<Overview>
Are you passionate about digital storytelling and eager to craft compelling brand narratives across social media platforms? We’re seeking a dynamic Social Media and Marketing Coordinator to energize our online presence and elevate our brand visibility. In this role, you will develop innovative marketing strategies, manage engaging content creation, and harness the power of digital tools to connect with audiences worldwide. Join us to drive impactful campaigns, foster meaningful relationships, and make a real difference through creative marketing excellence!
<Duties>
- Develop and implement comprehensive social media marketing strategies across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok to boost brand awareness and engagement.
- Create, curate, and schedule high-quality content including graphics, videos, photography, blog posts, and promotional materials using Adobe Creative Suite tools like Photoshop and Illustrator.
- Manage social listening initiatives to monitor brand sentiment, industry trends, and customer feedback for continuous improvement.
- Utilize social media management tools such as Hootsuite or Buffer to streamline scheduling, analytics tracking, and campaign management.
- Conduct keyword research and SEO optimization to enhance content discoverability and improve organic reach across digital channels.
- Analyze web analytics with Google Analytics and web analytics tools to measure campaign performance, audience insights, and ROI; adjust strategies accordingly.
- Oversee paid advertising campaigns on Facebook Advertising and other platforms to maximize reach and conversions while maintaining brand consistency.
- Engage in relationship management by interacting with followers, influencers, media outlets, and partners to strengthen brand reputation.
- Collaborate with cross-functional teams including PR, graphic design, e-commerce, and video editing to produce cohesive marketing campaigns that align with branding goals.
- Proofread all content meticulously to ensure clarity, accuracy, and consistency before publication.
<Qualifications>
- Proven experience in social media marketing or digital marketing roles with a strong portfolio of successful campaigns.
- Proficiency in Adobe Creative Suite applications including Photoshop and Illustrator for graphic design and content creation.
- Familiarity with social listening tools and web analytics platforms such as Google Analytics for data-driven decision making.
- Hands-on experience with social media management applications like Hootsuite or Buffer for scheduling and monitoring campaigns.
- Knowledge of SEO best practices, keyword research techniques, and Facebook Advertising platform optimization.
- Strong understanding of branding principles combined with excellent proofreading skills for polished content delivery.
- Ability to manage multiple projects simultaneously while meeting deadlines in a fast-paced environment. Join us as a Social Media and Marketing Coordinator to unleash your creativity, sharpen your strategic skills, and help shape the future of our brand’s digital footprint! We’re committed to fostering an inclusive environment where your innovative ideas can thrive—empowering you to make an impactful difference every day!
Job Type: Full-time
Pay: $720.00 - $840.00 per week
Benefits:
- 401(k)
- Dental insurance
- Employee discount
- Flexible schedule
- Health insurance
- Paid time off
- Professional development assistance
- Retirement plan
- Vision insurance
Application Question(s):
- Are you submitting an updated resume ?
Work Location: In person