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business development manager

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performance marketing manager

Eastgate Industries Pvt Ltd

Responsibilities:Digital Marketing Strategy: Develop and implement comprehensive digital marketing strategies to drive lead generation and customer acquisition through digital channels. Brand Management: Maintain brand integrity across all digital platforms and marketing initiatives. Conventional Marketing: Collaborate with the marketing team to integrate digital strategies with traditional marketing efforts for cohesive brand messaging. Marketing Support: Provide support to various marketing initiatives including content marketing, social media, email campaigns, SEO/SEM, and digital advertising. Compliance and Audits: Ensure all digital marketing activities comply with regulatory requirements and industry best practices. Conduct audits to assess performance and identify areas for improvement.Requirements:<ul><li>Proven experience in digital marketing with a track record of successful lead generation and conversion.</li><li>Bachelor's degree in Marketing, Communications, or related field.&#65279;</li><li>4-8 years of proven experience.</li><li>Strong understanding of current digital marketing concepts, strategy, and best practices.</li><li>Experience with SEO/SEM, PPC, social media marketing, email campaigns, and content marketing.</li><li>Excellent analytical skills with proficiency in data analysis and reporting tools.</li><li>Strong project management and organizational skills.</li><li>Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively.</li></ul>Job Type: Full-timeEducation:<ul><li>Bachelor's (Required)</li></ul>Experience:<ul><li>Marketing: 6 years (Required)</li></ul>Location:<ul><li>Lahore (Required)</li></ul>Work Location: In person

Performance Marketing Manager

Tibbi Pvt LTD

Job Title: Performance Marketing Expert Location: Garden Town Experience Required: Minimum 5 YearsJob DescriptionWe are seeking a highly skilled and data-driven Performance Marketing Expert to join our team. The ideal candidate will have hands-on experience in creating, managing, and optimizing performance marketing campaigns across multiple platforms. You will be responsible for driving measurable results, maximizing ROI, and contributing to the growth of our business through strategic digital marketing initiatives.Key Responsibilities<ul><li>Develop, execute, and optimize paid campaigns on Google Ads, Meta Ads (Facebook/Instagram), LinkedIn, and other digital platforms.</li><li>Monitor, analyze, and report campaign performance using analytics tools to ensure achievement of KPIs.</li><li>Manage and allocate advertising budgets effectively to maximize ROI and cost efficiency.</li><li>Conduct A/B testing and implement data-driven strategies to improve conversion rates.</li><li>Collaborate with content, creative, and product teams to align campaigns with overall business goals.</li><li>Stay ahead of industry trends, tools, and emerging digital marketing practices.</li></ul>Requirements<ul><li>Minimum 5 years of proven experience in performance marketing.</li><li>Strong knowledge of SEM, paid media campaigns, and social media advertising.</li><li>Proficiency in Google Analytics, Google Ads Manager, Meta Business Manager, and LinkedIn Campaign Manager.</li><li>Solid understanding of Conversion Rate Optimization (CRO), A/B Testing, and performance metrics.</li><li>Excellent analytical, problem-solving, and decision-making skills.</li><li>Ability to manage budgets and deliver results under deadlines.</li></ul>Job Type: Full-timeWork Location: In person

Performance Marketing Expert

Zarnab International (Pvt) Ltd

We&rsquo;re Hiring: Digital Marketing &amp; Branding ManagerLocation: Lahore Salary: PKR 100,000 &ndash; 120,000 per month (Based on experience)Are you a performance-driven digital marketing &amp; branding expert who excels in Brand Growth, Google Ads &amp; Social Media Marketing? Join us and take charge of our branding, paid marketing, and digital presence across multiple platforms.Your Role &amp; Responsibilities&#9989; Branding &amp; Growth Strategy<ul><li>Build a strong brand identity across all digital channels.</li><li>Develop creative storytelling that inspires students to study abroad.</li><li>Identify new trends, growth hacks, and partnerships to expand reach.</li></ul>&#9989; Social Media &amp; Content Strategy<ul><li>Develop and manage strategies for Facebook, Instagram, LinkedIn, YouTube, TikTok, and X.</li><li>Create engaging content calendars, write compelling ad copies, and schedule posts.</li><li>Launch interactive campaigns (polls, reels, lives, Q&amp;A) to boost student engagement.</li><li>Build brand community by responding to comments and queries.</li></ul>&#9989; Paid Advertising &amp; Performance Marketing<ul><li>Plan, execute, and optimize Google Ads (Search, Display, YouTube, Discovery), Meta Ads &amp; LinkedIn Ads</li><li>Research and define precise audience targeting for international student markets.</li><li>Run A/B testing to refine creatives, landing pages, and offers.</li><li>Optimize ad budgets for maximum ROI &amp; quality lead generation.</li></ul>&#9989; Analytics, Tracking &amp; Reporting<ul><li>Use GA4, Meta Pixel, and GTM to measure campaign effectiveness.</li><li>Monitor student journey from ad click &rarr; lead capture &rarr; conversion.</li><li>Prepare weekly performance reports with insights and recommendations.</li></ul>&#9989; SEO &amp; Content Marketing<ul><li>Work with content writers to create SEO-friendly blogs and university pages.</li><li>Track keyword rankings, backlinks, and organic traffic growth.</li><li>Support link-building, directory submissions, and Web 2.0 content strategies.</li></ul>What We&rsquo;re Looking For<ul><li>3+ years of proven experience in branding, digital marketing, social media ads, and Google Ads.</li><li>Hands-on expertise with Google Analytics 4, GTM, Meta Business Suite.</li><li>Strong ad copywriting, creative direction, and data analysis skills.</li><li>Ability to manage both branding &amp; performance campaigns independently.</li><li>Experience in education/study abroad marketing is a plus.</li><li>Self-motivated, result-oriented, and eager to build a global brand.</li></ul>What We Offer<ul><li>Competitive salary: PKR 100,000 &ndash; 120,000/month (depending on experience).</li><li>A chance to lead branding &amp; marketing strategy for a global EdTech platform.</li><li>Flexible &amp; growth-driven work culture.</li></ul>How to ApplySend your CV + portfolio of past campaigns to: jobs@zarnab.pk Subject line: Digital Marketing &amp; Branding Manager Job Type: Full-timePay: Rs100,000.00 - Rs120,000.00 per monthWork Location: In person

Digital Marketing & Branding Manager

Simcoe IT

Location: Johar Town, Lahore Salary: PKR 60,000 &ndash; 80,000 Job Type: Full-time | Office-based Experience Required: 1&ndash;2 yearsRequirements:<ul><li>Bachelor&rsquo;s degree in Marketing, Mass Communication, Media Studies, or a related field.</li><li>1&ndash;2 years of proven experience in digital marketing.</li><li>Strong understanding of social media platforms (Facebook, Instagram, LinkedIn, TikTok, etc.).</li><li>Knowledge of Google Ads, Facebook Ads Manager, and SEO tools.</li><li>Strong analytical and problem-solving skills with a data-driven approach.</li><li>Creative mindset with excellent communication skills.</li></ul>Key Responsibilities:<ul><li>Develop, implement, and manage digital marketing campaigns across multiple platforms.</li><li>Create engaging content for social media channels to increase brand awareness and audience engagement.</li><li>Plan and execute performance marketing campaigns including Google Ads, Facebook Ads, and other digital channels.</li><li>Monitor, analyze, and report on campaign performance to ensure ROI.</li><li>Conduct keyword research and optimize content for SEO.</li><li>Stay updated with the latest trends and best practices in digital marketing.</li></ul>Job Type: Full-timePay: Rs60,000.00 - Rs80,000.00 per monthApplication Question(s):<ul><li>Have you ever created and run a Google Ads campaign? </li><li>Have you managed Meta (Facebook/Instagram) Ads before? </li><li>How do you measure the performance of a paid campaign? </li><li>List the social media platforms you have managed professionally </li><li> Do you have experience with SEO and social media engagement? </li><li>Office: Johar town, Lahore</li></ul>Is it feasible for you ?Experience:<ul><li>Digital Marketing: 2 years (Required)</li></ul>Location:<ul><li>Lahore (Required)</li></ul>Work Location: In person

Digital Marketing Executive

Physicians Revenue Group

Performance Marketing Specialist &ndash; Full-Time | On-Site | US TimezoneLocation: Lahore (College Road Area), Pakistan Company: Physician Revenue Group (PRG Pakistan) Schedule: Full-Time | On-Site |Night Shift (Aligned with US Timezone) (06:00 PM - 03:00 AM) Experience Level: Mid-SeniorAbout the RoleWe are seeking a skilled and strategic Performance Marketing Specialist to join our dynamic Digital Marketing team. If you're passionate about driving web traffic, increasing brand visibility, and contributing to smart digital advertising strategies &mdash; this is your opportunity to shine.As a PPC Specialist at PRG Pakistan, you&rsquo;ll be responsible for managing high-impact paid campaigns on Google and Bing, with added exposure to social media marketing across platforms like Facebook, Instagram, and TikTok. Your work will directly support clients in the medical billing, healthcare, and finance sectors.What You&rsquo;ll Do<ul><li>Plan, execute, and optimize PPC campaigns across Google Ads and Bing Ads</li><li>Analyze campaign performance data to deliver actionable insights</li><li>Coordinate with internal stakeholders and clients to align marketing strategies</li><li>Support content marketing, SEO efforts, and lead generation tactics</li><li>Leverage tools and platforms for digital billing, email marketing, and branding efforts</li><li>Participate in regular meetings with international clients and PRG leadership &mdash; excellent communication in English is a must</li><li>Collaborate with creative teams to enhance content creation and improve online marketing outcomes</li></ul>What We&rsquo;re Looking For<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or related field</li><li>1&ndash;3 years of experience in running Google Ads and Bing Ads campaigns</li><li>Familiarity with social media ad platforms (Facebook, Instagram, TikTok) is a strong advantage</li><li>Understanding of SEO, web traffic growth, and digital tools used in small business marketing</li><li>Bonus: Experience in the medical, dental, or billing software domain</li><li>Strong communication and presentation skills &mdash; fluency in English (spoken and written) is essential</li></ul>Why Join PRG Pakistan?At PRG, we don&rsquo;t just hire talent &mdash; we nurture growth, reward innovation, and build careers. As a member of our marketing team, you&rsquo;ll be working at the intersection of marketing strategy, digital advertising, and healthcare technology.You&rsquo;ll contribute to campaigns that empower medical practices, enhance billing solutions, and boost online business performance. With opportunities for career growth, continuous learning, and direct impact, you&rsquo;re not just taking a job &mdash; you&rsquo;re joining a vision.Diversity &amp; Inclusion StatementAt PRG Pakistan, we are committed to building a workplace that values diversity, equity, and inclusion. We welcome applicants from all backgrounds, identities, and experiences. We believe that diverse teams create better solutions, stronger strategies, and a more vibrant work culture.Ready to Apply?If you're ready to take the next step in your digital marketing career and want to make a measurable difference in the healthcare and billing process landscape, we want to hear from you.Apply Now and be part of a team that values innovation, communication, and results.Keywords we care about: Marketing, PPC, SEO, Social Media Marketing, Digital Strategy, Branding, Online Marketing, Lead Generation, Content Creation, Growth Hacking, Healthcare, Email Marketing, Advertising, E-commerce, Branding, Finance, Digital Tools, Performance Marketing Specialist, Performance Marketing ManagerJob Type: Full-timeWork Location: In personJob Type: Full-timeWork Location: In person

Performance Marketing Specialist

365 Care Group Private Limited

Position: Assistant Manager &ndash; Growth &amp; PerformanceLocation: Lahore (On-site)About the Role We&rsquo;re looking for a data-driven growth marketer to lead our paid acquisition and funnel optimization efforts. As Assistant Manager &ndash; Growth &amp; Performance, you&rsquo;ll be responsible for scaling our customer base through Meta, Google UAC, TikTok, and emerging ad platforms while maximizing ROI. You&rsquo;ll work closely with product, design, and CRM to create a seamless journey from first click to loyal customer.Key Responsibilities<ul><li>Campaign Strategy &amp; Execution: Plan, launch, and optimize paid campaigns across multiple channels, balancing short-term conversions with long-term LTV.</li><li>Funnel Optimization: Identify and fix drop-off points in the acquisition funnel using analytics and A/B testing.</li><li>Creative Testing: Collaborate with designers and video editors to test different hooks, formats, and messages.</li><li>Tracking &amp; Reporting: Maintain accurate UTMs, build performance dashboards, and deliver weekly/monthly insights to leadership.</li><li>Budget Management: Allocate and manage monthly ad spend across channels with performance accountability.</li><li>Cross-Team Collaboration: Work with CRM on reactivation and retention campaigns, and with product on conversion-focused updates.</li></ul>Required Skills &amp; Experience<ul><li>4&ndash;6 years in paid acquisition, growth, or performance marketing.</li><li>Strong track record of managing budgets above PKR 5M/month.</li><li>Proficiency in Google Ads, Meta Ads Manager, and TikTok Ads Manager.</li><li>Experience with Google Analytics 4, Looker Studio, and attribution tools.</li><li>Comfort with rapid testing and iteration.</li><li>Industry Preference Fintech, Payments, E-commerce, or High-Growth Tech Start-ups</li></ul>Job Type: Full-timePay: Rs150,000.00 - Rs200,000.00 per monthWork Location: In person

Assistant Manager – Growth & Performance

FiveRivers Technologies

<div><div><h3 class="jobSectionHeader">Job Information</h3>
<ul><div>Date Opened
<div>08/06/2025
</div></div><div>Job Type
<div>Full time
</div></div><div>Work Experience
<div>2-4 years
</div></div><div>Industry
<div>IT Services
</div></div><div>City
<div>Lahore
</div></div><div>State/Province
<div>Punjab
</div></div><div>Country
<div>Pakistan
</div></div><div>Zip/Postal Code
<div>54000
</div></div></ul></div><div><h3 class="jobSectionHeader">Job Description</h3>
<div>FiveRivers Technologies is looking for a Senior Performance Marketing Associate, who will be at the forefront of our digital marketing efforts, optimizing and executing strategies that directly contribute to our business growth and enhance our global reputation. With deep expertise in performance-driven platforms and data-driven decision-making, the incumbent will play a pivotal role in steering our marketing campaigns toward maximum ROI and scalability.<div></div><div> 
Responsibilities 
</div><ul><li>
Design and implement comprehensive digital marketing strategies focused on PPC, SEO/SEM, social media advertising, and other performance channels. 
</li><li>
Continuously test and optimize marketing tactics for customer acquisition (e.g., online advertising, direct response, targeted campaigns) and conversion rate optimization. 
</li><li>
Leverage analytics tools to monitor, adjust, and report on campaign performance, including Google Analytics, AdWords, and other relevant platforms. 
</li><li>
Analyse marketing data (campaign results, conversion rates, traffic, etc.) to help shape future marketing strategies. 
</li><li>
 Oversee and manage the marketing budget for digital platforms, ensuring optimal spend for the best return on investment. 
</li><li>
Work closely with the product, sales, and content teams to align marketing strategies and optimize customer journeys. 
</li><li>
Stay up-to-date with the latest trends and technologies in digital marketing, incorporating innovative practices and technologies that align with business goals. 
</li><li>
Conduct ongoing A/B testing for continuous improvement of engagement and performance metrics.</li></ul><div></div><h3 class="jobSectionHeader"> 
Requirements</h3><ul><li>
Bachelor&rsquo;s degree in Marketing, Business Administration, or related field. 
</li><li>
Maximum of 3 years&rsquo; experience in digital marketing with a proven track record in driving successful PPC and paid search campaigns. 
</li><li>
Strong understanding of Google AdWords, Facebook Ads Manager, LinkedIn Advertising, and other digital marketing platforms. 
</li><li>
Expertise in analytics and data management tools, including Google Analytics, CRM software, and dashboard technology. 
</li><li>
Excellent analytical and quantitative skills to interpret data and translate it into actionable changes. 
</li><li>
Strong project management skills, with the ability to lead and manage multiple time-sensitive projects under tight deadlines. 
</li><li>
Creative problem-solving skills and the ability to work under continuous change. 
</li><li>
Excellent written and verbal communication skills, with the ability to present ideas effectively. 
</li></ul><div>
Location: Business Hub, DHA Phase VIII, Lahore</div></div></div></div>

Senior Performance Marketing Associate_01

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