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performance marketer

JOFA Group

We are hiring Performance Marketer:Key Responsibilities: <ul><li>Develop, execute, and manage performance campaigns across Meta (Facebook/Instagram), Google (Search, Display, YouTube), and TikTok Ads.</li><li>Plan media budgets, targeting, and bidding strategies to achieve defined ROAS and sales goals.</li><li>Continuously test creatives, audiences, and placements to optimize performance.</li><li>Collaborate with the creative and content teams to develop high-performing ad copies and visuals aligned with brand tone</li><li>Monitor daily campaign performance and adjust strategies for maximum efficiency.</li><li>Track key KPIs &mdash; CTR, CPC, CPA, ROAS, conversion rate, and AOV.</li><li>Implement data-driven decisions to scale winning campaigns and pause underperforming ones.</li><li>Use A/B testing to optimize landing pages, ad creatives, and audience segments</li><li>Coordinate with e-commerce and web operations teams to ensure product visibility, campaign readiness, and landing page optimization.</li><li>Support seasonal campaigns, new collection launches with targeted ad strategies.</li><li>Suggest retargeting and remarketing strategies for repeat customers.</li></ul>Requirements<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or related field (Master&rsquo;s preferred).</li><li>3&ndash;5 years of proven experience in digital performance marketing (fashion e-commerce experience preferred).</li><li>Expertise in:</li><li>Meta Ads Manager</li><li>Google Ads</li><li>TikTok Ads Manager</li><li>Google Analytics &amp; Google Tag Manager</li><li>Strong command of ROAS, CAC, CPA, and attribution models.</li><li>Familiarity with Shopify e-commerce platform is a plus.</li></ul>Work Location: In person

Performance Marketer

MTP (Mayfair Technology Partners)

Job description:Experience: Minimum 4 years Industry Focus: B2B / Lead GenerationJob DescriptionWe are seeking a results-driven Performance Marketer with strong experience in B2B marketing campaigns to drive qualified leads, pipeline growth, and measurable ROI across paid digital channels.Key Responsibilities<ul><li>Plan, execute, and optimize B2B performance marketing campaigns across platforms such as Google Ads, LinkedIn Ads, Meta, and other paid media channels</li><li>Drive high-quality lead generation aligned with sales and revenue targets</li><li>Own campaign KPIs including CPL, CPA, conversion rate, ROAS, and pipeline contribution</li><li>Develop and manage full-funnel B2B campaigns (TOFU, MOFU, BOFU)</li><li>Conduct A/B testing on ad creatives, messaging, audiences, and landing pages</li><li>Collaborate with content, design, and sales teams to align messaging and lead quality</li><li>Set up and manage tracking, pixels, and analytics using tools like Google Analytics, Tag Manager, and CRM integrations</li><li>Analyze performance data and prepare regular reports and insights for stakeholders</li><li>Manage budgets efficiently and continuously optimize spend for maximum ROI</li><li>Stay updated with latest trends, tools, and best practices in B2B performance marketing</li></ul>Required Skills &amp; Qualifications<ul><li>Minimum 4 years of hands-on experience in performance marketing, specifically for B2B campaigns</li><li>Strong expertise in Google Ads and LinkedIn Ads (mandatory for B2B)</li><li>Proven experience generating qualified leads for sales teams</li><li>Solid understanding of B2B buyer journeys and lead nurturing funnels</li><li>Proficiency in analytics and reporting tools (Google Analytics, CRM dashboards, etc.)</li><li>Strong data analysis, problem-solving, and optimization skills</li><li>Excellent communication and stakeholder management skills</li></ul>Preferred Qualifications<ul><li>Experience working with CRM systems (HubSpot, Salesforce, Zoho, etc.)</li><li>SaaS or tech industry experience</li><li>Exposure to marketing automation and lead scoring models</li></ul>Full Time Onsite Monday to Friday Gulberg 2 LahoreJob Type: Full-timeWork Location: In person

shaan technologies (pvt) Ltd.

Job Title: Performance MarketerLocation: DHA Phase 6 , Ittehad commercialTime: 10 a.m. to 7 p.m.Job Summary:We are looking for a results-driven Performance Marketer to manage and optimize our digital marketing campaigns. The ideal candidate will be responsible for driving traffic, generating leads, and improving conversion rates across multiple online channels.Key Responsibilities:Plan, execute, and manage paid campaigns on platforms such as Google Ads, Facebook, and InstagramMonitor campaign performance and optimize for maximum ROIConduct keyword research and audience targetingAnalyze data and prepare performance reportsManage budgets and allocate spend effectivelyA/B test ads, landing pages, and strategies to improve resultsCollaborate with the creative team for ad copies and visualsRequirements:Bachelor&rsquo;s degree in Marketing, Business, or related field2&ndash;4 years of experience in performance marketing or digital advertisingStrong knowledge of Google Ads, Meta Ads Manager, and analytics toolshr@phase7.coJob Type: Full-timeWork Location: In person

TopSpot Media

Job Title: Performance MarketerLocation: Gulberg 3, Lahore (On-site, Full-time)Experience: 3+ yearsSalary Range: Market-CompetitiveAbout the RoleWe are looking for a data-driven Performance Marketer to join our team in Gulberg 3, Lahore. You will own, execute, and optimize paid media campaigns across multiple platforms. The ideal candidate has 3+ years of hands-on experience managing significant ad budgets, scaling ROAS, and driving conversions.Key Responsibilities<ul><li>Campaign Management: Plan, execute, and optimize performance campaigns on Meta (FB/IG), Google Ads (Search, Display, YouTube, Shopping), TikTok, and LinkedIn (as relevant).</li><li>Audience Strategy: Build and scale high-intent audiences using first-party data, lookalikes, retargeting, and interest-based targeting.</li><li>Creative Collaboration: Work with creative teams to produce high-converting ad copies, visuals, and videos. A/B test creatives continuously.</li><li>Landing Page Optimization: Collaborate on CRO (Conversion Rate Optimization) &ndash; improving landing pages, forms, and user journey.</li><li>Analytics &amp; Reporting: Track KPIs (CTR, CPC, CPA, ROAS, LTV). Use Google Analytics 4, Meta Ads Manager, Google Ads, and Looker Studio to generate daily/weekly performance reports.</li><li>Conversion Tracking: Set up and troubleshoot pixels, events, UTM parameters, and server-side tracking (GTM, CAPI).</li><li>Competitor Analysis: Monitor industry trends and competitor strategies to find growth opportunities.</li><li>Experimentation: Run A/B and multivariate tests on audiences, creatives, placements, and bidding strategies.</li></ul>Must-Have Requirements<ul><li>3+ years of full-time experience in performance marketing (agency or brand-side).</li><li>Expert in Meta Ads Manager and Google Ads.</li><li>Strong working knowledge of Google Analytics 4 (GA4) and Google Tag Manager.</li><li>Experience with e-commerce (preferred: WooCommerce, Shopify) or lead generation funnels.</li><li>Advanced Excel/Google Sheets skills (pivot tables, VLOOKUP, data cleaning).</li><li>Ability to work full-time on-site in Gulberg 3, Lahore.</li></ul>Good to Have (Nice-to-Have)<ul><li>Experience with TikTok Ads, Snapchat Ads, or Programmatic Display.</li><li>Knowledge of SEMrush, Ahrefs, or SimilarWeb for competitive research.</li><li>Basic design/video editing skills (Canva, CapCut, Adobe Express).</li><li>Experience with CRM integration (HubSpot, Zoho, Salesforce).</li><li>Certifications: Google Ads, Meta Blueprint, Google Analytics.</li></ul>Job Type: Full-timeWork Location: In person

Nutrifactor Laboratories (Pvt) Limited

Nutrifactor Laboratories is seeking a highly motivated Performance Marketer to strengthen our growing marketing team. The ideal candidate will be responsible for planning, executing, and optimizing digital campaigns across multiple platforms (Google, Meta, and other channels) with a strong focus on ROI, customer acquisition, and brand growth.Key Responsibilities:<ul><li>Plan, execute, and manage organic and paid digital campaigns across Google, Meta, and other performance channels</li><li>Optimize campaigns for ROAS, CPC, CTR, and conversions</li><li>Conduct keyword research, audience segmentation, and competitor analysis to maximize reach and relevance</li><li>Collaborate with creative and content teams to develop engaging ad creatives, landing pages, and digital assets</li><li>Track, analyze, and report on campaign performance using Google Analytics, Meta Ads Manager, and other tools</li><li>Stay updated on the latest digital marketing trends, algorithm changes, and emerging platforms</li><li>Ensure alignment of digital strategies with overall business goals, coordinating with cross-functional teams (marketing, design, and e-commerce)</li></ul>Experience:<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or a related field</li><li>2+ years of proven experience in digital marketing (Google Ads, Meta Ads, SEO, or performance marketing)</li></ul>Skills &amp; Competencies:<ul><li>Proficiency in Google Ads, Meta Ads Manager, and Google Analytics</li><li>Strong knowledge of SEO, SEM, and conversion rate optimization (CRO)</li><li>Hands-on experience in running campaigns for eCommerce brands</li><li>Analytical mindset with the ability to interpret data and propose actionable strategies</li></ul>Benefits:<ul><li>Opportunity to work for a leading health and wellness brand</li><li>Dynamic and fast-paced work environment</li><li>​Opportunity to learn and grow your career</li></ul>Job Type: Full-timeWork Location: In person

OmalbyKomal

Job Title: Performance MarketerDepartment: Marketing Industry: Fashion / Textile E-commerce Reports to: Head of Marketing / Digital Marketing ManagerJob SummaryWe are looking for a data-driven and results-oriented Performance Marketer to manage paid media campaigns and drive online sales, customer acquisition, and ROI for our fashion e-commerce brand. The ideal candidate has strong analytical skills, hands-on experience in paid advertising platforms, and a deep understanding of e-commerce funnels.Key Responsibilities Paid Advertising &amp; Campaign ManagementE-commerce Growth &amp; RevenueData Analysis &amp; ReportingConversion Rate Optimization (CRO)Audience &amp; Funnel StrategyCollaborationKPIs &amp; Success MetricsRequired Skills &amp; QualificationsEducation<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or relevant field.</li></ul>Experience<ul><li>2&ndash;4+ years of experience in performance marketing / paid media</li><li>Experience in e-commerce or fashion industry preferred</li></ul>Technical Skills<ul><li>Meta Ads Manager</li><li>Google Ads &amp; Google Analytics</li><li>Google Tag Manager &amp; Pixels</li><li>Shopify / WooCommerce analytics</li><li>Excel / Google Sheets (data analysis)</li></ul>Soft Skills<ul><li>Strong analytical &amp; problem-solving skills</li><li>Creative mindset for ad testing</li><li>Attention to detail</li><li>Ability to manage budgets and meet targets</li></ul>Job Type: Full-timeEducation:<ul><li>Bachelor's (Required)</li></ul>Experience:<ul><li>relevant digital marketing : 3 years (Required)</li></ul>Location:<ul><li>Karachi (Required)</li></ul>Work Location: In person

Performance Marketer Apr 2026

ProgrammX

We&rsquo;re currently hiring a Senior Performance Marketer &amp; Marketing Analyst (Strategic Lead). This is a strategic role for an experienced professional with a strong background in service-based lead generation, particularly within: MedSpa / Aesthetics Home Services (Pools, Epoxy, Tree Care) The ideal candidate brings a balance of market insight, funnel strategy, and data-driven decision-making, with a proven track record of delivering measurable results. Location: Lahore (On-site) / Remote flexibility available Candidates will be required to demonstrate Relevant niche experience Performance metrics (CPL, ROAS, etc.) Strategic approach to funnel designJob Type: Full-timeWork Location: In person

Senior Performance Marketer

Explore 4034+ Performance marketer in Pakistan this May. Find roles across top companies and apply now to boost your career.

4034 performance marketer jobs In Pakistan

Performance Marketer

Performance Marketer

Performance Marketer

Performance Marketer

Performance Marketer

Performance Marketer Apr 2026

Senior Performance Marketer