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· Achieve monthly and annual sales targets assigned by management.
· Ensure primary (distributor) and secondary (retail) sales growth.
· Monitor daily sales performance and take corrective actions where required.
· Implement sales strategies to increase market share within the territory.
· Manage and develop the assigned sales territory effectively.
· Identify and develop new potential outlets and business opportunities.
· Maintain updated route plans and ensure proper market execution.
· Maintain strong coordination with distributors for order booking and stock availability.
· Monitor distributor stock levels to prevent out-of-stock situations.
· Ensure timely recovery of payments and maintain healthy receivables.
· Guide distributor sales staff to achieve secondary sales targets.
· Monitor product freshness, expiry dates, and storage conditions (especially chilled products like milk, yogurt, and cheese).
· Ensure compliance with cold chain requirements.
· Execute promotional activities and trade offers in the market.
· Monitor competitor activities, pricing, and promotions.
· Share regular market feedback with management.
· Identify opportunities for new product placements and expansions.
· Prepare daily, weekly, and monthly sales reports.
· Maintain proper record of orders, payments, and sales data.
Submit expense claims and market visit reports timely.
Job Type: Full-time
Application Question(s):
Education:
Experience:
Willingness to travel:
Work Location: In person
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