FIND_THE_RIGHTJOB.
Karachi, Pakistan
Core Responsibilities:
Strategic Leadership:
• Develop and execute the long-term vision, goals, and business strategy for the classifieds portal • Identify market trends, competitive landscape, and emerging opportunities to drive growth and maintain a competitive edge
• Set performance objectives, monitor key performance indicators (KPIs), and provide guidance to achieve business targets
Team Management:
• Build and lead a high-performing team, fostering a culture of innovation, collaboration, and accountability • Provide mentorship, guidance, and professional development opportunities to team members • Foster a positive work environment that encourages creativity, problem-solving, and continuous improvement
Revenue Generation:
• Develop and implement effective monetization strategies, including advertising models, premium listings, and value-added services • Analyze revenue performance, identify areas for improvement, and take proactive measures to optimize revenue streams
• Collaborate with cross-functional teams to develop and execute targeted campaigns that attract advertisers, agencies, and developers and increase client engagement.
Business Development & Expansion:
• Identify and pursue strategic partnerships and collaborations to expand the reach and user base of the classifieds platform
• Develop and maintain relationships with key clients, advertisers, developers, and other stakeholders to drive revenue growth and ensure customer satisfaction • Monitor industry trends, client feedback, and market research to identify new product or service opportunities and enhance existing offerings
• Sustainable growth and expansion of agency base and market share in regional territory.
Client Experience, Engagement, and Platform Optimization:
• Continuously improve the client experience/engagement of the classifieds portal, ensuring intuitive navigation, efficient search functionality, and user-friendly interfaces • Leverage data analytics and user feedback to identify areas for improvement and implement enhancements to increase client satisfaction and retention
• Stay updated on industry best practices and emerging technologies to incorporate innovative features and maintain a competitive advantage.
Core Competencies & Skills:
Master's degree in business administration, marketing, or a related field. A master's degree is preferred.
• At least 7-10 years of experience in a senior leadership role within the classifieds/B2B sales • Strong business acumen with a track record of driving revenue growth and achieving business targets
• In-depth understanding of online classifieds business models, market dynamics, and emerging trends
• Excellent leadership and team management skills, with the ability to inspire and motivate a diverse team
• Strong analytical and problem-solving abilities, with the capacity to make data-driven decisions • Exceptional communication, persuasive & interpersonal skills, with the ability to build strong relationships
• Innovative mindset with a passion for delivering exceptional client experiences.
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