ASO Specialist

Position tile: ASO Specialist

Location: Lahore (Onsite)
Experience Required: 3+ Years
Education: Bachelor’s degree in Marketing, Business, or related field

About Us:
We’re a fast-growing mobile gaming company passionate about creating engaging and high-performing games that reach millions of players worldwide. We’re looking for a talented App Store Optimization (ASO) Specialist to join our marketing team and help maximize our games’ visibility and performance across app stores.

Key Responsibilities:

• Plan and execute ASO strategies to improve app visibility, conversion rates, and installs on Google Play and App Store.
• Conduct competitor and keyword analysis to identify optimization opportunities.
• Optimize app titles, descriptions, screenshots, icons, and videos for better ranking and engagement.
• Monitor app performance metrics and provide actionable insights and reports.
• Collaborate with the marketing and product teams to align ASO efforts with overall brand and campaign strategies.
• Stay updated with the latest ASO trends, tools, and algorithm changes.

Requirements:

• 3+ years of proven experience in ASO, preferably in the mobile gaming industry.
• Strong understanding of app store algorithms, keyword research, and A/B testing.
• Proficiency in ASO tools like App Annie, Sensor Tower, or Mobile Action.
• Analytical mindset with strong data interpretation skills.
• Excellent communication and teamwork skills.

What We Offer:

• Competitive salary package
• Creative and collaborative work culture
• Growth opportunities in the fast-evolving mobile gaming space

If you’re passionate about driving game success through data-driven ASO strategies, we’d love to meet you!

Job Type: Full-time

Education:

• Bachelor's (Required)

Experience:

• ASO : 3 years (Required)

Location:

• Lahore (Required)

Work Location: In person