Digital Marketing Manager

Job Duties:

• Develop and implement strong digital marketing strategies to increase brand visibility and lead generation
• Plan and execute complete SEO strategies to improve website ranking and organic traffic
• Conduct keyword research and optimize website content accordingly
• Manage Google optimization including on-page and off-page SEO
• Monitor website performance using analytics tools and prepare performance reports
• Create, manage, and optimize paid and organic digital campaigns
• Write SEO-optimized content for website pages, blogs, and landing pages
• Develop creative ideas and concepts for social media graphics and campaigns
• Ensure brand consistency across all digital platforms
• Manage and schedule posts on Meta platforms (Facebook & Instagram), LinkedIn, Pinterest, and YouTube
• Maintain and organize Meta creative bank and digital assets
• Monitor engagement metrics and improve content strategy based on performance insights
• Upload and regularly update website content
• Maintain structured data and organized digital records
• Ensure accuracy and consistency of all digital information
• Plan and execute digital marketing campaigns for corporate events and brand activations
• Coordinate with vendors and internal teams for smooth campaign execution
• Support on-ground event promotions and oversee post-event analysis
• Track campaign performance and provide data-driven recommendations
• Stay updated with the latest digital marketing trends, tools, and platform updates

Requirements:

• 4–5 years of proven experience in Digital Marketing
• Strong knowledge of SEO, Google Analytics, Google Search Console, and other digital marketing tools
• Hands-on experience in social media management across multiple platforms
• Excellent content writing and communication skills
• Creative thinking with strong visual and campaign ideation abilities
• Experience in event marketing is preferred
• Strong analytical, organizational, and project management skills
• Bachelor’s degree in Marketing, Communications, or a related field preferred

Timings: 10am-7:00pm (Mon-Sat)

To Apply: Share your resume at hr@limelite.com.pk

Pay: Rs80,000.00 - Rs100,000.00 per month

Work Location: In person