B2C – Branded Shops Manager

Job Title: B2C – Branded Shops Manager

Contract Type: IBS

Location: CFC, New Cairo

Reporting to: B2C Channel Manager

Position Summary:

We are seeking a B2C – Branded Shops Manager to lead and expand our network of branded shops through strategic distributor management, innovative retail execution, and performance optimization. The ideal candidate is a proactive, field-oriented leader with a passion for retail excellence and customer engagement.

Key Responsibilities:

• Lead and grow the network of branded shops through strong distributor partnerships.
• Drive performance optimization across all branded shops to achieve sales and service targets.
• Develop and present innovative ideas and impactful initiatives to key business stakeholders and ensure successful execution.
• Manage contract negotiations, investment planning, and rebate execution to support sustainable network growth.
• Provide clear direction, targets, and continuous coaching to distributor shop teams.

Job Qualifications:

Travel Requirements:

• Must be willing to travel frequently across the republic (approx. 10 days per month outside Greater Cairo).

Industry Experience:

• Preferably has experience in a similar role within the Lubricants or FMCG industries.

Language Skills:

• Proficient in English (spoken and written).

Computer Skills:

• Proficient in Microsoft Office (Excel, Outlook, Word).
• Comfortable working with field management systems/tools.

Key Competencies:

• Communication: Strong interpersonal and client-facing communication skills.
• Organization: Able to manage multiple tasks, prioritize effectively, and meet deadlines.
• Problem Solving: Proactive approach to identifying and resolving challenges.
• Team Collaboration: Works effectively with cross-functional teams and external partners.

Talent Targeting – Preferred Backgrounds:

We welcome candidates with successful experience in expanding retail chains, particularly those from:

• Tire Chains – e.g., Fit & Fix, Ghataty
• Grab-and-Go Shops – e.g., Circle K, Master, Pickup
• Coffee Chains – e.g., Starbucks, Coffee Lab, VASKO
• New Local QSR Franchises – e.g., BRGR, Chicken Worx, Bazooka
• Snack Chains – e.g., Abu Auf, Hajj Arafa

Candidates from these backgrounds may bring valuable insights into multi-branch operations, customer service standards, and rapid expansion models.