At Ko-Kwel Casino Resort, we know the best experiences start with a warm welcome. Whether you're arriving for a relaxing getaway or clocking in for your shift. Here, hospitality is personal, teamwork is real, and people genuinely look out for one another. When you join our team, you're stepping into a workplace where you can learn, grow, and take pride in creating memorable moments across the entire property. We bring energy, heart, and professionalism to everything we do, by building not only unforgettable guest experiences, but a workplace we're proud to call our own.

Be part of a team that's shaping one of the premier destinations for gaming and hospitality. A place where guests and team members alike feel right at home on Oregon's beautiful southern coast and beyond.

Why this job matters

As the Social Media Content Specialist at Ko-Kwel Casino Resort, you are the voice, the lens, and the personality behind how our guests and community experience us online. In this role, you bring our brand to life by capturing moments, highlighting experiences, and creating content that feels authentic, playful, on-trend, and engaging. You combine creativity with strategy and storytelling with analytics to build relationships, grow loyalty, and invite new guests into the world of The Mill through vibrant, thoughtful digital content.

What you bring to the table

• Make sure the space stays safe, clean, and friendly for both guests and the rest of the team; speak up and report any safety concerns to the Safety Committee.
• Plan and collaborate on photography and videography sessions that highlight the beauty of our property, the surrounding area, and the experiences that make The Mill a true destination.
• Accompany VIP excursions and special experiences to capture authentic guest moments that showcase the uniqueness and warmth of our resort.
• Create compelling short-form and highlight video content that brings festivals, events, VIP experiences, and trending moments to life.
• Develop and share engaging content on a consistent basis that builds meaningful connections, increases brand awareness, and encourages community interaction.
• Design, implement, and manage our social media strategy through research, audience insights, platform selection, messaging development, and content planning.
• Monitor social platforms daily, responding thoughtfully and professionally to guest comments, questions, and reviews to foster connection and trust.
• Collaborate creatively with cross-functional teams to support departmental goals, campaigns, and guest engagement initiatives.
• Lead the development of short- and long-term social media strategies and advise leadership on trends, opportunities, and growth plans.
• Produce and present regular performance reports to measure impact, identify opportunities, and establish best practices for ongoing success.
• Build and maintain relationships with local partners, influencers, and community organizations to expand reach and co-create meaningful content.
• Stay ahead of industry trends, emerging platforms, audience behaviors, and competitor activity to keep our content fresh, relevant, and innovative.
• Jump in where needed to support the team and keep things running smoothly. (Other duties as assigned)

Must-haves, nice-to-haves, and maybe some bonus points

• Friendly and approachable attitude that helps guests (and the team) feel welcome and cared for every day.
• Bachelor's degree in Communications, Graphic Design, or related field is preferred. A combination of education, experience and skills may be considered.
• Minimum of three (3) years of experience in social media management. Casino or related hospitality experience is helpful but not required.
• Proficient with DSLR/SLR camera with a meticulous eye in photography.
• Knowledge of Adobe Creative Suite with a strong background in video and audio editing.
• Adaptability to master new equipment and enhance the scope of your role.
• Strong understanding of content marketing principles, SEO, SEM, web traffic metrics, and paid advertising.
• A strong, in-depth understanding of social media platforms, strategies, management, planning and analytic tools to track and optimize content performance.
• Thorough knowledge of the principles, methods, and techniques of communications, including writing, effective speaking, media relations, and community relations.
• Exceptional organizational skills, with the ability to manage multiple projects and meet deadlines in a fast-paced environment.
• Strategically design and manage a cohesive content calendar, ensuring dynamic flow of engaging posts across all social media platforms, while remaining adaptable to real-time changes.
• Ability to work flexible hours for festivals, special events, varying shifts, holidays and weekends.
• Desire for team-first approach, transparency, thoughtful disagreement, with constructive feedback (both giving and offering).
• A passion for constant learning and a dynamic change-up in project opportunities with a creative mindset to explore new ideas and trends to ensure content remains fresh and innovative.
• Experience formulating and pitching ideas and concepts without fear of rejection.
• Comfortable communicating clearly and positively with both guests and teammates.

Physical stuff to know

We've included the typical physical parts of the job here. If you need an accommodation to do the work, just let us know-we're here to support you. You'll need to be available to work weekends, holidays, and evenings when we are busy. During your shift, you'll stand or sit for extended periods, and frequently walk, and use your hands to finger, handle or feel objects, tools or controls. Must be able to lift 20 pounds, with occasional lifting of more than 35 pounds (assisted). Must be able to move chairs, tables and event props as necessary. The position requires the ability to process information using computer methods and technology, at times for more than 50% of the work time. It is important to stay calm and make good decisions under pressure, especially when dealing with stressful situations or upset people. Just a heads-up-the casino environment may expose you to secondhand smoke. This is a quick summary of the main duties and requirements-it might not cover everything you could be asked to do.

Ko-Kwel Casino Resort is owned by the Coquille Indian Tribe. Team members are eligible for a comprehensive health care benefit, generous time off policy, 401-K retirement with 4% company match and other benefits.