product manager - seo -

product marketing manager Jobs in Atlanta

product marketing manager

senior manager, digital product member experience Jobs in Atlanta

senior manager, digital product member experience

product manager seo

CoStar Group

<div>Product Manager - SEO -<div></div><div><br>
Job Description</div><div></div><div><br>
Product Manager &ndash; SEO &ndash; Apartments.com &ndash;</div><div></div><div>
CoStar Group (NASDAQ: CSGP) is a leading global provider of commercial and residential real estate information, analytics, and online marketplaces. Included in the S&amp;P 500 Index and the NASDAQ 100, CoStar Group is on a mission to digitize the world&rsquo;s real estate, empowering all people to discover properties, insights and connections that improve their businesses and lives.</div><div>
We have been living and breathing the world of real estate information and online marketplaces for over 35 years, giving us the perspective to create truly unique and valuable offerings to our customers. We&rsquo;ve continually refined, transformed and perfected our approach to our business, creating a language that has become standard in our industry, for our customers, and even our competitors. We continue that effort today and are always working to improve and drive innovation. This is how we deliver for our customers, our employees, and investors. By equipping the brightest minds with the best resources available, we provide an invaluable edge in real estate.</div><div></div><div><i>
Apartments.com</i></div><div>
Apartments.com is the nation&rsquo;s #1 rental marketplace for owners, property managers and consumers. Apartments.com is the network that millions of renters every year rely on to find their new place, is continuing to grow our industry-leading sales force. We provide apartment Property Managers and Owners with a platform to market their property listings and the industry&rsquo;s most comprehensive virtual tools to attract the most and highest-quality renters. The Apartments.com Network includes Apartments.com, ForRent.com, ApartmentFinder.com, ApartmentHomeLiving.com, and eight other leading rental sites. Our suite of services includes digital advertising, social and reputation management, and market analytic solutions which delivers innovative tools for our customers.</div><div>
Learn more about <div>Apartments.com</div>.</div><div></div><div>
Role Description:</div><div>
The Apartments.com team is seeking a high-performing, results-driven Product Manager, SEO to create exceptional organic search experiences that will help drive continued organic growth and visibility for Apartments.com. We are looking for both a strategic thinker and a tactical operator who is passionate about building creative SEO solutions as competitive differentiators.</div><div></div><div>
This role offers the unique opportunity to shape the future of how people discover Apartments.com through search engines and how properties connect with qualified renters via organic channels. You will be responsible for building world-class SEO strategies and features for a suite of digital products that power our rental search, while driving growth initiatives in partnership with Product, Content, and Marketing teams.</div><div>
In this role, you will conceptualize and bring to life innovative, cutting-edge SEO features and enhancements that not only attract renters but also keep</div><div></div><div>
Apartments.com top-of-mind in organic search results. You will marry the worlds of optimizing renter experiences and maximizing advertiser ROI by driving Apartments.com&rsquo;s visibility and value proposition to new heights. You will partner with Sales and Customer Service to demonstrate how and why Apartments.com&rsquo;s organic reach and SEO solutions are most effective. The ideal candidate will also champion feature adoption efforts by collaborating with Analytics to collect data and usage metrics, building successful case studies to further sales enablement efforts.</div><div></div><div>
Beyond designing and shipping SEO features, you will get the opportunity to define and steer the SEO product strategy and roadmap, while evaluating competitive movements to stay ahead. Success in this role will require a deep understanding of the evolving search landscape, renter behavior, emerging trends in SEO, and the growing needs of Multifamily advertisers.</div><div></div><div>
Position location &ndash; Atlanta, GA &ndash; 5 days onsite</div><div></div><div>
Responsibilities:</div><ul><li><div>
Shape and manage the SEO product roadmap for Apartments.com&rsquo;s key domains to execute the SEO strategy</div></li><li><div>
Deliver SEO features and enhancements that support Apartments.com&rsquo;s business goals, OKRs, and competitive positioning</div></li><li><div>
Drive end-to-end SEO product management efforts, from ideation to execution, across the entire product development lifecycle, ensuring successful delivery and iteration</div></li><li><div>
Communicate SEO strategy, roadmap progress, and performance insights effectively to product, engineering, and sales teams, ensuring transparency and alignment</div></li><li><div>
Lead by example and inspire those around you by consistently building winning SEO features that make Apartments.com the undoubted leader in rental search marketplaces</div></li><li><div>
Utilize qualitative and quantitative data, customer feedback, market research, and competitive analysis to identify and prioritize SEO enhancements and opportunities</div></li><li><div>
Measure and evaluate the success of SEO releases, using metrics and KPIs to inform further optimizations and new product opportunities</div></li><li><div>
Think strategically to design and launch SEO features that not only enhance the customer experience, but also create significant business impact and growth</div></li><li><div>
Comfortably report SEO launch performance updates to product leadership</div></li><li><div>
Forecast and weigh potential impact of new SEO features against one another to make prioritization and tradeoff decisions</div></li><li><div>
Closely partner with engineering teams to identify viable, efficient, and technically sound SEO solutions for each product initiative</div></li><li><div>
Collaborate with UI/UX design, content, analytics, and other product managers to deliver a seamless product experience that resonates with users and achieves intended business objectives</div></li><li><div>
Conduct ongoing user research and launch SEO tests to optimize organic performance.</div></li></ul><div></div><div>
Basic Qualifications</div><ul><li><div>
Bachelor&rsquo;s degree from an accredited, in person, not-for-profit University or College; Master&rsquo;s degree preferred.</div></li><li><div>
5+ years of digital Product Management experience with a proven track record delivering industry-leading SEO products and solutions</div></li><li><div>
Experience using SEO tools such as Google Search Console, SEMrush, Ahrefs, Botify, Screaming Frog, and/or other analytics tools</div></li><li><div>
Extensive experience planning, documenting, and communicating SEO product requirements and plans to a broad range of audiences</div></li><li><div>
Extensive experience collaborating with design iteratively to balance SEO goals and consumer experience</div></li><li><div>
Demonstrated familiarity with answer-engine optimization (AEO) / generative search models, understanding how content needs to be structured for AI and search systems.</div></li><li><div>
Familiarity with evaluating and measuring visibility beyond traditional metrics (e.g., inclusion in chat responses, citation by generative engines) and adapting KPIs accordingly.</div></li><li><div>
Extensive experience partnering with engineering teams to build, test, and launch SEO features in lockstep with one another</div></li><li><div>
Experience creating and managing an SEO product roadmap and features</div></li><li><div>
Experience creating wireframes, mock-ups, workflow diagrams, or journey maps to communicate SEO product ideas and proposals</div></li><li><div>
Experience analyzing and evaluating the success metrics of launched SEO features</div></li><li><div>
Excellent interpersonal, communication, and presentation skills</div></li><li><div>
A track record of commitment to prior employers</div></li></ul><div></div><div>
This position is in office Monday through Friday.</div><div></div><div>
Preferred Qualifications</div><ul><li><div>
5+ years of digital Product Management experience with a proven track record delivering industry-leading SEO products and solutions</div></li><li><div>
Experience with commercial real estate transactions and/or multifamily property management</div></li><li><div>
Experience developing content for visibility in AI tools such as ChatGPT, Perplexity, Google Gemini.</div></li><li><div>
Experience using roadmapping and product management suite of tools such as Jira, Azure DevOps/TFS, Asana, Aha!, Monday.com</div></li><li><div>
Experience using Maze, UserTesting, UserZoom, Dovetail and/or other user research tools</div></li><li><div>
Experience conducting SEO product experiments, SEO split testing, and/or multivariate test</div></li></ul><div></div><div>
What&rsquo;s In It For You?</div><div></div><div>
When you join CoStar Group, you&rsquo;ll experience a collaborative and innovative culture working alongside the best and brightest to empower our people and customers to succeed. We offer you generous compensation and performance-based incentives. CoStar Group also invests in your professional and academic growth with internal training, tuition reimbursement.</div><div>
Our benefits package includes (but is not limited to):</div><ul><li><div>
Comprehensive healthcare coverage: Medical / Vision / Dental / Prescription Drug</div></li><li><div>
Life, legal, and supplementary insurance</div></li><li><div>
Virtual and in person mental health counseling services for individuals and family</div></li><li><div>
Commuter and parking benefits</div></li><li><div>
401(K) retirement plan with matching contributions</div></li><li><div>
Employee stock purchase plan</div></li><li><div>
Paid time off</div></li><li><div>
Tuition reimbursement</div></li><li><div>
On-site fitness center and/or reimbursed fitness center membership costs (location dependent)</div></li><li><div>
Access to CoStar Group&rsquo;s Diversity, Equity, &amp; Inclusion Employee Resource Groups</div></li><li><div>
Complimentary gourmet coffee, tea, hot chocolate, fresh fruit, and other healthy snacks</div></li></ul><div></div><div>
We welcome all qualified candidates who are currently eligible to work full-time in the United States to apply. However, please note that CoStar Group is not able to provide visa sponsorship for this position.</div><div></div><div>
#LI-LGH</div><div></div><div>
CoStar Group is an Equal Employment Opportunity Employer; we maintain a drug-free workplace and perform pre-employment substance abuse testing.</div><div></div><div><br>
CoStar Group is an Equal Employment Opportunity Employer; we maintain a drug-free workplace and perform pre-employment substance abuse testing</div></div><div></div>

Product Manager - SEO -

CELLA

<div><p><b>Location: Atlanta, GA 30324</b><br>
<b>Contract Length: Ongoing, max 2 years (based on performance/budget)</b><br>
<b>On-site Requirements: 5 days per week in Atlanta office</b><br>
<b>Compensation Range: $40 - 50 per hour</b><br>
<br>
We are seeking a <b>Digital Experience Specialist</b> to become the conversion champion of our digital ecosystem. In this critical role, you will be responsible for <b>optimizing the bottom of the funnel (BOFU) digital journey</b> across the company's owned websites, apps, portals, and our distributor partner sites.<br>
<br>
Working in a specialized team alongside the Digital Experience Architect (MOFU) and the Digital Activation Specialist (TOFU), you will ensure a seamless, conversion-focused user journey from discovery to purchase. This is a hands-on role where you will leverage data, advanced analytics, and strategic content optimization (including SEO/AEO/GEO) to drive personalization, enhance user confidence, and ultimately increase purchase intent and conversion rates.<br>
<br>
If you combine strategic thinking with execution excellence and have a track record of using data to continuously improve digital performance, we invite you to apply and help us maximize our digital revenue!<br>
<br>
<b>Responsibilities:</b></p>
<ul>
<li>Develop and implement digital strategies focused on conversion (BOFU) across owned digital platforms and distributor partner websites, ensuring seamless transitions from TOFU and MOFU activities.</li>
<li>Develop and execute strategies that increase conversion rates and enhance the personalized user experience.</li>
<li>Own and optimize SEO, AEO, and GEO strategies, ensuring visibility, discoverability, and engagement for all digital experiences.</li>
<li>Lead the digital content strategy across all owned and partner sites, maintaining accurate, consistent, and premium product information that drives conversion.</li>
<li>Collaborate with marketing management, the Digital Experience Architect, and Digital Activation Specialist to align strategies and create cohesive, full-funnel digital experiences.</li>
<li>Oversee the digital experience on distributor partner sites, ensuring alignment with brand standards, updated product content, and optimized pathways to purchase.</li>
<li>Develop and execute personalization strategies that deliver relevant, data-driven content experiences to increase engagement and conversion.</li>
<li>Identify and define the AI tools and strategies needed to accelerate content creation, enhance personalization, and optimize SEO, AEO, and GEO performance-driving more predictive, data-informed digital experiences.</li>
<li>Analyze performance data against OKRs/KPIs, generate actionable insights, make informed optimizations to improve ROI, and identify conversion bottlenecks or opportunities. Ability to present solutions for underperforming areas.</li>
<li>Present insights, performance reports, and recommendations to marketing leadership.</li>
</ul>
<p><b>Success Looks Like</b></p>
<ul>
<li>Improved conversion rates across owned and distributor digital properties.</li>
<li>Consistent, accurate, and engaging content driving purchase confidence.</li>
<li>Clear, actionable performance insights guiding continuous optimization.</li>
<li>Seamless collaboration between TOFU (Demand Generation), MOFU (Digital Experience Architect), and BOFU (Digital Experience Specialist).</li>
<li>A cohesive digital experience that effectively converts engagement into sales.</li>
<li>Fully develop and execute personalization strategy and persona creation.</li>
<li>Update SEO keywords, and develop and implement a AEO/GEO strategy to ensure brands are seen as the product authority in various search functions.</li>
</ul>
<p><b>Reporting &amp; Collaboration</b></p>
<ul>
<li>Reports to group marketing manager and VP of marketing.</li>
</ul>
<p><b>Collaborates closely with:</b></p>
<ul>
<li>Digital Experience Architect - ensuring digital structure and functionality support conversion.</li>
<li>Demand Generation Specialist - aligning traffic and lead generation with conversion optimization.</li>
<li>PIM/DAM Specialist - maintaining accurate, conversion-ready product information and experiences.</li>
<li>E-Commerce Manager - review conversion rates from owned websites to dealer websites, identify opportunities to grow presence on dealer channels, and ensure consistent product content data on dealer websites.</li>
</ul>
<p><b>Qualifications:</b></p>
<ul>
<li>Bachelor's degree in marketing, digital media, or a related field.</li>
<li>4-6 years of experience in digital marketing, SEO, conversion optimization, or digital content strategy.</li>
<li>Proven expertise in SEO/AEO/GEO and understanding of digital discoverability.</li>
<li>Proven expertise in developing digital content strategies that are implemented at all stages of the marketing funnel.</li>
<li>Experience improving conversion rates in e-commerce or digital retail environments.</li>
<li>Strong understanding of personalization, UX best practices, and customer journey optimization.</li>
<li>Analytical mindset - skilled in interpreting data, identifying trends, and making data-driven decisions.</li>
<li>Experience with AI or predictive analytics tools is a plus (not required).</li>
<li>Excellent collaboration, organization, communication, and presentation skills.</li>
<li>Strong SEO/AEO knowledge.</li>
<li>Understanding of digital marketing conversion strategies.</li>
<li>Ability to develop persona-based marketing approaches.</li>
</ul>
<p><b>Soft Skills:</b></p>
<ul>
<li>Able to work in business environment.</li>
<li>Comfortable with PC technology.</li>
<li>Strong communication skills.</li>
<li>Collaborative team player.</li>
<li>Adaptable to changing digital marketing landscapes.</li>
</ul>
<p><b>Tools &amp; Technology:</b></p>
<ul>
<li>HubSpot</li>
<li>Salsify</li>
<li>Wayvia (formerly Price Spider)</li>
<li>SEMrush</li>
<li>Google Analytics</li>
<li>Internal portals and dashboards</li></ul><br>
<p><br>
Job ID: 112025-117892<br>
#LI-CELLA<br>
#LI-DC1<br>
#PL<br>
<br>
Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.<br>
<br>
At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact HRsupport@randstadusa.com.<br>
<br>
Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including: medical, prescription, dental, vision, AD&amp;D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility).
<br>
<br>
This posting is open for thirty (30) days.</p></div>

DIGITAL EXPERIENCE SPECIALIST

Smarsh

<div><div><b>Who are we?</b></div><div></div><div><br>
Smarsh empowers its customers to manage risk and unleash intelligence in their digital communications. Our growing community of over 6500 organizations in regulated industries counts on Smarsh every day to help them spot compliance, legal or reputational risks in 80+ communication channels before those risks become regulatory fines or headlines. Relentless innovation has fueled our journey to consistent leadership recognition from analysts like Gartner and Forrester, and our sustained, aggressive growth has landed Smarsh in the annual Inc. 5000 list of fastest-growing American companies since 2008.</div><div></div><div><b><br>
Summary</b></div><div></div><div><br>
We&rsquo;re looking for an experienced and highly motivated Sr. Website Performance &amp; Optimization Manager to lead the governance and daily operations of the website, ensuring all content is accurate, compliant, user-friendly, and optimized for AI/SEO performance. You will own the website roadmap and prioritize initiatives that directly support lead generation and revenue goals. Partnering closely with Product Marketing, Demand Gen, Content, Design, Development, and SEO/AIO teams, this role ensures every page is aligned with brand standards and the enterprise Design System. By owning the website technology stack, leveraging analytics tools, behavior insights, A/B testing, and accessibility best practices, you will continuously optimize site performance, UX, and conversion outcomes. This is a highly cross-functional, data-driven role ideal for a web leader who excels at turning complex requirements into seamless digital experiences reporting to the Sr. Director, Web Strategy.</div>
<h3 class="jobSectionHeader"><b>Website Content Strategy &amp; Management</b></h3><ul><li>
Content Governance: Own the content lifecycle and roadmap. Ensure all web content is accurate, legally compliant, and aligned with marketing goals, brand messaging, and campaign objectives.</li><li>
SEO and Performance: Maintain and update website content to comply with AI/SEO best practices. Proactively identify and execute content refreshes to improve AI and search engine performance.
</li><li>Leverage user behavior analytics and SEO performance data to inform content updates.</li><li>
Production: Populate WordPress page templates with content authored by other teams, ensuring proper formatting, structure, consistency, and readability across all pages.</li><li>
User Experience (UX): Ensure seamless navigation, usability, and accessibility across all devices.
</li></ul><h3 class="jobSectionHeader"><b>Collaboration &amp; Workflow Management</b></h3><ul><li>
Roadmap Ownership: Define and manage the website roadmap, ensuring all initiatives directly support core business and revenue marketing objectives (i.e. Lead generation, conversion).</li><li>
Cross-Functional Partnership: Collaborate with Product Marketing, Demand Gen, Content, Design and Web Development teams to align content and site features with overall marketing strategy and the websites design system.</li><li>
Design System: Enforce and contribute to the website&rsquo;s Design System, partnering with design and development to ensure component-level consistency and unified user experience.</li></ul><h3 class="jobSectionHeader"><b>
End-to-End Page Management</b></h3><ul><li>
Manage the complete content and page development lifecycle for new pages and page hygiene initiatives, including a content calendar and the process from intake, content authoring, design, development, and securing all required approvals (legal, brand, product, etc.).</li></ul><h3 class="jobSectionHeader"><b>
Website Analytics &amp; Performance Optimization</b></h3><ul><li>
Technology: Own the selection and maintenance of website technology stack to enhance website capabilities while ensuring integration with marketing automation and CRM systems.</li><li>
Performance Optimization: Oversee website technical performance and conversion rate optimization (CRO) initiatives, including implementing and tracking A/B testing methodologies and analyzing user behavior data (session recordings, heatmaps, funnel drop-offs) to drive data-driven site improvements.</li><li>
Accessibility compliance: Own the accessibility audit and remediation roadmap as a strategic priority, ensuring compliance with standards like WCAG 2.1 AA.</li><li>
Tracking and Accuracy: Ensure accurate website tracking by managing Google Tag Manager (GTM), Google Analytics, and marketing attribution models.</li><li>
Analytics and Reporting: Develop and manage website analytics dashboards (Google Analytics, Looker, Tableau, etc.). Monitor key metrics like web traffic, form conversions, and content performance to identify trends and areas for improvement.</li><li>
Implement and report on qualitative UX metrics such as Task Success Rate for critical user journeys and Customer Satisfaction (CSAT)/Net Promoter Score (NPS) captured via on-page feedback tools.</li></ul><h3 class="jobSectionHeader"><b>
What will you bring?
</b></h3><ul><li>7+ years of experience in web marketing, website management, or digital strategy for a B2B SaaS company.</li><li>
Experience leading CRO initiatives, user behavior analysis, and A/B testing.</li><li>
Expertise in web analytics tools (Google Analytics, GTM, Looker, Hotjar, etc.).</li><li>
Familiarity with SEO principles and technical SEO to support organic growth.</li><li>
Strong project management skills with experience overseeing development teams.</li><li>
Ability to collaborate across teams and communicate complex web concepts to non-technical stakeholders.</li><li>
Strong knowledge in web performance optimization and WordPress CMS.</li><li>
Experience with AI engine optimization best practices.</li><li>
Experience defining KPIs that track website impact beyond form submission, including MQL/SQL velocity and financial efficiency metrics (CPA/ROAS).</li><li>
Demonstrated knowledge of WCAG 2.1 AA standards and experience owning a formal accessibility remediation roadmap.</li><li>
Proven experience enforcing or contributing to a Design System and working directly with UX/UI designers on component library implementation.</li></ul><div></div><div><br>
The above salary range represents Smarsh's good faith and reasonable estimate of the range of possible base compensation at the time of posting. <i>Any applicable bonus programs will be discussed during the recruiting process.</i></div><div></div><div><br>
The salary for this role will be set based on a variety of factors, including but not limited to, internal equity, experience, education, location, specialty and training.</div><div></div><div><br>
Local cost of living assessments are done for each new hire at the time of offer.</div><div><b>
About our culture</b></div><div></div><div><br>
Smarsh hires lifelong learners with a passion for innovating with purpose, humility and humor. Collaboration is at the heart of everything we do. We work closely with the most popular communications platforms and the world&rsquo;s leading cloud infrastructure platforms. We use the latest in AI/ML technology to help our customers break new ground at scale. We are a global organization that values diversity, and we believe that providing opportunities for everyone to be their authentic self is key to our success. Smarsh leadership, culture, and commitment to developing our people have all garnered Comparably.com Best Places to Work Awards. Come join us and find out what the best work of your career looks like.</div></div>

Sr. Website Performance & Optimization Manager

The BrandFyre Agency

<p><b>Job Overview</b></p><p><b>The BrandFyre Agency</b> is a startup marketing agency located in Atlanta, GA. We are looking for an Account Manager that can work with CEO and grow with the company.</p><p>This roles has the the potential for promotion, bonus, profit sharing, commission, leadership, and partnership. If you are growth minded and would like to be involved in shaping and potentially running a marketing agency, this role is for you!</p><p>www.thebrandfyreagency.com</p><p>We are seeking a dynamic and visionary Marketing Account Manager to lead our organization&rsquo;s marketing strategy and execution. In this pivotal role, you will drive brand growth, enhance market presence, and develop innovative campaigns that resonate across multiple channels. Your leadership will inspire teams to deliver measurable results through data-driven decision-making, creative excellence, and strategic agility. This role offers an exciting opportunity to shape the future of our brand and expand our reach in competitive markets.</p><p><b>Responsibilities</b></p><ul><li>Develop and implement comprehensive marketing strategies aligned with organizational goals, focusing on multichannel marketing, digital marketing, and performance marketing initiatives.</li><li>Lead the creation and execution of integrated campaigns across social media platforms, email marketing, print advertising, and e-commerce channels to maximize engagement and conversions.</li><li>Oversee content marketing efforts including copywriting, blog posts, product descriptions, and multimedia content to strengthen brand voice and customer loyalty.</li><li>Manage advertising sales efforts by building relationships with partners, negotiating deals, and expanding revenue streams through innovative advertising solutions.</li><li>Utilize analytics tools such as Google Analytics and marketing automation platforms to monitor campaign performance, optimize ROI, and generate actionable insights.</li><li>Collaborate with product management teams to align marketing strategies with product launches, updates, and lifecycle management.</li><li>Oversee budgeting processes for all marketing activities ensuring efficient allocation of resources across campaigns and initiatives.</li><li>Maintain expertise in SEO best practices, social media marketing trends, WordPress management, HTML coding basics, and Adobe Creative Suite to support creative development.</li><li>Conduct research on market trends, customer behavior, and competitive landscape to inform strategic decisions.</li><li>Lead a high-performing marketing team by providing mentorship, setting objectives, and fostering a culture of innovation and accountability.</li></ul><p><b>Skills</b></p><ul><li>Proven experience in digital marketing strategies including SEO, social media marketing, email marketing, and performance marketing.</li><li>Strong knowledge of multichannel marketing tactics spanning online and offline channels such as print advertising and E-commerce platforms.</li><li>Expertise in advertising sales development with a track record of building successful partnerships.</li><li>Proficiency in Adobe Creative Suite (Photoshop, Illustrator), WordPress CMS management, HTML coding basics, Google Analytics, Google AdWords (now Google Ads), Facebook Advertising tools, and marketing automation platforms.</li><li>Excellent copywriting skills with the ability to craft compelling content tailored for diverse audiences.</li><li>Deep understanding of B2B (business-to-business) marketing dynamics and strategies for lead generation.</li><li>Experience managing budgets effectively while maximizing campaign impact.</li><li>Strong research skills to analyze market data and consumer insights for strategic planning.</li></ul><p>www.thebrandfyreagency.com</p><ul><li>Ability to interpret analytics data to optimize campaigns continuously and improve overall performance metrics. Join us as our Vice President of Marketing to lead transformative initiatives that elevate our brand presence globally! Your innovative mindset combined with your strategic expertise will be instrumental in driving growth across all channels while inspiring teams toward excellence in every project we undertake.</li></ul><p>Job Types: Full-time, Part-time, Contract</p><p>Pay: From $20.00 per hour</p><p>Work Location: Hybrid remote in Atlanta, GA 30309</p>

Marketing Account Manager

Janus International

<div>Overview:
<div>
We are looking for a data-driven inbound marketer to create content and own campaigns for our technology business unit. You will own digital lead generation and content creation for the business unit from attracting site traffic, to converting that traffic into new leads, to lead reporting and optimization. In this role you will work closely with the marketing &amp; product teams.</div>
Responsibilities:
<ul><li>Manage and create content rich that attracts a qualified audience for our technology business unit. This includes creating and optimizing awareness and consideration content including (but not limited to) blog posts, reports, webinars, infographics, etc.</li><li>
Work with the creative team to create in-depth pieces of content (ebooks, videos, case studies, whitepapers).</li><li>
Grow new leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead generation content (including offers).</li><li>
Optimize marketing automation and lead nurturing processes (creation and refinement of workflows, email, content, forms, landing pages, segments, CTA&rsquo;s, social posts, etc.) for our technology business unit</li><li>
Blog on an ongoing basis to support and promote content offers and to attract site visitors through search, social media, and email subscribers.</li><li>
Grow our subscriber base by providing them with regular, helpful content that&rsquo;s aligned with their needs and interests.</li><li>
Optimize site traffic through organic SEO
</li><li>Coordinates with the Product team to help message updates to existing customers
</li><li>Together with the product team, educate both internal and external stakeholders about our product features and their benefits</li><li>
Create product content (e.g., website copy, blog posts, landing pages, sales enablement content, etc.) to articulate the benefits of our technology products &amp; offering to the world.
</li></ul>Qualifications:
<p>
JOB SPECIFICATIONS:</p><ul><li>
BA/BS or equivalent marketing experience
</li><li>3+ years of experience in B2B digital marketing or content marketing</li><li>
2+ years of experience using Hubspot marketing automation &amp; blogging software to generate traffic, convert visitors into leads, and nurture them (using dynamic workflows).</li><li>
Excellent communicator and creative thinker, with an ability to use data to inform all decisions</li><li>
Preferred Experience:</li><li><ul><li>
BA/BS in Marketing or Communications
</li><li>Experience with SEO, Google Analytics, and LinkedIn Ads
</li><li>Experience with SaaS/IoT market in a plus</li></ul></li></ul><div></div><p><br>
PHYSICAL DEMANDS:</p><ul><li>
Regularly required to sit, stand, and walk.</li><li>
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the position.</li></ul></div>

Digital Marketing Manager - Technology Products - Noke

Vital Record Control

<div>Description:
<p>
The Paid Media Specialist supports VRC&rsquo;s marketing strategy by managing and optimizing paid digital campaigns to drive qualified leads and measurable ROI. This role focuses on performance marketing through Google Ads, SEO-informed keyword optimization, and continuous campaign analysis. The Specialist collaborates closely with the Director of Marketing to execute and refine data-driven advertising initiatives across multiple channels.</p><p>
The ideal candidate is analytical, detail-oriented, and experienced in Google Ads, Salesforce reporting, and performance tracking tools. Success in this position is measured by improved lead generation, conversion rates, and overall campaign efficiency across all VRC business units.</p>
Requirements:
<p><b>
Pay:</b> $60,000-70,000 Annually</p><p><b>
Key Responsibilities</b></p><p>
Manage and optimize Google Ads accounts (Search, Display, Remarketing, Performance Max, etc.) with a focus on performance and ROI.</p><p>
Conduct keyword research and leverage SEO insights to refine paid search strategies, test new performance terms, and improve ad relevance.</p><p>
Track, analyze, and optimize campaigns against key KPIs such as CPL, CPA, CTR, conversion rate, and ROAS.</p><p>
Create, monitor, and report on A/B tests for ad copy, bidding strategies, and landing pages to drive campaign improvements.</p><p>
Build and maintain dashboards and reports in Salesforce and Google Ads to provide visibility into lead generation, campaign impact, and funnel performance.</p><p>
Stay current with industry best practices, platform updates, and emerging trends in SEM, SEO, and performance marketing.</p><p>
Ensure accurate tracking and tagging (GA4, UTM parameters, conversion tracking) for performance measurement.</p><p><b>
Qualifications</b></p><p>
4+ years of hands-on experience managing Google Ads campaigns with proven results in lead generation.</p><p>
Solid understanding of SEO fundamentals and ability to apply them to paid media testing.</p><p>
Experience working with Salesforce (CRM &amp; reporting) and integrating lead data with ad performance.</p><p>
Strong analytical skills with the ability to translate campaign data into actionable insights.</p><p>
Proficiency in Google Ads, Google Analytics (GA4), Google Tag Manager, and Excel/Sheets.</p><p>
Experience building dashboards, KPI reports, and performance analyses.</p><p>
Highly detail-oriented, organized, and capable of managing multiple campaigns simultaneously.</p><p>
Strong communication and collaboration skills.</p><p><b>
Preferred Skills</b></p><p>
Experience with other paid channels (LinkedIn Ads, Meta Ads, Bing Ads) is a plus.</p><p>
Familiarity with marketing automation platforms and lead scoring models.</p><p>
Google Ads Certification and/or Salesforce Certification preferred.</p></div>

Media Specialist

St Jardins

<p><b>Job Summary:</b></p><p>The Web Designer &amp; UI/UX Developer is responsible for designing, developing, and optimizing engaging, user-centric web interfaces that enhance digital experience. This role combines creative design, front-end development, and data-driven decision-making through analytics to ensure the website meets user needs and business goals. The ideal candidate has a strong balance of visual design skills, technical front-end expertise, and analytical insight into user behavior and performance metrics.</p><p><b>Key Responsibilities:</b></p><ul><li>Collaborate with Business Analysts and content stakeholders to gather and translate requirements into user-centered designs and functional UI deliverables.</li><li>Proactively participate in core team forums, providing regular updates and insights into work progress.</li><li>Take ownership of end-to-end design alignment, ensuring seamless integration with other functional areas.</li><li>Demonstrate leadership and cross-functional ownership, contributing to areas overlapping content or requirement clarification.</li><li>Translate UI/UX designs into intuitive and user-friendly UI/UX designs, responsive web interfaces adhering to project goals and timelines.</li><li>Work closely with technical leaders to ensure design solutions are feasible and meet technical requirements</li><li>Provide guidance and mentorship to junior team members, as needed</li><li>Experience with front-end development frameworks and technologies (e.g., React, Angular, Vue.js)</li><li>Knowledge of accessibility guidelines and best practices for inclusive design.</li><li>Implement and maintain tracking tools (e.g., Google Analytics 4, Tag Manager, Hotjar, or Mixpanel) to measure website traffic and user engagement.</li><li>Analyze performance metrics such as bounce rates, conversion funnels, and session times to inform UX improvements.</li><li>Generate periodic reports and insights to guide user engagement &amp; retention improvements, conversion rate optimization, website speed, accessibility and SEO scores.</li><li>Generate Insights from analytics that lead to measurable UX or Business Impact.</li><li>Conduct A/B testing to validate design and content decisions.</li></ul><p><b>Performance Expectations: </b></p><ul><li>Consistently demonstrate proactive engagement and accountability in team coordination activities</li><li>Provide timely and transparent updates on task progress and dependencies</li><li>Take initiative to resolve design-related issues and dependencies, minimizing reliance on external guidance</li><li>Embody a growth mindset, seeking opportunities to expand skills and contribute to the team's success</li></ul><p><b>Requirements: </b></p><ul><li>Experience in UI/UX design, with a strong portfolio showcasing expertise in user-centered design principles</li><li>Experience with CMS platforms, Version control, data visualization and dashboarding.</li><li>Strong collaboration and communication skills, with experience working with cross-functional teams and Business Teams</li><li>Proficiency in design tools, such as Canva, Sketch, Figma, Adobe XD, or similar</li><li>Strong proficiency in HTML5, CSS3, JavaScript (React, Vue, or similar framework).</li><li>Knowledge of analytics tools (Google Analytics, Tag Manager, Data Studio).</li><li>Understanding of SEO principles and accessibility standards (WCAG).</li><li>Experience with Agile development methodologies and version control systems (e.g., GitHub).</li><li>Excellent problem-solving, communication, and documentation skills.</li><li>Bachelor&rsquo;s degree in design, Human-Computer Interaction, or a related field</li></ul><p>Job Type: Contract</p><p>Pay: Up to $45.00 per hour</p><p>Benefits:</p><ul><li>401(k)</li><li>Paid time off</li></ul><p>Experience:</p><ul><li> UI/UX design, with a strong portfolio: 5 years (Required)</li><li>user-centered design principles: 5 years (Required)</li><li>CMS platforms, Version control: 3 years (Required)</li><li>design tools, such as Canva, Sketch: 3 years (Required)</li><li>Figma, Adobe XD, or similar: 3 years (Required)</li><li>HTML5, CSS3, JavaScript : 3 years (Required)</li><li>React, Vue, or similar framework: 3 years (Required)</li><li>Google Analytics, Tag Manager, Data Studio): 3 years (Required)</li><li>SEO principles and accessibility standards (WCAG): 3 years (Required)</li><li>Agile development methodologies: 3 years (Required)</li><li>version control systems (e.g., GitHub).: 3 years (Required)</li></ul><p>Work Location: Hybrid remote in Atlanta, GA 30334</p>

UI/UX Design Engineer

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