Content Creator

Core Responsibilities:

• Localization Strategy: Adapt global creative concepts for Kuwaiti cultural context and audience preferences

• Campaign Ideation: Develop compelling themes, narratives, and content angles for paid social, video, and display campaigns

• Copy & Messaging: Craft persuasive Arabic/English ad copy and creative briefs that convert

• Performance Optimization: Analyze campaign data, iterate on creative elements, and continuously improve ROAS

• Growth Accountability: Own creative performance metrics and directly tie content decisions to acquisition costs and conversion rates

• 3+ years in digital marketing creative strategy, performance marketing, or growth-focused content roles—ideally in EdTech, consumer apps, or regional markets
• Fluent Arabic and professional English required
• Over 10 years of living experience in Kuwait