Social Media Content Creator & Marketing Specialist (Reels / Short-Form Video Focus)

About Us

We are a growing company in the doors and windows industry focused on modern design, quality, and strong brand presence. We are looking for a highly skilled social media professional who understands what actually works on today’s platforms and not just theory.

Role Overview

We need someone who lives and breathes social media especially Instagram, TikTok, and Facebook and knows how to create content that performs. This is not a “post and hope” role. You must understand algorithms, trends, hooks, storytelling, and conversion.

What You’ll Do

• Create high-quality short-form video content (Reels, TikToks, Shorts)

• Plan, shoot, and edit engaging videos (product-focused + lifestyle)

• Develop and execute content strategies that drive engagement and leads

• Stay on top of trends and quickly adapt them to our brand

• Write compelling captions, hooks, and calls-to-action

• Manage posting schedules across Instagram, Facebook, and TikTok

• Analyze performance and continuously improve content

• Collaborate with our team to showcase products, projects, and behind-the-scenes content

• Turn real-world projects (installations, designs, etc.) into engaging social content

What We’re Looking For

• Proven experience managing and growing social media accounts

• Strong portfolio of short-form video content that performs

• Deep understanding of Instagram Reels, TikTok trends & algorithm, Facebook content strategy

• Skilled in video editing tools (CapCut, Adobe Premiere, Final Cut, etc.)

• Ability to identify what content works and replicate success

• Ability to appear and speak in front of camera

• Strong creative instincts + execution ability (ideas are useless without output)

• Comfortable filming on-site (projects, products, team)

• Data-driven mindset (you look at metrics, not just aesthetics)

What We Don’t Want

• Candidates who only “schedule posts”

• Candidates who don’t understand hooks, retention, and viral mechanics

• Generic marketers without hands-on content creation experience

• Candidates who are not able or do not agree to be in front of camera

Bonus Points

• Experience in construction, home improvement, or design industries

• Experience running paid ads (Meta/TikTok)

• Ability to appear on camera or direct talent

Job Type

• Full-time

• On-site

Compensation

• Competitive (based on experience)

How to Apply

IMPORTANT: Applications without the following will be ignored.

Please submit:

1. Portfolio or links to social media accounts you’ve managed

2. 3–5 examples of Reels/TikToks you personally created

3. Brief explanation of:

• Why those videos performed well

• What you would do differently to improve them

Job Type: Full-time

Pay: $25.00 - $32.00 per hour

Expected hours: 40 per week

Benefits:

• 401(k)
• Dental insurance
• Retirement plan

Application Question(s):

• Have you personally created short-form videos (Reels/TikToks) from start to finish (idea, filming, editing)?
• Are you comfortable filming content on-site (Showroom, project sites, team, products)?

Work Location: In person