Social Media Marketing Manager

Social Media Marketing Manager

About Us: JobSeekers.ae is a leading career services company in the UAE, helping thousands of professionals secure their next opportunity through expert CV writing, career consultation, and job placement services. We're expanding our digital presence and looking for a creative, results-driven Social Media Marketing Manager to elevate our brand.

Position Overview: We're seeking an experienced Social Media Marketing Manager to develop and execute our social media strategy across multiple platforms. You'll be responsible for building our online community, driving engagement, and generating leads through compelling content that resonates with job seekers and corporate clients in the UAE market.

Key Responsibilities:

• Develop and implement comprehensive social media strategies aligned with business goals
• Create, curate, and manage engaging content across Instagram, LinkedIn, Facebook, Twitter, and TikTok
• Plan and execute WhatsApp marketing campaigns to existing and potential clients
• Design graphics, reels, and video content using Canva, Adobe Suite, or similar tools
• Monitor social media trends, competitor activities, and industry developments in the UAE job market
• Grow follower base organically and through targeted paid advertising campaigns
• Engage with followers, respond to inquiries, and build community relationships
• Track, analyze, and report on KPIs including engagement rates, reach, conversions, and ROI
• Collaborate with the team to align social media content with career services offerings
• Manage social media budget and optimize ad spend for maximum ROI
• Schedule posts using social media management tools and maintain content calendar

Requirements:

• 3-5 years of proven experience in social media marketing and management
• Strong portfolio demonstrating successful social media campaigns and growth metrics
• Expert knowledge of all major social media platforms and their best practices
• Proficiency in content creation tools (Canva, Adobe Creative Suite, CapCut, etc.)
• Experience with social media management and analytics tools (Hootsuite, Buffer, Meta Business Suite, etc.)
• Excellent copywriting skills in English with ability to craft compelling captions and posts
• Understanding of UAE market, culture, and social media landscape
• Data-driven mindset with ability to analyze metrics and optimize strategies
• Creative thinking with strong visual storytelling abilities
• Experience with paid social advertising (Meta Ads, LinkedIn Ads)
• Knowledge of SEO and content marketing principles

Preferred Qualifications:

• Arabic language skills (reading/writing) for bilingual content
• Experience in recruitment, HR, or career services industry
• Video editing and production skills
• Experience with influencer collaborations and partnerships
• Knowledge of LinkedIn marketing specifically for B2B audiences
• Familiarity with WhatsApp Business API and bulk messaging tools

Key Performance Indicators:

• Growth in followers and engagement rates
• Lead generation and conversion from social channels
• Website traffic from social media
• Campaign ROI and cost per acquisition
• Content reach and impressions

What We Offer:

• Competitive salary package
• Flexible work arrangements (remote/hybrid options available)
• Creative freedom to innovate and experiment
• Performance-based bonuses
• Opportunity to build and scale social media presence from the ground up
• Professional development opportunities

Job Type: Full-time

Application Question(s):

• What is your expected salary?
• How soon can you join?

Work Location: Remote