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search engine optimization specialist

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content strategy lead, amazon - marketplace partnership Jobs in New York

content strategy lead, amazon - marketplace partnership

digital strategy lead - vice president/director Jobs in New York

digital strategy lead - vice president/director

seo strategy lead

SEO Strategy Lead

Effective School Solutions

<div><p><b>Director of Demand Generation</b>
<br>
<b>Location:</b> Remote (U.S.)</p><br>
<p><b>
About Effective School Solutions</b></p>
<p>
Effective School Solutions (ESS) partners with K-12 districts to provide mental health solutions that support student success. We are seeking a Director of Demand Generation to design and lead a comprehensive demand generation strategy that builds awareness, nurtures interest, and drives pipeline growth with school district decision-makers.</p>
<p><b>
Position Summary</b></p>
<p>
The Director of Demand Generation will be responsible for developing, executing, and optimizing integrated campaigns that generate and accelerate pipeline. This leader will own strategy and execution across digital marketing, events/webinars, and nurture campaigns, while partnering closely with sales, product marketing, and content teams.</p>
<p>
This is both a <b>strategic and hands-on role</b> &mdash; balancing long-term planning with the day-to-day management of campaigns, performance data, and lead funnel health.</p>
<p><b>
Key Responsibilities</b></p>
<p><b>
Demand Generation Strategy &amp; Execution</b></p>
<ul>
<li>Develop and implement a comprehensive demand generation strategy aligned with ESS's revenue goals and sales pipeline targets.</li>
</ul><ul><li>Plan and execute multi-channel campaigns across digital (paid ads, email, SEO/SEM, social), events/webinars, and content syndication.</li>
</ul><ul><li>Build, execute, and continuously optimize nurture workflows to move leads from MQL  SQL.</li>
</ul><ul><li><b>Digital Marketing (Pipeline Growth)</b></li>
</ul><ul><li>Oversee paid media strategy (LinkedIn, Google Ads, retargeting) to expand reach and drive high-quality inbound leads.</li>
</ul><ul><li>Partner with SEO/SEM resources to improve web conversion rates and optimize campaign landing pages.</li>
</ul><ul><li>Drive structured A/B testing across channels to refine messaging, creative, and offers.</li>
</ul>
<p><b>Sales &amp; Marketing Alignment</b></p>
<ul>
<li>Collaborate with Sales leadership to ensure lead follow-up, campaign context, and effective outreach plays.</li>
</ul><ul><li>Provide ongoing reporting and insights to Sales on campaign performance, ROI, and pipeline contribution.</li>
</ul><ul><li>Partner with Product Marketing to align campaigns with key personas, messaging, and market trends.</li>
</ul>
<p><b>Analytics &amp; Optimization</b></p>
<ul>
<li>Own reporting for all demand generation campaigns in partnership with Marketing Operations.</li>
</ul><ul><li>Monitor performance against key metrics (MQLs, SQLs, pipeline contribution, ROI) and adjust strategies accordingly.</li>
</ul><ul><li>Leverage intent data, persona mapping, and account-based targeting to continuously refine segmentation and targeting.</li></ul><br>
<p></p>
<p><b>
Events, Webinars, and Conferences</b></p>
<ul>
<li>As part of the marketing team's events strategy, standardize event operations, including pre-event promotions and post-event follow-up sequences, with a focus on ROI measurement.</li>
</ul><ul><li>Lead demand generation strategy for events and webinars, including pre- and post-event engagement campaigns.</li>
</ul><ul><li>Partner with Sales team to ensure maximum pipeline impact from ESS's presence at industry conferences.</li></ul><br>
<p></p>
<p><b>
Qualifications</b></p>
<ul>
<li>7+ years of experience in demand generation, with proven success driving pipeline growth (experience in education, healthcare, or mission-driven organizations a plus).</li>
</ul><ul><li>Strong working knowledge of digital marketing channels, ABM, SEO/SEM, paid media, email marketing, and nurture campaigns.</li>
</ul><ul><li>Experience leveraging Salesforce CRM and marketing automation tools (HubSpot or Marketo).</li>
</ul><ul><li>Proven track record building campaigns that generate qualified leads and measurable pipeline.</li>
</ul><ul><li>Excellent collaboration and project management skills &mdash; ability to work cross-functionally across Sales, Content, Product, and Events.</li>
</ul><ul><li>Strong analytical mindset, with ability to interpret data and make optimization decisions.</li>
</ul><ul><li>Experience managing budgets and external vendors/partners.</li>
</ul><ul><li>Creative thinker with ability to translate strategy into compelling campaigns that resonate with school district leaders.</li>
</ul>
<p><b><i>The Salary Range for this position is $120K/yr - $150K/yr depending on experience.</i></b></p></div>

Director of Demand Generation (Remote)

Front Row Europe GmbH

<ul><div><div><h2 class="jobSectionHeader"><b>WO</b></h2></div><div>
NEW YORK, US</div></div><div><div><h2 class="jobSectionHeader"><b>
WHAT WE&rsquo;RE LOOKING FOR</b></h2></div><div><p><b>
About Front Row:</b></p><p>
We partner with leading brands to accelerate their ecommerce growth. We leverage our capabilities and proprietary technology to design, market, distribute and accelerate brands on a global scale. We&rsquo;re continually cultivating functional areas of expertise and retaining the highest caliber of talent &mdash; while sharing knowledge and data, creating efficiencies, and looking at every aspect of our client&rsquo;s business from a 360 perspective. We work effectively to give every client the hands-on support, niche knowledge, and first-access they need to win in the world&rsquo;s most competitive commerce markets and make each of our six capabilities the first to act on the next big things. We live for the exchange of energy between brands and audiences, you should too, and we&rsquo;ve made it our mission to expand every brand&rsquo;s market share and heart share. Because we believe every transaction has the potential to be transformational. We leverage data-driven insights from Catapult, our proprietary technology, and our deep understanding of marketplaces like Amazon, Walmart &amp; TikTok Shop, to craft strategies unique to each brand we work with while protecting their pricing and channel strategies at every lifecycle stage and in any global market.</p><p></p><p><b>
Role Overview:</b></p><p>
The Content Strategy Lead will support and execute content strategies for a portfolio of brands within the Beauty, Wellness, and CPG categories. This person will own day-to-day creative planning and content development across marketplace surfaces&mdash;Amazon PDPs, A+ modules, Brand Stores, image assets, and ad creative&mdash;ensuring consistency, performance alignment, and brand storytelling excellence.</p><p>
This role is ideal for someone who is highly organized, creative, performance-minded, and fluent in marketplace best practices. The Content Strategy Lead will collaborate closely with Design, SEO, Performance Marketing, Insights, and Brand Strategy teams to produce content that is both visually compelling and optimized for growth.</p><div>
Key Responsibilities</div><div>
Content Strategy &amp; Execution</div><ul><li>
Own the end-to-end content strategy and execution for 7&ndash;10 marketplace accounts across Beauty, Wellness, and CPG.</li><li>
Develop and maintain content roadmaps that align with client objectives, seasonal priorities, and platform updates.</li><li>
Lead creative strategy for Amazon PDPs, A+ content, Brand Stores, Bundles, and Ad Creatives (SBAs, SBVs, DSP) in partnership with Design.</li><li>
Translate brand strategy, insights, and keyword opportunities into actionable creative briefs and recommendations.</li><li>
Ensure all creative follows marketplace best practices and brand guidelines.</li><li>
Implement updates informed by SEO insights, customer reviews, and competitor analysis.<br>
</li></ul><div>
Optimization &amp; Performance</div><ul><li>
Conduct content audits to ensure accuracy, consistency, and optimization.</li><li>
Assist in planning and executing A/B or multivariate tests to understand the impact of different content elements.</li><li>
Use tools such as Helium10, DataDive, Intellivy, PickFu, etc., to support data-driven creative decisions.</li><li>
Track performance metrics (CTR, CVR, traffic, keyword rank) and surface insights to senior content leads.</li><li>
Contribute to client presentations with summaries of creative performance and test learnings.<br>
</li></ul><div>
Cross-Functional Collaboration</div><ul><li>
Work closely with Performance Marketing, SEO and Brand Strategy to ensure cohesive storytelling across ads, PDPs, and brand stores.</li><li>
Collaborate with the Design team to align on project timelines, deliverables, and workflows.</li><li>
Share emerging category trends and platform updates with peers to elevate the overall quality and innovation of the team&rsquo;s output.</li></ul></div></div><div><div><h2 class="jobSectionHeader"><b>
REQUIREMENTS</b></h2></div><div><div>
Requirements</div><ul><li>
2&ndash;3+ years of experience in ecommerce content strategy, merchandising, or digital creative roles.</li><li>
Proven success developing and optimizing Amazon content (PDPs, A+, Brand Stores, imagery, copy) &amp; proficiency with Amazon Seller/Vendor Central.
</li><li>Experience managing multiple brand portfolios in a fast-paced agency or aggregator environment.</li><li>
Excellent project management skills &ndash; able to balance multiple deadlines across clients.</li><li>
Strong collaboration and communication skills with comfort presenting internally or to clients.</li></ul></div></div><div><div><h2 class="jobSectionHeader"><b>
BENEFITS</b></h2></div><div><ul><li>
Health, dental, and vision</li><li>
PTO</li><li>
401K matching</li><li>
Summer Fridays</li><li>
Educational stipend</li><li>
Wellness and commuter benefits</li><li>
Work with a fun, consultative team of experts</li><li>
Location - headquartered in SoHo, New York City with offices in San Diego, Hamburg and Bratislava</li></ul><p></p><p>
Salary: $75,000 - $90,000 + bonus</p></div></div></ul>

CONTENT STRATEGY LEAD, AMAZON - MARKETPLACE PARTNERSHIP

JPMorganChase

<div><b>JOB DESCRIPTION</b><p><br>
Become an integral part of the Wealth Management Digital Marketing team, focusing on public site organic growth, local search, and advisor website strategy across chase.com and jpmorgan.com. We&rsquo;re seeking a hybrid thinker&mdash;someone who pairs hands-on tactical SEO skills with a strategic, data-driven mindset to shape the roadmap for both site performance and user experience, driving new account acquisition. This role is responsible for driving organic growth and discoverability through advanced SEO, GEO/local search optimization, and leveraging AI-powered search (LLM) capabilities. This role will also support the development and optimization of branch and advisor profile pages and related digital experiences in partnership with Field Marketing teams.
</p><p>As an Associate within Wealth Management you will collaborate with marketing, product, analytics, design, external vendors, and technical teams to ensure our public web presence is optimized for search, discoverability, and user experience, with a particular focus on local and advisor-specific content. This role is critical to optimizing our digital presence&mdash;not just for search, but for delivering a seamless, compelling experience that converts visitors into clients.</p><p><b>
Responsibilities
</b></p><ul><li>Develop and execute SEO strategies for Wealth Management across chase.com and jpmorgan.com, with a focus on GEO and local search optimization and advisor website discoverability.</li><li>
Lead cross-functional initiatives that connect SEO insights to digital marketing and acquisition strategies.</li><li>
Monitor and analyze SEO performance metrics to inform both technical (site architecture, page speed, schema) and front-end (content, UX/UI) enhancements for continuous improvement.</li><li>
Analyze and map user journeys to identify friction points and opportunities for improvement, especially in local, cross-line of business (XLOB), and advisor-related search flows.</li><li>
Experience collaborating with product, UX/UI, and analytics teams to deliver measurable improvements in both search performance and user experience.</li><li>
Enhance site navigability and the discoverability of products, features, and advisor content to drive acquisition and engagement.</li><li>
Partner with Field Marketing, design, data &amp; analytics, vendors, and product teams to enhance advisor website content and track performance.</li><li>
Collaborate with the internal SEO Center of Excellence (COE) to ensure alignment with best practices and emerging search technologies.</li><li>
Collaborate with the Marketing Experimentation Lead to design, execute, and analyze experiments aimed at improving SEO, local search, and advisor website performance.</li><li>
Manage vendor relationships for content creation, website development, and design services.</li><li>
Lead the strategy and ongoing optimization of branch and advisor profile pages and related website experiences, ensuring content is compelling, accurate, and locally discoverable.</li><li>
Leverage AI-powered search technologies (LLM) to enhance content relevance, user experience, and organic acquisition.</li><li>
Conduct regular competitive analysis and utilize AI-driven insights to stay ahead of industry trends and competitor strategies.</li><li>
Present SEO and site performance metrics to business partners and leaders to evidence impact and upcoming opportunities, connecting SEO performance data to broader business and acquisition strategies.</li><li>
Stay informed on digital marketing trends, local search best practices, and AI-powered search advancements.</li></ul><p><b>
Required qualifications, capabilities and skills</b></p><ul><li>
Bachelor&rsquo;s degree in Marketing, Business, Analytics, or a related field</li><li>
3+ years of relevant experience</li><li>
Experience in SEO strategy, local search optimization, digital content development, or advisor website management</li><li>
Excellent executive communication, presentation, and collaboration skills</li><li>
Strong analytical skills and proficiency in SEO and AI-powered tools (e.g., Adobe Analytics, BrightEdge, SEMrush, ChatGPT, Gemini)</li><li>
Experience developing or refining new test (experimentation) concepts, learning from and socializing results, and iterating quickly</li></ul><p><b>
Note: This role requires five days in the office (Mon-Fri) and will not support Hybrid option</b></p><p>
</p><b>ABOUT US</b><p><br>
Chase is a leading financial services firm, helping nearly half of America&rsquo;s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.
</p><p></p><p>We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
</p><p></p><p>We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants&rsquo; and employees&rsquo; religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.</p><p></p><p>
Equal Opportunity Employer/Disability/Veterans</p><br>
<br>
<br>
<b>ABOUT THE TEAM</b><br>
<div>
Our Consumer &amp; Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We&rsquo;re proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions &ndash; all while ranking first in customer satisfaction.</div><div><br>
<br>
</div><div>We are here to help you manage your money with checking, savings and credit cards, combining the latest banking technology with comprehensive solutions to meet the financial needs of nearly half of U.S. households.</div></div>

Public Site SEO, GEO, Digital Acquisition Associate

BlackRock

<div><div><div>Location:</div>
<div><div><b>New York, New York</b></div>
</div></div><div><div>Additional Locations:</div>
<div><div><div><b>Princeton</b><b>NJ</b><b>
</b></div></div></div></div><div><div>Team:</div>
<div><b>Corporate Marketing</b></div>
</div><div>Job Requisition #: <b>R258109</b></div>
<div>Date posted: <b>Dec. 10, 2025</b></div></div><p></p>
<br><div><h2 class="jobSectionHeader"><b>Job description</b></h2>
<div><p><b>About this role</b></p><p><b>
The Team:</b></p><p>
The Global Marketing &amp; Digital Wealth organization at BlackRock is a forward-looking, globally connected team at the center of the firm&rsquo;s most high-impact priorities. We are architects of growth, working across functions and markets to unlock opportunities and accelerate outcomes for the business. In collaboration with both internal and external partners, we design the conditions for success&mdash;delivering next-generation campaigns, brand platforms, communications, training, and client experiences. Our work is powered by world-class centers of excellence spanning content strategy, research &amp; analytics, and digital platforms &amp; experiences.</p><p>
The Global Paid Media &amp; SEO team drives firmwide paid media and search strategy &amp; execution, amplifying BlackRock&rsquo;s priority messages at scale
</p><p>We partner with business &amp; regional marketers to modernize our approach, drive greater efficiency, deliver more effective outcomes and create competitive advantage.</p><p><b>
Role and Impact:</b></p><p><b><i>
</i></b>The AMRS Search Regional Lead will drive SEO and GEO strategy across the Americas, supporting business lines such as iShares, US Advisor Center, and the US Institutions business. This role is central to evolving BlackRock&rsquo;s search approach&mdash;from traditional SEO to integrated, AI-powered discovery, ensuring visibility across all digital touchpoints. As search evolves from keyword-driven discovery to AI-powered answers, this role is pivotal in future-proofing BlackRock&rsquo;s organic strategy. The AMRS Search Lead will help scale a globally integrated search program that unifies paid media, SEO, and AI visibility&mdash;driving commercial impact and discoverability across every channel.</p><p><b>
Responsibilities:</b></p><ul><li><p>
Oversee Conductor access, platform hygiene, and training, and help manage relationships with Conductor and SEO agency (Gain)</p></li></ul><ul><li><p>
Act as SEO/GEO practitioner to make changes to website architecture, content, internal linking and other factors to improve organic visibility for priority topics</p></li></ul><ul><li><p>
Perform ongoing keyword research, optimization and tracking</p></li></ul><ul><li><p>
Monitor KPIs regularly to understand SEO/GEO strategy performance</p></li></ul><ul><li><p>
Active monitoring and sharing of industry news, SEO trends and innovative new tools</p></li></ul><ul><li><p>
Self-manage execution of activities against deadlines across multiple work-streams</p></li></ul><ul><li><p>
Perform competitive research to identify content gaps and technical strategies to improve client performance</p></li></ul><p></p><p><b>
Core Skills:
 </b></p><ul><li><p>Strong grasp of technical SEO, content strategy, and performance metrics</p></li></ul><ul><li><p>
Proficiency in Conductor, Adobe Analytics, and Google Search Console</p></li></ul><ul><li><p>
Experience with LLMs and AI-powered search; familiarity with GEO and global content governance</p></li></ul><ul><li><p>
Excellent communication and stakeholder management skills</p></li></ul><ul><li><p>
Ability to collaborate across Marketing, Media, Social, Editorial, Product, and Development teams</p></li></ul><ul><li><p>
Analytical mindset with experience in reporting and measurement frameworks</p></li></ul><ul><li><p>
Project management and vendor relationship skills</p></li></ul><p><b>
Qualifications:</b></p><ul><li><p><b><i>
</i></b>3&ndash;5 years of SEO experience, ideally in financial services</p></li></ul><ul><li><p>
Proficiency in Conductor, Adobe Analytics, and Google Search Console, Screaming Frog, Ahrefs, SEMrush</p></li></ul><ul><li><p>
Experience with LLMs and AI-powered search</p></li></ul><ul><li><p>
Excellent communication and stakeholder management skills</p></li></ul><ul><li><p>
Must have strong analytical and problem solving skills</p></li></ul><ul><li><p>
Must be able to make decisions in a fast-paced environment</p></li></ul><ul><li><p>
Exposure to optimizing websites including elements like: metadata, on-page copy is a plus</p></li></ul><ul><li><p>
Experience with any of the following is a plus: Screaming frog, SEM rush, Ahrefs, Google analytics, Google search console</p></li></ul>
For New York, NY Only the salary range for this position is USD$100,000.00 - USD$130,000.00 . Additionally, employees are eligible for an annual discretionary bonus, and benefits including healthcare, leave benefits, and retirement benefits. BlackRock operates a pay-for-performance compensation philosophy and your total compensation may vary based on role, location, and firm, department and individual performance.<br>
<br>
For Princeton, NJ Only the salary range for this position is USD$90,000.00 - USD$120,000.00 . Additionally, employees are eligible for an annual discretionary bonus, and benefits including healthcare, leave benefits, and retirement benefits. BlackRock operates a pay-for-performance compensation philosophy and your total compensation may vary based on role, location, and firm, department and individual performance.
<p><b>
Our benefits</b><br>
<br>
To help you stay energized, engaged and inspired, we offer a wide range of benefits including a strong retirement plan, tuition reimbursement, comprehensive healthcare, support for working parents and Flexible Time Off (FTO) so you can relax, recharge and be there for the people you care about.</p><p><b>
Our hybrid work model</b></p><p>
BlackRock&rsquo;s hybrid work model is designed to enable a culture of collaboration and apprenticeship that enriches the experience of our employees, while supporting flexibility for all. Employees are currently required to work at least 4 days in the office per week, with the flexibility to work from home 1 day a week. Some business groups may require more time in the office due to their roles and responsibilities. We remain focused on increasing the impactful moments that arise when we work together in person &ndash; aligned with our commitment to performance and innovation. As a new joiner, you can count on this hybrid model to accelerate your learning and onboarding experience here at BlackRock.</p><p><b>
About BlackRock</b></p><p>
At BlackRock, we are all connected by one mission: to help more and more people experience financial well-being. Our clients, and the people they serve, are saving for retirement, paying for their children&rsquo;s educations, buying homes and starting businesses. Their investments also help to strengthen the global economy: support businesses small and large; finance infrastructure projects that connect and power cities; and facilitate innovations that drive progress.</p><p>
This mission would not be possible without our smartest investment &ndash; the one we make in our employees. It&rsquo;s why we&rsquo;re dedicated to creating an environment where our colleagues feel welcomed, valued and supported with networks, benefits and development opportunities to help them thrive.</p><p>
For additional information on BlackRock, please visit @blackrock | Twitter: @blackrock | LinkedIn: www.linkedin.com/company/blackrock</p><p></p><p>
BlackRock is proud to be an equal opportunity workplace. We are committed to equal employment opportunity to all applicants and existing employees, and we evaluate qualified applicants without regard to race, creed, color, national origin, sex (including pregnancy and gender identity/expression), sexual orientation, age, ancestry, physical or mental disability, marital status, political affiliation, religion, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law. <b>View the </b><b>EEOC&rsquo;s Know Your Rights poster and its supplement</b><b> and the </b><b>pay transparency statement</b><b>.</b></p><p></p><p>
BlackRock is committed to full inclusion of all qualified individuals and to providing reasonable accommodations or job modifications for individuals with disabilities. If reasonable accommodation/adjustments are needed throughout the employment process, please email Disability.Assistance@blackrock.com. All requests are treated in line with our <b>privacy policy</b>.</p>
BlackRock will consider for employment qualified applicants with arrest or conviction records in a manner consistent with the requirements of the law, including any applicable fair chance law.</div>
<div><div><b>Job Requisition #</b>
<br>
R258109</div></div></div><p></p>

Associate, Global Marketing & Digital Wealth Digital Marketing Team, AMRS SEO/GEO Lead

Louis Vuitton

<div>
 <strong>
  About The Job
  <br/>
  <br/>
 </strong>
 Louis Vuitton Americas is looking for a talented SEO Analyst to join our Omni Client Strategy team. In this pivotal role, you will be instrumental in developing and implementing content-focused SEO optimizations to drive significant impact.
 <br/>
 <br/>
 Job responsibilities
 <br/>
 <br/>
 <strong>
  Content SEO Strategy &amp; Execution:
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Develop and execute a comprehensive content SEO strategy encompassing metadata optimization, creation of engaging long-form copy, strategic footer copy updates, and effective internal linking strategies.
  </li>
  <li>
   Conduct in-depth keyword research to identify high-value opportunities and inform content development.
  </li>
  <li>
   Proactively optimize existing website content, targeting keywords that have experienced ranking declines to regain and improve organic visibility.
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Technical SEO Oversight:
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Monitor website performance, identify and troubleshoot technical issues
  </li>
  <li>
   Collaborate with the Central (HQ) team to implement necessary fixes and improvements to the website's infrastructure
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Performance Monitoring &amp; Reporting:
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Establish and track key performance indicators (KPIs) to measure the effectiveness of SEO initiatives and overall website performance.
  </li>
  <li>
   Utilize analytics platforms to collect, analyze, and interpret SEO data.
  </li>
  <li>
   Generate comprehensive reports on SEO performance, providing actionable insights and recommendations for improvement.
  </li>
  <li>
   Communicate SEO performance updates to stakeholders, management, and other relevant departments.
  </li>
  <li>
   Use data-driven insights to identify trends, patterns, and opportunities for optimizing SEO strategies and achieving business goals.
   <br/>
   <br/>
  </li>
 </ul>
 Profile
 <br/>
 <br/>
 The ideal candidate will possess 2-4 years of prior experience in an SEO role with a strong focus on content generation and optimization
 <br/>
 <br/>
 <ul>
  <li>
   Solid understanding of technical SEO principles (site architecture, crawlability, indexability, etc.)
  </li>
  <li>
   Familiarity with SEO tools (Google Search Console, Google Analytics, Conductor, etc.)
  </li>
  <li>
   Strong analytical, communication, copywriting, and collaboration skills
  </li>
  <li>
   Experience in a fast-paced ecommerce environment preferred
   <br/>
   <br/>
  </li>
 </ul>
 The appointed candidate will be offered an annual salary within the range of USD $80,000 - $100,000, a comprehensive benefits package including: medical, dental, vision, short and long-term disability, various paid time off programs, employee discount/perks and two retirement plans both with employer contributions.
 <br/>
 <br/>
 <ul>
  <li>
   Please note that restrictions may apply to part-time employees
   <br/>
   <br/>
  </li>
 </ul>
 <em>
  The position requires 4 days per week on site in the Louis Vuitton Corporate Office, located in the heart of Midtown, Manhattan.
  <br/>
  <br/>
 </em>
 Additional information
 <br/>
 <br/>
 Louis Vuitton is a company that respects the uniqueness of each employee and offers everyone the means to find their place and prosper. We promote initiatives aimed at supporting professional equality for everyone. We strive to go above and beyond purely symbolic measures by building a culture passionate about meaningful strategies aimed at crafting an inclusive workforce.
 <br/>
 <br/>
 In addition to a generous benefits package, unparalleled career development opportunities, both locally &amp; globally, as an employee at Louis Vuitton, you can expect to be provided with industry leading training which will offer you an in-depth insight into the luxury and retail environment.
 <br/>
 <br/>
 Reference LVM28733
</div>


SEO Analyst

Macy's

<div><p><b>Senior Manager, Technical SEO</b></p><br>
<p></p>
<p><b>
Be part of an amazing story.</b></p>
<p>
Macy&rsquo;s is more than just a store. We&rsquo;re a story. One that&rsquo;s captured the hearts and minds of America for more than 160 years. A story about innovations and traditions&hellip;about inspiring stores and irresistible products&hellip;about the excitement of the Macy&rsquo;s 4th of July Fireworks, and the wonder of the Thanksgiving Day Parade. We&rsquo;ve been part of memorable moments and milestones for countless customers and colleagues. Those stories are part of what makes this such a special place to work.</p><br>
<p></p>
<p><b>
Job Overview</b></p>
<p>
The Senior Manager, Technical SEO leads Macy&rsquo;s enterprise-level search strategy by driving technical implementation in key areas including crawlability, indexation, structured data, performance, and quality assurance. They manage a team of SEO Specialists and collaborate closely with product and engineering partners to ensure SEO best practices are integrated across sprints, site updates, and platform enhancements.</p><br>
<p></p>
<p><b>
What You Will Do</b></p>
<ul>
<li>Oversee audits to assess crawl efficiency, indexation, canonicalization, and Core Web Vitals.</li>
<li>Lead SEO quality assurance both pre- and post-launch for new features, templates, and site updates.</li>
<li>Identify technical SEO opportunities and partner with engineering and product teams to scope, refine, and implement solutions and roadmap features.</li>
<li>Analyze log files and crawl diagnostics to detect and resolve technical issues.</li>
<li>Support implementation of structured data, mobile-first optimization, and JavaScript SEO enhancements.</li>
<li>Ensure proper configuration of robots.txt files, meta tags, and sitemap structures.</li>
<li>Document technical SEO processes and develop scalable, repeatable playbooks.</li>
<li>Foster an environment of acceptance and respect that strengthens relationships, and ensures authentic connections with colleagues, customers, and communities.</li>
<li>In addition to the essential duties mentioned above, other duties may be assigned.</li></ul><br>
<p></p>
<p><b>
Skills You Will Need</b></p>
<p><b>
Technical SEO Expertise</b> &ndash; Deep knowledge of crawlability, indexation, canonicalization, Core Web Vitals, and structured data, with proven ability to lead audits and drive site performance improvements.</p>
<p><b>
Cross-Functional Collaboration</b> &ndash; Ability to partner effectively with product, engineering, and analytics teams to scope, communicate, and implement SEO initiatives across the enterprise.</p>
<p><b>
Technical Requirements Development</b> &ndash; Experience translating SEO needs into clear, actionable requirements for engineering and product teams, including for site architecture, rendering, and performance enhancements.</p>
<p><b>
Analytical &amp; Diagnostic Skills</b> &ndash; Proficiency in analyzing log files, crawl diagnostics, and page speed tools to identify and resolve complex SEO issues.</p>
<p><b>
Tool Proficiency</b> &ndash; Strong command of SEO tools such as Google Search Console, Screaming Frog, Botify, PageSpeed Insights, and Adobe Analytics.</p>
<p><b>
HTML &amp; JavaScript Knowledge</b> &ndash; Understanding of HTML, JavaScript frameworks, rendering behavior, and how these impact SEO, especially for mobile-first and dynamic sites.</p>
<p><b>
Team Leadership</b> &ndash; Experience managing SEO specialists and leading SEO-focused workstreams with the ability to develop scalable playbooks and best practices.</p>
<p><b>
Communication &amp; Influence</b> &ndash; Strong written and verbal communication skills with the ability to simplify technical concepts and influence stakeholders across both technical and non-technical functions.</p><br>
<p></p>
<p><b>
Who You Are</b></p>
<ul>
<li>Candidates with a bachelor&rsquo;s degree or equivalent work experience in a related field are encouraged to apply. 5+ years of technical SEO experience for enterprise-level or ecommerce websites.</li>
<li>Regularly required to sit, talk, hear; use hands/fingers to touch, handle, and feel. Occasionally required to move about the workplace and reach with hands and arms. Requires close vision.</li>
<li>Able to work a flexible schedule based on department and company needs.</li></ul><br>
<p></p>
<p><b>
What We Can Offer You</b></p>
<p>
Join a team where work is as rewarding as it is fun! We offer a dynamic, inclusive environment with competitive pay and benefits. Enjoy comprehensive health and wellness coverage and a 401(k) match to invest in your future. Prioritize your well-being with paid time off and eight paid holidays. Grow your career with continuous learning and leadership development. Plus, build community by joining one of our Colleague Resource Groups and make a difference through our volunteer opportunities.</p><br>
<p></p>
<p><i>
Some additional benefits we offer include:</i></p>
<ul>
<li>Merchandise discounts</li>
<li>Performance-based incentives</li>
<li>Annual merit review</li>
<li>Employee Assistance Program with mental health counseling and legal/financial advice</li>
<li>Tuition reimbursement</li></ul><br>
<p></p>
<p>
Access the full menu of benefits offerings here.</p><br>
<p></p>
<p><b>
About Us</b></p>
<p>
This is a great time to join Macy&rsquo;s! Whether you&rsquo;re helping a customer find the perfect gift, streamlining operations in one of our distribution centers, enhancing our online shopping experience, buying in-style and on-trend merchandise to outfit our customers, or designing a balloon for the Thanksgiving Day Parade, we offer unique opportunities to be part of some of the most memorable moments in people&rsquo;s lives.</p><br>
<p></p>
<p><b>
Join us and help write the next chapter in our story - apply today!</b></p><br>
<p></p>
<p><i>
This job description is not all-inclusive. Macy's, Inc. reserves the right to amend this job description at any time. Macy's, Inc. is an Equal Opportunity Employer, committed to a diverse and inclusive work environment.</i></p><p>
This position may be eligible for performance-based incentives/bonuses. Benefits include 401k, medical/vision/dental/life/disability insurance options, PTO accruals, Holidays, and more. Eligibility requirements may apply based on location, job level, classification, and length of employment. Additional benefit details are available at macysJOBS.com.</p></div>

Sr. Manager, Technical Search Engine Optimization

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