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Shopify Marketing & Growth Specialist

Job description:

Company: TAUT
Location: Karachi
Job Type: Full-Time (Onsite)
Working Hours: Monday to Friday | 3:00 PM – 12:00 AM

About TAUT

TAUT is looking for a highly skilled Shopify Marketing & Growth Specialist who can manage, optimize, and scale Shopify stores while generating consistent sales and revenue growth.

This is not a basic store management role. We are looking for someone who understands the complete eCommerce ecosystem and has a proven track record of driving profitable growth in the USA market through effective marketing strategies.

Key Responsibilities

  • Manage and optimize Shopify stores for maximum performance and conversions.
  • Plan, launch, and scale advertising campaigns on Facebook, Instagram, TikTok, and Google Ads.
  • Generate qualified traffic, leads, and sales through paid and organic marketing channels.
  • Optimize product pages, landing pages, collections, and checkout experience.
  • Analyze store and campaign performance to improve ROI and profitability.
  • Implement email marketing and customer retention strategies.
  • Conduct market and competitor research to identify growth opportunities.
  • Perform A/B testing and conversion rate optimization (CRO).
  • Track key performance metrics and provide regular performance reports.
  • Work closely with the content and creative team to develop high-converting marketing assets.Mandatory Requirements
  • Proven experience working with Shopify stores targeting the USA market.
  • Minimum 2+ years of proven experience in Shopify Marketing and eCommerce Growth & drop shipping
  • Hands-on experience with Meta Ads, Google Ads, and Shopify marketing.
  • Demonstrated ability to generate sales and scale eCommerce brands.
  • Experience with conversion rate optimization (CRO).
  • Strong analytical and problem-solving skills.
  • Excellent communication and reporting abilities.

Preferred Skills

  • Experience with Klaviyo and email automation.
  • Knowledge of Shopify SEO.
  • Experience with TikTok Ads and influencer marketing.
  • Familiarity with Google Analytics, Google Tag Manager, and other tracking tools.

KPIs

  • Increase monthly sales and revenue.
  • Achieve target ROAS across advertising campaigns.
  • Improve store conversion rates.
  • Reduce Customer Acquisition Cost (CAC).
  • Scale profitable marketing campaigns.
  • Deliver consistent growth in traffic, leads, and sales.

What We Offer

  • Competitive Salary Package
  • Performance-Based Incentives
  • Career Growth Opportunities
  • Professional & Growth-Oriented Environment
  • Opportunity to work with international eCommerce brands

Important: Applicants must have prior experience managing and marketing Shopify stores in the USA market. Applications without relevant USA market experience will not be considered.

How to Apply:

Pay: Rs150,000.00 - Rs180,000.00 per hour

Work Location: In person

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