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senior digital marketing manager Jobs in San Francisco

senior digital marketing manager

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senior manager, global performance marketing strategy Jobs in San Francisco

senior manager, global performance marketing strategy

senior online marketing manager

Mina Group

<div><p><b>Mina Group is an industry-leading hospitality group led by James Beard Award-winning chef Michael Mina. We manage more than 40 concepts across the US, partnering with numerous industry leaders including the Four Seasons, MGM hotels, JW Marriott, and Regent hotels. Our goal is to elevate the craft of hospitality by delivering one-of-a-kind memories to our guests. We will recruit and develop leaders who share our obsession with hospitality and embrace our values of empathy, adaptability, and selflessness.</b></p><p><b><br>
</b><br>
</p><p><b>Work Conditions:</b> Hybrid or fully remote with light travel.</p><p>
At <b>Mina Group</b>, we believe that every dining experience should be unforgettable &mdash; both in our restaurants and online. As <b>Senior Digital Marketing Manager</b>, you will be the driving force behind our digital presence, overseeing and elevating how our guests discover, engage with, and stay connected to our brands.</p><p>
In this role, you&rsquo;ll shape and execute digital strategy across Mina Group&rsquo;s portfolio &mdash; from websites and CRM to email, SEO, and digital advertising &mdash; ensuring that every campaign reflects our brand&rsquo;s sophistication and passion for hospitality. You&rsquo;ll lead the evolution of our digital platforms, guide partnerships with top-tier vendors, and use data-driven insights to continually optimize performance and ROI.</p><p>
Working in close collaboration with the Director of Marketing, the VP of Marketing, and our restaurant leadership teams, you&rsquo;ll play a vital part in amplifying the voice of Michael Mina and Mina Group across all digital channels &mdash; bringing innovation, elegance, and measurable results to every interaction.</p><h3 class="jobSectionHeader"><b>
Who You Are</b></h3><p>
You are a dynamic, forward-thinking digital marketer who thrives at the intersection of creativity, technology, and hospitality. You&rsquo;re as comfortable developing big-picture strategy as you are diving into analytics to uncover insights. You understand luxury brand storytelling, and you know how to translate that into exceptional online experiences. You&rsquo;re a relationship-builder, a trusted collaborator, and a passionate advocate for continuous innovation and improvement.</p><h3 class="jobSectionHeader"><b>
Personal Attributes</b></h3><ul>
<li>Warm, professional, and grounded in a hospitality mindset &mdash; you understand that digital communication is an extension of guest service.</li>
<li>Creative and resourceful with a strong visual sensibility and attention to detail.</li>
<li>Analytical and data-driven, using insights to guide strategy and optimize results.</li>
<li>Highly organized and adept at managing multiple priorities with grace and precision.</li>
<li>Collaborative and adaptable, thriving in a fast-paced, evolving environment.</li>
<li>A proactive problem solver who takes ownership and drives initiatives to completion.</li>
</ul><h3 class="jobSectionHeader"><b>Professional Attributes</b></h3><ul>
<li>Expertise in digital strategy, campaign management, and performance optimization</li>
<li>Proficient in creating, updating, and troubleshooting DNS records</li>
<li>Understanding of domain security protocols (DNSSEC, WHOIS privacy, SSL/TLS certificate setup)</li>
<li>Experience leading cross-platform digital initiatives including web, SEO, CRM, and paid media.</li>
<li>Strong understanding of UX principles, website management, and conversion optimization.</li>
<li>Skilled in managing vendor and agency relationships to ensure efficiency and brand alignment.</li>
<li>Comfortable translating creative vision into actionable technical execution.</li>
<li>Experienced in measuring ROI and presenting insights to leadership teams.</li>
<li>Confident managing luxury or hospitality brand standards across all digital channels.</li>
</ul><h3 class="jobSectionHeader"><b>Qualifications</b></h3><ul>
<li>Bachelor&rsquo;s degree in Marketing, Communications, or a related field required; advanced degree preferred.</li>
<li>5+ years of experience in digital marketing, ideally within hospitality, lifestyle, or luxury sectors.</li>
<li>Proficiency with <b>Google Analytics</b>, <b>WordPress</b>, <b>email marketing platforms</b>, <b>CRM systems</b>, and <b>SEO best practices</b>.</li>
<li>Familiarity with HTML and website content management tools.</li>
<li>Experience engaging with high-profile and celebrity clientele preferred.</li>
<li>Exceptional written and verbal communication skills.</li>
<li>Ability to travel occasionally to support company initiatives.<p></p><h3 class="jobSectionHeader"><b><br>
Why Join Us</b></h3><p>
At Mina Group, we&rsquo;re guided by a shared passion for exceptional hospitality and culinary excellence. Our team members are creators, innovators, and ambassadors of the guest experience &mdash; both in person and online. As part of our Marketing team, you&rsquo;ll have the opportunity to shape the digital voice of one of the country&rsquo;s most acclaimed restaurant groups, working alongside some of the most talented professionals in the industry.</p><p>
Join us and help bring the Mina Group experience to life &mdash; wherever our guests discover us.</p></li>
</ul><p></p><p><i>
The Mina Group and its&rsquo; affiliates are Equal Opportunity Employers dedicated to non-discrimination in employment and will consider qualified applicants with application records in a manner consistent with the requirements of AB 1008/Fair Chance Act, California Fair Employment and Housing Act (FEHA), and applicable local, state, and federal laws.
</i></p><p></p><p><i>Pursuant to the San Francisco Fair Chance Ordinance, we will consider qualified applicants with arrest and conviction records</i></p></div><p></p>

Senior Digital Marketing Manager

Airwallex

<div><div><div><b>About Airwallex</b></div><p>
Airwallex is the only unified payments and financial platform for global businesses. Powered by our unique combination of proprietary infrastructure and software, we empower over 150,000 businesses worldwide &ndash; including Brex, Rippling, Navan, Qantas, SHEIN and many more &ndash; with fully integrated solutions to manage everything from business accounts, payments, spend management and treasury, to embedded finance at a global scale.</p><p>
Proudly founded in Melbourne, we have a team of over 1,800 of the brightest and most innovative people in tech across 26 offices around the globe. Valued at US$6.2 billion and backed by world-leading investors including Visa, Airtree, Blackbird, Sequoia, DST Global, Greenoaks, Salesforce Ventures, Lone Pine, and Square Peg, Airwallex is leading the charge in building the global payments and financial platform of the future. If you&rsquo;re ready to do the most ambitious work of your career, join us.</p><p></p><p><b>
Attributes We Value</b></p><p>
We hire successful builders with founder-like energy who want real impact, accelerated learning, and true ownership. You bring strong role-related expertise and sharp thinking, and you&rsquo;re motivated by our mission and operating principles. You move fast with good judgment, dig deep with curiosity, and make decisions from first principles, balancing speed and rigor.</p><p>
You're humble and collaborative; turn zero&#8209;to&#8209;one ideas into real products, and you &ldquo;get stuff done&rdquo; end-to-end. You use AI to work smarter and solve problems faster. Here, you&rsquo;ll tackle complex, high&#8209;visibility problems with exceptional teammates and grow your career as we build the future of global banking. If that sounds like you, let&rsquo;s build what&rsquo;s next.</p><p></p><p><b>
About the team</b></p><p>
The Marketing team at Airwallex drives brand awareness and customer engagement through innovative and strategic campaigns. We work to communicate the value of our financial solutions, attract new customers, and strengthen relationships with existing ones. By leveraging data-driven insights and creative strategies, we ensure Airwallex stands out in a competitive market. Our team is passionate about telling the Airwallex story and supporting the company's growth and success.</p><p></p><p><b>
What you&rsquo;ll do</b></p><p>
We&rsquo;re looking for a data-driven, strategic, and highly collaborative marketing leader to shape the global performance marketing strategy that fuels customer acquisition, revenue growth, and efficiency across all regions. The Senior Manager, Global Performance Marketing Strategy will partner closely with regional marketing leads, product marketing, analytics, and revenue teams to design scalable frameworks, operating models, and investment strategies across paid media, SEM, paid social, and emerging digital channels.</p><p>
You will lead the building of the roadmap and playbook for global growth &mdash; translating business goals into integrated acquisition plans, building standardized testing methodologies, and ensuring consistency in execution across markets.</p><p>
This role is based in San Francisco.</p><p></p><p><b>
Responsibilities:</b></p><ul><li><div>
Develop and operationalize the global performance marketing strategy across paid search, paid social, programmatic, and emerging channels.</div></li><li><div>
Partner with regional teams (APAC, EMEA, North America) to localize global frameworks into market-specific plans that drive efficiency and scale.</div></li><li><div>
Develop options for channel mix strategy, investment allocation models, and measurement frameworks tied to pipeline, revenue, and LTV:CAC goals.</div></li><li><div>
Lead quarterly planning cycles, including budget forecasting, scenario modeling, and regional investment trade-offs.</div></li></ul><ul><li><p>
Collaborate with the global execution team to become hands-on in campaign execution and optimization.</p></li><li><p>
Own standardized reporting to highlight growth, opportunities, and streamline communication and communication cadences for regions.</p></li><li><p>
Own the synthesis of learnings by region and be responsible for sharing out with stakeholders across the globe.
</p></li><li><p>Partner with vendors and internal teams to develop incrementality testing strategies, partnering with analytics to evolve measurement (MMMs, geo-experiments, and brand lift studies).</p></li><li><p>
Surface insights from campaign data to influence global GTM and lifecycle strategy.</p></li><li><p>
Partner with Product Marketing to align messaging and audience segmentation strategies.</p></li><li><p>
Collaborate with Sales and RevOps on lead-to-pipeline conversion insights and marketing efficiency metrics.</p></li><li><p>
Work closely with Data, Finance, and BI teams to ensure accuracy in performance reporting and budget tracking.</p></li><li><p>
Serve as the strategic liaison between Global Marketing Leadership and Regional Directors to align on priorities, timelines, and trade-offs.</p></li><li><p>
Develop standardized playbooks, campaign QA frameworks, and reporting templates to drive operational excellence.</p></li><li><p>
Coach regional marketers and agency partners to adopt global frameworks and experiment with new growth opportunities.</p></li><li><p>
Champion continuous improvement through experimentation, automation, and tooling enhancements (e.g., Google Ads, LinkedIn, Meta, SA360, Looker).</p></li></ul><p></p><p><b>
Who you are</b></p><p>
We're looking for people who meet the minimum requirements for this role. The preferred qualifications are great to have, but are not mandatory.</p><p></p><p><b>
Minimum qualifications:</b></p><ul><li><div>
8+ years of experience in B2B or fintech performance marketing, including strategic leadership of multi-channel global acquisition programs.</div></li><li><div>
Proven success driving measurable pipeline growth and improving marketing efficiency (e.g., LTV:CAC, payback period).</div></li><li><div>
Hands-on understanding of SFDC, Salesforce, Building Looker tables</div></li><li><div>
Expertise in paid search, paid social, display, and emerging channels; familiarity with ABM and demand generation.</div></li><li><div>
Strong analytical acumen &mdash; experience with advanced measurement, attribution, and experimentation frameworks.</div></li><li><div>
Excellent communicator with experience presenting to executive leadership.</div></li><li><div>
Demonstrated ability to collaborate cross-functionally across time zones and influence without authority.</div></li><li><div>
Experience managing or operationalizing in-house performance models preferred.<br>
Bachelor&rsquo;s degree in Marketing, Statistics, Computer Science, Economics, or related field.</div></li></ul><p></p><p><b>
Preferred qualifications:</b></p><ul><li><div>
Experience scaling global paid media in high-growth SaaS or fintech environments.</div></li><li><div>
Working knowledge of marketing automation and CRM systems (Marketo, Salesforce, HubSpot).</div></li><li><div>
Familiarity with BI and analytics tools (Looker, Tableau, Google Data Studio).</div></li><li><div>
Ability to synthesize data into strategic insights and clear recommendations.</div></li><li><div>
Comfort operating in ambiguous, fast-changing environments.</div></li></ul><p></p><p><b>
Equal opportunity</b></p><p>
Airwallex is proud to be an equal opportunity employer. We value diversity and anyone seeking employment at Airwallex is considered based on merit, qualifications, competence and talent. We don&rsquo;t regard color, religion, race, national origin, sexual orientation, ancestry, citizenship, sex, marital or family status, disability, gender, or any other legally protected status when making our hiring decisions. If you have a disability or special need that requires accommodation, please let us know.</p><p><i>
Airwallex does not accept unsolicited resumes from search firms/recruiters. Airwallex will not pay any fees to search firms/recruiters if a candidate is submitted by a search firm/recruiter unless an agreement has been entered into with respect to specific open position(s). Search firms/recruiters submitting resumes to Airwallex on an unsolicited basis shall be deemed to accept this condition, regardless of any other provision to the contrary. If you are approached by someone claiming to represent Airwallex, please verify with our team.</i></p></div></div><p></p>

Senior Manager, Global Performance Marketing Strategy

Samsara

<div><div><p><b>Who we are</b></p>
<p>
Samsara (NYSE: IOT) is the pioneer of the Connected Operations&trade; Cloud, which is a platform that enables organizations that depend on physical operations to harness Internet of Things (IoT) data to develop actionable insights and improve their operations. At Samsara, we are helping improve the safety, efficiency and sustainability of the physical operations that power our global economy. Representing more than 40% of global GDP, these industries are the infrastructure of our planet, including agriculture, construction, field services, transportation, and manufacturing &mdash; and we are excited to help digitally transform their operations at scale.</p>
<p>
Working at Samsara means you'll help define the future of physical operations and be on a team that's shaping an exciting array of product solutions, including Video-Based Safety, Vehicle Telematics, Apps and Driver Workflows, and Equipment Monitoring. As part of a recently public company, you'll have the autonomy and support to make an impact as we build for the long term.</p></div><p><b>
About the role:</b></p>
<p>
We are looking for a strategic, results-driven Senior Performance Marketing Manager to join our team and help us drive customer acquisition and business growth through Paid Search (PPC) and related performance channels.</p>
<p>
This role will own the end-to-end strategy and execution of performance marketing campaigns, with a focus on capturing high-intent search traffic, rigorous experimentation, optimization, and delivering measurable impact on pipeline and revenue. You'll play a key role in scaling our search ads programs, partnering closely with Sales and cross-functional teams to identify valuable customer segments, develop targeted campaigns across Google Ads and Microsoft Ads, and personalize ad copy that drives engagement and pipeline.</p>
<p>
The right candidate is hands-on, analytical, and excited to uncover new growth opportunities while continuously improving cost-per-acquisition (CPA) and return on ad spend (ROAS) across multiple platforms. This is a high-impact role that's critical to achieving our growth goals, and an ideal opportunity for someone who thrives in fast-paced environments, loves data-driven problem solving, and is motivated by owning outcomes from start to finish.</p>
<p>
While the initial scope will be focusing on paid search, we appreciate experiences with other performance marketing channels, and provide opportunity to expand scope for the right candidate.</p>
<p><b>
This is a remote position open to candidates residing in the US.</b></p><br>
<p><b>
You should apply if:</b></p>
<ul>
<li><b>You want to impact the industries that run our world:</b> Your efforts will result in real-world impact&mdash;helping to keep the lights on, get food into grocery stores, reduce emissions, and most importantly, ensure workers return home safely.</li>
<li><b>You are the architect of your own career:</b> If you put in the work, this role won't be your last at Samsara. We set up our employees for success and have built a culture that encourages rapid career development, countless opportunities to experiment and master your craft in a hyper growth environment.</li>
<li><b>You're energized by our opportunity:</b> The vision we have to digitize large sectors of the global economy requires your full focus and best efforts to bring forth creative, ambitious ideas for our customers.</li>
<li><b>You want to be with the best:</b> At Samsara, we win together, celebrate together and support each other. You will be surrounded by a high-calibre team that will encourage you to do your best.</li>
</ul>
<p><b>In this role, you will:</b></p>
<ul>
<li>Develop and execute a data-driven customer acquisition and expansion strategy across Google Ads, Microsoft Ads (Bing), and other search platforms.</li>
<li>Experiment with new channels to uncover new growth frontiers.</li>
<li>Own end-to-end campaign strategy and execution&mdash;from ideation and audience targeting to ads trafficking, creative optimization and performance analysis.</li>
<li>Use A/B testing and experimentation to continuously improve ad creative, audience targeting, and bidding strategies.</li>
<li>Leverage performance data to inform keyword selection, ad copy, campaign structure, and bidding approaches that drive performance and efficiency.</li>
<li>Analyze and present campaign results, implementing recommendations to optimize performance and identify new growth opportunities.</li>
<li>Partner with the Sales, Marketing Ops, Demand Generation, Field Marketing, Customer Marketing, Brand Marketing, and the Regional Marketing Teams to create integrated campaigns to achieve our goals.</li>
<li>Champion, role model, and embed Samsara's cultural principles (Focus on Customer Success, Build for the Long Term, Adopt a Growth Mindset, Be Inclusive, Win as a Team) as we scale globally and across new offices.</li>
</ul>
<p><b>Minimum requirements for the role:</b></p>
<ul>
<li>4+ years hands-on experience with Paid Search; SEO, Paid Social or Programmatic Display experience is a plus.</li>
<li>Skilled in building campaigns and ads directly in platform-native tools (e.g.,Google Ads, Microsoft Ads, Google Search Ads 360).</li>
<li>Skilled in trafficking ads, implementing tags in Google Tag Manager and website.</li>
<li>Results-oriented and data-driven, leveraging both qualitative and quantitative insights to guide decisions and prioritize roadmaps.</li>
<li>Proven ability to build performance marketing channels from the ground up, with a strong focus on high-impact, high-return initiatives.</li>
<li>Strong interpersonal and communication skills, with the ability to collaborate effectively across technical and creative teams.</li>
<li>High level of ownership and accountability, with experience managing multiple stakeholders and projects simultaneously.</li>
<li>Bachelor's Degree.</li>
</ul>
<p><b>Ideal Candidate:</b></p>
<ul>
<li>Fluency in Spanish and experience working with international markets and global campaigns is a plus.</li>
</ul><div><p>
At Samsara, we welcome everyone regardless of their background. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, gender, gender identity, sexual orientation, protected veteran status, disability, age, and other characteristics protected by law. We depend on the unique approaches of our team members to help us solve complex problems and want to ensure that Samsara is a place where people from all backgrounds can make an impact.</p>
<p><b>
Benefits</b></p>
<p>
Full time employees receive a competitive total compensation package along with employee-led remote and flexible working, health benefits, and much, much more. Take a look at our Benefits site to learn more.</p>
<p><b>
Accommodations</b></p>
<p>
Samsara is an inclusive work environment, and we are committed to ensuring equal opportunity in employment for qualified persons with disabilities. Please email accessibleinterviewing@samsara.com or click here if you require any reasonable accommodations throughout the recruiting process.</p>
<p><b>
Flexible Working</b></p>
<p>
At Samsara, we embrace a flexible working model that caters to the diverse needs of our teams. Our offices are open for those who prefer to work in-person and we also support remote work where it aligns with our operational requirements. For certain positions, being close to one of our offices or within a specific geographic area is important to facilitate collaboration, access to resources, or alignment with our service regions. In these cases, the job description will clearly indicate any working location requirements. Our goal is to ensure that all members of our team can contribute effectively, whether they are working on-site, in a hybrid model, or fully remotely. All offers of employment are contingent upon an individual's ability to secure and maintain the legal right to work at the company and in the specified work location, if applicable.</p>
<p><b>
Fraudulent Employment Offers</b></p>
<p>
Samsara is aware of scams involving fake job interviews and offers. Please know we do not charge fees to applicants at any stage of the hiring process. Official communication about your application will only come from emails ending in '@samsara.com' or '@us-greenhouse-mail.io'. For more information regarding fraudulent employment offers, please visit our blog post here.</p></div></div>

Senior Performance Marketing Manager

Linqia

<div><p>Linqia is an innovative start-up in the growing influencer marketing industry. Located in downtown San Francisco, you'll be working with others who are passionate about marketing in a fun, fast-paced and data-driven environment.</p>
<p>
At Linqia, we deliver guaranteed influencer marketing results for our clients, by working with some of the world's largest brands including Danonne, AB InBev, Kimberly-Clark, Unilever, and Walmart. Our AI-driven platform and team of experts are leading the transformation of influencer marketing into a scalable media channel. The Linqia platform also serves as a social content lab, where marketers can organically test and amplify the best performing influencer content to drive greater ROI from their paid, owned and earned media.</p>
<p>
We value intelligence, recognize talent and have instilled a culture that supports career development and growth for our employees. We thrive on innovation and accountability, with a customer first attitude that adds true value to everything we touch. Our team members are smart, hard-working, have integrity and love to have fun as we play to win.</p>
<h3 class="jobSectionHeader"><b>
Responsibilities:</b></h3>
<p>
Act as principal liaison between client, agency, and Linqia internal teams to:</p>
<ul>
<li>Act as the principal liaison between clients, agencies, and internal Linqia teams.</li>
<li>Serve as a senior strategic member of cross-functional client teams to understand business goals and translate them into impactful paid social media strategies across platforms and devices.</li>
<li>Oversee and manage paid social and programmatic media campaigns in collaboration with the Paid Social Analysts team to deliver results that consistently meet or exceed client expectations.</li>
<li>Leverage real-time data, ongoing testing, and insights from campaign performance to optimize strategies and effectively manage campaigns.</li>
<li>Generate and deliver comprehensive, clear, and actionable campaign wrap-up reports to clients, highlighting insights, learnings, and recommended next steps.</li>
<li>Execute and analyze third-party measurement studies, including sales lift, brand lift, mobile proximity, and TV tune-in metrics.</li>
<li>Collaborate closely with Sales and Success teams to identify and implement new revenue-generating opportunities, product updates, measurement solutions, and strategy enhancements.</li>
<li>Partner with Product and Engineering teams to communicate client feedback and prioritize delivery of new product features, bug fixes, and enhancements.</li>
</ul><h3 class="jobSectionHeader"><b>Qualifications:</b></h3>
<ul><li>4-5 years of experience in paid media, with a strong preference for paid social experience.</li>
<li>Proven expertise in utilizing digital and social media advertising effectively to drive traffic, conversions, and brand awareness. Familiarity with blogger/influencer communities is advantageous.</li>
<li>Exceptional client-facing skills with a track record of effectively communicating expertise and strategic recommendations to external stakeholders.</li>
<li>Strong critical thinking abilities to drive strategic client solutions.</li>
<li>Proven ability to navigate ambiguity, proactively identifying opportunities for innovation and strategic improvements.</li>
<li>Effective team player, skilled at managing priorities and optimizing time management.</li>
<li>Demonstrated ownership, accountability, and commitment to achieving results.</li>
<li>Excellent troubleshooting capabilities, with a creative and collaborative approach to overcoming challenges and driving resolution.</li>
<li>Ability to thrive in a dynamic, high-growth startup environment.</li>
<li>Bachelor's degree required.</li>
<li>Passion for digital and social marketing.</li>
<li>Must currently reside in the San Francisco Bay Area and be available to commute to the San Francisco office 3 times per week.</li></ul><br>
<p></p>
<p>
This position description is intended to describe the duties most frequently performed by an individual in this position. Linqia is an equal opportunity employer supporting workforce diversity. We actively encourage women, people with disabilities, veterans, underrepresented minorities, and LGBTQ+ people to apply. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity or expression, sexual orientation, age, marital status, veteran status, or disability status.</p>
<p>
Headhunters and recruitment agencies may not submit resumes or candidates through this Web site or directly to employees. Linqia does not accept unsolicited headhunter and agency resumes and will not pay fees to any third-party agency or company that does not have a signed agreement with us.</p></div>

Senior Paid Media Associate, Influencer Marketing

Intercom

<div><div><p>Intercom is the AI Customer Service company on a mission to help businesses provide incredible customer experiences.</p>
<p>
Our AI agent Fin, the most advanced customer service AI agent on the market, lets businesses deliver always-on, impeccable customer service and ultimately transform their customer experiences for the better. Fin can also be combined with our Helpdesk to become a complete solution called the Intercom Customer Service Suite, which provides AI enhanced support for the more complex or high touch queries that require a human agent.</p>
<p>
Founded in 2011 and trusted by nearly 30,000 global businesses, Intercom is setting the new standard for customer service. Driven by our core values, we push boundaries, build with speed and intensity, and consistently deliver incredible value to our customers.</p></div><div><h2 class="jobSectionHeader"><b>
The Product</b></h2>
<p>
Fin is our flagship product, an AI Agent for Customer Service. Fin is a powerful product, and a leader in our category. We just launched Fin 3, our latest big evolution of the product.</p>
<p>
Fin is a broad product, capable of delivering outstanding customer service across a wide range of customer queries and channels. Fin is delivering huge value for our customers, and is helping them transform their operations. Fin is a deep AI product, built on a proprietary stack that includes a sophisticated RAG system, and custom models. Fin works seamlessly with the rest of the Intercom product. When Fin can&rsquo;t answer, it hands off to the human team, who work in our Helpdesk to provide excellent human support.</p>
<p>
We are currently early in executing on a new vision for Fin, where Fin will expand to become a full Customer Agent, expertly managing all customer communications to deliver an unparalleled customer experience.</p>
<h2 class="jobSectionHeader"><b>
The Company</b></h2>
<p>
Intercom is an often cited, standout example, of a company that has successfully transitioned from Saas to AI. This is because we bet on AI very early, and radically changed what we prioritise and how we work. We have undergone a massive transformation internally to set us up to win in the coming years. We have made multiple big bets, each of which has paid off:</p>
<ul>
<li>We bet the entire company on AI over 2.5 years ago, and completely changed our product strategy and execution. This has enabled us to be a market leader with Fin.</li>
<li>We bet on and built a full AI stack, including the best RAG system for our category, and our own custom models trained on millions of customer interactions. This gives us an important competitive edge.</li>
<li>We executed a full Intercom rebrand, inventing a new style anchored in futurism and art, that has been copied many times since. This has made our new Fin brand remarkable, and memorable.</li>
<li>We redesigned pricing from first principles to be customer first, and were first to bring outcome-based pricing to market. This has set up a win-win dynamic for us and our customers.</li>
<li>We split Fin and our Helpdesk into two separate products, so Fin could be marketed and sold independently. This enables us to sell Fin to businesses who can&rsquo;t switch off large legacy competitors.</li>
<li>We completely redesigned how we build software, fundamentally changing how our product and engineering teams work. This has enabled us to ship product updates a lot faster.</li>
</ul>
<p>We think long term. We are only 2 years into the AI technology cycle, and much has changed, but even more change is to come. We will continue to make very big bets, because we believe it is necessary to win in AI.</p>
<p>
Intercom is growing fast with a lot of opportunities to grow faster. Q1 this year was our largest revenue quarter in our history. Q2 beat Q1. Fin is our fastest growing product ever, and revenue is growing over 300% year over year.</p>
<h2 class="jobSectionHeader"><b>
The Marketing Organisation</b></h2>
<p>
Just as we have reinvented how we build software, we are reinventing how we market our products. Marketing is changing rapidly, it is very clear that what worked for the past decade will not work for the next. AI is a convergent force, it collapses the boundaries between roles.</p>
<p>
For the last 20 years, marketing in technology companies has become increasingly specialized. This made sense because digital channels increased and became fragmented, martech stacks exploded, and every function was expected to prove its ROI. To manage that complexity, teams built deep specialists for every channel, every stage, every metric.</p>
<p>
This led to two big things:</p>
<div>
<ul><li>Hyper specialization, driven by an obsession with attribution and RoI, led to demand teams having a lot more influence than brand teams.</li></ul>
<ul><li>As teams increased in size, coordination costs compounded. Adding a 5th person to a team adds 4 additional relationships. With so much planning and so many handoffs, progress became slower.</li></ul>
</div>
<p>AI markets reward neither of these things.</p>
<ul>
<li>It is so fast moving, that speed is more important than precision in attributing RoI. What matters most is how fast you can learn in public.</li>
<li>The market is hyper competitive, where companies can quickly replicate each other's differentiating features. Therefore, the only true differentiator is brand. That includes credibility, trust, and taste.</li>
</ul>
<p>We believe there is a new way for marketing in the AI age, and we have been pioneering many of these ideas in the market. As well as executing this new way, we are experimenting with different things, including the work we do, and how we organise ourselves. The environment is very fast paced, we ship a lot, we learn hard, and we iterate constantly. We follow new Marketing Principles.</p>
<p>
We believe that Marketing teams in the future will be filled with generalists. We call them <i>full-stack Marketers</i>: people who are builders by default, people who can create and ship across any part of a marketing org.</p>
<p>
There are three reasons why generalist, full-stack Marketers will become common:</p>
<div>
Speed will win. Therefore increases in quality through specialization are not worth the slowness that comes from bigger teams.<br>
<ul><li>
</li></ul>
<ul><li>AI is a convergent force. AI tools give generalists specialist knowledge and skills, and can significantly close the quality gap. For example:</li></ul>
<div><ul><li>A generalist with an AI powered video tool can produce work close to an experienced editor.</li></ul>
A generalist with an agent trained on your strategy, positioning, messaging, brand voice etc. can produce PMM team quality content.<br>
<ul><li>
</li></ul>
</div><ul><li>The skills and traits that make great marketers great, are universal and independent from their specialism:</li></ul>
<div><ul><li>Deeply understands the customer and market</li></ul>
<ul><li>Deeply understands the product</li></ul>
<ul><li>Excellent ability to synthesise patterns across both</li></ul>
<ul><li>Clarity of thought in turning the synthesis into customer communication</li></ul>
<ul><li>Excellent writer and content creator</li></ul>
</div>
</div><p>We&rsquo;re hiring full-stack marketers who can stretch across the journey: talking to customers, deeply understanding how the product works, shaping positioning and crafting narratives, creating and publishing content, scripting a video, building a landing page, and measuring performance.</p>
<p>
These full stack marketers will still work with specialists at times. Specialism isn&rsquo;t dead, it just has a narrower role in modern marketing orgs, supporting fast moving full stack marketers.</p>
<h2 class="jobSectionHeader"><b>
What is a Full Stack Marketer?</b></h2>
<p>
You&rsquo;ve probably never seen the title &ldquo;Full-Stack Marketer&rdquo; before, and that&rsquo;s because it&rsquo;s not really a thing. At least, not yet. But we think it will be.</p>
<p>
We borrowed the idea from engineering, where full-stack engineers take ownership across everything from back-end to front-end UI. At Intercom, our product engineers work that way&mdash;and it&rsquo;s how we want marketers to work too. Not as hand-offs between specialist silos, but as <i>owners</i> of ideas, stories, and outcomes.</p>
<p>
Too often, marketing is fragmented - one person owns messaging, another handles channels, a third builds content, and a fourth organizes the whole thing. And suddenly, instead of actually marketing, you&rsquo;re managing handoffs, blockers, and backlog tickets.</p>
<p>
We want to break that model. We believe marketing should be faster, more creative, and more connected to the product and the customer. A full-stack marketer here can stretch across the journey: talking to customers, deeply understanding how the product works, shaping positioning and crafting narratives, creating and publishing content, scripting a video, building a landing page, and measuring performance. You&rsquo;ll work directly on product launches, content campaigns, events, and a lot more. You&rsquo;ll collaborate with others, but not in a way that creates gatekeeping or dependency. Full stack Marketers turn ideas into market impact with speed, creativity, and technical depth, and what will matter most is shipping great work. You&rsquo;ll use AI tools to move faster, raise the quality bar, and invent new ways to market.</p>
<p>
You don&rsquo;t need to be an expert in everything. No one is. Just like full-stack engineers spike in different layers of the stack, we expect people to have deeper skills in some areas. But you&rsquo;ll be someone who&rsquo;s excited to learn across the whole journey, to try new things, and to take full ownership.</p>
<p>
This model is rare at scale, but common at great startups. It&rsquo;s how the best stories are told, and the most interesting work gets out into the world. If that sounds like your kind of energy, we&rsquo;d love to talk.</p>
<h2 class="jobSectionHeader"><b>
Experience required</b></h2>
<p>
We&rsquo;re not looking for years of marketing experience. We&rsquo;re looking for people who match a set of attributes and skills, because we think these are required to do the job, and people with these will love the work.</p>
<h3 class="jobSectionHeader"><b>
Attributes we&rsquo;re looking for</b></h3>
<ul><li><b>Ambitious</b> - You want to have a very successful career. You want to stand out in your field and be the best you can be. You think big. The companies that will win in AI will all be very ambitious.</li>
<li><b>Competitive </b>- You want to win. You'll always go the extra mile to do what it takes. This is a highly competitive time, AI makes it easy to start new companies, copy features, and be in the game quickly.</li>
<li><b>Confident </b>- You're willing to be wrong. You don't look for approval. You back yourself and your team. You prioritize progress and shipping over slowing things down to get leader input. You ask for forgiveness, not permission.</li>
<li><b>Curious </b>- You want to learn. You're constantly reading, trying new technology, and asking why things are the way they are. You seek new ideas and better ways of working.</li>
<li><b>Someone Who Delivers Great Work </b>- You have high output that passes our standards. You make every day count. You don't like any day where something wasn't made, built, or shipped. You put no value on docs or meetings for their own sake. You reliably ship.</li>
<li><b>A Hard Worker </b>- You want to work. You love work. You find great meaning in work. This is a time of hard work-competitors are working very hard, and we must too.</li>
<li><b>Intellectually Engaged </b>- You use your brain to the absolute maximum. AI is moving fast and it's technical. You need full brain power and full attention to keep up.</li>
<li><b>Internet-Native</b> - You live in the medium you build. You understand how digital culture works, what resonates, and what feels outdated. The medium is changing fast-what worked before doesn't work anymore. You can't be successful with a technology you don't personally use and understand.</li>
<li><b>Someone With Taste</b> - The hardest thing to measure, maybe the most important thing on this list. You understand the zeitgeist and stay on top of trends. You use your experience to deliver things that deeply resonate emotionally with people. You grow your experience by immersing yourself in art, design, and culture.</li>
<li><b>Technical</b> - You're passionate about technology. You love learning how it works. You try new products to understand them. This is a technical time-you need to understand the technology you're helping support.</li>
<li><b>Impatient</b> - You optimize for shipping. You believe all that matters is what exists outside our office walls. You hate when we're slow and work hard to eradicate the root causes.</li>
<li><b>Someone Who Loves Change</b> - You thrive in ambiguity. You love leading people through transformation and building something new and better.</li>
</ul><h3 class="jobSectionHeader"><b>Skills we&rsquo;re looking for</b></h3>
<ul><li><b>Research</b> - You can do research to understand customers, stakeholders, and what they need, think, and do. You apply the same research mindset to internal customers-what does a sales rep need? What blockers does a Marketing Generalist face?</li>
<li><b>Communication (Especially Writing)</b> - You're excellent at communicating ideas clearly. You write crisp briefs, synthesis memos, and updates that drive alignment. You know when to write and when to talk.</li>
<li><b>Critical Thinking</b> - You reason from first principles. You don't accept &quot;that's how it's always been done.&quot; You question assumptions and find better ways forward.</li>
<li><b>Creativity</b> - You come up with new ideas and new ways of doing things. You see connections others miss. You're not constrained by how things worked before.</li>
<li><b>Collaboration</b> - You work well across functions. You build trust quickly. You make other people better and more effective.</li>
<li><b>Relationship Building</b> - You're good at making connections and building relationships-from internal stakeholders to customers to external partners.</li>
<li><b>Analysis</b> - You measure whether what you're doing is having impact. You use data to make decisions and iterate quickly</li>
</ul>
<h3 class="jobSectionHeader"><b>How to apply</b></h3>
<p>
This isn&rsquo;t your typical marketing role, and we&rsquo;re not looking for a typical application. If this resonates with you, show us why.</p>
<p>
Pick a product, any product, doesn't have to be Fin. Identify something about it that&rsquo;s good, that has been undermarketed. Build something to market that well: could be anything, for example a video, a landing page, a display ad, etc.</p>
<p>
If you&rsquo;re a good match for this role, this exercise should sound like a lot of fun, and you&rsquo;d spend multiple hours on it.</p>
<p>
Include it as a link or attachment to your application.</p><h2 class="jobSectionHeader"><b><br>
</b></h2>
<h2 class="jobSectionHeader"><b>Benefits</b></h2>
<p>
We are a well-treated bunch, with awesome benefits! If there&rsquo;s something important to you that&rsquo;s not on this list, talk to us!</p>
<ul>
<li>Competitive salary and meaningful equity</li>
<li>Comprehensive medical, dental, and vision coverage</li>
<li>Regular compensation reviews&mdash;great work is rewarded!</li>
<li>Flexible paid time off policy</li>
<li>Paid Parental Leave Program</li>
<li>401k plan &amp; match</li>
<li>In-office bicycle storage</li>
<li>Fun events for Intercomrades, friends, and family!</li>
</ul>
<ul><li>Proof of eligibility to work in the United States is required.</li></ul>
<p>
The base salary range for candidates within the San Francisco Bay Area is <b>$148,000 &ndash; $180,000.</b> Actual base pay will depend on a variety of factors such as education, skills, experience, location, etc. The base pay range is subject to change and may be modified in the future. All regular employees may also be eligible for the corporate bonus program or a sales incentive (target included in OTE) as well as stock in the form of Restricted Stock Units (RSUs).</p><p><br>
#LI-Hybrid</p></div><div><p><b>
Policies</b></p>
<p>
Intercom has a hybrid working policy. We believe that working in person helps us stay connected, collaborate easier and create a great culture while still providing flexibility to work from home. We expect employees to be in the office at least three days per week.</p>
<p>
We have a radically open and accepting culture at Intercom. We avoid spending time on divisive subjects to foster a safe and cohesive work environment for everyone. As an organization, our policy is to not advocate on behalf of the company or our employees on any social or political topics out of our internal or external communications. We respect personal opinion and expression on these topics on personal social platforms on personal time, and do not challenge or confront anyone for their views on non-work related topics. Our goal is to focus on doing incredible work to achieve our goals and unite the company through our core values.</p>
<p>
Intercom values diversity and is committed to a policy of Equal Employment Opportunity. Intercom will not discriminate against an applicant or employee on the basis of race, color, religion, creed, national origin, ancestry, sex, gender, age, physical or mental disability, veteran or military status, genetic information, sexual orientation, gender identity, gender expression, marital status, or any other legally recognized protected basis under federal, state, or local law.</p></div></div><p></p>

Senior Full Stack Marketer

Discord

Discord is used by over 200 million people every month for many different reasons, but there&rsquo;s one thing that nearly everyone does on our platform: play video games. Over 90% of our users play games, spending a combined 1.5 billion hours playing thousands of unique titles on Discord each month. Discord plays a uniquely important role in the future of gaming. We are focused on making it easier and more fun for people to talk and hang out before, during, and after playing games.As Group Product Marketing Manager for Trust &amp;amp; Safety, you will drive go-to-market execution for safety products and user education initiatives while developing team members. You'll execute comprehensive go-to-market strategies for safety products and policies, lead user and guardian education campaigns, and ensure alignment between Discord's safety objectives and community needs. This role requires both strategic thinking and hands-on execution to translate safety initiatives into measurable trust and engagement outcomes. What You'll Be Doing Strategic Safety Product Marketing: Drive go-to-market strategy for safety products, features, and policies, including content moderation tools, privacy controls, parental controls, community guidelines, and proactive safety measures to expand trust and platform adoption. User Education &amp;amp; Awareness Strategy: Execute and optimize comprehensive education campaigns around safety features, digital citizenship, and responsible platform use, ensuring alignment with overall marketing objectives and community values. Cross-Functional Safety Leadership: Build and nurture strong relationships with cross-functional teams, including Marketing Communications (MarComm), Policy, Legal, Product, and Engineering, serving as a key liaison between safety initiatives and marketing execution to ensure seamless collaboration. User Engagement &amp;amp; Advocacy: Partner with cross-functional teams to develop safety-focused content, educational resources, and safety initiatives that make Discord a safer place and contribute to the well-being of our community members. Safety Metrics &amp;amp; Impact Measurement: Track and report on KPIs for safety marketing initiatives, including sentiment and safety feature adoption, and provide data-driven insights to continuously refine safety communication strategies and demonstrate clear impact on user trust and platform health. Industry Leadership &amp;amp; Thought Leadership: Stay informed about digital safety trends, regulatory developments, and industry best practices to identify emerging opportunities and contribute to building Discord&rsquo;s leadership in platform safety innovation. Safety Messaging &amp;amp; Storytelling: Develop compelling narratives for safety initiatives targeted at diverse audiences, including teens and adult users, guardians, educators, policymakers, and advocacy groups, ensuring consistent messaging across all channels. What You Should Have 7-10 years of product marketing experience with at least 3-4 years in trust and safety, platform integrity, or digital safety marketing, preferably within the gaming, social media, or technology industry. Passion for creating safer online communities and a deep understanding of user behavior, community dynamics, and the unique challenges of maintaining safety at scale. Experience mentoring and developing marketing team members, with demonstrated success in contributing to user and parental education strategies. Strategic mindset combined with strong execution capabilities and an action-oriented approach to safety challenges and user protection, with proven success in executing marketing strategies that drive safety feature adoption and user trust. Deep understanding of online safety ecosystems, content moderation, privacy regulations, and platform governance across gaming and social communication platforms. Exceptional communication and presentation skills, with proven ability to build relationships with cross-functional partners and senior stakeholders and effectively communicate complex concepts to diverse audiences. Demonstrated collaboration and influence skills with experience working cross-functionally and contributing to trust and safety product and initiatives. Experience developing content strategies that balance user education with brand protection. Strong analytical skills with experience measuring the effectiveness of safety marketing campaigns and translating safety metrics into actionable marketing insights. Candidates must reside in or be willing to relocate to the San Francisco Bay Area (Alameda, Contra Costa, Marin, Napa, San Francisco, San Mateo, Santa Clara, Solano, and Sonoma counties). Relocation assistance may be available. Office GuidanceThe US base salary range for this full-time position is $256,000 to $288,000 + equity + benefits. Our salary ranges are determined by role and level. Within the range, individual pay is determined by additional factors, including job-related skills, experience, and relevant education or training. Please note that the compensation details listed in US role postings reflect the base salary only, and do not include equity, or benefits.Why Discord?Discord plays a uniquely important role in the future of gaming. We're a multiplatform, multigenerational and multiplayer platform that helps people deepen their friendships around games and shared interests. We believe games give us a way to have fun with our favorite people, whether listening to music together or grinding in competitive matches for diamond rank. Join us in our mission! Your future is just a click away! Discord is committed to inclusion and providing reasonable accommodations during the interview process. We want you to feel set up for success, so if you are in need of reasonable accommodations, please let your recruiter know. Please see our Applicant and Candidate Privacy Policy for details regarding Discord&rsquo;s collection and usage of personal information relating to the application and recruitment process by clickingHERE.

Group Product Marketing Manager, Trust and Safety

Genentech

<div><h3 class="jobSectionHeader"><b>The Position</b></h3><p><b>
The Opportunity:</b></p><p>
The Senior Strategy Manager for Pricing, Contracting &amp; Distribution (PCD) will be responsible for influencing strategic pricing, contracting, and distribution decisions across multiple Genentech products, including in preparation for new product launch. This role involves driving objective and strategic decisions across various Franchise Leadership Teams, coordinating execution with Field roles, and leveraging enterprise capabilities in contract performance analytics, value integration, policy, and cross-portfolio decision-making. The Senior Strategy Manager will oversee the development of pricing, contracting, and distribution strategies for assigned therapeutic areas to optimize patient access and Genentech's competitive advantage, including leading cross-functional teams and conducting scenario analysis. The role involves setting launch strategy to ensure access for complex therapeutics and collaborating with Government Affairs, Corporate Communications, and Marketing Leadership to communicate product value and make informed decisions in a dynamic healthcare landscape.</p><p></p><p><b><br>
Key Job Responsibilities:</b></p><ul><li><p>
Broad Therapeutic Area Access &amp; Value Thought Leadership: Providing insights on market access, staying informed on healthcare macro trends impacting pricing and distribution, playing a role in portfolio-level strategy integration, and offering US pricing and value perspectives to global colleagues, as well as insights on Genentech pipeline developments.</p></li><li><p>
Strategy &amp; Contract Effectiveness, Profitability &amp; Measurement: Leading the assessment of strategy effectiveness, promoting profitability analyses and data-based decision-making, being proficient in market access contract decision-making tools, and developing pricing, contracting, and distribution models.</p></li><li><p>
Pricing &amp; Policy Thought Leadership: Collecting and disseminating pricing, contracting, and distribution information, partnering with Government Affairs on policy formation and strategic implications, and providing strategic input on policy efforts that may impact product pricing.</p></li></ul><ul><li><p>
Strategy &amp; Planning Across the Lifecycle: Overseeing and leading pricing, contracting, and distribution strategies for assigned therapeutic areas, optimizing Genentech's effectiveness, patient access, and competitive advantage across all product lifecycle stages (including pipeline molecules and business development assets). This involves conducting in-depth analyses, modeling, and scenario planning to meet strategic, financial, and operational objectives, and identifying and leading special projects like market research.</p></li><li><p>
Strategy to Execution Support: Building collaborative relationships across the business, acting as a key contact for internal and external communication regarding pricing, contracting, and distribution strategies, and ensuring effective communication and implementation plans are rolled out to relevant teams. It also involves accurately tracking and communicating relevant trends and issues to stakeholders and ensuring pull-through plans are integrated into decision-making processes.</p></li></ul><p></p><p><b><br>
Who you are:</b></p><ul><li><p>
Bachelors Degree (general business, managed health care, or finance disciplines are preferred)</p></li><li><p>
2-5 years' cross-functional experience in account management, channel management, contracting, finance, health economics, managed care, market research, marketing, pricing, strategic planning and/or other related fields within the pharmaceutical/biotechnology or related industry</p></li><li><p>
Strong analytical skills and financial acumen, analyzing, synthesizing and summarizing financial and qualitative data; and translating this into valuable business insights</p></li><li><p>
Strong strategic agility: understands pharmaceutical/biotechnology or related industry and the associated business models</p></li><li><p>
Proven ability &amp; track record in communicating complex topics in an user-friendly manner and influencing others effectively without authority.</p></li><li><p>
Strong partnering skills: has effective working relationships with internal and external partners/stakeholders</p></li><li><p>
Organizational &amp; time management skills: ability to effectively manage and complete multiple priorities and projects</p></li></ul><p><b>
Preferred Qualifications</b></p><ul><li><p>
MBA or other related Graduate-level degree is preferred (e.g., PharmD or PhD)</p></li></ul><p></p><p>
The preferred location for this role is at our South San Francisco, CA Genentech Campus however may consider remote flexibility for those outside the South San Francisco Bay Area.</p><p></p><p>
Willingness and ability to travel as needed, up to 15%</p><p></p><p>
Relocation benefits are Not available on this job posting</p><p></p><p>
The expected salary range for this position based on the primary location of South San Francisco, CA is $138,800/yr to $257,800/yr. Actual pay will be determined based on experience, qualifications, geographic location, and other job-related factors permitted by law. A discretionary annual bonus may be available based on individual and Company performance. This position also qualifies for the benefits detailed at the link provided below.</p><p>
Benefits</p><p></p><p><b>
#LI-CM4</b></p><p></p><p><b>
JA</b></p><p></p><p>
Genentech is an equal opportunity employer. It is our policy and practice to employ, promote, and otherwise treat any and all employees and applicants on the basis of merit, qualifications, and competence. The company's policy prohibits unlawful discrimination, including but not limited to, discrimination on the basis of Protected Veteran status, individuals with disabilities status, and consistent with all federal, state, or local laws.</p><p></p><p>
If you have a disability and need an accommodation in relation to the online application process, please contact us by completing this form Accommodations for Applicants.</p></div><p></p>

Senior Strategy Manager (Pricing, Contracting & Distribution)

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