Social Media Engagement Specialist Job Description

Social Media Engagement Specialist Job Description

Core Responsibilities:

Social Media Management:

• Develop and implement social media engagement strategies.
• Schedule, and publish engaging content.
• Monitor social media channels and respond to comments and messages.
• Caption Creation and Curation:
• Write and edit compelling captions that resonates with the target audience.
• Collaborate with creative teams to produce high-quality digital assets.
• Ensure all content aligns with brand guidelines.
• Audience Engagement and Community Building:
• Foster a positive online community.
• Encourage user-generated content and positive reviews.
• Address customer inquiries and feedback.

Analytics and Reporting:

• Track and analyze key engagement metrics.
• Use analytics tools to gain insights into audience behavior.
• Provide regular reports on campaign performance.
• Collaboration and Strategy:
• Work with other departments to ensure a cohesive digital strategy.
• Stay updated on the latest social media trends and best practices.

Key Skills and Qualifications:

• Communication: Excellent written and verbal communication skills.
• Creativity: A creative mindset for developing innovative campaigns.
• Analytical Skills: Strong ability to interpret data and make data-driven decisions.

Technical Proficiency:

• Familiarity with social media platforms and management tools (e.g., Meta, Buffer).
• Experience with analytics tools (e.g., Google Analytics).

Relationship-Building: Ability to connect with people and build a sense of community.

Adaptability: Flexibility and a willingness to learn new tools and strategies.

Problem-Solving: The ability to respond to unexpected situations with a strategic approach.

Working hours 6pm to 2am

Remote job

Job Type: Full-time

Pay: Rs25,000.00 - Rs45,000.00 per month

Work Location: Remote