B2B Specialist – Cold Calling

In addition to the base salary, this position also offers performance-based bonuses and incentives.

Location: liberty, Lahore, Pakistan
Job Type: Full-Time (Onsite)
Timings: 6:00 PM – 3:00 AM

Job Description
This role is focused on outbound prospecting, engaging business owners, qualifying opportunities, and scheduling appointments for our services. The ideal candidate demonstrates strong communication skills, confidence in high-volume cold calling environments, and the ability to handle objections naturally while maintaining a consistent performance level.

This position operates in a structured, target-driven setting and requires reliability, discipline, and a proactive mindset.

Essential Functions for the Position

• Conduct high-volume outbound B2B cold calls to prospective clients.
• Engage decision-makers (business owners and stakeholders) to introduce services and generate interest.
• Qualify leads based on defined criteria and identify potential business opportunities.
• Schedule qualified appointments for the sales team.
• Handle objections effectively and maintain control of conversations.
• Consistently meet or exceed daily and weekly call and appointment targets.
• Maintain accurate tracking of outreach activities and outcomes.
• Adapt messaging based on prospect responses and campaign feedback.

Corporate Essential Functions

• Represent the organization professionally in all client interactions.
• Adhere to company standards, communication guidelines, and compliance requirements.
• Contribute to a performance-driven and collaborative team environment.
• Demonstrate accountability in attendance, productivity, and deliverables.
• Provide feedback on call strategies, scripts, and market responses to support continuous improvement.
• Maintain confidentiality of client and company information.

Competencies

• Clear, fluent English with a neutral or easily understandable accent.
• Strong verbal communication and active listening abilities.
• Ability to build rapport quickly and maintain engaging conversations.
• Proven experience in B2B cold calling and outbound sales.
• Strong appointment-setting and lead qualification capabilities.
• Ability to manage high call volumes with consistency and quality.
• Solid objection handling and conversational control skills.
• Confidence and resilience in rejection-heavy environments.
• Results-oriented with a strong sense of ownership.
• High level of discipline and consistency.
• Adaptability and coachability.
• Professionalism and reliability.

Educational & Experience Requirements

• A minimum of 2 years of experience in lead generation, digital marketing, or a similar role is mandatory.
• A minimum of 1 year of experience utilizing Clay, Apollo, and Airtable is required.
• A Bachelor's degree in Marketing, Communications, Journalism, or a related field is desirable, but not mandatory.

Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties,responsibilities, and activities may change at any time with or without notice.

Job Type: Full-time

Pay: Rs80,000.00 - Rs120,000.00 per month

Work Location: In person