Senior Client Strategist

Position Title: Senior Client Strategist

Reports to: CEO

We’re looking for a talented Senior Client Strategist with a minimum of 5–7 years of experience (agency experience preferred) to join our growing team. The Senior Client Strategist plays a senior role within the agency to lead client relationships, direct internal teams, and drive measurable business growth.

This person must be a strategic thinker and hands-on content creator, capable of developing both the strategy and the storytelling that drive results. You should thrive in a fast-paced environment, have a strong understanding of performance marketing, and be comfortable interpreting analytics to inform creative direction and strategy.

Key Responsibilities

Strategic Leadership

• Drive client strategy by understanding each client’s goals, industry, and audience to develop marketing programs that maximize results.
• Oversee the strategic direction of integrated campaigns including SEO, SEM, paid social, and content marketing.
• Collaborate with creative, digital, and media teams to ensure all deliverables ladder up to overarching strategic objectives.
• Identify opportunities for growth and optimization within accounts, ensuring client satisfaction and profitability.

Content Development & Creative Direction

• Write and produce a variety of content including, but not limited to:

blogs, emails, website copy, video scripts, and campaign messaging.

• Develop creative briefs, strategic briefs, and presentation decks that clearly communicate goals, insights, and creative direction.
• Collaborate with designers and copywriters to ensure content aligns with strategy and brand voice.
• Support concept development for campaigns, social ads, and storytelling that drive measurable engagement and conversion.

Analytics & Performance Marketing

• Understand and leverage performance marketing metrics across SEO, SEM, and social advertising to evaluate and optimize campaigns.
• Utilize GA4 and Google Tag Manager to monitor campaign performance, user behavior, and ROI.
• Translate analytics into actionable insights that guide strategy and reporting.
• Prepare and present data-backed performance reviews and recommendations to clients.

Client Relationship Management

• Serve as the primary point of contact and trusted advisor for key client accounts.
• Manage and mentor junior team members, fostering professional growth and excellence.
• Ensure client profitability by monitoring billable hours, managing scope, and identifying opportunities for expansion.
• Maintain strong communication, providing proactive updates and innovative ideas that move the business forward.

Qualifications

• 7+ years of experience in marketing or communications, with significant experience in client strategy or account management.
• Demonstrated experience writing and producing content across multiple channels (blogs, email, video, digital, and print).
• Strong understanding of digital marketing metrics and analytics platforms, including GA4 and Google Tag Manager.
• Proven ability to develop and execute SEO, SEM, and paid social strategies.
• Excellent presentation skills and experience building and delivering client decks and strategic plans.
• Strong organizational, leadership, and communication skills.
• Entrepreneurial mindset with the ability to think strategically and act tactically.
• Ability to work at a faster-than-average pace, learn quickly, thoroughly, and in detail.
• Have a strong desire and ability to learn while staying ahead of the curve in regard to the latest technologies and practices.
• Must be able to react and adjust to change quickly

Job Type: Full-time

Pay: From $75,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance
• Work from home

Work Location: Hybrid remote in Metairie, LA 70001