About the Role:
We are looking for a highly skilled and experienced Senior SEO Executive to join our dynamic marketing team, specializing in the Jacket Industry. The ideal candidate will have a proven track record of driving organic traffic, optimizing websites for search engines, and managing Google Merchant campaigns. This role is perfect for someone with hands-on experience in the apparel or fashion industry, especially Jackets, and has a passion for growing online visibility.
Key Responsibilities:
- Develop and implement advanced SEO strategies to enhance organic rankings, increase website traffic, and drive sales for the jacket industry.
- Conduct detailed website audits to identify areas for SEO improvement.
- Optimize on-page content, meta tags, header tags, and product descriptions for better search engine visibility.
- Manage and optimize Google Merchant campaigns for product listing ads, ensuring high visibility in Google Shopping.
- Perform keyword research and analysis to target high-traffic keywords relevant to the jacket industry.
- Monitor and analyze website performance using tools like Google Analytics, Google Search Console, and SEO tools (SEMrush, Ahrefs, Moz, etc.).
- Collaborate with cross-functional teams (content, design, and product) to ensure SEO best practices are integrated into website updates and content creation.
- Keep up-to-date with the latest trends in SEO, Google algorithms, and e-commerce platforms.
- Track and report on SEO KPIs, providing insights and recommendations for improvement.
- Conduct competitor analysis and market research to stay ahead of trends and competitors in the jacket and fashion industry.
Requirements:
- Proven experience as an SEO Executive or Senior SEO Executive, preferably with a focus on the apparel or fashion industry, particularly jackets.
- Strong understanding of Google Merchant Center and how to optimize product feeds for maximum visibility in Google Shopping.
- In-depth knowledge of SEO tools such as Google Analytics, Google Search Console, SEMrush, Moz, Ahrefs, etc.
- Expertise in keyword research, content optimization, link building, and analytics.
- Experience in working with in-house teams to create and execute SEO strategies.
- Strong understanding of on-page and off-page SEO techniques, content marketing, and technical SEO.
- Ability to analyze data and provide actionable insights for continuous improvement.
- Strong communication skills and the ability to collaborate effectively with different teams.
- A results-driven mindset and a passion for SEO.
Benefits:
- In-house food options available at the office to ensure you stay energized.
- Comprehensive Medical Benefits covering health, dental, and vision care for you and your family.
- Market-competitive salary based on experience and performance.
- Annual leave and paid holidays to maintain work-life balance.
- A dynamic, fast-paced work environment that encourages creativity and innovation.
- Opportunities for growth and career advancement within the company.
How to Apply:
Please submit your updated resume, along with any relevant SEO certifications and work samples, to saqlain@tekhero.pk. We look forward to seeing how you can contribute to our growing digital marketing team!
Job Type: Full-time
Pay: Rs40,000.00 - Rs100,000.00 per month
Work Location: In person