Social Media Marketing Executive

We are seeking a Marketing Executive/Social Media Execuitve to manage and execute social media strategies, campaigns, and community engagement across multiple platforms. The role requires creativity, technical skills, and a strong understanding of digital marketing trends to drive brand awareness and lead generation.

Key Responsibilities

Manage social media accounts (Facebook, Instagram, TikTok, LinkedIn, Twitter/X, YouTube).

Create and post engaging content (graphics, videos, captions, reels).

Plan and execute social media campaigns to increase reach and engagement.

Develop and maintain a content calendar for consistent posting.

Conduct trend and hashtag research to maximize visibility.  Produce and edit short-form videos using tools like CapCut and InShot.

Design graphics using Canva and Photoshop.

Write scripts and captions aligned with brand voice.

Handle community management, respond to comments/messages, and build engagement. Collaborate with influencers and manage UGC (User-Generated Content) campaigns.

Utilize Meta Business Suite and TikTok Ads Manager for paid campaigns.

Monitor performance analytics, track KPIs, and prepare insights reports.

Ensure brand voice consistency and visual alignment across platforms.

Requirements

Graduation (minimum qualification).

1–2 years of relevant work experience (preferably in immigration consultancy).

Strong knowledge of social media platforms and campaign management.

Skills in video editing (CapCut, InShot) and graphic design (Canva, Photoshop).

Familiarity with paid ads tools (Meta Business Suite, TikTok Ads Manager).

Excellent communication, creativity, and organizational skills.

Age below 30 with a professional personality.

2 years of Company contract.

Salary Details: 50,000 – 70,000

Location: Rawalpindi Saddar Preference: Male/Female

Pay: Rs50,000.00 - Rs60,000.00 per month

Work Location: In person