or SaaS experience is a plus﻿</li></ul>Working Days: Monday to FridayWorking timings: 4:00 PM - 2:00 PM AM (8 HOURS)Location: Karachi - RemoteBenefits:<ul><li>﻿Remote Setup</li><li>﻿Yearly Bonuses</li></ul>About HR Ways:HR Ways is an Award winning Technical Recruitment Firm helping software houses and IT Product companies internationally and locally to find IT Talent. HR Ways is engaged by 300+ Employers worldwide ranging from worlds biggest SaaS Companies to most competitive Startups. We have entities in Dubai, Canada, US, UK, Pakistan, India, Saudi Arabia, Portugal, Brazil and other parts of the world. Join our WhatsApp Channel ﻿ttps://whatsapp.com/channel/0029VamSiLr5fM5fMtAdCS2M﻿ stay updated or visit www.hrways.co to know more.Job Type: Full-timeWork Location: Remote

Digital Ads Strategist

Kruddson

Job ResponsibilitiesMarketing Manager &ndash; (Building Materials Industry Experience)<ul><li>Develop and implement marketing strategies.</li><li>Conduct market research to identify new opportunities, customer needs, and competitor activities.</li><li>Plan and execute product launches for new aluminium and glass systems in coordination with R&amp;D and sales teams.</li><li>Create and manage branding, positioning, and messaging aligned with company goals.</li><li>Prepare marketing materials including brochures, catalogues, technical presentations, and case studies.</li><li>Support sales team with market intelligence, lead generation, and customer targeting strategies.</li><li>Manage digital marketing activities including website content, social media, and online promotions.</li><li>Coordinate participation in exhibitions, trade fairs, seminars, and industry events.</li><li>Work closely with architects, consultants, developers, and contractors to promote products.</li><li>Monitor marketing budgets and ensure effective utilization of resources.</li><li>Track and analyze marketing performance metrics and campaign effectiveness.</li><li>Collect customer feedback and communicate insights to R&amp;D and product development teams.</li><li>Ensure all marketing communications comply with industry standards and company policies.</li><li>Build and maintain strong relationships with channel partners and distributors.</li><li>Prepare regular marketing reports and present insights to management.</li></ul>Job Type: Full-timeWork Location: In person

Marketing Manager – (Building Materials Industry Exp)

Aptech Metro Star Gate

Aptech Malir Center is a leading institution committed to delivering high-quality IT education and training. We are seeking a passionate and skilled Digital Marketer &amp; Graphic Designer to join our dynamic team. The ideal candidate will be responsible for managing digital campaigns, creating engaging content, and designing visually appealing graphics that align with our brand identity.Key Responsibilities Digital Marketing<ul><li>Develop, implement, and manage digital marketing campaigns across social media, email, and web platforms.</li><li>Optimize content for SEO and monitor website analytics to improve online visibility.</li><li>Plan and execute social media strategies to increase engagement and brand awareness.</li><li>Manage paid advertising campaigns (Facebook, Instagram, Google Ads, etc.).</li><li>Track and analyze campaign performance, preparing regular reports and insights.</li></ul>Graphic Designing<ul><li>Create high-quality graphics, banners, social media posts, brochures, and promotional materials.</li><li>Design creative layouts for digital and print media aligned with institutional branding guidelines.</li><li>Collaborate with the marketing team to conceptualize and produce compelling visual content.</li><li>Ensure consistency in all designs and maintain an organized library of creative assets.</li></ul>Requirements<ul><li>Bachelor&rsquo;s degree in Marketing, Media Sciences, Graphic Design, or a related field.</li><li>Proven experience in digital marketing and graphic design.</li><li>Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Canva.</li><li>Strong understanding of social media platforms, SEO, and digital marketing tools.</li><li>Excellent communication, creativity, and time-management skills.</li><li>Ability to work independently and collaboratively in a fast-paced environment.</li></ul>What We Offer:<ul><li>A collaborative and innovative work environment.</li><li>Professional growth and skill development opportunities.</li><li>Medical Facilities / Medical Leaves / Casual Leaves / Annual Leaves / EOBI / GP Fund / Bonus / Incentives etc</li></ul>If you&rsquo;re passionate about Digital Marketing &amp; Graphics Designing and have hands-on experience in mentioned domains, Apply Now OR send your CV to 0333-1177484Job Types: Full-time, FresherPay: Rs40,000.00 - Rs50,000.00 per monthWork Location: In person

Digital Marketer & Graphics Designer.

Derm Innovative

Content Strategist / Copywriter Location: Sharah-e-Faisal | Freshers Welcome Job Type: Full-TimeDescription: We are seeking a Content Strategist &amp; Copywriter to plan social media campaigns and write engaging content. Freshers with strong writing skills and a passion for social media are encouraged to apply.Responsibilities:<ul><li>Develop content calendars and campaign ideas.</li><li>Write captions, ad copy, and social media posts.</li><li>Collaborate with designers and motion graphics team.</li></ul>Requirements:<ul><li>Excellent writing and communication skills.</li><li>Creative thinking and ability to simplify complex topics.</li><li>Knowledge of pharma or healthcare content is a bonus.</li></ul>Salary Rs 40,000/- to Rs 50,000/-Job Types: Full-time, Internship, Fresher Contract length: 12 monthsWork Location: In person

Content Strategist / Copywriter

Tjara.ca

PCMCI Group is looking for a high-impact Marketing Manager, Male candidate, who can own and drive performance marketing, brand growth, and digital strategy across multiple platforms. This role requires a balance of strategic thinking, hands-on execution, and data-driven decision making, with strong exposure to paid media, SEO, AI-powered marketing tools, and modern branding practices.We are based in DHA Phase 6 Karachi &amp; office timings are from 5pm to 2am, Monday to Friday.The ideal candidate is proactive, results-focused, and capable of managing marketing initiatives end-to-end.Key Responsibilities:Marketing Strategy &amp; Execution:<ul><li>Develop and execute integrated marketing strategies aligned with business objectives</li><li>Own marketing performance across paid, organic, and brand channels</li><li>Translate business goals into actionable marketing campaigns</li></ul>Performance &amp; Paid Media:<ul><li>Plan, launch, and optimize paid campaigns on:</li><li>Meta (Facebook &amp; Instagram)</li><li>Google Ads</li><li>LinkedIn Ads</li><li>TikTok Ads (where applicable)</li><li>Manage budgets, targeting, creatives, and funnels</li><li>Continuously optimize for ROI and conversions</li></ul>Branding &amp; Content Direction:<ul><li>Maintain brand positioning and consistency across all platforms</li><li>Oversee content strategy for websites, landing pages, and social media</li><li>Guide creative direction for ads, visuals, and messaging</li></ul>SEO &amp; Organic Growth:<ul><li>Lead SEO strategy (on-page, off-page, and technical fundamentals)</li><li>Improve website traffic, rankings, and conversion paths</li><li>Coordinate content optimization and keyword strategy</li></ul>AI, Tools &amp; Innovation:<ul><li>Leverage AI and automation tools for:</li><li>Ad copy and creative ideation</li><li>Content planning and optimization</li><li>Performance analysis and insights</li><li>Stay ahead of digital marketing tools, trends, and platform updates</li></ul>Analytics &amp; Reporting:<ul><li>Track KPIs, analyze campaign data, and generate clear performance reports</li><li>Provide insights and recommendations for continuous improvement</li></ul>Collaboration &amp; Ownership:<ul><li>Work closely with designers, developers, and other teams</li><li>Manage timelines, priorities, and deliverables independently</li><li>Take full ownership of marketing outcomes</li></ul>Required Qualifications:<ul><li>Bachelor&rsquo;s degree in Marketing, Business, Communications, or a related field</li><li>3- 4 years of relevant experience in digital and performance marketing</li><li>Hands-on expertise with paid ads platforms (Meta, Google, LinkedIn; TikTok is a plus)</li><li>Working knowledge of SEO fundamentals</li><li>Familiarity with analytics, reporting, and optimization</li><li>Understanding of branding and modern, AI-driven marketing</li><li>Ability to manage multiple campaigns with ownership and accountability</li></ul>Preferred (Nice to Have)<ul><li>Familiarity with CRM, funnels, or marketing automation</li><li>Experience in tech, consulting, or service-based industries</li></ul>Job Type: Full-timeApplication Question(s):<ul><li>Age</li><li>Current Salary</li><li>Expected Salary</li><li>Notice Period details</li><li>Willing to work in Night Shift?</li></ul>Work Location: In person

Digital Marketing Manager - 5pm to 2am - Karachi

Wigatech

We are looking for a &ldquo;Digital Marketing Executive&rdquo;.Education: Inter and BachelorsResponsibilities: <ul><li>Plan, execute, and manage digital marketing campaigns across various platforms (Facebook, Instagram, Google, etc.).</li><li>Create engaging content for social media, email marketing, and websites.</li><li>Monitor and analyze performance metrics to optimize campaigns.</li><li>Perform SEO (on-page and off-page) to improve website rankings.</li><li>Assist in the development of digital marketing strategies aligned with business goals.</li><li>Conduct market research and competitor analysis.</li><li>Collaborate with the design and content teams to ensure brand consistency.</li></ul>Requirements:<ul><li>1&ndash;2 years of experience in digital marketing or a related field.</li><li>Strong knowledge of social media platforms, SEO, and Google Ads.</li><li>Basic understanding of content marketing and email marketing tools.</li><li>Excellent communication and writing skills.</li><li>Ability to multitask and manage time effectively.</li><li>Bachelor's degree in Marketing, Media, or a related field is a plus.</li></ul>What We Offer:<ul><li>Competitive monthly salary (35k &ndash; 45k PKR based on experience).</li><li>Growth-oriented work environment with learning opportunities.</li><li>Performance-based bonuses.</li><li>Work with a passionate, innovative, and collaborative team.</li></ul>How to Apply:Think you're a great fit? Send your updated CV/Resume along with links to any previous digital marketing work or campaigns you&rsquo;ve managed.Interested candidates can apply.Job Type: Full-timePay: Rs35,000.00 - Rs45,000.00 per monthWork Location: In person

Digital Marketer

Explore 628+ Marketing strategist in Karachi Pakistan this January. Find roles across top companies and apply now to boost your career.