Google Ads & Digital Marketing Manager (Female)

Key Responsibilities

• Plan, manage, and optimize Google Ads campaigns targeting the UK, USA, and Canada.
• Conduct keyword research, search-term analysis, and negative keyword management.
• Monitor campaign performance, budgets, bidding strategies, and lead quality.
• Set up and maintain GA4, Google Tag Manager, conversion tracking, and CRM tracking.
• Collaborate with SEO, Sales, Design, and Development teams to improve campaign results.
• Analyze data and prepare weekly and monthly performance reports.
• Recommend and implement strategies to increase qualified leads and improve ROI.

Qualifications

• 5+ years of hands-on experience managing Google Ads campaigns.
• Proven experience in B2B lead generation and conversion optimization.
• Strong knowledge of Google Ads, GA4, Google Tag Manager, and conversion tracking.
• Experience managing campaigns for international markets, particularly the UK, USA, and Canada.
• Excellent analytical, reporting, and communication skills.
• Ability to work independently and manage multiple campaigns effectively.

Job Details

Location: OPF Society, Lahore
Working Hours: 11:00 AM – 8:00 PM
Working Days: Monday to Friday

Work Location: In person