Digital Communications Manager

Position: Digital Communications Manager

Status: Full Time

Reports To: Director of Communications and Membership

Descanso Gardens seeks a strategic, creative, and data-driven Digital Communications Manager to lead

and execute the organization's digital communications strategy. Reporting to the Director of

Communications and Membership and a member of the Advancement team, this role is responsible for

strengthening Descanso Gardens' digital presence, growing audience engagement, and amplifying programs

and exhibitions, and deepening connections with members, visitors, donors, and the broader

community.

Digital Strategy

Lead the development and execution of a comprehensive digital communications strategy

aligned with Descanso Gardens' mission, brand, and institutional priorities.

Identify opportunities to expand audience reach, deepen engagement, and increase

membership and attendance.

Execute digital advertising including audience targeting, optimization, and management of the

Google Ads Grant and paid campaigns.

Monitor industry trends and emerging platforms; recommend approaches to reach new and

diverse audiences.

Content, Platforms, and Brand Management

Develop an integrated digital content calendar across channels.

Ensure all content aligns with brand standards, accessibility best practices, and institutional

messaging.

Review and approve materials for clarity, accuracy, grammar, and tone

Produce digital content, including photography, social media graphics, short-form videos, reels,

and multimedia stories, to support organizational messaging and engagement.

Manage and grow the organization's social media presence across Instagram, Facebook,

LinkedIn, X/Twitter, and emerging platforms by planning, posting, and optimizing content.

Manage and update website and Bloomberg Connects app content through the CMS to ensure

accuracy, accessibility, and optimal user experience.

Organize and maintain digital asset libraries, including photographic and video content. Work closely with the Membership Communications Coordinator to ensure alignment in

messaging in emails, mailing and other printed materials.

Qualifications

EducationExperience

Bachelor's degree in Communications, Marketing, Journalism, Public Relations, or related field

preferred.

Minimum 5 years of experience in digital communications, brand management, or marketing.

Experience in nonprofit, artsculture, museums, public gardens, or mission-driven

organizations strongly preferred.

Skills

Excellent time management skills

Good judgment and ability to handle quickly changing priorities

Ability to work independently with little direction

Strong collaborative spirit and ability to work as a team

Excellent communication skills with both internal and external audiences

Ability to articulate Descanso's mission, brand, and programs to a variety of audiences

Proficiency in website content management systems

Experience with social media management tools

Experience with email marketing platforms

Familiarity with analytics tools

Working knowledge of graphic design platforms

Experience with basic video editing and multimedia storytelling preferred.

Compensation: Up to $70,000 salary

Descanso Gardens Foundation acknowledges that equal opportunity for all persons is a fundamental

human value. Each employee will be considered based on individual ability and merit, without regard to

race, color, age, religion, national origin, disability, sexual orientation, gender, or marital status.

To Apply: Interested parties may apply by submitting a MS Word or PDF Letter of Interest and Resume

to jobs@descansogardens.org with 'Digital Communications Manager' in the subject line. We will

accept resumes until the position is filled. No phone calls, please. Descanso Gardens Foundation.

acknowledges that equal opportunity for all persons is a fundamental human value. Each employee will

be considered based on individual ability and merit, without regard to race, color, age, religion, national

origin, disability, sexual orientation, gender, or marital status.