Senior Social Media & Digital Marketing Specialist

We are seeking an experienced Digital Marketing Expert who can take full ownership of our social media presence and marketing campaigns. This is a hands-on role for someone who knows how to drive engagement, grow followers, and run ROI-driven campaigns.

Key Responsibilities:

• Develop and execute social media strategies across Facebook, Instagram, TikTok, YouTube, LinkedIn, Pinterest, and more.
• Create high-quality content: graphics, AI-generated videos, reels, and posts.
• Plan, run, and optimize paid digital marketing campaigns (Facebook Ads, Instagram Ads, Google Ads, etc.)
• Analyze performance metrics and implement strategies for continuous growth and engagement.
• Respond to messages, comments, and manage online community professionally.
• Collaborate with the team for brand consistency and marketing campaigns.
• Stay updated with digital marketing trends, tools, and algorithm changes.

Requirements:

• Proven experience in social media management and digital marketing (minimum 3-5 years preferred)
• Strong expertise in digital marketing strategies, campaigns, and analytics
• Graphic designing skills (Photoshop, Canva, Illustrator, etc.)
• Skilled in AI tools for video and content generation
• Excellent understanding of social media algorithms and engagement strategies
• Creative mindset with strong communication and organizational skills

Job Type: Full-time

Pay: Rs60,000.00 - Rs70,000.00 per month

Work Location: In person