Digital Marketing Specialist

Key Responsibilities:

• Plan, execute, and optimize paid ad campaigns on Google (Search, Display, YouTube) and Meta (Facebook & Instagram) and preferably TikTok.
• Conduct SEO keyword research, audience targeting, A/B testing, and budget allocation.
• Monitor campaign performance and provide insights and recommendations.
• Develop ad creatives (can be in collaboration with designer/copywriter if needed).
• Set up proper conversion tracking (Google Analytics, Meta Pixel, UTM links).
• Analyze ROAS, CTR, CPM, CPL, CPA and other key metrics.
• Prepare performance reports and dashboards.
• Perform brand audits to evaluate digital presence, identify gaps, and suggest improvements.

Requirements:

• Proven experience managing Google Ads and Meta Ads campaigns (please include examples or case studies if available).
• Strong understanding of performance marketing, customer journeys, and sales funnels.
• Familiarity with tools like Google Analytics, Google Tag Manager, Meta Business Suite, and Ads Manager.
• Ability to interpret data and translate it into campaign optimizations.
• Good communication skills and a proactive work attitude.
• Up-to-date with the latest digital marketing trends and ad platform updates.

Bonus Points:

• Experience performing brand audits or digital strategy reviews.
• Familiarity with TikTok Ads, LinkedIn Ads, or programmatic platforms.
• Creative mindset for visual ads and compelling copywriting.
• Experience working with eCommerce, F&B, real estate or lifestyle brands.
• Ability to collaborate cross-functionally with design, content, and sales teams.

How to Apply:
If you’re a results-driven digital marketer with a passion for performance and creativity, we’d love to hear from you. Please email your resume, relevant case studies or portfolio to careers@socialtellers.co.

Job Types: Full-time, Part-time, Contract
Contract length: 3 months

Pay: AED1,500.00 - AED5,000.00 per month

Application Question(s):

• Where is your country of origin?
• Do you currently hold a valid UAE visa that allows you to work without company sponsorship (e.g. family visa, freelance visa, golden visa)? If yes, please specify the visa type.
• If your current visa does not allow work, would you require visa sponsorship from our company?
• What is your expected monthly salary in AED?

Experience:

• Google/Meta Ads Management: 2 years (Preferred)
• SEO Management: 2 years (Preferred)

Work Location: Hybrid remote in Dubai (Dubai)