Google Ads (AdWords) Specialist

Location: On-Site / Hybrid (Mention Your City)
Job Type: Full-Time
Salary: PKR 40,000 – 80,000 (Based on Experience)
Experience Level: 1–3 Years Preferred

About the Role

We are looking for a results-driven Google Ads (AdWords) Specialist who can plan, execute, and optimize high-performing paid campaigns. The ideal candidate understands performance marketing, conversion tracking, and ROI optimization.

Key Responsibilities

• Plan, create, and manage Google Ads campaigns (Search, Display, Performance Max, YouTube)
• Conduct keyword research and competitor analysis
• Optimize campaigns for maximum ROI and lower CPA
• Set up and manage conversion tracking (GA4, Tag Manager)
• Generate performance reports and insights
• A/B test ads, landing pages, and targeting strategies

Required Skills

• Proven experience managing Google Ads accounts
• Strong understanding of keyword strategy & bidding strategies
• Experience with Google Analytics (GA4)
• Knowledge of conversion tracking & Google Tag Manager
• Ability to analyze data and improve performance
• Strong communication and reporting skills

Bonus Skills

• Experience with Meta Ads (Facebook/Instagram)
• Landing page optimization knowledge
• Basic understanding of SEO
• Experience handling international clients

Qualification

• Bachelor’s degree in Marketing, Business, IT, or related field (Preferred)
• Google Ads Certification is a plus

What We Offer

• Competitive salary: PKR 40,000 – 80,000
• Performance-based growth
• Opportunity to work on local & international projects
• Professional development and learning support

Job Type: Full-time

Pay: Rs40,000.00 - Rs80,000.00 per month

Work Location: In person