SEO Specialist – Travel & Online Ticket Booking Platform (Night Shift)

Company: Spell Link
Industry: Travel / Online Ticket Booking Platform
Experience Required: Minimum 3 Years
Shift Timing: Night Shift — 5:00 PM to 2:00 AM
Location: Shadman Colony 1, Lahore

Company Type: US-Based Company

Job Description:

Spell Link is looking for an experienced SEO Specialist to join our team for a US-based travel and online ticket booking platform. The ideal candidate should have strong experience in search engine optimization, website ranking strategies, keyword research, on-page SEO, technical SEO, off-page SEO, and content optimization.

The candidate will be responsible for improving organic traffic, increasing search engine visibility, and supporting the growth of our travel and ticket booking platform through effective SEO strategies.

Key Responsibilities:

• Conduct detailed keyword research for travel, ticket booking, and related industry terms.
• Optimize website pages, landing pages, blogs, and service pages for better search rankings.
• Perform on-page SEO, including meta titles, meta descriptions, headings, internal linking, and content structure.
• Manage off-page SEO activities, including link building, guest posting, and outreach.
• Analyze website performance using SEO tools such as Google Search Console, Google Analytics, Ahrefs, SEMrush, or similar tools.
• Identify and fix technical SEO issues, including crawl errors, indexing problems, page speed issues, and broken links.
• Track keyword rankings, organic traffic, and SEO performance reports.
• Work with the content and development teams to improve website SEO performance.
• Monitor competitor SEO strategies and suggest improvement opportunities.
• Stay updated with the latest Google algorithm updates and SEO best practices.

Requirements:

• Minimum 3 years of proven experience as an SEO Specialist.
• Strong knowledge of on-page SEO, off-page SEO, and technical SEO.
• Experience with SEO tools such as Google Search Console, Google Analytics, Ahrefs, SEMrush, Screaming Frog, or similar platforms.
• Good understanding of keyword research, competitor analysis, and content optimization.
• Ability to prepare SEO reports and performance updates.
• Strong communication and analytical skills.
• Ability to work during night shift from 5:00 PM to 2:00 AM.
• Candidates with relevant experience in travel, ticket booking, tourism, or online booking platforms will be preferred.

Preferred Skills:

• Experience in international SEO, especially for US-based websites.
• Knowledge of travel industry keywords and customer search behavior.
• Basic understanding of WordPress or other CMS platforms.
• Experience in link building and content strategy.

Work Location: In person