digital strategist

development director

senior manager, digital development & optimization Jobs in Los Angeles

senior manager, digital development & optimization

senior manager digital development optimization

Pancreatic Cancer Action Network

<div><p><b>About PanCAN:</b></p>
<p>
Pancreatic cancer doesn&rsquo;t stop or slow down, and neither do we. At the Pancreatic Cancer Action Network (PanCAN), we accelerate critical progress for pancreatic cancer patients. We take bold action by funding life-saving research, providing personalized patient services free of charge, and creating a community of supporters and volunteers who will stop at nothing to create a world in which all pancreatic cancer patients thrive. We&rsquo;re looking for people who, like us, will stop at nothing to make progress for patients. Our work is critical and meaningful, and it changes lives every day. Join us and be a part of it!</p><p></p><p><b><br>
THE OPPORTUNITY:</b></p>
<p>
This position will report to the Director, Digital Marketing Operations, in the interim, and will lead the development of digital experiences that creates awareness, engagement, conversions, and retention among those who want to help in the fight against pancreatic cancer, and those who need help. This role combines technical front-end development and UX with digital analytics responsibilities, and will move fluidly between coding, layout, user experience, brand narrative and data-informed decision-making.</p><br>
<p></p>
<p>
As part of a small and collaborative team, this role will own and manage the front-end of our digital presence, including website updates, landing pages, email templates, SMS, etc. The Senior Manager, Digital Development &amp; Optimization will also partner with our design team to shape the visual direction of our digital communications by creating wireframes, designing user flows and translating ideas into intuitive, responsive experiences; and with project leads to gauge performance and identify opportunities for optimization.</p><br>
<p></p>
<p><b>
ESSENTIAL FUNCTIONS:</b></p>
<p><b>
Front-End Development</b></p>
<ul>
<li>Build and maintain responsive web pages and forms using HTML, CSS and JavaScript.</li>
<li>Implement front-end SEO best practices, accessibility standards (WCAG) and performance optimizations.</li>
<li>Collaborate with the digital marketing team to integrate analytics tracking (e.g., GA4, UTMs, event tracking), donation forms, experiments (A/B tests), and content updates.</li>
<li>Collaborate with the data/marketing teams to establish and maintain conversion tracking, engagement metrics and reporting needs.</li></ul><br>
<p></p>
<p><b>
UX, Sitemapping &amp; Wireframing</b></p>
<ul>
<li>Manage and develop sitemaps, user flows and wireframes for new and updated web initiatives and digital campaigns.</li>
<li>Help shape the user experience for our online platforms through thoughtful, user-centered design.</li>
<li>Incorporate feedback from internal stakeholders to iterate quickly and improve usability.</li>
<li>Ensure any new web pages are placed in the site where they are navigable and not orphaned.</li>
<li>Partner with the digital marketing team to ensure UX decisions align with analytics insights, behavior data, and optimization opportunities.</li></ul><br>
<p></p>
<p><b>
Digital Design</b></p>
<ul>
<li>Collaborate with internal design and digital teams to evolve the digital brand while preserving visual consistency.</li>
<li>Translate campaign concepts into compelling digital layouts that support engagement, storytelling, and fundraising.</li>
<li>Use tools like Figma or Adobe XD to design components and hand off specs as needed.</li>
<li>Design with an understanding of heatmaps, scroll depth, engagement patterns, and audience segmentation to inform visual decisions.</li></ul><br>
<p></p>
<p><b>
Email &amp; SMS Development</b></p>
<ul>
<li>Design and code responsive email templates for newsletters, appeals and automated journeys.</li>
<li>Ensure cross-client compatibility and accessibility for email communications.</li>
<li>Ensure templates support email performance tracking, including click maps, link tagging, and deliverability best practices.</li></ul><br>
<p></p>
<p><b>
Establish Best Practices</b></p>
<ul>
<li>Establish and maintain a scalable, reusable CSS architecture.</li>
<li>Create and document a front-end style guide and design system to ensure consistency across digital products.</li>
<li>Build and maintain a UI component library (e.g., buttons, cards, forms, modals) using semantic HTML, accessible markup and reusable classes or components.</li>
<li>Optimize stylesheets for performance, maintainability and cross-browser compatibility.</li>
<li>Define and document core design elements (typography, color palette, spacing, iconography, responsive breakpoints, etc.).</li>
<li>Ensure all components and templates can support tagging, tracking, and analytics implementation requirements.</li></ul><br>
<p><br>
<b>MANAGEMENT RESPONSIBILITIES:</b></p>
<p>
In accordance with applicable company policies/procedures and Federal/State laws, may perform the following supervisory responsibilities: N/A</p><br>
<p></p>
<p><b>
Direct reports:</b></p>
<ul>
<li>N/A</li></ul><br>
<p></p>
<p><b>
EDUCATION REQUIREMENTS:
</b></p><ul><li>Bachelor's Degree (BA/BS) from a 4-year accredited university in a related field, or equivalent combination of education, training and practical experience that provides the required knowledge, skills, and abilities required.</li></ul><br>
<p></p>
<p><b>
QUALIFICATIONS AND REQUIREMENTS:
</b></p><ul><li>Years of experience may vary based on the position, duties, and responsibilities. Preferred years of experience is 5+ years of experience in front-end development and digital design, ideally in a nonprofit or mission-driven environment.</li>
<li>Proficiency in HTML, CSS, and JavaScript.</li>
<li>Strong design skills and experience using tools like Adobe Creative Suite, Figma, or Canva.</li>
<li>Experience designing user-centered digital experiences, including wireframing and prototyping.</li>
<li>Familiarity with WordPress CMS platforms and email service providers.</li>
<li>Understanding of front-end SEO, accessibility (WCAG) and performance optimization.</li>
<li>Ability to work independently, manage multiple projects and thrive in a small, collaborative team.</li>
<li>Awareness of how front-end development and UX influence digital analytics, conversion metrics, and user behavior insights</li>
</ul>
<p><b>Preferred:</b></p>
<ul>
<li>Experience with Luminate Online.</li>
<li>Experience with Salesforce.</li>
<li>Experience with front-end frameworks.</li>
<li>Basic knowledge of UX research, A/B testing, and Google Analytics (including GA4 events, tagging, and reporting).</li>
<li>Comfort with version control systems like Git.</li>
<li>Experience contributing to data-driven optimization initiatives (heatmaps, session recordings, funnel analysis, etc.) is a plus.</li></ul><br>
<p></p>
<p><b>
SALARY RANGE: ($90-110k)</b> <i>PanCAN is committed to providing fair and transparent employee pay. Our compensation policy and practices integrate years of relative experience, skills, job duties, functions, responsibilities, education, certifications, expertise, PanCAN seniority, position/title, department, market conditions, and merit, and may also include geographic location. Our base salaries range from Entry level to Experienced and max at Expert level. The base pay range included herein is specific and germane to the job/position/opening as described within this announcement.</i></p>
<p><b>
The Offer:</b> To support the people fighting the world&rsquo;s toughest cancer, we provide our staff with the resources, care, and sparkle to do and be their best in and out of the office. We offer competitive salaries, flexible work arrangements, exceptional time off, and health and welfare benefits creating an extraordinary workplace and culture that our team members highly recommend to friends and colleagues.</p>
<p><b>
Expectations for All Employees:</b> Support the organization&rsquo;s mission and goals by exhibiting the following core values: Deliver Excellence, Service &amp; Gratitude, Accountability, Team, and Sparkle Spirit! Individuals assigned to this position must be able to work in a fast-paced, deadline-driven environment with demonstrated ability to juggle and prioritize multiple, competing tasks and demands and to seek management assistance as appropriate.</p>
<p><b>
General Information:</b> The above statements are intended to describe the general nature and level of work being performed by individuals assigned to this position. They are not intended to be an exhaustive list of all required duties, responsibilities, and skills.</p>
<p>
The Pancreatic Cancer Action Network is an equal opportunity employer and affords equal opportunity to all applicants for all positions without regard to race, color, religion, gender, national origin, age, disability, veteran status, or any other status protected under local, state, or federal laws.</p></div>

Senior Manager, Digital Development & Optimization

New York Post

<div><div>Job Description :</div><div></div><div><i>
The New York Post is heading West &ndash; and this is your chance to be a part of history as we open a brand-new newsroom and make a significant investment in Los Angeles. The California Post will be a game changer, putting the people of the Golden State first and holding the powerful to account across digital platforms and print.</i></div><div></div><div><i>
This is a unique, once-in-a-lifetime opportunity: The California Post will bring The New York Post&rsquo;s DNA of powerful, agenda-setting journalism to the West Coast and be a fresh and fearless voice for common sense.</i></div><div></div><div><i>
Our focus will also go well beyond hard-hitting news and iconoclastic opinion. The nationally recognized Page Six will bring its sassy and brassy attitude directly to the entertainment capital of the world. The California Post Sports department will deliver muscular coverage of the biggest teams in town, from the locker room to the front office. Our Tech team will reveal the latest innovators and innovations that will shape the nation&rsquo;s future.</i></div><div></div><div><i>
Los Angeles is one of the great cities of the world, and it&rsquo;s time L.A. &ndash; and California at large &ndash; had a bold, new voice. The California Post will be that voice. California, here we come!</i></div><div></div><div>
The California Post is seeking a Part-Time Audience Development Specialist to help execute our audience optimization strategy as we expand to California. This role will report into the Senior Audience Development Specialist (California Post), working closely with cross-functional teams.</div><div></div><div>
The Audience Development Specialist will play a key role in driving multi-platform discoverability, ensuring our journalism reaches the widest possible audience across search, video, social, and emerging AI-driven platforms.</div><div></div><div>
Responsibilities:</div><ul><li>
Work alongside the Sr. Audience Development specialist on audience optimization and discovery for tentpole events, ensuring optimized visibility across Google, YouTube, social, and AI-driven search.</li><li>
Pitch trending, evergreen and planned content strategies that strengthen The California Post&rsquo;s authority and multi-platform presence.</li><li>
Contribute to optimization strategies for franchises, brand initiatives, and key content verticals, both on- and off-platform.</li><li>
Support execution of optimization strategies for homepage, landing pages, and article templates to enhance discoverability, engagement, and conversions.</li><li>
Partner with cross-functional stakeholders &mdash; including editorial, product, development, video, data, and marketing &mdash; to align audience strategies.</li><li>
Conduct keyword and platform research to identify content gaps, emerging trends, and audience demand.</li><li>
Monitor performance metrics, competitive benchmarks, and platform analytics to inform strategy and adjust in real time.</li><li>
Participate in editorial meetings and contribute real-time optimization insights to shape coverage.</li><li>
Conduct regular training sessions and audits to ensure best practices are embedded across the newsroom.</li></ul><div></div><div>
Requirements:</div><ul><li>
3-5 years in SEO, audience development, or platform optimization within a newsroom or relevant digital media environment</li><li>
Expertise in multi-platform optimization (Google, YouTube, emerging AI search engines; social media optimization experience a plus)</li><li>
Experience using competitive SEO and analytics tools (SEMrush, Google Trends, Google Search Console, Google Analytics)</li><li>
Understanding of the SEO industry and Google&rsquo;s evolving web standards; proficiency in structured data/schema.org is a plus</li><li>
Ability to balance priorities and thrive in a fast-paced start-up environment; experience in a California-based newsroom is a plus</li><li>
Ability to be both a self-starter and team player; strong interpersonal and communication skills are required</li><li>
Highly organized with excellent attention to detail</li><li>
Willingness to work nights and weekends as needed</li></ul><div></div><div>
Note: This role requires availability to work weekend shift.</div><div></div><div>
At The New York Post we recognize that attracting the best talent is key to our strategy and success as a company. As a result, our ranges reflect our good faith estimate to pay fairly as to what our ideal candidates are likely to expect, and we tailor our offers within the range based on the selected candidate's experience, industry knowledge, technical and communication skills, and other factors that may prove relevant during the interview process.</div><div><br>
In addition to compensation, the company provides eligible employees a comprehensive and highly competitive benefits package, with a variety of physical health, retirement and savings, caregiving, emotional wellbeing, transportation, and other benefits, including &ldquo;elective&rdquo; benefits employees may select to best fit the needs and personal situations of our diverse workforce.</div><div></div><div>
As an equal opportunity employer, the New York Post does not discriminate in hiring or the terms and conditions of employment because of an individual&rsquo;s race, color, religion, national origin, age, disability, gender, sexual orientation, citizenship or any other characteristic protected by federal, state or local law. The New York Post will consider the provision of reasonable accommodations to known physical or mental disabilities of otherwise qualified applicants to enable them to participate in our application process and to effectively perform the essential functions of the job, unless doing so would impose an undue financial or operational hardship.
</div><div></div>Pay Range: 33.00 - 38.00</div>

Part-Time Audience Development Specialist, The California Post

Paramount Pictures

<div><p><b>#WeAreParamount on a mission to unleash the power of content&hellip; you in?</b><br>
We&rsquo;ve got the brands, we&rsquo;ve got the stars, we&rsquo;ve got the<b> </b>power<b> </b>to achieve our mission to entertain the planet &ndash; now all we&rsquo;re missing is&hellip; YOU! Becoming a part of Paramount means joining a team of passionate people who not only recognize the power of content but also enjoy a touch of fun and uniqueness. Together, we co-create moments that matter &ndash; both for our audiences and our employees &ndash; and aim to leave a positive mark on culture.</p><h2 class="jobSectionHeader"><b>
Overview</b></h2><p></p><p><br>
Reporting to the Executive Director of Global Marketing &amp; Social Analytics, the Senior Manager plays a significant role in driving strategic, data-informed decision-making across the U.S. and global theatrical marketing teams! This position is responsible for leading advanced analysis, experimentation, and insight development that develop campaign strategies, creative execution, and media planning across key markets!</p><p></p><h2 class="jobSectionHeader"><b><br>
Responsibilities</b></h2><br>
<p></p><ul><li>
Own the development and execution of impactful deliverables with data-driven insights that inform strategic decision-making across creative, technical, and business collaborators</li><li>
Drive complex, high-impact analyses to inform the strategic prioritization, optimization, and performance evaluation of global marketing campaigns&mdash;both paid and organic</li><li>
Coordinate the design, execution, and analysis of marketing and media experimentation initiatives across U.S. and international markets in collaboration with key partners from across the marketing department</li><li>
Leverage analytics tools to lead in-depth multi-platform performance deep dives and extract strategic findings from digital creative testing across platforms</li><li>
Synthesize and present findings from brand lift studies, audience behavior, campaign performance, and regional box office trends to guide marketing strategy</li><li>
Collaborate closely with creative marketing teams to provide rotation recommendations for digital and TV media, based on campaign data</li><li>
Monitor real-time audience reactions across social media, digital platforms, and other feedback channels to identify actionable trends in moviegoing behavior, consumer patterns, and emerging technologies that inform content positioning and media strategy</li><li>
Surface insights, compile industry trends, and lead competitive analyses to help develop actionable strategies and tactical decisions</li><li>
Lead and deliver high-impact ad-hoc reporting, analysis, and research projects to build tactical decisions and long-term planning within the theatrical landscape</li>
Serve as a thought partner to internal collaborators, helping elevate data literacy and develop a culture of insight-led decision-making across the organization<br>
<li>
</li></ul><h2 class="jobSectionHeader"><b>
Basic Qualifications</b><br>
</h2><ul><li>
6+ years in a highly analytical, data-driven environment (e.g., entertainment, digital media, consumer insights, consulting, investment banking)</li><li>
Shown ability to lead, develop, and implement analytics and insights projects across U.S. and global markets</li><li>
Strong background in marketing testing frameworks, campaign efficiency analysis, and performance optimization</li><li>
Deep knowledge of the TV, streaming, and social media landscape&mdash;including both paid and organic metrics</li><li>
Passion for storytelling through data, and a desire to influence how entertainment reaches and resonates with global audiences</li><li>
Experience within a major studio, streaming platform, or theatrical marketing agency</li><li>
Experience leading market research or consumer insights initiatives, particularly within the theatrical space</li><li>
Deep understanding of MarTech/AdTech platforms and experience interpreting brand lift and campaign efficiency studies</li><li>
Hands-on experience with audience intelligence and social listening tools (e.g., Talkwalker, ListenFirst, Affinio/Audiense, Brandwatch, Sprinklr)</li>
Advanced expertise with data visualization tools (e.g. Tableau, Looker, Google Data Studio, PowerBI)<br>
<li>
</li></ul><h2 class="jobSectionHeader"><b>
Additional Qualifications</b><br>
</h2><ul><li>
Bachelor&rsquo;s degree or equivalent experience in Business, Marketing, Communications, Analytics, Economics, Statistics, or a related field</li><li>
Related coursework, certification(s), and/or shown analytical expertise</li><li>
Ability to independently identify key questions, lead quantitative analyses, and clearly and concisely present findings to collaborators</li><li>
Excellent communication skills, with the ability to synthesize complex information for non-technical audiences</li></ul><p><br>
#LI-AD1</p><p><br>
Founded in 1912, Paramount Pictures works with talented filmmakers to produce and distribute entertainment around the world. The film studio&rsquo;s iconic logo has opened some of the most successful and beloved films in cinematic history, including timeless classics such as The Godfather, Chinatown, Forrest Gump and Titanic; and blockbuster franchises such as Star Trek, Transformers, Mission: Impossible and Sonic the Hedgehog. Recent, innovative, break-out films such as The Wolf of Wall Street, Arrival, Rocketman, and A Quiet Place have added to Paramount&rsquo;s film legacy. With a beautiful 65-acre lot in the heart of Hollywood, a worldwide network of offices and a culture of engagement, Paramount Pictures&rsquo; passionate employees ensure the studio continues to deliver creativity and innovation to a dynamic industry. Paramount Pictures controls a collection of some of the most powerful brands in filmed entertainment, including Paramount Pictures, Paramount Animation, and Paramount Players. PPC operations also include Paramount Home Entertainment, Paramount Pictures International, Paramount Licensing Inc., and Paramount Studio Group. Paramount Pictures is a subsidiary of Paramount, which connects with billions of people worldwide through its global brands including MTV, CBS, Paramount Network, Nickelodeon, Comedy Central, BET and streaming service Paramount+.</p><p></p><p><br>
ADDITIONAL INFORMATION</p><p></p><p><br>
Hiring Salary Range: $120,000.00 - 145,000.00.</p><p></p><p><br>
The hiring salary range for this position applies to New York, California, Colorado, Washington state, and most other geographies. Starting pay for the successful applicant depends on a variety of job-related factors, including but not limited to geographic location, market demands, experience, training, and education. The benefits available for this position include medical, dental, vision, 401(k) plan, life insurance coverage, disability benefits, tuition assistance program and PTO or, if applicable, as otherwise dictated by the appropriate Collective Bargaining Agreement. This position is bonus eligible.</p><p><br>
</p><div><b>What We Offer:</b></div><ul><li>
Attractive compensation and comprehensive benefits packages. Check out our full list of benefits here: https://www.paramount.com/careers/benefits</li><li>
Generous paid time off.</li><li>
An exciting and fulfilling opportunity to be part of one of Paramount&rsquo;s most dynamic teams.</li><li>
Opportunities for both on-site and virtual engagement events.</li><li>
Unique opportunities to make meaningful connections and build a vibrant community, both inside and outside the workplace.</li><li>
Explore life at Paramount: https://www.paramount.com/careers/life-at-paramount</li></ul><p></p><p><br>
Paramount is an equal opportunity employer (EOE) including disability/vet.</p><p></p><p><br>
At Paramount, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.</p><p></p><p><br>
If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access https://www.paramount.com/careers as a result of your disability. You can request reasonable accommodations by calling 212.846.5500 or by sending an email to paramountaccommodations@paramount.com. Only messages left for this purpose will be returned.</p></div>

Senior Manager, Global Marketing Analytics

Arellano Associates

<div><h3 class="jobSectionHeader"><b>Description</b></h3><div><br>
Arellano Associates (AA) is a public communications and strategic marketing consulting firm focused on stakeholder engagement in the transportation, energy, water and planning sectors across Southern California and beyond. We work closely with public agencies, governments, and private-sector clients on infrastructure projects in all phases of development including: planning, environmental, design and engineering, construction, and operations. To deliver quality communication programs for our clients, we have an in-house Innovations Team that is comprised of specialists focused on technology, social and digital media, and creative design. Additionally, we are progressively integrating artificial intelligence (AI) in phases to further elevate the quality and effectiveness of our communications and outreach services. Equally important is the implementation of effective communications and engagement activities. As such, our approach is guided by Justice, Equity, Diversity, and Inclusion (JEDI) principles which are dedicated to removing barriers to participation, addressing systemic inequities, and ensuring our projects reflect input from the diverse communities we support.
<br>
<br>
The <b>Marketing Strategist</b> is a senior, high-impact marketing leader responsible for shaping and executing comprehensive marketing campaigns, including digital and traditional, that advance the project/program brand, audience engagement, and goals. This role combines strategic thinking with the ability to drive cohesive campaign execution and measurable results across various traditional and digital platforms.<br>
</div><div>This strategist position will conduct market research and audience analysis to identify key insights, set performance benchmarks, and create tailored initiatives that align with program priorities. This role will work independently, partner frequently with cross-functional teams, clients, and project stakeholders to translate vision into effective and measurable marketing outcomes.<br>
</div><div>The strategist will guide creative direction, interpret performance data, and make informed recommendations that drive continuous improvement and long-term brand growth. The strategist will also develop and manage campaign and project budgets, making informed recommendations to ensure investments align with priorities and deliver strong impact.</div><br>
<h3 class="jobSectionHeader"><b>
Key Responsibilities</b></h3><br>
<ul>
<li>
<b>Marketing Strategy Development:</b> Develop and own marketing strategies and campaign roadmaps informed by audience insights, market research, and program goals, providing strategic recommendations and exercising sound judgment with minimal oversight.</li>
<li><b>Integrated Campaign Execution:</b> Lead integrated marketing campaigns from concept through launch across traditional and digital media channels such as social, email, web, billboards, events, and community partnerships, coordinating internal stakeholders and creative contributors to deliver consistent, high-quality results.</li>
<li><b>Content and Creative Direction:</b> Guide messaging, storytelling, and creative direction in collaboration with content creators, designers, and multimedia teams to ensure brand alignment, clarity, and impact across all deliverables.</li>
<li><b>Performance Measurement and Optimization:</b> Track campaign performance and audience behavior, translate insights into actionable recommendations, and continuously refine strategies to improve reach, engagement, and effectiveness.</li>
<li><b>Budget Planning and Management:</b> Draft and manage campaign budgets, including forecasting needs, allocating resources across channels and tactics, tracking spend against plan, and making recommendations to stakeholders to ensure investments support strategic priorities and measurable outcomes.</li>
<li><b>Cross Functional Collaboration:</b> Partner closely with stakeholders and internal teams to align marketing strategy with communications, business development, and project priorities, while directing external partners or vendors as needed.</li>
<li><b>Project Management and Delivery:</b> Manage timelines, priorities, and workflows across multiple initiatives, maintaining accountability, clear documentation, and dependable follow through from planning to final delivery.</li><br>
</ul><br>
<h3 class="jobSectionHeader"><b>Skills, Knowledge and Expertise</b></h3><br>
<ul>
<li>
<b>Strategic Marketing Judgment:</b> Ability to independently assess goals, constraints, and opportunities, translating high level objectives into actionable marketing strategies that balance creativity, data, and business needs.</li>
<li><b>Brand Strategy and Storytelling:</b> Deep understanding of brand positioning and narrative development, with the ability to shape compelling, award-winning stories across written, visual, and multimedia formats.</li>
<li><b>Digital Marketing Fluency:</b> Strong working knowledge of social media, websites, email marketing, and basic SEO principles, with an understanding of how channel selection and integration influence outcomes.</li>
<li><b>Analytics and Decision Making:</b> Comfort interpreting qualitative and quantitative data to evaluate performance, identify trends, and inform strategic decisions and recommendations.</li>
<li><b>Budgeting and Resource Planning:</b> Strong ability to build and manage budgets, evaluate cost versus impact, prioritize investments, and communicate budget performance and tradeoffs clearly to project stakeholders while maintaining accountability to scope, timeline, and results.</li>
<li><b>Communication and Collaboration:</b> Ability to communicate clearly and confidently with stakeholders, present strategic recommendations, and coordinate effectively across teams and stakeholders.</li>
<li><b>Execution and Organization:</b> Strong project management, prioritization, and follow through skills, with the ability to manage multiple initiatives, navigate ambiguity, and deliver high quality-work with minimal oversight.</li><br>
</ul><br>
<h3 class="jobSectionHeader"><b>Minimum Requirements<br>
</b></h3><br>
<ul><li><b>Education:</b> Bachelor&rsquo;s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.</li>
<li><b>Experience:</b> Typically eight to ten or more years of progressive experience in marketing strategy, communications, or related roles, with a demonstrated ability to set strategic direction, lead complex multi-channel initiatives, and execute work independently from planning through delivery.</li>
<li><b>Leadership and Autonomy:</b> Proven experience working with minimal oversight, exercising sound judgment, and directing the work of creative partners, vendors, or cross functional contributors.</li>
<li><b>Stakeholder Engagement:</b> Experience partnering closely with senior leadership, translating high level objectives into actionable strategies, and providing clear recommendations and guidance.</li><br>
</ul><br>
<h3 class="jobSectionHeader"><b>About Arellano Associates</b></h3><div>
Established in 1994, Arellano Associates (AA) is a specialized technology, communications and public outreach firm focusing on public infrastructure, transportation and community planning programs throughout Southern California. Arellano Associates is certified as a Small Business-owned (SBE) and Disadvantaged Business Enterprise (DBE).<br>
<br>
We have placed a specific emphasis upon transportation, local planning, project management and technical support programs. AA serves public and private sector clients with improved communications, analytical and strategic planning methods for maximum benefit to constituents, the general public and the overall environment.</div></div>

Marketing Strategist

Davis Wright Tremaine LLP

<div><div>This is an exciting opportunity to work for one of the top law firms in the U.S.! Davis Wright Tremaine LLP is looking for a <b>Senior Content Manager </b>to join our team in our <b>Seattle, San Francisco, Los Angeles, New York, or Washington D.C. </b>offices.
</div><div>
</div><div>We offer a hybrid work engagement with two days of remote work, and three days in-office.</div><div>
</div><div>
The Senior Marketing Content Manager will be responsible for leading the writing, editing, and management of compelling content used in marketing collateral and thought leadership campaigns, the firm&rsquo;s website, and other marketing initiatives. The Senior Content Manager will manage day-to-day content production, support content strategy and governance, and will supervise a Marketing Content Strategist, Content Specialist, and Social Media Specialist. This position will partner with Marketing, Business Development, and Practice Management to produce clear, compliant, client-facing content that supports business development and thought leadership.</div><div>
</div><div>
At Davis Wright Tremaine, you will find challenging assignments, opportunities for professional growth and community involvement, and a culture of inclusion. DWT fosters inclusiveness and authenticity. Regardless of position, everyone here has a voice and the support is unparalleled.</div><div>
</div><div><b>
On a typical day you will:
</b></div><ul><li>Develop an integrated content strategy aligned to firm priorities, including strategies to create new content and refresh existing content in support of the firm&rsquo;s growth and brand elevation goals, and to profile the work and achievements of the firm&rsquo;s attorneys.</li><li>
Collaborate with practice groups, individual partners, and business development professionals on practice descriptions, website content, marketing collateral, proposals and presentations, lawyer bios, thought leadership, and event-related content.</li><li>
Collaborate with Business Development, Practice Management, Recruiting, and lawyers to translate legal expertise into compelling client- and market-facing content.</li><li>
Oversee editorial calendar planning across channels (web, client alerts, blogs, social, email, newsletters)</li><li>
Manage end-to-end content production: briefing, interviewing subject matter experts, drafting, editing, approval routing, and publishing</li><li>
Lead content optimization efforts: SEO and GEO best practices for web content, metadata, headline testing, and analytics-informed refinements.</li><li>
Oversee content repurposing and syndication to maximize reach and lifetime value across channels and campaigns.</li><li>
Maintain approval workflows with attention to compliance, QAC, and conflicts screening processes; maintain content frameworks, templates, style briefs, and editorial guidelines that support consistent tone, structure, and reuse across teams.</li><li>
Advise and present to lawyers and business professionals across the firm on how to develop compelling content and how to use content to raise awareness and grow business.</li><li>
Use content performance metrics (traffic, engagement, lead attribution, downloads, social amplification) to report impact and continuously improve strategy.</li><li>
Mentor and develop junior content and social media specialists; contribute to a collaborative, inclusive team culture.</li><li>
Stay up to date on content trends in the legal and professional services industries, advise on new strategies to improve the firm&rsquo;s approach to content.</li></ul><p><b>
Join us if you have:</b></p><ul><li>
7+ years of professional content, editorial, or communications experience, ideally within professional services, law firms, B2B organizations, or news.</li><li>
Law firm or other professional services experience strongly preferred</li><li>
Bachelor's Degree preferably in English, Journalism, Communications, or Marketing
</li><li>Demonstrated experience leading editorial strategy, content programs, or newsroom-style operations with multiple stakeholders.</li><li>
Outstanding writing and editing skills, with a strong command of tone, clarity, and succinctness.</li><li>
Excellent communication skills, including the ability to get consensus and collaboration from partners, business development teams, and senior leadership; ability to explain concepts quickly and easily; ability to communicate with all levels of management and staff.</li><li>
Knowledge and experience of the law firm business development process.</li><li>
Proven project management skills with the ability to manage concurrent complex priorities and deadlines.</li><li>
Working knowledge of digital content tools (CMS experience preferred), SEO / GEO fundamentals, email marketing platforms, and analytics.</li><li>
Client-first and team-first attitude; responds promptly and effectively to internal and external client needs; understands sensitivity of client information.</li><li>
A dual-minded approach: highly creative and an excellent writer who can also be process-driven, think at scale, and rely on data to make decisions</li><li>
Experience managing and mentoring a team.</li></ul><p><b>
Who We Are</b></p><div>
Davis Wright Tremaine LLP is an AmLaw 100 law firm with 10 offices nationwide. We are relentlessly committed to client service and look for candidates who share that commitment. At DWT, client service means having empathy for each client&rsquo;s and each lawyer&rsquo;s work and personal pressures, business objectives, and legal needs; anticipating their needs; and having the capabilities and commitment to deliver what matters most to them.</div><p><b>
What&rsquo;s in it For You?</b></p><div>
DWT offers competitive compensation in addition to ample benefits including but not limited to:</div><ul><li>
Choice of health and vision insurance plans</li><li>
2 paid volunteer days for qualifying community service work</li><li>
Dental plan</li><li>
Fertility and adoption benefit</li><li>
Paid sabbatical after 13 years of service</li><li>
Tuition reimbursement</li><li>
Commuter benefits</li><li>
Retirement contribution</li></ul><div>
</div><div>
This job description intends to describe the general nature and level of work being performed by individuals assigned to this position. It is not intended to include all duties and responsibilities.</div><p></p><div><b>
Washington State
</b></div><div>The annualized salary range for this position in Washington is $128,000 to $141,000. Actual pay will be adjusted based on the candidate&rsquo;s education, training, experience and other job-related factors permitted by law. Full time employees may be eligible for a bonus, health insurance with an optional HSA, long term disability, dental insurance, vision care, telemedicine and virtual short term solution based counseling services, life insurance, Healthcare and Dependent Care Flexible Spending Accounts, subsidized backup care and caregiving resources, 401(k), vacation, sick time, 11 paid holidays each year and an employee assistance program. For full-time employees, the initial vacation benefit is 15 days per year and 11 days of sick leave per year, accrued bi-weekly. Additional voluntary programs include: voluntary accident insurance, voluntary life, voluntary disability, voluntary long term care, and pet insurance. Commuter and Transit programs are also available.</div><div><b>
</b></div><div><b>
California</b></div><div>
The annualized salary range for this position in Los Angeles is $130,000 to $144,000; and in San Francisco is $146,000 to $162,000. Actual pay will be adjusted based on experience and other job-related factors permitted by law. Full time employees may be eligible for a bonus, health insurance with an optional HSA, long term disability, dental insurance, vision care, telemedicine and virtual short term solution based counseling services, life insurance, Healthcare and Dependent Care Flexible Spending Accounts, subsidized backup care and caregiving resources, 401(k), vacation, sick time, and an employee assistance program. Additional voluntary programs include: voluntary accident insurance, voluntary life, voluntary disability, voluntary long term care, and pet insurance. Commuter and Transit programs are also available.</div><div><b>
</b></div><div><b>
New York</b></div><div>
The annualized salary range for this position in New York City is $139,000 to $153,000. Actual pay will be adjusted based on experience and other job-related factors permitted by law. Full time employees may be eligible for a bonus, health insurance with an optional HSA, short term disability, long term disability, dental insurance, vision care, telemedicine and virtual short term solution based counseling services, life insurance, Healthcare and Dependent Care Flexible Spending Accounts, subsidized backup care and caregiving resources, 401(k), vacation, sick time, and an employee assistance program. Additional voluntary programs include: voluntary accident insurance, voluntary life, voluntary disability, voluntary long term care, and pet insurance. Commuter and Transit programs are also available.</div><div>
</div><div><b>
District of Columbia</b></div><div>
The annualized salary range for this position in Washington D.C. is $130,000 to $144,000. Actual pay will be adjusted based on experience and other job-related factors permitted by law. Full time employees may be eligible for a bonus, health insurance with an optional HSA, short term disability, long term disability, dental insurance, vision care, telemedicine and virtual short term solution based counseling services, life insurance, Healthcare and Dependent Care Flexible Spending Accounts, subsidized backup care and caregiving resources, 401(k), vacation, sick time, and an employee assistance program. Additional voluntary programs include: voluntary accident insurance, voluntary life, voluntary disability, voluntary long term care, and pet insurance. Commuter and Transit programs are also available.</div><div>
</div><div><i>
Davis Wright Tremaine LLP fosters a culture where all talented individuals&mdash;including those who are traditionally underrepresented in the legal profession&mdash;can have, and can see, paths to success. Our commitment to diversity, equity, and inclusion sits on four pillars: Community, Growth, Education, and Engagement. Learn more about the firm&rsquo;s commitment to DEI here:</i><b><i>www.dwt.com/dei</i></b>.</div><div><br>
<i>
Davis Wright Tremaine provides reasonable accommodations for those who need them to complete the application or recruiting process and for employees who need reasonable accommodations to perform the essential functions of their positions due to a disability or for religious reasons. If you need to request accommodation during the application or recruiting process, please email </i><i>humanresources_confidential@dwt.com</i><i>.</i></div><div>
</div><div>
#LI-RK1</div></div>

Senior Content Manager

GT's Living Foods, LLC

<div><p><b>Company &amp; Culture:</b></p>
<p>
At GT's Living Foods, we're more than just a company &ndash; we're a community passionate about creating a healthier, happier world. Over the last 30 years we've built a culture of inclusivity and authenticity, where our shared values create an environment that inspires you to do your best while achieving meaningful results. Our mission to transform health and happiness through potent, living foods has established us as the #1 Kombucha brand and a leader in the Health &amp; Wellness space.</p><br>
<p></p>
<p><b>
Requirements</b><b>:</b></p>
<ul>
<li>7+ years of job-related experience</li>
<li>Bachelor's degree (preferred)</li></ul><br>
<p></p>
<p><b>
Job Responsibilities:</b></p>
<p>
The Senior Manager, Social Media and Influencer Marketing for SYNERGY Kombucha is a mission aligned brand steward responsible for owning SYNERGY's organic content strategy and influencer ecosystem across all platforms. This role focuses on strategic storytelling, social-first creative development, platform direction, and full scale influencer and ambassador management. The position shapes how SYNERGY shows up across social platforms and creator communities, ensuring the brand's craft, benefits, values, and taste forward identity come through with clarity and cultural relevance. This individual owns SYNERGY's content strategy across Instagram, TikTok, X, YouTube, Pinterest, and emerging platforms. They assist in shoots, social-first creative development, and visual storytelling, bringing lifestyle, UGC style, taste driven, and educational formats to life. They collaborate with the GT's Social and Digital team, Brand, Creative, Paid Media, PR, Retail, and Analytics teams. They do not manage direct reports, but they mentor junior team members to strengthen creative output, strategic thinking, and platform knowledge. They lead all SYNERGY influencer and ambassador programs including sourcing, negotiations, social-first creative development, gifting, content review, performance tracking, and campaign execution. They support seasonal launches, evergreen storytelling, competitive positioning, and SYNERGY's fermentation and craft education strategy.</p>
<ul>
<li>Own SYNERGY's organic content strategy across Instagram, TikTok, X, YouTube, Pinterest, and emerging platforms.</li>
<li>Assist in shoots, creative planning, shot lists, and on set direction to bring SYNERGY's visual identity and narrative to life.</li>
<li>Concept and support development of evergreen education, fermentation storylines, taste focused content, cultural moments, and UGC style formats.</li>
<li>Maintain the SYNERGY content calendar and ensure alignment with seasonal priorities and brand goals.</li>
<li>Mentor junior team members on creative thinking, platform best practices, and content execution.</li>
<li>Lead all influencer and ambassador efforts including sourcing, negotiations, contracts, creative direction, and performance tracking.</li>
<li>Oversee gifting and PR mailers including send outs tied to seasonal campaigns and key brand moments.</li>
<li>Direct and approve creator content to ensure alignment with SYNERGY's values, tone, and product benefits.</li>
<li>Support brand activations and creator content capture on site when needed.</li>
<li>Partner closely with Brand, Creative, Paid Media, Retail, PR, and Analytics to support integrated campaigns and launches.</li>
<li>Use insights and analytics to guide content decisions, creator selections, and campaign optimization.</li>
<li>Support planning and execution of shoots, product storytelling, and strategic opportunities across platforms.</li>
<li>Help improve workflow, content organization, and production efficiency across cross functional teams.</li>
<li>Partner regularly with Unusual (creative agency) to review social content and ensure all brand expressions remain aligned with the overarching brand platform and creative direction.</li>
<li>Perform other duties and responsibilities as assigned, in support of team and business objectives.</li></ul><br>
<p></p>
<p><b>
Essential Duties and Responsibilities:</b></p>
<ul>
<li>Exceptional attention to detail and strong organizational skills, with the ability to manage multiple projects and platforms simultaneously.</li>
<li>Proactive self-starter who thrives in fast-paced environments and consistently meets deadlines with minimal oversight.</li>
<li>Creative thinker with a passion for social media, storytelling, and digital content production.</li>
<li>Comfortable creating or directing short-form video and UGC-style content, whether produced in-house or in partnership with creators.</li>
<li>Experience collaborating with influencers, ambassadors, or creator communities within wellness, lifestyle, or CPG categories.</li>
<li>Familiarity with social analytics and monitoring tools such as Brandwatch and Kale.</li>
<li>Solid understanding of social performance metrics and the ability to track, analyze, and interpret KPIs across content and campaigns.</li>
<li>Excellent written and verbal communication skills.</li>
<li>Collaborative team player with the ability to work effectively across creative, brand, and marketing teams.</li>
<li>Deep understanding of cultural trends, pop-culture moments, and internet humor that resonate with Gen Z.</li>
</ul>
<p><b>Knowledge, Skills, &amp; Abilities:</b></p>
<ul>
<li>Experience in CPG, Food &amp; Beverage (restaurant, retail locations), and Health &amp; Wellness.</li>
<li>Strong understanding of implementing &amp; optimizing paid posts across all platforms.</li>
<li>Available to work flexible schedules, including nights &amp; weekends</li></ul><br>
<p></p>
<p><b>
GT's Employee Experience (Benefits/Perks):</b></p>
<ul>
<li>Health Insurance: Medical, Dental, Vision, and Life Insurance</li>
<li>401K with Matching</li>
<li>Employee Assistance Program</li>
<li>Discounts on the amazing GT's product line (available for pickup at headquarters only)</li>
<li>Corporate Discounts with our partners through LifeMart (concert &amp; sporting event tickets, cell phone service, gifts, restaurants, hotels, childcare, and more!<b>)</b></li></ul><br>
<p></p>
<p><b>
Job Details:</b></p>
<ul>
<li>Full-Time (Vernon, CA)</li>
<li>Must have a valid driver's license, proof of insurance, and be able to drive a motor vehicle</li>
<li>Pay Rate: $110,000.00 - $140,000.00 Salary + Bonus Eligible</li></ul><br>
<p></p>
<p><i>
GT's Living Foods, LLC is an Equal Opportunity Employer committed to hiring a diverse workforce and maintaining an inclusive culture. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, protected veteran status, disability or any other basis protected under federal, state or local laws.</i></p></div>

Sr. Social Media Manager

Single Grain

<div><p>Lead the Paid Media department to deliver profitable growth, exceptional client outcomes, and a high-performing team through strategy, operational discipline, and strong cross-functional leadership.</p><h3 class="jobSectionHeader"><b>
About Single Grain LLC</b></h3><p>
Single Grain is a fast-moving, AI-driven digital marketing agency helping top brands like Amazon and Uber grow through Paid Media, SEO, Content, and Creative &mdash; powered by a lean, high-performing team focused on smart, impactful work.</p><h3 class="jobSectionHeader"><b>
Description</b></h3><p><b>
Mission of the (Sr.) Director of Paid Media:</b></p><p>
Lead the Paid Media department to deliver profitable growth, exceptional client outcomes, and a high-performing team through strategy, operational discipline, and strong cross-functional leadership. They are a trusted partner to key stakeholders and partners. They will have the opportunity to shape the future of our company by fostering growth, innovation, and market diversification at Single Grain.</p><p></p><p><b>
Measurable Outcomes</b></p>
<div>
<ul><li>Client Retention and Growth (inc. cross-dept growth)</li></ul>
<ul><li>Team performance and Development</li></ul>
<ul><li>Operational Maturity</li></ul>
<ul><li>Strategic and Creative Output Quality</li></ul>
<ul><li>Profitability and Forecast Accuracy</li></ul>
</div><p></p><h4 class="jobSectionHeader"><b>
Who We Are:</b></h4><p><i>
Single Grain is an award-winning digital marketing agency that has been dedicated to driving persistent growth for remarkable companies like Amazon, Uber, and Salesforce since 2009.</i></p><p><i>
We do this by providing industry-leading services around Paid Media, SEO, Content Marketing, CRO, and more.</i></p><p><i>
We are a team of digital marketers. We love what we do, and we help pioneers grow by empowering our clients with winning strategies that lead to faster growth. As a top digital marketing agency, we understand how fast-paced the marketing industry is. We pride ourselves on staying up to date with new algorithms, technology, and trends because that's what keeps us one step ahead of the competition.</i></p><p></p><p><i>
As a testament to our digital marketing expertise, we have</i><i> a Digital Marketing blog</i><i> with over 200,000 visitors/month,</i><i> a podcast called &lsquo;Marketing School&rsquo;</i><i> with over 2 million downloads/month, and</i><i> a YouTube channel</i><i> with more than 74,000 subscribers.</i></p><p><i>
It's our mission to level up every human by educating and moving the digital industry forward. Our goal is to help you level up and succeed. We accomplish this through mentoring or training, but also by providing great resources and tools.</i></p><p></p><p><i>
Check out our</i><i> website</i><i> for more on our company culture and values.</i></p><p></p><p><i>
Include the words &quot;Paid Media is cool&quot; in the first sentence of your cover letter (or your application will be disqualified).</i></p><p></p><h4 class="jobSectionHeader"><b>
Who You Are:</b></h4><p>
We are seeking a Director of Paid Media who embodies our values of humility, hunger, and intelligence. You are a self-starter with a strong entrepreneurial spirit, a passion for staying up-to-date with industry trends, and an insatiable curiosity. Your effective time management, organizational skills, excellent communication, and interpersonal abilities are second to none. You thrive in a dynamic environment, exhibit a growth mindset, and consistently demonstrate respect for others.</p><p>
If you are a results-oriented, innovative, and growth-driven professional with a passion for leading high-performance teams in the dynamic world of digital marketing, we encourage you to apply for the Director of Paid Media role at our agency. Join us in shaping the future of digital advertising.</p><p></p><p><b>
What you&rsquo;ll own</b></p><ul>
<li>
Performance &amp; Strategy:
<ul><li>Lead performance marketing strategy across a multi-client B2B portfolio, guiding the team in planning, experimentation, attribution, and optimization.</li>
<li>Own the roadmap and long-range planning for the Paid Media department, ensuring the team is ahead of platform changes and B2B industry trends.</li>
<li>Develop frameworks for testing, measurement, insights, and quarterly planning.</li>
</ul></li>
</ul><p></p><ul><li>Leadership and Team Development:
</li><li>Lead and develop managers, specialists, and multi-disciplinary pods; build career paths, training, expectations, and succession plans.</li>
<li>Set and uphold standards for delivery, QA, reporting, and cross-team collaboration.</li>
<li>Build a team culture rooted in clarity, curiosity, consistency, and accountability.</li>
</ul><p></p><ul>
<li>Client Leadership<ul>
<li>Act as a senior advisor to C-suite and VP-level client stakeholders.</li>
<li>Guide annual planning, investment decisions, KPI alignment, and performance narratives.</li>
<li>Ensure retention, satisfaction, and strategic growth across the client base.</li>
</ul></li>
</ul><p></p><ul><li>Operational Excellence<ul>
<li>Partner with Finance and Ops to own forecasting, staffing models, and margin health for the Paid Media department.</li>
<li>Align with Sales on scoping, pricing, and deal qualification to ensure new engagements meet margin and resourcing requirements.</li>
<li>Build scalable systems and playbooks to reduce single-person dependency and improve operational consistency</li>
</ul></li>
</ul><p></p><ul><li>Cross-Functional Collaboration<ul>
<li>Work with Creative, SEO, and Analytics to deliver integrated campaigns and consistent client experiences.</li>
<li>Ensure strong handoffs, clear roles, and productive collaboration across teams.</li>
<li>Partner with Sales on sales pitches by co-developing the media strategy, shaping the narrative, and representing Paid Media in prospect conversations.</li>
</ul></li>
</ul><p></p><ul><li>Innovation and AI-enablement</li>
<li>Champion modern workflows using AI tools and automation to reduce manual lift and increase quality.<ul>
<li>Pilot new ideas, establish repeatable frameworks, and lead the team through shifts in platforms, privacy, and measurement.</li>
</ul></li>
</ul><p></p><p><b>Requirements</b></p><ul>
<li>
10+ years in digital advertising with deep B2B performance marketing experience across major channels.</li>
<li>5+ years leading multi-disciplinary teams, including managers.</li>
<li>Experience owning 7&ndash;8 figure media budgets and delivering measurable improvements in efficiency, CAC, ROAS, and margin.</li>
<li>Strong financial acumen across forecasting, capacity planning, and margin management.</li>
<li>Demonstrated ability to build and scale team structures, workflows, QA processes, and operating systems.</li>
<li>Executive-level communication skills: clear strategic narratives, strong presentations, and confident client leadership.</li>
<li>Experience partnering closely with Creative, Analytics, and SEO teams.</li>
<li>Comfort guiding adoption of AI, automation, and data-driven processes to elevate team output.</li>
<li>A track record of developing people: coaching, leveling, hiring, and building a healthy team culture.</li>
<li>Continuous learner with a strong sense of curiosity and a bias for action.</li>
</ul><p></p><h4 class="jobSectionHeader"><b>
Salary</b></h4><p>
$140,000 - $165,000 per year</p></div>

Senior Director of Paid Media

Explore 277+ Senior manager digital development optimization in Los Angeles this December. Find roles across top companies and apply now to boost your career.