Social Media and Marketing Coordinator

Job Summary
We are seeking a dynamic and innovative Social Media and Marketing Coordinator to elevate our brand presence across digital platforms. In this role, you will craft compelling content, manage social media channels, and execute marketing campaigns that resonate with our target audience. Your energetic approach and strategic mindset will drive engagement, boost brand awareness, and support our overall marketing objectives. This paid position offers an exciting opportunity to shape our digital voice and connect authentically with our community.

Duties

• Develop and implement comprehensive social media strategies across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok to maximize reach and engagement.
• Create high-quality content including graphics, videos, photography, and written posts that align with branding guidelines and campaign goals.
• Manage social media scheduling using tools like Hootsuite or Buffer to ensure consistent posting and timely responses.
• Monitor social listening tools to track brand mentions, industry trends, and customer feedback for insights that inform marketing efforts.
• Optimize content for SEO by conducting keyword research and applying best practices to improve visibility in search engine results.
• Analyze web analytics and social media metrics using Google Analytics and platform insights to measure campaign performance and refine strategies.
• Collaborate with the public relations team to coordinate outreach efforts, press releases, and community engagement initiatives.
• Oversee paid advertising campaigns on Facebook Ads Manager to increase reach through targeted advertising efforts.
• Design visually appealing graphics using Adobe Photoshop, Illustrator, and Adobe Creative Suite to enhance campaign visuals.
• Support e-commerce initiatives by creating engaging product content and promotional materials for online sales channels.
• Maintain strong relationship management with influencers, partners, and community members to foster brand loyalty.

Requirements

• Proven experience in social media marketing, content creation, or digital marketing roles with a portfolio of successful campaigns.
• Proficiency in graphic design software such as Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite.
• Strong understanding of social media management tools like Hootsuite or Buffer for scheduling and analytics tracking.
• Knowledge of SEO principles, keyword research techniques, and web analytics tools including Google Analytics.
• Experience with Facebook Advertising campaigns and familiarity with digital advertising best practices.
• Excellent writing skills with an eye for proofreading to ensure clear, engaging messaging free of errors.
• Ability to manage multiple projects simultaneously while meeting deadlines in a fast-paced environment.
• Strong relationship management skills to engage with stakeholders effectively across various channels.
• Basic photography and video editing skills to produce compelling visual content for diverse platforms.
• Knowledge of social listening tools to monitor brand reputation and industry trends actively. Join us as a Social Media and Marketing Coordinator where your creativity fuels our growth! Bring your passion for storytelling, digital innovation, and strategic thinking to a vibrant team dedicated to making an impact through powerful online presence.
• You will ride with techs to job sites to create content and will assist tech while on job sites. You will be in the office daily and will be required to assist there when needed. This is NOT a work at home job.

Pay: $16.00 - $18.00 per hour

Work Location: In person