Senior Social Media Strategist / Digital Marketer

Job Overview

We are looking for a highly experienced and creative Senior Social Media Strategist / Digital Marketer have strong background experience in Real Estate Sector to lead our digital presence, drive brand awareness, and generate qualified leads through advanced marketing strategies. The ideal candidate must be data-driven, innovative, and well-versed in the latest digital tools, trends, and technologies.

Key Responsibilities

• Develop and execute result-oriented digital marketing strategies for real estate projects
• Plan and manage lead generation campaigns for plots, residential, and commercial properties
• Run and optimize paid ad campaigns (Meta Ads, Google Ads, YouTube Ads) focused on conversions
• Create high-performing real estate content including project videos, walkthroughs, reels, and ad creatives
• Manage social media platforms (Facebook, Instagram, LinkedIn, TikTok) with consistent branding
• Track, analyze, and improve campaign performance (CPL, ROI, conversion rate)
• Coordinate with sales team to ensure lead quality and conversion alignment
• Conduct market research, competitor analysis, and customer behavior insights
• Implement SEO strategies for real estate listings and project websites
• Handle online reputation management and customer engagement

Required Qualifications

• Bachelor’s degree in Marketing, Business, or related field
• 4–7+ years of experience in digital marketing with at least 2–3 years in real estate sector (mandatory)
• Proven track record of generating qualified leads in real estate
• Strong understanding of property market trends and buyer psychology

Technical Skills / Tools & Technologies

• Ad Platforms: Meta Ads Manager, Google Ads, YouTube Ads
• Analytics: Google Analytics 4 (GA4), Google Tag Manager, Looker Studio
• CRM & Lead Management: HubSpot, Salesforce, or any real estate CRM
• SEO Tools: Ahrefs, SEMrush
• Social Media Tools: Hootsuite, Buffer
• Creative Tools: Canva, Adobe Photoshop, Premiere Pro
• AI Tools: ChatGPT, Midjourney, Jasper AI
• Tracking Tools: Pixel setup, conversion API, retargeting tools

Key Competencies

• Strong focus on lead generation & sales conversion
• Strategic mindset with hands-on execution
• Creative thinking for real estate campaigns
• Excellent communication and coordination with sales teams
• Data-driven decision-making approach

What We Offer

• Competitive salary package
• Growth opportunities in a fast-paced real estate environment
• Professional and collaborative work culture

How to Apply

WhatsApp your CV: 0337-8906518

Interested candidates with relevant real estate experience are encouraged to share their updated CV along with portfolio and campaign results.

Pay: From Rs1.00 per hour

Work Location: In person