SEO Specialist

SEO Specialist

About Cantaloupe:

Cantaloupe, Inc. is a global technology leader powering self-service commerce. Cantaloupe offers a comprehensive suite of solutions including micro-payment processing, self-checkout kiosks, mobile ordering, connected point of sale systems, enterprise cloud software, and marketing professional services. Handling more than a billion transactions annually, Cantaloupe’s solutions enhance operational efficiency and consumer engagement across sectors like food & beverage markets, smart automated retail, hospitality, entertainment venues and more.

Vine Digital Studio is Cantaloupe's in-house marketing agency, which empowers self-service commerce businesses with a comprehensive marketing program designed for growth. From SEO and lead generation to fully managed digital campaigns, Vine’s expert services help operators attract more customers, enhance their online presence, and drive measurable results.

Role Overview:

Vine Digital Studio is hiring a mid-level SEO Specialist to handle day-to-day SEO strategy and execution for our portfolio of local-service clients (primarily vending operators). You’ll drive measurable growth in qualified leads via local SEO strategy, technical/on-page optimization, and content collaboration. This is a fast-growing team with room for someone looking to own the SEO function from day one.

Responsibilities:

• Own the SEO strategy for our local-service accounts across on-page SEO, internal linking, schema, Google Business Profiles, citations, and supporting content.
• Collaborate cross-functionally with account managers, developers, content strategists, and writers to execute on client needs.
• Communicate directly with clients when needed, and translate data into insights and recommendations that clients can easily understand.
• Contribute to creating and refining processes and documentation, as well as recommending new tools and resources to ensure streamlined and efficient workflow.
• Scope tasks, manage timelines, and direct contractors with clear briefs and acceptance criteria.
• Collaborate with cross-functional teams to resolve SEO issues,
• Assist in analyzing performance metrics and KPIs for monthly/quarterly/annual client deliverables, translating data insights into strategic decisions and actionable recommendations.

Job Requirements:

• 3–5 years hands-on agency-side SEO experience, including direct ownership of local-service accounts.
• Demonstrated results improving local visibility and lead volume for multi-location or service-area businesses.
• Proficiency with GSC, GBP, rank/visibility tools, and SEO platform
• Strong command of keyword research, technical SEO, on-page optimization, internal linking, and schema for local entities.
• Ability to work with HTML, CSS, and JS as it relates to SEO.
• Comfort directing freelancers and reviewing deliverables for quality and impact
• Strong communicator and team player who is comfortable working in highly collaborative settings.
• Excellent time management skills and organization, with keen attention to detail.
• Comfortable appearing on camera for internal or client asset needs.
• Bachelor’s degree in Marketing, Communications, English, or a related field.
• Bonus: Familiarity with the tools and platforms we use, including GA4, GSC, Looker Studio, Ahrefs, BrightLocal, Screaming Frog, WordPress, Monday

Location:

Near Atlanta, GA or Malvern, PA (Hybrid: at least 2 days in-office); Remote (optional based on right candidate)