seo analyst

seo and website lead

director of organic search Jobs in New York

director of organic search

search engine optimization category specialist Jobs in New York

search engine optimization category specialist

senior analyst, search engine optimization Jobs in New York

senior analyst, search engine optimization

search engine optimization specialist

Macy's

<div>
 <strong>
  Be part of an amazing story.
  <br/>
  <br/>
 </strong>
 Macy&rsquo;s is more than just a store. We&rsquo;re a story. One that&rsquo;s captured the hearts and minds of America for more than 160 years. A story about innovations and traditions&hellip;about inspiring stores and irresistible products&hellip;about the excitement of the Macy&rsquo;s 4th of July Fireworks, and the wonder of the Thanksgiving Day Parade. We&rsquo;ve been part of memorable moments and milestones for countless customers and colleagues. Those stories are part of what makes this such a special place to work.
 <br/>
 <br/>
 <strong>
  Job Overview
  <br/>
  <br/>
 </strong>
 The Search Engine Optimization Category Specialist plays a hands-on, strategic role within the growing in-house SEO team. They partner with the Senior SEO Content Manager to drive organic growth by planning and executing strategic initiatives. The specialist collaborates closely with site merchandising and technology teams across multiple business units, providing SEO guidance for site changes. They bring expertise in both on-page and off-page SEO for e-commerce and demonstrate a strong track record of building cross-functional relationships and managing complex workflows.
 <br/>
 <br/>
 <strong>
  What You Will Do
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Collaborate with the SEO Senior Manager to drive organic growth through strategic planning and execution.
  </li>
  <li>
   Partner with site merchants to develop a search experience informed by data and customer behavior.
  </li>
  <li>
   Ensure SEO best practices are implemented in collaboration with site merchants to create an optimal search experience for users.
  </li>
  <li>
   Work with the SEO team and agency to analyze data and identify issues and opportunities across the assigned business category.
  </li>
  <li>
   Prepare and maintain insightful reports for internal teams and key stakeholders.
  </li>
  <li>
   Contribute to cross-functional strategies and initiatives involving SEO, PR, SEM, Social, and Creative teams.
  </li>
  <li>
   Apply strong problem-solving skills and effectively communicate complex SEO concepts to non-SEO audiences.
  </li>
  <li>
   Foster an environment of acceptance and respect that strengthens relationships, and ensures authentic connections with colleagues, customers, and communities.
  </li>
  <li>
   In addition to the essential duties mentioned above, other duties may be assigned.
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Skills You Will Need
  <br/>
  <br/>
 </strong>
 <strong>
  Collaboration:
 </strong>
 Skilled in working with leadership and cross-functional teams to drive organic growth through strategic planning and execution.
 <br/>
 <br/>
 <strong>
  SEO Implementation:
 </strong>
 Proficient in ensuring consistent application of SEO best practices across merchandising to optimize user search experience.
 <br/>
 <br/>
 <strong>
  Data Analysis:
 </strong>
 Strong ability to analyze SEO data and identify issues and opportunities for continuous improvement.
 <br/>
 <br/>
 <strong>
  Reporting:
 </strong>
 Skilled in preparing clear and actionable SEO reports for internal teams and key stakeholders.
 <br/>
 <br/>
 <strong>
  Cross-Functional Strategy:
 </strong>
 Experienced in contributing to integrated marketing strategies involving SEO, PR, SEM, Social, and Creative teams.
 <br/>
 <br/>
 <strong>
  Communication:
 </strong>
 Ability to clearly explain complex SEO concepts to non-SEO audiences with strong verbal and written skills.
 <br/>
 <br/>
 <strong>
  Project Management:
 </strong>
 Highly organized self-starter with excellent project and time management skills to manage multiple projects simultaneously.
 <br/>
 <br/>
 <strong>
  E-Commerce SEO Expertise:
 </strong>
 Deep understanding of SEO specific to e-commerce platforms and strategies.
 <br/>
 <br/>
 <strong>
  Analytical Tools:
 </strong>
 Experienced with SEO analytics tools such as Adobe Analytics.
 <br/>
 <br/>
 <strong>
  SEO Platforms:
 </strong>
 Skilled in using SEO tools including Screaming Frog, Botify, SEOClarity, and Google Search Console.
 <br/>
 <br/>
 <strong>
  Data Proficiency:
 </strong>
 Strong analytical skills with experience in Microsoft Excel or similar applications for data-driven decision making.
 <br/>
 <br/>
 <strong>
  Who You Are
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Candidates with a bachelor&rsquo;s degree or equivalent work experience in a related field are encouraged to apply. 3+ years of experience in SEO either in-house or at an agency/consultancy.
  </li>
  <li>
   Regularly required to sit, talk, hear; use hands/fingers to touch, handle, and feel. Occasionally required to move about the workplace and reach with hands and arms. Requires close vision.
  </li>
  <li>
   Able to work a flexible schedule based on department and company needs.
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  What We Can Offer You
  <br/>
  <br/>
 </strong>
 Join a team where work is as rewarding as it is fun! We offer a dynamic, inclusive environment with competitive pay and benefits. Enjoy comprehensive health and wellness coverage and a 401(k) match to invest in your future. Prioritize your well-being with paid time off and eight paid holidays. Grow your career with continuous learning and leadership development. Plus, build community by joining one of our Colleague Resource Groups and make a difference through our volunteer opportunities.
 <br/>
 <br/>
 <strong>
  Some Additional Benefits We Offer Include
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Merchandise discounts
  </li>
  <li>
   Performance-based incentives
  </li>
  <li>
   Annual merit review
  </li>
  <li>
   Employee Assistance Program with mental health counseling and legal/financial advice
  </li>
  <li>
   Tuition reimbursement
   <br/>
   <br/>
  </li>
 </ul>
 Access the full menu of benefits offerings here.
 <br/>
 <br/>
 <strong>
  About Us
  <br/>
  <br/>
 </strong>
 This is a great time to join Macy&rsquo;s! Whether you&rsquo;re helping a customer find the perfect gift, streamlining operations in one of our distribution centers, enhancing our online shopping experience, buying in-style and on-trend merchandise to outfit our customers, or designing a balloon for the Thanksgiving Day Parade, we offer unique opportunities to be part of some of the most memorable moments in people&rsquo;s lives.
 <br/>
 <br/>
 <strong>
  Join us and help write the next chapter in our story - apply today!
  <br/>
  <br/>
 </strong>
 <em>
  This job description is not all-inclusive. Macy's, Inc. reserves the right to amend this job description at any time. Macy's, Inc. is an Equal Opportunity Employer, committed to a diverse and inclusive work environment.
  <br/>
  <br/>
 </em>
 <em>
  DIGITAL00
  <br/>
  <br/>
 </em>
 This position may be eligible for performance-based incentives/bonuses. Benefits include 401k, medical/vision/dental/life/disability insurance options, PTO accruals, Holidays, and more. Eligibility requirements may apply based on location, job level, classification, and length of employment. Additional benefit details are available at macysJOBS.com.
</div>


Search Engine Optimization Category Specialist

CLEAR

<div><p>Have you ever had that green-light feeling? When you hit every green light and the day just feels like magic. CLEAR's mission is to create frictionless experiences where every day has that feeling. With more than 30+ million passionate members and hundreds of partners around the world, CLEAR's identity platform is transforming the way people live, work, and travel. Whether it's at the airport, stadium, or right on your phone, CLEAR connects you to the things that make you, you - unlocking easier, more secure, and more seamless experiences - making them all feel like magic.</p>
<p>
As CLEAR's Website &amp; SEO Lead, you'll own our website as a core growth channel driving traffic, engagement, and enrollments. You'll lead day-to-day SEO and content initiatives, grow our blog and FAQs, and ensure our site is always optimized to tell CLEAR's story. Partnering closely with the Paid Media and Creative teams, you'll use SEO and website insights to optimize campaigns and landing pages, maximizing performance across channels.</p>
<p>
You'll bring a marketer's mindset to SEO by blending content strategy and data-driven optimization. Collaborating with Creative and Marketing, you'll execute website strategies that improve the customer journey and strengthen CLEAR's presence in the search landscape. Your work will directly shape how customers find, experience, and enroll with CLEAR driving measurable growth and impact.</p><br>
<p></p>
<p><b><i>
What you'll do:</i></b></p>
<ul>
<li>Own website strategy &amp; management: Oversee CLEAR's website as a marketing channel ensuring content, UX, and performance align with business goals.</li>
<li>Lead SEO marketing initiatives: Drive organic growth by improving search visibility through keyword research, on-page optimization, and enhanced results (e.g., FAQs, how-to guides, events).</li>
<li>Build a content engine: Develop and scale a blog strategy that strengthens our thought leadership and fuels enrollments by garnering organic search engine and LLM-referral traffic.</li>
<li>Implement structured data: Leverage structured data Schema Markup to increase appearances in SERP Features and visibility in LLMs, statically for individual pages and programmatically where feasible.</li>
<li>Maintain content quality &amp; governance: Ensure all web content follows SEO best practices, brand guidelines, and provides a clear, consistent user experience.</li>
<li>Partner with paid media: Collaborate on campaign landing pages and site optimizations that improve customer journeys and maximize ROAS and conversion rates.</li>
<li>Support launches &amp; campaigns: Work cross-functionally with Product, Creative, and Marketing to execute site enhancements for campaigns, product launches, and always-on programs.</li>
<li>Manage site health &amp; best practices: Monitor site speed, metadata, and overall performance to ensure a smooth user experience and strong search visibility.</li>
<li>Track &amp; optimize performance: Leverage Google Tag Manager and analytics tools (GA4, Search Console, Looker) to track key website events, run A/B tests, and turn insights into continuous improvements.</li>
<li>Analyze and improve customer journeys: Evaluate how visitors move through the site and enhance their experience by making pages faster, easier to use, and aligned with Google's performance standards.</li>
<li>Site testing &amp; personalization: Launch testing and personalization initiatives on the sitewide or individual page level, leveraging insights from said initiatives to improve the production site's conversation rate.</li>
<li>Search innovation: Balance today's SEO best practices with the future of AI-powered discovery, helping CLEAR remain visible and relevant as customer search behaviors evolve.</li></ul><br>
<p></p>
<p><b><i>
How you'll measure success:</i></b></p>
<ul>
<li>Demonstrate tangible improvements in website traffic, user engagement, and overall SEO performance and share progress with leadership.</li>
<li>Expand CLEAR's content footprint through a blog and FAQ strategy that drives engagement and thought leadership.</li>
<li>Execute A/B tests and optimizations that measurably improve enrollments across the website.</li>
<li>Develop strong partnerships with Marketing and Creative teams by collaborating effectively to deliver website strategies, campaigns, and content that support CLEAR's growth goals.</li></ul><br>
<p></p>
<p><b><i>
What you're great at:</i></b></p>
<ul>
<li>A passion for improving the customer experience through innovative web and SEO strategies.</li>
<li>Proven success managing websites as core marketing channels with a track record of enhancing site performance to meet business goals.</li>
<li>Proficiency in WebFlow and Webflow Optimize (FKA Intellimize) or similar website-building platforms.</li>
<li>Skilled in Google Analytics, Google Search Console, Google Tag Manager, and data visualization tools like Looker.</li>
<li>Proficiency with Google Suite (Docs, Sheets, Slides) for reporting, analysis, and collaboration.</li>
<li>A solid understanding of HTML, CSS, and JavaScript, with the ability to collaborate effectively with developers on website enhancements.</li>
<li>GEO/AEO/AIO initiatives and strategies to drive visibility in LLMs and Google AI Overviews</li>
<li>The ability to balance short-term wins with long-term strategic growth.</li>
<li>Exceptional communication and collaboration skills, especially in working closely with Product, Creative, and Marketing teams.</li>
<li>A self-starter with a data-driven mindset, continuously striving to drive improvement and change, while owning and leading SEO and website strategy.</li></ul><br>
<p></p>
<p><b><i>
How You'll be Rewarded:</i></b></p>
<p>
At CLEAR, we help YOU move forward - because when you're at your best, we're at our best. You'll work with talented team members motivated by our mission of making experiences safer and easier. Our offices are bright and energetic with an open concept and plenty of conference rooms and casual co-working spaces. We also offer catered lunches every day and have fully stocked kitchens. Outside of the office, we invest in your well-being and learning &amp; development with stipends and reimbursement programs.</p>
<p>
We offer holistic total rewards, including comprehensive healthcare plans, family-building benefits (fertility and adoption/surrogacy support), flexible time off, annual wellness stipend, free OneMedical memberships for you and your dependents, a CLEAR Plus membership, and a 401(k) retirement plan with employer match. The base salary range for this role is $130,000-$160,000, depending on levels of skills and experience.</p>
<p><i>
The base salary range represents the low and high end of CLEAR's salary range for this position. Salaries will vary depending on various factors which include, but are not limited to location, education, skills, experience and performance. The range listed is just one component of CLEAR's total compensation package for employees and other rewards may include annual bonuses, commission, Restricted Stock Units</i></p>
<p><i>
CLEAR provides reasonable accommodation to qualified individuals with disabilities or protected needs. Please let us know if you require a reasonable accommodation to apply for a job or perform your job. Examples of reasonable accommodation include, but are not limited to, time off, extra breaks, making a change to the application process or work procedures, policy exceptions, providing documents in an alternative format, live captioning or using a sign language interpreter, or using specialized equipment.</i></p>
<p>
#LI-Onsite</p></div><p></p>

SEO and Website Lead

Amsive

<div>
 <strong>
  Who We Are
  <br/>
  <br/>
 </strong>
 At
 <strong>
  Amsive,
 </strong>
 we're more than just a performance marketing agency; we're a team that thrives on collaboration and innovation. We offer a supportive environment where personal growth is just as important as professional development. We're a team of passionate individuals ready to tackle challenges, learn from one another, and drive results. We believe in empowering our team members, providing them with the tools they need to succeed, and trusting them to lead the way. With decades of expertise and a commitment to integrated solutions, we don't meet the industry standard; we're setting it.
 <br/>
 <br/>
 If you're looking for a place where your work matters, a career path you can grow on your terms, and a team that's as invested in your success as you are, Amsive is for you. We offer a unique blend of flexibility, growth opportunities, and a culture that values each individual. Join us, and be part of the team ready to welcome, support, and grow with you.
 <br/>
 <br/>
 We regret to inform you that currently, Amsive DOES NOT provide sponsorship opportunities.*
 <li>
  This is a REMOTE position. Candidates can be located anywhere in US time zones. Candidates will be required to work ET or CT time zone. New York Metropolitan area is a plus.**
  <br/>
  <br/>
 </li>
 <strong>
  What we are looking for:
  <br/>
  <br/>
 </strong>
 The
 <strong>
  SEO Specialist
 </strong>
 will be responsible for supporting Amsive's organic programs, leading SEO and search-driven content and technical strategies for our clients. The candidate will be responsible for handling a range of program activities both independently and as part of a larger SEO strategy team.
 <br/>
 <br/>
 You should have a passion for the digital world, a propensity to problem-solve, phenomenal attention to detail, and a boundless desire to learn. Our most successful team members are often both "right-brained" (creative) and "left-brained" (analytical). They are also strong team players, as collaboration and education are very important within our SEO team.
 <br/>
 <br/>
 <strong>
  What you will be doing:
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Help define and execute SEO strategy for Amsive's SEO clients, with a focus on content strategy and optimization, B2B marketing, and local search
  </li>
  <li>
   Develop comprehensive keyword research documentation and strategic keyword evaluations
  </li>
  <li>
   Create search-optimized, compelling metadata content and website content
  </li>
  <li>
   Monitor and analyze site performance using a range of SEO and site analytics tools, provide reports in Looker Studio, Excel and PowerPoint
  </li>
  <li>
   Conduct technical SEO audits and provide recommended solutions, working with development teams to advise on implementation
  </li>
  <li>
   Assist account managers in translating client objectives into search marketing strategy
  </li>
  <li>
   Communicate with account managers and clients around SEO strategies, tactics, deliverables, and performance
  </li>
  <li>
   Stay up to date on current SEO industry trends and technologies, and communicate these trends to clients and the Amsive team
  </li>
  <li>
   Help guide and support analysts in their development, contributing to their growth in SEO while enhancing their technical and strategic SEO skills.
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Who you are:
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Bachelor&rsquo;s degree in marketing, advertising, communications, business, or a related area
  </li>
  <li>
   2-3+ years of experience contributing to or managing successful SEO programs, preferably in an agency setting
  </li>
  <li>
   Experience performing SEO for B2B and/or local businesses, including best practices related to lead generation, location optimization, content strategy, and visibility improvement across service-based or multi-location websites.
  </li>
  <li>
   Experience with local SEO tools such as BrightLocal, Rio SEO, or similar platforms used for location management and performance tracking.
  </li>
  <li>
   Able to effectively communicate ideas and technical concepts both verbally and in writing to clients and team members.
  </li>
  <li>
   Consistently meets deadlines in a fast-paced environment by effectively prioritizing tasks and managing multiple projects
  </li>
  <li>
   Displays strong analytical and critical thinking skills to identify issues and develop practical solutions, especially for complex technical SEO challenges.
  </li>
  <li>
   Skilled in managing time effectively to handle various tasks while delivering high-quality results on time.
  </li>
  <li>
   Experienced in building and maintaining strong client relationships, setting expectations, and ensuring successful strategy execution.
  </li>
  <li>
   Innovative in finding creative solutions to SEO and content challenges while balancing creativity with data-driven insights.
  </li>
  <li>
   Strong proficiency in the Microsoft Office Suite: Word, PowerPoint, and especially Excel
  </li>
  <li>
   Knowledge of Google Search Console, Google Analytics/GA4, and other analytics tools
  </li>
  <li>
   Basic knowledge of HTML, CSS, JS and/or Python is a plus (curiosity and desire to improve in these areas is also a plus!)
  </li>
  <li>
   Experience using SEO tools such as Screaming Frog, Botify, Lumar (DeepCrawl), Stat, SEMRush, Ahrefs, Conductor Searchlight/Content King, BrightEdge, or other keyword research tools
  </li>
  <li>
   Understanding of intermediate marketing principles and a strong grasp on how to help clients meet business goals
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Other Duties:
 </strong>
 Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.
 <br/>
 <br/>
 <em>
  If you need any assistance seeking a job opportunity at Amsive, or if you need reasonable accommodation with the application process, please call (331) 318-7800.
  <br/>
  <br/>
 </em>
 <em>
  Amsive is proud to be an Equal Opportunity Employer. We are committed to building a supportive and inclusive environment for all employees. It is Amsive&rsquo;s continuing policy to provide equal employment opportunity and not to discriminate on the basis of race, color, religion, pregnancy or childbirth, marital status, national origin, ancestry or citizenship status, age, disability, sex, sexual orientation, gender identity, veteran status or any other characteristic protected by applicable federal, state or local laws. This policy applies to all aspects of employment, including (but not limited to) application for employment, recruiting, hiring, compensation, benefits, promotions and transfers, training, layoffs, rehires, termination of employment and all other terms and conditions of employment.
  <br/>
  <br/>
 </em>
 <em>
  As part of the Company's equal employment opportunity policy, Amsive will also take affirmative action as called for by applicable laws and Executive Orders to ensure that minority group individuals, females, disabled veterans, recently separated veterans, other protected veterans, Armed Forces service medal veterans, and qualified disabled persons are introduced into our workforce and considered for promotional opportunities.
  <br/>
  <br/>
 </em>
 Powered by JazzHR
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 <br/>
 Rc9JoIH7pB
</div>


SEO Specialist

Horizon Media, Inc.

<div><div>Job Description</div><div><div><div>
Job Summary</div></div><div><div>
Horizon Media is seeking an SEO Senior Analyst to join our growing digital team. The ideal candidate should be passionate about SEO and marketing technology, have a solid understanding of ever-evolving SEO best practices and technical considerations, as well as knowledge of best practices in content creation &amp; optimization. The role will report to the SEO Manager, and will support our expanding team through daily implementation &amp; delivery of SEO strategy to existing and new clients.</div></div><div></div><div><div><br>
Main Duties and Responsibilities</div></div><div><div>
The SEO Analyst is the core of our team&rsquo;s ability to implement, and is responsible for the delivery of any and all strategic pieces of our clients&rsquo; organic search programs. Specific duties will include (but are not limited to):</div></div><div></div><div><ul><li><div><br>
Day-to-day SEO tactical execution across multiple clients</div></li></ul></div><div><ul><li><div>
Work in conjunction with predefined SEO campaign objectives</div></li></ul></div><div><ul><li><div>
Provide regular client reports and client deliverables</div></li></ul></div><div><ul><li><div>
Perform client work outlined in coordination with other media teams</div></li></ul></div><div></div><div><div><br>
These responsibilities will differ from client to client, and in general, the typical breakdown of the SEO Analyst&rsquo;s core functionality will be as follows:</div></div><div></div><div><ul><li><div><br>
Technical Consultation/Implementation Support/Client Deliverables: 70%</div></li></ul></div><div><ul><li><div>
Reporting: 15%</div></li></ul></div><div><ul><li><div>
Evangelism/Education: 10%</div></li></ul></div><div><ul><li><div>
Assistance with New Business: 5%</div></li></ul></div><div><div><br>
<br>
Supervisory Responsibilities<br>
In this position, you will have the opportunity to train Analysts and Junior Analysts.</div></div><div><div><br>
<br>
Knowledge and Skills Required</div></div></div><div><div><div>
Skills and experience will be evaluated on a case by case basis, although in general, we&rsquo;d prefer the following initial qualifications:</div></div><div></div><div><ul><li><div><br>
1.5+ years of work experience in an SEO-heavy environment and/or specifically with SEO</div></li></ul></div><div><ul><li><div>
In-depth knowledge of all aspects of SEO</div></li></ul></div><div><ul><li><div>
In-depth knowledge of Google Analytics and Microsoft Office Applications</div></li></ul></div><div><ul><li><div>
Familiarity and experience with Screaming Frog, SEMRush, Brightedge, Conductor, and/or other industry tools</div></li></ul></div><div><ul><li><div>
Ability to hit deadlines &amp; provide deliverables across several clients at a time</div></li></ul></div><div><ul><li><div>
A thorough understanding of key search engine ranking factors</div></li></ul></div><div><ul><li><div>
Ability to conduct relevant keyword research and make recommendations</div></li></ul></div><div><ul><li><div>
A thorough understanding of and the ability to conduct on-site optimization</div></li></ul></div><div><ul><li><div>
Proven ability deliver within requirements of strategic SEO campaigns</div></li></ul></div><div><ul><li><div>
Working knowledge of HTML, PHP, Javascript, and/or CSS, a huge plus</div></li></ul></div><div><ul><li><div>
Experience with local listings management (LLM) and local SEO, a plus</div></li></ul></div><div><ul><li><div>
Content ideation and content writing ability, a plus</div></li></ul></div><div><ul><li><div>
Excellent communication skills, written and verbal</div></li></ul></div><div><ul><li><div>
Ability to communicate effectively with clients &amp; account teams</div></li></ul></div><div><ul><li><div>
Ability to communicate effectively with developers &amp; technical team a huge plus</div></li></ul></div><div><ul><li><div>
Strong organizational skills with attention to detail</div></li></ul></div><div></div><div><div><br>
Certificates, licenses and registrations</div></div></div><div><div>
No requirements.</div></div><div><div>
Physical Activity and Work Environment</div></div><div><div>
No requirements for physical activity and work environment.</div></div><div></div><div><div><br>
The statements herein are intended to describe the general nature and level of work being performed by employees, and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.</div><div></div><div>
#LI-KK1</div><div>
#LI-HYBRID</div><div>
#HM</div></div><div></div><div><i>
Horizon Media is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.</i></div><div></div><div>
Salary Range</div>
$64,350.00 - $80,000.00<div></div><div><i>
A successful applicant&rsquo;s actual base salary may vary based on factors such as individual&rsquo;s skill sets, experience, training, education,</i><i> licensure/certifications,</i><i> and qualifications for the role. </i><i>As an organization, we take an aptitude and competency-based hiring approach.</i><i> </i><i>We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage, life and disability insurance, retirement savings plans, company paid holidays and unlimited paid time off (PTO), mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.</i></div></div>

Senior Analyst, Search Engine Optimization

<div>
 <p>
  Have you ever had that green-light feeling? When you hit every green light and the day just feels like magic. CLEAR's mission is to create frictionless experiences where every day has that feeling. With more than 30+ million passionate members and hundreds of partners around the world, CLEAR&rsquo;s identity platform is transforming the way people live, work, and travel. Whether it&rsquo;s at the airport, stadium, or right on your phone, CLEAR connects you to the things that make you, you - unlocking easier, more secure, and more seamless experiences - making them all feel like magic.
 </p>
 <p>
  As the leader of CLEAR&rsquo;s SEO and website strategy, you will set the strategic direction for website optimization, oversee technical SEO, and drive UX/UI improvements across the site. As a self-starter, you are data-driven and passionate about leveraging insights to continuously improve our site&rsquo;s performance and search visibility. You&rsquo;ll take ownership of the SEO roadmap, partner with cross-functional teams, and implement changes that drive measurable impact. You&rsquo;ll collaborate with Product, Creative, and Marketing teams to execute website strategies that engage prospects, enhance customer experience, and improve conversion rates. Your work will directly impact our customer journey, driving traffic, conversions, and organic growth.
 </p>
 <p>
  &nbsp;
 </p>
 <p>
  <em>
   <strong>
    What you'll do:
   </strong>
  </em>
 </p>
 <ul>
  <li>
   Lead technical SEO initiatives, focusing on improving website rankings, traffic, and organic performance.
  </li>
  <li>
   Develop and implement data-driven strategies to optimize CLEAR&rsquo;s website across multiple products, driving improvements in key SEO and website metrics.
  </li>
  <li>
   Conduct site architecture optimization, improving URL hierarchy, internal linking, and crawlability.
  </li>
  <li>
   Own the governance and management of web content, ensuring alignment with SEO best practices and UX principles.
  </li>
  <li>
   Collaborate closely with Product, Creative, and Marketing teams to execute site enhancements for campaigns, product launches, and always-on programs.
  </li>
  <li>
   Analyze customer journeys, performing page speed optimization and ensuring Core Web Vitals are met.
  </li>
  <li>
   Implement and maintain structured data (Schema.org) to enhance search visibility and appearance in rich snippets.
  </li>
  <li>
   Conduct log file analysis and use crawling tools (e.g., Screaming Frog, DeepCrawl) to identify and resolve indexing issues.
  </li>
  <li>
   Utilize Google Tag Manager to implement advanced tracking, event monitoring, and site performance measurement.
  </li>
  <li>
   Continuously monitor site performance, making data-driven decisions to improve speed, usability, and SEO outcomes.
  </li>
 </ul>
 <p>
  &nbsp;
 </p>
 <p>
  <em>
   <strong>
    How you'll measure success:
   </strong>
  </em>
 </p>
 <ul>
  <li>
   Track and report key SEO metrics such as traffic, keyword rankings, and conversion rates.
  </li>
  <li>
   Execute A/B testing to optimize lead generation and conversions across the website.
  </li>
  <li>
   Drive online PreCheck enrollments, monitoring our performance against competitors.
  </li>
  <li>
   Demonstrate tangible improvements in website traffic, user engagement, and overall SEO performance.
  </li>
 </ul>
 <p>
  &nbsp;
 </p>
 <p>
  <em>
   <strong>
    What you're great at:
   </strong>
  </em>
 </p>
 <ul>
  <li>
   Passionate about improving the customer experience through innovative web design and SEO strategies.
  </li>
  <li>
   Expertise in managing a B2B &amp; B2C brand's website with a track record of improving core site metrics to meet business goals.
  </li>
  <li>
   Proficiency in WebFlow or similar website-building platforms.
  </li>
  <li>
   Strong knowledge of technical SEO, including structured data, crawling, and log file analysis.
  </li>
  <li>
   Advanced skills in Google Analytics, Google Search Console, Google Tag Manager, and data visualization tools like Looker.
  </li>
  <li>
   Proficiency with Google Suite (Docs, Sheets, Slides) for reporting, analysis, and collaboration.
  </li>
  <li>
   Solid understanding of HTML, CSS, and JavaScript, with the ability to collaborate effectively with developers on website enhancements.
  </li>
  <li>
   Experience in site architecture optimization and Core Web Vitals improvements.
  </li>
  <li>
   Ability to balance short-term wins with long-term strategic growth.
  </li>
  <li>
   Exceptional communication and collaboration skills, especially in working closely with Product, Creative, and Marketing teams.
  </li>
  <li>
   Self-starter with a data-driven mindset, continuously striving to drive improvement and change, while owning and leading SEO and website strategy.
  </li>
 </ul>
 <p>
  &nbsp;
 </p>
 <p>
  <em>
   <strong>
    How You'll be Rewarded:
   </strong>
  </em>
 </p>
 <p>
  At CLEAR, we help YOU move forward - because when you&rsquo;re at your best, we&rsquo;re at our best. You&rsquo;ll work with talented team members motivated by our mission of making experiences safer and easier. Our offices are bright and energetic with an open concept and plenty of conference rooms and casual co-working spaces. We also offer catered lunches every day and have fully stocked kitchens. Outside of the office, we invest in your well-being and learning &amp; development with stipends and reimbursement programs.&nbsp;
 </p>
 <p>
  We offer holistic total rewards, including comprehensive healthcare plans, family-building benefits (fertility and adoption/surrogacy support), flexible time off, annual wellness stipend, free OneMedical memberships for you and your dependents, a CLEAR Plus membership, and a 401(k) retirement plan with employer match.
  <span>
   The base salary range for this role is $130,000-$160,000, depending on levels of skills and experience.
  </span>
 </p>
 <p>
  <em>
   <span>
    The base salary range represents the low and high end of CLEAR&rsquo;s salary range for this position. Salaries will vary depending on various factors which include, but are not limited to location, education, skills, experience and performance. The range listed is just one component of CLEAR&rsquo;s total compensation package for employees and other rewards may include annual bonuses, commission, Restricted Stock Units
   </span>
  </em>
 </p>
 <p>
  <span>
   <em>
    <span>
     CLEAR provides reasonable accommodation to qualified individuals with disabilities or protected needs. Please let us know if you require a reasonable accommodation to apply for a job or perform your job. Examples of reasonable accommodation include, but are not limited to, time off, extra breaks, making a change to the application process or work procedures, policy exceptions, providing documents in an alternative format, live captioning or using a sign language interpreter, or using specialized equipment.
    </span>
   </em>
  </span>
 </p>
 <p>
 </p>
 <span>
 </span>
 <span>
 </span>
 <p>
  &nbsp;
 </p>
</div>


Direct Agents

<div>
 <strong>
  Direct Agents is on the search for an SEO Analyst in our NYC office, who will assess and develop
 </strong>
 <strong>
  SEO strategy for a variety of mid to large-sized clients, and act as SEO expert for both internal and external teams.
  <br/>
  <br/>
  This role pays $85k-$95k depending on experience.
  <br/>
  <br/>
 </strong>
 <strong>
  The Role
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Overseeing SEO client base and functioning as the primary contact for assigned SEO clients
  </li>
  <li>
   Ensuring excellent communication and progress with SEO client accounts
  </li>
  <li>
   Experience performing in-depth SEO audits and migrations
  </li>
  <li>
   Hands-on optimization and management of projects to improve Traditional and AI search rankings via on-site and off-site optimizations and recommendations
  </li>
  <ul>
   <li>
    AI Search Strategies
   </li>
   <li>
    Technical SEO
   </li>
   <li>
    On-page optimizations
   </li>
   <li>
    Content production and planning
   </li>
   <li>
    Link building
   </li>
   <li>
    Working knowledge of website UX/UI
   </li>
  </ul>
  <li>
   Holding client status calls and report on campaign results, SEO work, and data analysis
  </li>
  <li>
   Measuring SEO strategy success using data from GSC and GA4.
  </li>
  <li>
   Ensuring deliverables are met in a timely fashion and client expectations are set and exceeded
  </li>
  <li>
   Developing and improving processes, reports, knowledge and communication
  </li>
  <li>
   Utilizing and adopting the latest SEO platforms and tools
  </li>
  <li>
   Stay abreast of the latest search engine changes and updates, and help steer the overall SEO strategy
   <br/>
  </li>
 </ul>
 <strong>
  Desired Background
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   2+ years of experience in SEO with a proven track record, preferably with an agency
  </li>
  <li>
   Strong understanding of search engine algorithms and updates
  </li>
  <li>
   Experience utilizing SEO tools, Search Console, Google Analytics, ScreamingFrog, SEMRush, Shopify, VWO, and/or related tools.
  </li>
  <li>
   Excellent analytical &amp; problem-solving skills
  </li>
  <li>
   Good understanding of HTML, website design, and web analytics. CSS and Javascript a plus
  </li>
  <li>
   Self-starter approach to work, with an eagerness to consistently meet and exceed objectives and take on more responsibility
  </li>
  <li>
   Exceptional written and verbal communication skills
  </li>
  <li>
   Exceptional attention to detail
  </li>
  <li>
   Ability to prioritize tasks, multitask and manage time efficiently
  </li>
  <li>
   Ability to work in teams and/or individually to meet client goals
  </li>
  <li>
   Passion for the world of SEO!
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  This role is based in our NYC office and you must reside or be willing to relocate within commuting distance of the office for this role.
  <br/>
  <br/>
 </strong>
 <strong>
  WHY DIRECT AGENTS
  <br/>
  <br/>
  Work-Life Balance
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   4-Day Work Week: Join our innovative pilot program designed for sustained productivity and well-being
  </li>
  <li>
   Flexible PTO: Up to 24 days annually based on seniority, plus paid birthdays and volunteer days
  </li>
  <li>
   Family Support: Comprehensive paid parental leave and family-friendly policies
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Comprehensive Benefits
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Premium Healthcare: Full coverage options including One Medical, KindBody, and mental health support
  </li>
  <li>
   Wellness Perks: Citibike membership, fitness reimbursement, and wellness programs
  </li>
  <li>
   Community: Dog-friendly office, team events, and an inclusive culture that celebrates diversity
  </li>
  <li>
   Modern Tech Setup: MacBook Pro and premium software tools
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Innovation &amp; Growth
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   AI-Driven Innovation: Harness AI-powered workflows to optimize strategies and drive impactful results
  </li>
  <li>
   Future-Forward Tech: Access proprietary tools like Kanopy AI and custom GPTs for advanced marketing solutions
  </li>
  <li>
   Career Development: Shape your path through mentorship, training programs, and direct access to leadership
  </li>
  <li>
   Industry Impact: Contribute to thought leadership and strategic initiatives that drive agency innovation
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Outstanding Environment
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Work with premier brands like Marvel, NBA, and NYSE while maintaining boutique agency creativity
  </li>
  <li>
   Direct Agents is proud to be an equal opportunity employer. Join us in shaping the future of digital marketing!
  </li>
 </ul>
</div>


SEO Analyst

<div><p><b>Direct Agents is on the search for an SEO Analyst in our NYC office, who will assess and develop </b><b>SEO strategy for a variety of mid to large-sized clients, and act as SEO expert for both internal and external teams.</b></p><p><b>
The Role</b></p><ul><li>
Overseeing SEO client base and functioning as the primary contact for assigned SEO clients</li><li>
Ensuring excellent communication and progress with SEO client accounts</li><li>
Experience performing in-depth SEO audits and migrations</li><li>
Hands-on optimization and management of projects to improve Traditional and AI search rankings via on-site and off-site optimizations and recommendations<ul><li>
AI Search Strategies</li><li>
Technical SEO</li><li>
On-page optimizations</li><li>
Content production and planning</li><li>
Link building</li><li>
Working knowledge of website UX/UI</li></ul></li><li>
Holding client status calls and report on campaign results, SEO work, and data analysis</li><li>
Measuring SEO strategy success using data from GSC and GA4.</li><li>
Ensuring deliverables are met in a timely fashion and client expectations are set and exceeded</li><li>
Developing and improving processes, reports, knowledge and communication</li><li>
Utilizing and adopting the latest SEO platforms and tools</li><li>
Stay abreast of the latest search engine changes and updates, and help steer the overall SEO strategy</li></ul><p><b>
Desired Background</b></p><ul><li>
2+ years of experience in SEO with a proven track record, preferably with an agency</li><li>
Strong understanding of search engine algorithms and updates</li><li>
Experience utilizing SEO tools, Search Console, Google Analytics, ScreamingFrog, SEMRush, Shopify, VWO, and/or related tools.</li><li>
Excellent analytical &amp; problem-solving skills</li><li>
Good understanding of HTML, website design, and web analytics. CSS and Javascript a plus</li><li>
Self-starter approach to work, with an eagerness to consistently meet and exceed objectives and take on more responsibility</li><li>
Exceptional written and verbal communication skills</li><li>
Exceptional attention to detail</li><li>
Ability to prioritize tasks, multitask and manage time efficiently</li><li>
Ability to work in teams and/or individually to meet client goals</li><li>
Passion for the world of SEO!</li></ul><p>
This role is based in our NYC office and you must reside or be willing to relocate within commuting distance of the office for this role.</p><p><b><br>
WHY DIRECT AGENTS</b><br>
<br>
<b>Work-Life Balance</b></p><ul><li><b>
4-Day Work Week: </b>Join our innovative pilot program designed for sustained productivity and well-being</li><li><b>
Flexible PTO: </b>Up to 24 days annually based on seniority, plus paid birthdays and volunteer days</li><li><b>
Family Support: </b>Comprehensive paid parental leave and family-friendly policies</li></ul><h3 class="jobSectionHeader"><b>
Comprehensive Benefits</b></h3><ul><li><b>
Premium Healthcare</b>: Full coverage options including One Medical, KindBody, and mental health support</li><li><b>
Wellness Perks</b>: Citibike membership, fitness reimbursement, and wellness programs</li><li><b>
Community</b>: Dog-friendly office, team events, and an inclusive culture that celebrates diversity</li><li><b>
Modern Tech Setup</b>: MacBook Pro and premium software tools</li></ul><h3 class="jobSectionHeader"><b>
Innovation &amp; Growth</b></h3><ul><li><b>
AI-Driven Innovation:</b> Harness AI-powered workflows to optimize strategies and drive impactful results</li><li><b>
Future-Forward Tech</b>: Access proprietary tools like Kanopy AI and custom GPTs for advanced marketing solutions</li><li><b>
Career Development</b>: Shape your path through mentorship, training programs, and direct access to leadership</li><li><b>
Industry Impact</b>: Contribute to thought leadership and strategic initiatives that drive agency innovation</li></ul><h3 class="jobSectionHeader"><b>
Outstanding Environment</b></h3><ul><li>
Work with premier brands like Marvel, NBA, and NYSE while maintaining boutique agency creativity</li><li>
Direct Agents is proud to be an equal opportunity employer. Join us in shaping the future of digital marketing!</li></ul><p>
</p><p>BDlf6D7onR</p></div>

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