Full job description
We are a Dubai-based real estate company operating in the premium property and investment market. We are looking for a Social Media & Digital Marketing Specialist who understands advertising, SEO, branding, automation, and content strategy.
Responsibilities:
- Manage and optimize paid advertising campaigns (Meta / Google Ads)
- Implement SEO strategies for the company website and improve search visibility
- Develop and maintain strong brand identity across all digital platforms
- Plan, direct, and manage video content in coordination with the videographer
- Schedule and publish content on Instagram, TikTok, LinkedIn, etc.
- Create regular graphic content using Canva etc. (stories, posts, campaign visuals)
- Set up and manage WhatsApp Business API, automations, and lead routing systems
- Integrate leads from ads, website, and portals into CRM / WhatsApp flows
- Monitor performance, analyze KPIs, and optimize campaigns and content
- Work closely with management and sales teams on launches and campaigns
Requirements:
- Proven experience in social media and digital marketing
- Strong knowledge of paid advertising (Meta, Google)
- Understanding of SEO and website content structure
- Branding mindset with attention to premium positioning
- Experience managing video content with videographers or creative teams
- Proficiency in Canva or similar design tools
- Experience with WhatsApp Business API, chat automation, or CRM integrations
- Organized, analytical, and results-driven
What We Offer:
- Competitive salary based on experience
- Key role in Dubai’s premium real estate market
- Ownership of digital strategy, automation, and brand presence
- Long-term career growth in a scaling company
Job Type: Full-time
Pay: From AED6,000.00 per month
Experience:
- Real Estate Social Media Specialist: 3 years (Preferred)