Senior Google & TikTok Ads Executive

About the Role

Omfort Private Limited is looking for a data-obsessed Senior Google & TikTok Ads Executive to lead our performance marketing efforts. In this role, you won't just be "running ads"—you’ll be the architect of our digital growth. We need someone who can pivot from a deep-dive into Google Search keywords to scaling viral TikTok trends without breaking a sweat (or the budget). If you live for high ROAS and low CPAs, we want to talk to you.

Key Responsibilities

* Strategy & Execution: Plan, launch, and manage end-to-end PPC and digital advertising campaigns across Google and TikTok.

* Optimization: Continuously monitor and fine-tune campaigns to hit aggressive CTR, CPC, CPA, and ROAS targets.

* Research & Creative: Conduct thorough keyword research and competitor analysis. You’ll also help brainstorm and coordinate the creation of high-performing ad assets.

* Reporting: Track and analyze performance daily. You’ll turn raw data into actionable insights using Google Analytics and platform dashboards to show us what’s working and why.

* E-commerce Growth: Apply industry-specific strategies to ensure our e-commerce store stays ahead of the curve.

Qualifications & Skills

* The Experience: Minimum of 2 years of hands-on experience managing Google Ads and TikTok Ads specifically for E-commerce.

* The Technicals: Expert-level proficiency in Google Analytics and TikTok Analytics. You should be comfortable navigating these tools in your sleep.

* Analytical Mindset: You are data-driven. You don't guess; you test, measure, and optimize.

* Stay Sharp: Deep knowledge of the latest PPC trends, algorithm updates, and digital marketing strategies.

* Soft Skills: Strong communication skills and a "team-first" attitude. We’re a collaborative bunch!

Job Type: Full-time

Pay: Rs50,000.00 - Rs60,000.00 per month

Work Location: In person