Head of Sales

We are seeking a Head of Sales to lead and scale the real estate sales function, drive revenue growth, and build a high-performing sales organization across residential, mixed-use, and master-planned developments.

Reporting directly to the Nouzl CEO, this role owns the full sales strategy, go-to-market execution, customer experience, and CRM optimization. The position requires strong exposure to competitive, fast-growth real estate markets and a proven ability to lead large sales teams while closing complex, high-value transactions.

Key Responsibilities

Sales Strategy & Growth

• Develop and execute comprehensive sales strategies aligned with overall commercial and growth objectives.
• Lead market expansion initiatives leveraging experience from high-growth and competitive real estate environments.
• Build go-to-market plans tailored to residential, mixed-use, and master-planned developments.
• Monitor market trends, pricing dynamics, and competitive positioning to continuously refine sales strategy.

Sales Execution & Revenue Management

• Lead the full sales cycle from lead generation and qualification to negotiation and deal closing.
• Drive pipeline performance, forecasting accuracy, and revenue achievement.
• Build and maintain strong relationships with developers, brokers, investors, and high-value clients.
• Ensure strict adherence to internal policies, documentation standards, and real estate regulations.

Customer Experience & CRM Ownership

• Own and enhance the end-to-end customer journey from inquiry to post-sale.
• Oversee CRM system design, enhancement, and utilization to ensure accurate data, automated workflows, and effective follow-up.
• Drive improvements in lead conversion, response time, and customer satisfaction.
• Ensure a consistent, premium customer experience across all sales touchpoints.

People Leadership & Sales Excellence

• Lead, mentor, and develop a multi-level sales team (managers, supervisors, and sales executives).
• Set clear performance targets, KPIs, and accountability frameworks.
• Build a high-performance sales culture focused on results, speed, and customer excellence.
• Conduct regular coaching, training, and capability-building initiatives.

Qualifications & Experience

• Bachelor’s degree in Business, Real Estate, Marketing, or a related field.
• Minimum 7 years of relevant experience, with proven exposure to competitive real estate markets.
• Demonstrated experience in residential, mixed-use, or master-planned developments.
• Strong track record in leading sales teams, managing CRM systems, and closing large-scale transactions.
• Fluency in Arabic and English (spoken and written) is essential.