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digital marketing specialist Jobs in Lahore

digital marketing specialist

media relations specialist

CodeAutomation.ai

We are looking for a proactive and creative PR Specialist to manage and enhance the public image of our company. The ideal candidate will be responsible for developing and executing effective public relations strategies, building strong media relationships, and ensuring positive brand positioning in the market.Key Responsibilities:<ul><li>Develop, implement, and manage PR campaigns to support brand awareness, product launches, and corporate reputation.</li><li>Draft and distribute press releases, articles, and media statements.</li><li>Build and maintain relationships with journalists, bloggers, influencers, and media outlets.</li><li>Monitor media coverage and prepare PR performance reports.</li><li>Collaborate with the marketing team to align PR activities with overall brand strategy.</li><li>Manage and respond to public inquiries and media requests in a timely manner.</li><li>Organize and support events, conferences, webinars, and networking sessions to promote the company.</li><li>Monitor and manage the company&rsquo;s online reputation across digital platforms.</li><li>Assist in preparing crisis communication plans and act as a point of contact during PR-related issues.</li><li>Stay updated with industry trends and competitor activities to identify new PR opportunities.</li></ul>Requirements:<ul><li>Bachelor&rsquo;s degree in Public Relations, Communications, Marketing, or related field.</li><li>2&ndash;4 years of proven experience as a PR Specialist, preferably in a software house / IT industry.</li><li>Strong media network and relationships with press and influencers.</li><li>Excellent communication, writing, and editing skills (English is mandatory).</li><li>Ability to handle multiple projects and meet deadlines under pressure.</li><li>Experience in crisis communication and reputation management.</li><li>Familiarity with digital PR tools (Cision, Meltwater, PR Newswire, etc.) and social media platforms.</li><li>Creative, proactive, and detail-oriented personality.</li><li>Media Outreach: Build relationships with media outlets and influencers to secure backlinks and press mentions.</li><li>Profile Management: Enhance public image and secure positive media coverage.</li><li>Content Collaboration: Create press releases, articles, and blogs optimized for SEO.</li><li>Reputation Management: Monitor and improve online reputation, addressing negative content.</li><li>SEO Alignment: Ensure PR efforts support SEO strategies for better search rankings.</li><li>Campaign Analytics: Measure and report on PR campaign performance.</li><li>Social Media Integration: Boost media coverage and engage with followers.</li><li>Crisis Management: Safeguard brand reputation during negative publicity.</li></ul>Market Competitive Salary subjected to evaluation during the interviewLocation: P Block, Model Town, LahoreTo apply please share your CV for rapid response at +92-321-002 4000 (WhatsApp only)Job Type: Full-timeWork Location: In person

PR Specialist - Part Time (Urgent Hiring)

StudyWise

<div>
 
 
 Role Summary:
 
 We are seeking an
 
 adaptive and independent PR &amp; Media Specialist
 
 to be the voice of our brand. Reporting to the Marketing Manager, you will work autonomously to build and maintain relationships with media outlets, craft compelling narratives, and secure positive coverage. This role is for a proactive and highly motivated individual who can quickly adapt to new situations and has a talent for strategic communication.
 
 
 
 
 Key Responsibilities:
 
 
 
 <ul>
 <li>
 
 Independently develop and implement strategic PR campaigns that align with our brand's objectives.
 
 
 </li>
 <li>
 
 Build and maintain strong relationships with journalists, influencers, and media professionals.
 
 
 </li>
 <li>
 
 Write and distribute engaging press releases, media kits, and company announcements.
 
 
 </li>
 <li>
 
 Proactively pitch stories and secure media coverage across various channels.
 
 
 </li>
 <li>
 
 Monitor media mentions and analyze public sentiment to inform future PR strategy.
 
 
 </li>
 <li>
 
 Serve as a key point of contact for all media inquiries.
 
 
 
 
 </li>
 </ul>
 Requirements
 
 
 
 
 Required Software &amp; Skills:
 
 
 
 <ul>
 <li>
 
 
 Media Databases:
 
 Cision, Meltwater, Muck Rack.
 
 
 </li>
 <li>
 
 
 Communication:
 
 Microsoft Office Suite, Google Workspace.
 
 
 </li>
 <li>
 
 
 Skills:
 
 Crisis communication, media relations, content writing (press releases, pitches), and strategic thinking.
 
 
 </li>
 </ul>
 
 
 Eligibility:
 
 
 
 <ul>
 <li>
 
 Bachelor's or Master's degree from a
 
 
 renowned
 
 
 institution in Public Relations, Communications, or Journalism.
 
 
 </li>
 <li>
 
 
 0-3 years
 
 of experience in a PR or media-related role.
 
 
 </li>
 <li>
 
 
 Highly analytical
 
 , agile, and capable of handling multiple projects independently.
 
 
 </li>
 </ul>
</div>

PR & Media Specialist

StudyWise/ The Migration

Role Summary: We are seeking an adaptive and independent PR &amp; Media Specialist to be the voice of our brand. Reporting to the Marketing Manager, you will work autonomously to build and maintain relationships with media outlets, craft compelling narratives, and secure positive coverage. This role is for a proactive and highly motivated individual who can quickly adapt to new situations and has a talent for strategic communication.Key Responsibilities:<ul><li>Independently develop and implement strategic PR campaigns that align with our brand's objectives.</li><li>Build and maintain strong relationships with journalists, influencers, and media professionals.</li><li>Write and distribute engaging press releases, media kits, and company announcements.</li><li>Proactively pitch stories and secure media coverage across various channels.</li><li>Monitor media mentions and analyze public sentiment to inform future PR strategy.</li><li>Serve as a key point of contact for all media inquiries.</li></ul>Required Software &amp; Skills:<ul><li>Media Databases: Cision, Meltwater, Muck Rack.</li><li>Communication: Microsoft Office Suite, Google Workspace.</li><li>Skills: Crisis communication, media relations, content writing (press releases, pitches), and strategic thinking.</li></ul>Eligibility:<ul><li>Bachelor's or Master's degree from a renowned institution in Public Relations, Communications, or Journalism.</li><li>0-3 years of experience in a PR or media-related role.</li><li>Highly analytical, agile, and capable of handling multiple projects independently.</li></ul>Job Type: Full-timePay: Rs80,000.00 - Rs100,000.00 per monthApplication Question(s):<ul><li>What are your salary expectations?</li><li>Are you in Lahore?</li></ul>Work Location: In person

Islamic Aid

Role OverviewThe Communications and Community Engagement Specialist will be employed by Islamic Aid, a UK-based development agency systems-based approach to strengthening public institutions through the innovative ELEVATUM&trade; Framework (https://bit.ly/elevatum-Ver-1-3). Islamic Aid has established a landmark partnership with the Government of Punjab, marking Pakistan's history's largest public-private partnership in child health, with a historic $100 million match-funding commitment approved in the 2025-26 budget, potentially totalling $125 million including Islamic Aid's co-investment. This collaboration encompasses the existing Children's Hospital Lahore - the world's second-largest paediatric facility serving over 1.3 million vulnerable children annually - the University of Child Health Sciences, the newly planned 1,000-bed super-speciality children's hospital in LDA City, and the Institute of Genetics and Rare Diseases, along with its associated 250-bed super-speciality hospital. These initiatives embed reform in education, research, and care, transforming fragmented compassion into measurable, scalable impact across health and beyond.In this hands-on role, the specialist will play a pivotal role in the newly established Communications and Community Engagement Unit (CCEU) at The Children&rsquo;s Hospital Lahore (CHL), a constituent institution of the University of Child Health Sciences (UCHS). This position is integral to bridging the perception gap between the hospital's extraordinary contributions and public understanding, as outlined in the Implementation Plan for the CCEU. Rooted in the ELEVATUM&trade; Framework, which emphasises strengthening public institutions through transparency, trust, and community involvement, the specialist will actively lead efforts to showcase CHL's impact, foster donor relationships, and enhance caregiver experiences.This is a 12-month pilot role, fully funded by Islamic Aid, with potential for extension based on demonstrated impact. The ideal candidate is an exceptional storyteller with a proven ability to craft compelling narratives that inspire action and change perceptions. They must possess a robust network of contacts in key sectors, including media, philanthropy, government, and community organisations in Pakistan and internationally, to amplify the hospital's visibility and secure strategic partnerships. As a hands-on role, the specialist will directly create content, manage digital platforms, capture photographs and videos, and engage with stakeholders on the ground.Key Responsibilities<ul><li>Institutional Branding and Visibility: Develop and execute storytelling strategies to highlight CHL's milestones, innovations, and human impact stories through digital platforms, media relations, and internal channels. Hands-on tasks include capturing high-quality photographs and videos, producing content such as videos, articles, and social media campaigns that position CHL as a flagship of paediatric care in Pakistan.</li><li>Donor and Community Engagement: Build transparent reporting systems and create engaging narratives to mobilise philanthropic support and cultivate a culture of community-backed healthcare. Leverage your strong network to connect with potential donors, influencers, and stakeholders, supporting Islamic Aid's fundraising efforts while turning passive beneficiaries into active advocates. This involves direct fieldwork, such as organising community events and zakat mobilisation drives.</li><li>Crisis Communication and Media Relations: Establish proactive and reactive systems for handling media inquiries, managing misinformation, and safeguarding the institution's reputation during high-risk moments. Utilise your contacts in media and policy circles to ensure balanced coverage and rapid response, including on-site monitoring and real-time content creation.</li><li>Caregiver Communication: Enhance patient and caregiver experiences by implementing clear, multilingual information systems, including WhatsApp helplines, feedback mechanisms, and personal interactions at key contact points. Craft empathetic stories that contextualise challenges and celebrate successes to build trust, with hands-on involvement in designing and testing these systems.</li><li>Public Health Education: Design and deliver culturally adapted campaigns on child health, hygiene, nutrition, immunisation, and preventive practices, tailored for low-literacy communities. Draw on your storytelling expertise to make complex information accessible and inspiring, including creating visual content like infographics, videos, and photographs.</li></ul>Expected ImpactTo ensure measurable outcomes aligned with the Implementation Plan and ELEVATUM&trade; Framework (https://bit.ly/elevatum-Ver-1-3), the specialist will aim to achieve broad objectives during the 12-month pilot, including:<ul><li>Substantially broaden public awareness in every possible way about all aspects of the work of the Children's Hospital Lahore, the University of Child Health Sciences, and Islamic Aid, encompassing digital channels, media outreach, community events, and stakeholder partnerships to foster deeper engagement and understanding.</li><li>Forge meaningful new partnerships through networks, for instance with philanthropic foundations or media outlets, to expand support and collaboration.</li><li>Markedly improve caregiver satisfaction through targeted communication initiatives, as evidenced by feedback mechanisms.</li><li>Significantly boost social media engagement, encompassing likes, shares, and comments, monitored via analytics tools.</li><li>Actively participate in mid-term reviews (months 7-8) and year-end evaluations (months 11-12) by supplying relevant data on these metrics and adapting strategies accordingly.</li></ul>Required Qualifications and Skills<ul><li>Education and Experience: A bachelor's degree in communications, journalism, public relations, or a related field, with at least 5 years of experience in communications or community engagement roles, preferably in healthcare, NGOs, or public institutions. Experience in Pakistan's public health sector or similar contexts is highly desirable, including hands-on work in faith-inspired communications or zakat mobilisation.</li><li>Storytelling Expertise: Demonstrated excellence as a storyteller, with a portfolio of work showcasing narrative-driven content that has driven engagement, changed perceptions, or mobilised support. Ability to weave human stories&mdash;such as those of nurses, caregivers, and children&mdash;into powerful, dignity-affirming messages aligned with the ELEVATUM&trade; pillars. Must have a very good eye for photography, videos, and creative content creation.</li><li>Network and Influence: A very strong network of contacts in places that matter, including national and international media outlets, philanthropic foundations, government bodies, and community leaders. Proven track record of leveraging these connections to achieve organisational goals, such as securing partnerships or media coverage.</li><li>Technical and Soft Skills: Expert-level proficiency in new technologies, including digital and social media platforms (e.g., Instagram, Twitter/X, YouTube), video editing software (e.g., Adobe Premiere, Final Cut Pro), photography tools, and emerging tools like AI for analytics or sentiment analysis on social media. Excellent written and verbal communication skills in English and Urdu (additional languages like Punjabi are an advantage). Strong interpersonal skills, cultural sensitivity, and the ability to work collaboratively in a high-pressure environment.</li><li>Personal Attributes: Passionate about public health and institutional reform, with a commitment to ethical storytelling that honours dignity and transparency. Adaptable, resilient, and able to thrive in a pilot programme setting, contributing to mid-term reviews and evaluations. Hands-on approach with a creative mindset for visual storytelling.</li></ul>We encourage applications from diverse backgrounds, including women and ethnic minorities, to reflect the communities we serve.Reporting and LocationThe specialist will report to the Chairman of Islamic Aid, in close colloboration with the CHL/UCHS. The role is based at the Children's Hospital, Lahore, Pakistan, with occasional travel for outreach and networking.Job Type: Full-timePay: Rs150,000.00 - Rs250,000.00 per monthWork Location: In person

Communications and Engagement Specialist (based at the Children's Hospital, Lahore)

RankViz Pvt Limited

<div>
 
 
 Job Title: Digital PR/News Researcher-Mass Communication or relevant Graduates Only
 
 
 
 Location: College Road, Township
 
 
 Timings: 9 am-6 pm
 
 
 Salary: Market Competitive
 
 
 Job Type: Full-time (Onsite)
 
 
 
 
 
 
 Job Description:
 
 
 
 Rankviz is looking for a dynamic and creative news researcher or PR (Press Release) individual to join our growing team. If you are passionate about storytelling, building strong media relationships, and turning global trends into impactful campaigns, this role is for you!
 
 
 
 
 
 
 Key Responsibilities:
 
 
 <ul>
 <li>
 Research global and local news to craft unique, newsworthy content angles.
 </li>
 <li>
 Conduct outreach to journalists, bloggers, and media outlets to secure media placements and high-quality backlinks.
 </li>
 <li>
 Build and maintain a database of media contacts, nurturing long-term relationships.
 </li>
 <li>
 Monitor industry trends, competitors, and PR opportunities to enhance brand visibility.
 </li>
 <li>
 Track and report campaign performance, analyzing results to optimize future strategies.
 </li>
 <li>
 Collaborate with the content and SEO team to create PR-friendly stories and digital campaigns.
 </li>
 <li>
 Stay updated on the latest digital PR and media outreach trends.
 </li>
 </ul>
 
 
 
 
 
 Requirements:
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in&nbsp;
 
 Mass Communication
 
 &nbsp;or a related field.
 </li>
 <li>
 Prior experience working with a&nbsp;
 
 news channel
 
 &nbsp;as a&nbsp;
 
 researcher
 
 &nbsp;and&nbsp;
 
 news writer
 
 ; experience with international/global news platforms will be highly preferred.
 </li>
 <li>
 Strong proficiency in&nbsp;
 
 English writing and comprehension
 
 .
 </li>
 <li>
 Ability to analyze, research, and present news stories with accuracy and clarity.
 </li>
 </ul>
 
 
 
 
 
 Note:&nbsp;
 
 The degree requirement may be compromised if the other criteria are met.
 
</div>

News Researcher

Vivo mobile Company

We are looking for a dynamic and proactive PR Executive to join our team. This role will play a critical part in supporting our PR efforts, building and maintaining relationships with key opinion leaders (KOLs), and ensuring seamless communication with various stakeholders. The ideal candidate should have strong communication skills, a collaborative mindset, and the ability to nurture friendly and strategic relationships with KOLs and other key partners.Key Responsibilities:<ul><li>Supporting the PR Team</li><li>Assist in daily administrative tasks, such as maintaining contact lists, managing schedules, and organizing project records.</li><li>Provide clerical support to ensure smooth operations within the PR department.</li><li>Creating and Managing PR Content</li><li>Write and edit press releases, newsletters, articles and other public relations materials.</li><li>Collaborate with internal teams to develop engaging content aligned with vivo&rsquo;s brand messaging and communication goals.</li><li>Building and Maintaining Relationships</li><li>Develop and foster strong relationships with KOLs, clients, media representatives, vendors, and other stakeholders.</li><li>Maintain a positive rapport with KOLs, enhancing vivo&rsquo;s network and brand presence in Pakistan.</li><li>Planning and Executing Events</li><li>Participate in brainstorming sessions and provide creative ideas for PR campaigns.</li><li>Assist in organizing events, campaigns, and press activities, managing event calendars, and ensuring successful executions.</li><li>Monitoring Media Coverage and Metrics</li><li>Track media coverage and analyze PR metrics to gauge the effectiveness of campaigns.</li><li>Identify opportunities to streamline communication and improve media relations strategies.</li><li>Researching Trends and Data</li><li>Conduct research on industry trends, competitor activities, and other relevant data to inform and support PR campaigns.</li></ul>Requirements:<ul><li>Bachelor&rsquo;s degree in Communications, Media Studies, Public Relations, Marketing, or a related field.</li><li>Exceptional written and verbal communication skills.</li><li>Proficiency in MS Office and other communication tools.</li><li>Strong interpersonal skills and an ability to build friendly, professional relationships.</li><li>Ability to work in a fast-paced environment and manage multiple projects simultaneously.</li></ul>Job Types: Full-time, Part-timePay: From Rs70,000.00 per monthWork Location: In person

PR Executive (Female)

Venturenox

<div>
 Job Openings Content Specialist
 
 
 
 About The Job Content Specialist
 
 
 
 The Content Specialist at Venturenox is responsible for bringing products alive by writing copy for websites, blogs, social media, user interfaces and other customer facing artefacts. They play a key role in establishing brand identity through words, and building narratives to help customers buy and use the products.
 
 
 This role is for one of our SaaS products, and experience working in a SaaS company will be highly valued.
 
 
 ﻿
 
 Responsibilities:
 
 ﻿
 
 
 <ul>
 <li>
 Deeply understand the product objectives and create brand guidelines in coordination with product and design teams.﻿
 </li>
 <li>
 Write key brand copy such as tagline and description which reflects the brand personality and resonates well with the target audience.
 </li>
 <li>
 Write website content and help tell the brand story by partnering with design teams to improve the website structure.
 </li>
 <li>
 Creating content for the product blog and social media channels; and identify different types of content which can be posted on social media.
 </li>
 <li>
 Direct creation of multimedia such as intro videos and explainers which advances the brand narrative and helps customers understand the product.
 
 
 </li>
 </ul>
 
 Desired Skills:
 
 ﻿
 
 
 <ul>
 <li>
 Excellent communication and writing skills with the ability to lead thinking, explain reasoning, and present findings and recommendations in a clear and articulate manner.
 </li>
 <li>
 Extremely creative with an eye for layout and design, a strong strategist that understands the why behind the copy.
 </li>
 <li>
 Excellent storytelling skills and with knowledge of consumer and content trends.
 </li>
 <li>
 Organized and efficient as they seek to marshal the resources to build content, such as designers, illustrators, animators, photographers etc.
 </li>
 <li>
 Ability to effectively use AI tools for creation of multi-media.
 </li>
 </ul>
</div>

Content Specialist

Explore 785+ Media relations specialist in Lahore this September. Find roles across top companies and apply now to boost your career.

785 media relations specialist jobs IN Lahore

PR Specialist - Part Time (Urgent Hiring)

PR & Media Specialist

PR & Media Specialist

Communications and Engagement Specialist (based at the Children's Hospital, Lahore)

News Researcher

PR Executive (Female)

Content Specialist