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Expert Social Media Digital Marketer

Islamabad, Pakistan

Job Title: Expert Social Media & Digital Marketer

Location: On Site

Employment Type: Full-time

About Us:

MySoulTherapist is a growing online psychotherapy platform dedicated to emotional healing, mental wellness, and holistic self-care. We help clients connect with qualified therapists in a safe, supportive, and confidential digital space.

We are looking for a creative, data-driven, and passionate Digital Marketer to elevate our online presence, strengthen our brand identity, and connect with audiences seeking mental wellness solutions.

Key Responsibilities:

  • Develop and implement comprehensive digital marketing strategies across social media, SEO, and paid campaigns (Meta, Google, LinkedIn).
  • Create engaging, empathetic, and conversion-focused content aligned with mental health awareness and brand tone.
  • Manage and grow social media platforms (Instagram, Facebook, TikTok, LinkedIn, YouTube).
  • Plan and monitor paid ads, A/B testing, and analytics to maximize ROI.
  • Collaborate with our content and design team to maintain brand consistency.
  • Track campaign performance, analyze metrics, and provide actionable insights.
  • Stay updated on digital trends, algorithms, and best practices — especially within the health and wellness niche.

Requirements:

  • Proven experience (3+ years) in social media management and digital marketing.
  • Expertise in Meta Ads Manager, Google Ads, SEO, and Analytics tools.
  • Strong copywriting skills — especially for health, therapy, or wellness brands.
  • Ability to design or coordinate visually appealing marketing content (using Canva or similar tools).
  • Creative mindset with excellent analytical and communication skills.
  • Passion for mental health awareness and digital storytelling.

What We Offer:

  • Flexible work schedule
  • Creative freedom and space for new ideas
  • Opportunity to make a meaningful impact in mental health awareness
  • Competitive salary and performance-based bonuses

Job Type: Full-time

Pay: Rs80,000.00 - Rs100,000.00 per month

Experience:

  • Marketing : 3 years (Preferred)

Location:

  • Islamabad (Preferred)

Work Location: In person

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